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"[New] Rise Above, Reach Heights 5 Tips to Skyrocket Your Visibility"
Rise Above, Reach Heights: 5 Tips to Skyrocket Your Visibility
5 Tips to Get More Views with YouTube Optimization [Free Checklist]
Richard Bennett
Oct 26, 2023• Proven solutions
We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a
In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.
How to Optimize Your Video to Rank Higher on YouTube?
- Keep Your Audience’s Attention
- Do Keyword Research
- Engage Your Audience
- Upload YouTube Video in Proper Length
1. Keep Your Audience’s Attention:
Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.
Audience Retention is an important metric to keep an eye on after every video you’ve published.
Before you start your next project, take a look back at the Audience Retention of your previous videos.
- Enter YouTube Studio in your channel
- Access to Analytics
- Select the video you want to review
- Click into engagement
- See where a dip in watch time
What is Good Audience Retention?
If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.
If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.
In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.
There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.
If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.
How to Improve Audience Retention
Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:
- Film a hook (introduce your video to let the audience know what to expect)
- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)
- Have a co-host (Having someone on screen gives the video more dynamic interactions)
- Edit out the unimportant stuff
- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.
If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.
Knowing how to structure your video will allow you to be strategic as you build out your content.
2. Do Keyword Research:
Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.
Where Do Keywords Appear on YouTube?
- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.
- Tags: Include 10-15 tags from general keywords to more specific.
- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.
Why Keywords Matter
keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.
Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.
That is why it is important to know your audience and what words and phrases they are going to use to search for your video.
Here is how you can see what keywords were used to find your video:
- Enter YouTube Studio in your channel
- Access Analytics
- Select Reach
- Click into Traffic Source
- Click Traffic Source: YouTube Search
If you want to find some new keywords for your upcoming video, you will need to do some research.
1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.
2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.
3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.
Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.
Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.
Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.
4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.
3. Engage Your Audience:
It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.
While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.
Here is an example of how it would work:
- A YouTuber with 100,000 subscribers views your video and likes it
- Then your video might be visible to a fraction of those 100,000 subscribers.
- Boom! Domino effect!
- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.
Get engagements with a call to action:
- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.
- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.
- Monitor comments and responds to them so you can build a relationship with your audience over time.
It’s all about creating a community and that is what YouTube encourages.
4. Upload YouTube Video in Proper Length:
YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.
Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.
Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.
If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.
However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.
If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.
End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .
Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.
Key Takeaways:
- Use Audience Retention to better understand how to structure your video for the best results.
- Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
- Increasing Subscribers gets your video in front of more people the moment it is published.
- Encourage Comments and respond to establish a relationship with your viewers.
- Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.
Other Things That Affects Your YouTube Ranking
Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.
For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.
However, the number of subscribers has a lot of indirect effects on your channel.
- Subscribers know the moment your video is published
- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)
- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers
Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .
Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.
How to Fast Rank Video Higher with Video SEO >>
10 Best YouTube Keyword Tools to Use with Bonus Tips>>
If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a
In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.
How to Optimize Your Video to Rank Higher on YouTube?
- Keep Your Audience’s Attention
- Do Keyword Research
- Engage Your Audience
- Upload YouTube Video in Proper Length
1. Keep Your Audience’s Attention:
Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.
Audience Retention is an important metric to keep an eye on after every video you’ve published.
Before you start your next project, take a look back at the Audience Retention of your previous videos.
- Enter YouTube Studio in your channel
- Access to Analytics
- Select the video you want to review
- Click into engagement
- See where a dip in watch time
What is Good Audience Retention?
If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.
If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.
In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.
There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.
If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.
How to Improve Audience Retention
Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:
- Film a hook (introduce your video to let the audience know what to expect)
- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)
- Have a co-host (Having someone on screen gives the video more dynamic interactions)
- Edit out the unimportant stuff
- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.
If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.
Knowing how to structure your video will allow you to be strategic as you build out your content.
2. Do Keyword Research:
Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.
Where Do Keywords Appear on YouTube?
- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.
- Tags: Include 10-15 tags from general keywords to more specific.
- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.
Why Keywords Matter
keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.
Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.
That is why it is important to know your audience and what words and phrases they are going to use to search for your video.
Here is how you can see what keywords were used to find your video:
- Enter YouTube Studio in your channel
- Access Analytics
- Select Reach
- Click into Traffic Source
- Click Traffic Source: YouTube Search
If you want to find some new keywords for your upcoming video, you will need to do some research.
1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.
2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.
3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.
Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.
Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.
Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.
4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.
3. Engage Your Audience:
It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.
While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.
Here is an example of how it would work:
- A YouTuber with 100,000 subscribers views your video and likes it
- Then your video might be visible to a fraction of those 100,000 subscribers.
- Boom! Domino effect!
- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.
Get engagements with a call to action:
- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.
- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.
- Monitor comments and responds to them so you can build a relationship with your audience over time.
It’s all about creating a community and that is what YouTube encourages.
4. Upload YouTube Video in Proper Length:
YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.
Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.
Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.
If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.
However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.
If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.
End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .
Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.
Key Takeaways:
- Use Audience Retention to better understand how to structure your video for the best results.
- Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
- Increasing Subscribers gets your video in front of more people the moment it is published.
- Encourage Comments and respond to establish a relationship with your viewers.
- Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.
Other Things That Affects Your YouTube Ranking
Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.
For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.
However, the number of subscribers has a lot of indirect effects on your channel.
- Subscribers know the moment your video is published
- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)
- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers
Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .
Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.
How to Fast Rank Video Higher with Video SEO >>
10 Best YouTube Keyword Tools to Use with Bonus Tips>>
If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a
In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.
How to Optimize Your Video to Rank Higher on YouTube?
- Keep Your Audience’s Attention
- Do Keyword Research
- Engage Your Audience
- Upload YouTube Video in Proper Length
1. Keep Your Audience’s Attention:
Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.
Audience Retention is an important metric to keep an eye on after every video you’ve published.
Before you start your next project, take a look back at the Audience Retention of your previous videos.
- Enter YouTube Studio in your channel
- Access to Analytics
- Select the video you want to review
- Click into engagement
- See where a dip in watch time
What is Good Audience Retention?
If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.
If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.
In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.
There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.
If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.
How to Improve Audience Retention
Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:
- Film a hook (introduce your video to let the audience know what to expect)
- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)
- Have a co-host (Having someone on screen gives the video more dynamic interactions)
- Edit out the unimportant stuff
- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.
If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.
Knowing how to structure your video will allow you to be strategic as you build out your content.
2. Do Keyword Research:
Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.
Where Do Keywords Appear on YouTube?
- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.
- Tags: Include 10-15 tags from general keywords to more specific.
- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.
Why Keywords Matter
keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.
Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.
That is why it is important to know your audience and what words and phrases they are going to use to search for your video.
Here is how you can see what keywords were used to find your video:
- Enter YouTube Studio in your channel
- Access Analytics
- Select Reach
- Click into Traffic Source
- Click Traffic Source: YouTube Search
If you want to find some new keywords for your upcoming video, you will need to do some research.
1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.
2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.
3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.
Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.
Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.
Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.
4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.
3. Engage Your Audience:
It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.
While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.
Here is an example of how it would work:
- A YouTuber with 100,000 subscribers views your video and likes it
- Then your video might be visible to a fraction of those 100,000 subscribers.
- Boom! Domino effect!
- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.
Get engagements with a call to action:
- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.
- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.
- Monitor comments and responds to them so you can build a relationship with your audience over time.
It’s all about creating a community and that is what YouTube encourages.
4. Upload YouTube Video in Proper Length:
YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.
Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.
Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.
If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.
However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.
If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.
End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .
Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.
Key Takeaways:
- Use Audience Retention to better understand how to structure your video for the best results.
- Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
- Increasing Subscribers gets your video in front of more people the moment it is published.
- Encourage Comments and respond to establish a relationship with your viewers.
- Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.
Other Things That Affects Your YouTube Ranking
Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.
For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.
However, the number of subscribers has a lot of indirect effects on your channel.
- Subscribers know the moment your video is published
- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)
- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers
Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .
Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.
How to Fast Rank Video Higher with Video SEO >>
10 Best YouTube Keyword Tools to Use with Bonus Tips>>
If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a
In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.
How to Optimize Your Video to Rank Higher on YouTube?
- Keep Your Audience’s Attention
- Do Keyword Research
- Engage Your Audience
- Upload YouTube Video in Proper Length
1. Keep Your Audience’s Attention:
Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.
Audience Retention is an important metric to keep an eye on after every video you’ve published.
Before you start your next project, take a look back at the Audience Retention of your previous videos.
- Enter YouTube Studio in your channel
- Access to Analytics
- Select the video you want to review
- Click into engagement
- See where a dip in watch time
What is Good Audience Retention?
If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.
If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.
In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.
There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.
If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.
How to Improve Audience Retention
Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:
- Film a hook (introduce your video to let the audience know what to expect)
- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)
- Have a co-host (Having someone on screen gives the video more dynamic interactions)
- Edit out the unimportant stuff
- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.
If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.
Knowing how to structure your video will allow you to be strategic as you build out your content.
2. Do Keyword Research:
Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.
Where Do Keywords Appear on YouTube?
- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.
- Tags: Include 10-15 tags from general keywords to more specific.
- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.
Why Keywords Matter
keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.
Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.
That is why it is important to know your audience and what words and phrases they are going to use to search for your video.
Here is how you can see what keywords were used to find your video:
- Enter YouTube Studio in your channel
- Access Analytics
- Select Reach
- Click into Traffic Source
- Click Traffic Source: YouTube Search
If you want to find some new keywords for your upcoming video, you will need to do some research.
1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.
2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.
3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.
Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.
Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.
Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.
4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.
3. Engage Your Audience:
It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.
While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.
Here is an example of how it would work:
- A YouTuber with 100,000 subscribers views your video and likes it
- Then your video might be visible to a fraction of those 100,000 subscribers.
- Boom! Domino effect!
- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.
Get engagements with a call to action:
- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.
- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.
- Monitor comments and responds to them so you can build a relationship with your audience over time.
It’s all about creating a community and that is what YouTube encourages.
4. Upload YouTube Video in Proper Length:
YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.
Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.
Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.
If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.
However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.
If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.
End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .
Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.
Key Takeaways:
- Use Audience Retention to better understand how to structure your video for the best results.
- Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
- Increasing Subscribers gets your video in front of more people the moment it is published.
- Encourage Comments and respond to establish a relationship with your viewers.
- Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.
Other Things That Affects Your YouTube Ranking
Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.
For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.
However, the number of subscribers has a lot of indirect effects on your channel.
- Subscribers know the moment your video is published
- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)
- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers
Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .
Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.
How to Fast Rank Video Higher with Video SEO >>
10 Best YouTube Keyword Tools to Use with Bonus Tips>>
If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Unveiling the Future of Vlogging: Top 12 Camera Innovations
Best Cameras for Vlogging
Liza Brown
Jan 10, 2024• Proven solutions
It can be challenging to make a decision on purchasing a camera when there’s just so many on the market. Camera manufacturers are racing to update their product line with all the new camera technology advancements. To simplify your search for the ultimate vlogging camera, we’ve come up with a top twelve list.
If you’re looking for a specific type of vlogging camera, check out our other posts on vlogging cameras:
Top 11 Cheap Vlogging Cameras (2024)
7 Best DSLR Cameras For Vlogging (2024)
8 Best Mirrorless Cameras For Vlogging (2024)
12 Best Vlogging Cameras With A Flip Screen (2024)
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
12 BEST VLOGGING CAMERAS (2024)
| Camera | Release Date | Camera Type | Flip Screen | Mic Port | Price | |
|---|---|---|---|---|---|---|
| CanonEOSM50 |  |
February2018 | Mirrorless | Fully Articulated | Yes | $- |
| PanasonicLumixDC-GH5S |  |
January2018 | Mirrorless | Fully Articulated | Yes | $$$ |
| SonyAlphaa7R III |  |
October2017 | Mirrorless | Tilting | Yes | $$$ |
| CanonEOSM100 |  |
August2017 | Mirrorless | Flip Up | No | $ |
| CanonEOS6D Mark II |  |
June2017 | Mid-size SLR | Fully Articulated | Yes | $$ |
| CanonEOS RebelSL2 |  |
June2017 | Compact SLR | Fully Articulated | Yes | $ |
| CanonEOSM6 |  |
February2017 | Mirrorless | Flip Up | Yes | $ |
| SonyCyber-Shot DSCRX 100 V |  |
October2016 | Compact | Flip Up | No | $- |
| SonyAlphaa6500 |  |
October2016 | Mirrorless | Tilting | Yes | $$- |
| PanasonicLumix DMCLX10 |  |
September2016 | Compact | Flip Up | No | $ |
| CanonEOS80D |  |
February2016 | Mid-size SLR | Fully Articulated | Yes | $$ |
| CanonPowerShotG7 X Mark II |  |
February2016 | Compact | Flip Up | No | $ |
At first, you can have a look at the below video.
What Gear Do Creators Actually Use | Vidcon 2023 | Sony vs Canon
|
Best daily vlogging camera: Sony Cyber-Shot DSC-RX 100 V You don’t have to be a filmmaking pro if you want to use a compact camera to record all sorts of videos. Sony’s Cyber-shot series is famous for its cutting-edge features and the DSC-RX 100 V model is not an exception. This camera is equipped with a 20.1 MP Exmor RS BSI CMOS Sensor that supports ISO sensitivities up to ISO 12800. You can record footage in UHD 4K at 30 or 24 fps, although with a five-minute limit, as well as Full HD videos at a maximum of 960 fps when recording in the HFR mode. The Sony Cyber-shot DSC-RX 100 V ships with a non-interchangeable Carl Zeiss Vario Sonnar T lens that performs well under low-light conditions and in broad daylight. The camera features a fast hybrid AF system with 315 phase-detection points and an anti-motion blur mode that allows you to keep the subjects of your vlogs in focus throughout your recording. DSC RX-100 V’s multi-functionality makes it one of the best cameras for daily vlogging, especially for vloggers who are planning on shooting vlogs in various locations. PROS - Light and easy to carry around - Produces high-res videos CONS - Short battery life - Lacking a touchscreen |
|---|---|
|
Best cheap vlogging camera: Canon EOS M100 Canon’s EOS M100 is small and powerful. This mirrorless camera produces full HD videos at 60 fps. It doesn’t, however, shoot 4K footage. The 24.2 MP APS-C CMOS sensor and the DIGIC 7 image processor ensure that your vlogs are always in focus and rich in detail. The Canon EOS M100 provides great ISO sensitivity options, offering ISO values as high as 25600, making it a great option for vloggers that often shoot their videos under difficult light conditions. The 3-inch touchscreen LCD lets you control focus points, navigate through the camera’s menu, or watch videos you’ve created. The screen can also be tilted in the upward direction to provide you a better preview of the shot you’re recording. The camera has a built-in Wi-Fi with NFC so you can transfer your videos seamlessly to a computer and have fun in the process. The Canon EOS M100 is currently one of the best entry-level cameras for daily vlogging on the market because it produces videos in great picture quality that you don’t have to spend a fortune for. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
|
Best entry-level mirrorless camera for vlogging: Canon EOS M100 The Canon EOS M100 wins this category as well in our books because it’s a powerful, feature-rich camera that’s also very affordable. In case you missed it, check out my review on the Canon EOS M100. |
|
Best mid-range mirrorless camera for vlogging: Canon EOS M50 The EOS M50 has been on the market for just a few months and it is already regarded as one of the best mirrorless cameras for vlogging. Its 24.1 MP APS-C CMOS sensor and DIGIC 8 Image Processor are improved versions of those in the Canon EOS M100 model. With the Canon EOS M50, you can crank up the ISO sensitivity to 51200. This camera uses the Canon EF lens mount, so you can choose the lens that best suits your needs. The Canon EOS M50 can capture UHD 4K videos at 23.98 fps, and it also lets you record 120 fps slow-motion videos at 720p. PROS - Has an external microphone port - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
|
Best professional mirrorless camera for vlogging: Panasonic Lumix DC-GH5S The Panasonic’s GH series was made famous by the LUMIX DMC-GH4 model that will be remembered as the world’s first mirrorless interchangeable lens camera to offer the 4K video recording option. That’s why it comes as no surprise that the GH5S mirrorless micro four-thirds camera can record UHD 4K as well as DCI videos at 60 fps, and 150 Mbps. The full HD 1080p at 240 fps video recording option is also available if you want to capture slow-motion footage for your vlogs. The camera’s 10.28MP multi-aspect ratio MOS sensor enhances its low-light performance and produces high-quality videos even under very challenging lighting conditions. Recording the audio with an external microphone is one of the many advantages offered by the Lumix DC-GH5S, while the Advanced Depth-From-Focus technology is used to automatically focus the video in a fraction of a second. The GH5S’ touchscreen can be rotated in any direction, so you can clearly see your shot no matter where you are. There’s very little doubt that the GH5S is the best professional-level mirrorless camera for vlogging that will help you capture stunning vlogs. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
|
Best entry-level DSLR camera for vlogging: Canon EOS SL2 The Canon EOS Rebel SL2 is a great entry-level vlogging camera that delivers great power at a low price. The Canon EOS Rebel SL2 has a DIGIC 7 image processor and a 24.2 MP APS-C CMOS sensor that lets you extend the ISO value to 51200 and shoot your vlogs even under low light conditions. This camera can capture full HD 1080p videos at 60 fps, and it features a 9-point AF system and dual pixel CMOS AF technologies that provide precise and quick focusing even when there is not much light. The SL2 also has a microphone jack you can connect an external microphone too for better audio. PROS - Microphone jack - Wi-Fi connectivity CONS - No 4K video support - Optical image stabilizer could be better |
|
Best mid-range DSLR camera for vlogging: Canon EOS 80D The Canon EOS 80D is a feature-rich, mid-range DSLR camera great for vlogging. The 80D lets you capture full HD 1080p videos at 60 fps. It doesn’t provide support for 4K videos, though. The ISO on this camera can be set up to 25600. The 24.2 MP APS-C CMOS sensor and the DIGIC 6 image processor reduce the need for high ISO values, though, as they enable the camera to capture visually stunning footage even when the light in the shot is far from perfect. The 80D’s 45-point all cross phase detection autofocus system and its dual pixel CMOS AF system enable you to produce sharp images without having to pull-focus yourself. The various-angle 3-inch 1.04M-dot ClearView II LCD touchscreen display, as well as the pentaprism type intelligent viewfinder, let you compose shots effortlessly. PROS - Feature-rich - Continuous AF feature performs beautifully while recording high-res videos CONS - Just one SD card slot - PC sync connection features could be better |
|
Best professional DSLR camera for vlogging: Canon 6D Mark II The Canon EOS 6D Mark II is the best professional DSLR camera for vlogging. It is the only DSLR camera on the market (as of writing this review) that comes with a full-frame sensor along with a fully-articulated screen and a microphone jack. The camera’s 26.2 MP full-frame CMOS sensor can take in much more light, giving you the option to shoot with higher quality bokeh (unfocused areas appearing more blurry) and find focus much more quickly and accurately in more challenging lighting conditions. With this camera, you can shoot up to full HD 1080p videos at a maximum of 60 fps. Although the 6D Mark II comes with the same 45-point all cross-type autofocusing system as Canon’s crop sensor 80D camera, the 6D Mark II is equipped with the improved DIGIC 7 image processor unlike the 80D’s DIGIC 6 image processor. If you’re wanting to shoot your vlogs with a full-frame, The 6D Mark II is a great option. PROS - ISO sensitivity goes up to 102400 - Amazing touchscreen controls CONS - No 4K video recording option - No USB 3.0 |
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Jan 10, 2024• Proven solutions
It can be challenging to make a decision on purchasing a camera when there’s just so many on the market. Camera manufacturers are racing to update their product line with all the new camera technology advancements. To simplify your search for the ultimate vlogging camera, we’ve come up with a top twelve list.
If you’re looking for a specific type of vlogging camera, check out our other posts on vlogging cameras:
Top 11 Cheap Vlogging Cameras (2024)
7 Best DSLR Cameras For Vlogging (2024)
8 Best Mirrorless Cameras For Vlogging (2024)
12 Best Vlogging Cameras With A Flip Screen (2024)
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
12 BEST VLOGGING CAMERAS (2024)
| Camera | Release Date | Camera Type | Flip Screen | Mic Port | Price | |
|---|---|---|---|---|---|---|
| CanonEOSM50 | |
February2018 | Mirrorless | Fully Articulated | Yes | $- |
| PanasonicLumixDC-GH5S | |
January2018 | Mirrorless | Fully Articulated | Yes | $$$ |
| SonyAlphaa7R III | |
October2017 | Mirrorless | Tilting | Yes | $$$ |
| CanonEOSM100 | |
August2017 | Mirrorless | Flip Up | No | $ |
| CanonEOS6D Mark II | |
June2017 | Mid-size SLR | Fully Articulated | Yes | $$ |
| CanonEOS RebelSL2 | |
June2017 | Compact SLR | Fully Articulated | Yes | $ |
| CanonEOSM6 | |
February2017 | Mirrorless | Flip Up | Yes | $ |
| SonyCyber-Shot DSCRX 100 V | |
October2016 | Compact | Flip Up | No | $- |
| SonyAlphaa6500 | |
October2016 | Mirrorless | Tilting | Yes | $$- |
| PanasonicLumix DMCLX10 | |
September2016 | Compact | Flip Up | No | $ |
| CanonEOS80D | |
February2016 | Mid-size SLR | Fully Articulated | Yes | $$ |
| CanonPowerShotG7 X Mark II | |
February2016 | Compact | Flip Up | No | $ |
At first, you can have a look at the below video.
What Gear Do Creators Actually Use | Vidcon 2023 | Sony vs Canon
|
Best daily vlogging camera: Sony Cyber-Shot DSC-RX 100 V You don’t have to be a filmmaking pro if you want to use a compact camera to record all sorts of videos. Sony’s Cyber-shot series is famous for its cutting-edge features and the DSC-RX 100 V model is not an exception. This camera is equipped with a 20.1 MP Exmor RS BSI CMOS Sensor that supports ISO sensitivities up to ISO 12800. You can record footage in UHD 4K at 30 or 24 fps, although with a five-minute limit, as well as Full HD videos at a maximum of 960 fps when recording in the HFR mode. The Sony Cyber-shot DSC-RX 100 V ships with a non-interchangeable Carl Zeiss Vario Sonnar T lens that performs well under low-light conditions and in broad daylight. The camera features a fast hybrid AF system with 315 phase-detection points and an anti-motion blur mode that allows you to keep the subjects of your vlogs in focus throughout your recording. DSC RX-100 V’s multi-functionality makes it one of the best cameras for daily vlogging, especially for vloggers who are planning on shooting vlogs in various locations. PROS - Light and easy to carry around - Produces high-res videos CONS - Short battery life - Lacking a touchscreen |
|---|---|
|
Best cheap vlogging camera: Canon EOS M100 Canon’s EOS M100 is small and powerful. This mirrorless camera produces full HD videos at 60 fps. It doesn’t, however, shoot 4K footage. The 24.2 MP APS-C CMOS sensor and the DIGIC 7 image processor ensure that your vlogs are always in focus and rich in detail. The Canon EOS M100 provides great ISO sensitivity options, offering ISO values as high as 25600, making it a great option for vloggers that often shoot their videos under difficult light conditions. The 3-inch touchscreen LCD lets you control focus points, navigate through the camera’s menu, or watch videos you’ve created. The screen can also be tilted in the upward direction to provide you a better preview of the shot you’re recording. The camera has a built-in Wi-Fi with NFC so you can transfer your videos seamlessly to a computer and have fun in the process. The Canon EOS M100 is currently one of the best entry-level cameras for daily vlogging on the market because it produces videos in great picture quality that you don’t have to spend a fortune for. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
|
Best entry-level mirrorless camera for vlogging: Canon EOS M100 The Canon EOS M100 wins this category as well in our books because it’s a powerful, feature-rich camera that’s also very affordable. In case you missed it, check out my review on the Canon EOS M100. |
|
Best mid-range mirrorless camera for vlogging: Canon EOS M50 The EOS M50 has been on the market for just a few months and it is already regarded as one of the best mirrorless cameras for vlogging. Its 24.1 MP APS-C CMOS sensor and DIGIC 8 Image Processor are improved versions of those in the Canon EOS M100 model. With the Canon EOS M50, you can crank up the ISO sensitivity to 51200. This camera uses the Canon EF lens mount, so you can choose the lens that best suits your needs. The Canon EOS M50 can capture UHD 4K videos at 23.98 fps, and it also lets you record 120 fps slow-motion videos at 720p. PROS - Has an external microphone port - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
|
Best professional mirrorless camera for vlogging: Panasonic Lumix DC-GH5S The Panasonic’s GH series was made famous by the LUMIX DMC-GH4 model that will be remembered as the world’s first mirrorless interchangeable lens camera to offer the 4K video recording option. That’s why it comes as no surprise that the GH5S mirrorless micro four-thirds camera can record UHD 4K as well as DCI videos at 60 fps, and 150 Mbps. The full HD 1080p at 240 fps video recording option is also available if you want to capture slow-motion footage for your vlogs. The camera’s 10.28MP multi-aspect ratio MOS sensor enhances its low-light performance and produces high-quality videos even under very challenging lighting conditions. Recording the audio with an external microphone is one of the many advantages offered by the Lumix DC-GH5S, while the Advanced Depth-From-Focus technology is used to automatically focus the video in a fraction of a second. The GH5S’ touchscreen can be rotated in any direction, so you can clearly see your shot no matter where you are. There’s very little doubt that the GH5S is the best professional-level mirrorless camera for vlogging that will help you capture stunning vlogs. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
|
Best entry-level DSLR camera for vlogging: Canon EOS SL2 The Canon EOS Rebel SL2 is a great entry-level vlogging camera that delivers great power at a low price. The Canon EOS Rebel SL2 has a DIGIC 7 image processor and a 24.2 MP APS-C CMOS sensor that lets you extend the ISO value to 51200 and shoot your vlogs even under low light conditions. This camera can capture full HD 1080p videos at 60 fps, and it features a 9-point AF system and dual pixel CMOS AF technologies that provide precise and quick focusing even when there is not much light. The SL2 also has a microphone jack you can connect an external microphone too for better audio. PROS - Microphone jack - Wi-Fi connectivity CONS - No 4K video support - Optical image stabilizer could be better |
|
Best mid-range DSLR camera for vlogging: Canon EOS 80D The Canon EOS 80D is a feature-rich, mid-range DSLR camera great for vlogging. The 80D lets you capture full HD 1080p videos at 60 fps. It doesn’t provide support for 4K videos, though. The ISO on this camera can be set up to 25600. The 24.2 MP APS-C CMOS sensor and the DIGIC 6 image processor reduce the need for high ISO values, though, as they enable the camera to capture visually stunning footage even when the light in the shot is far from perfect. The 80D’s 45-point all cross phase detection autofocus system and its dual pixel CMOS AF system enable you to produce sharp images without having to pull-focus yourself. The various-angle 3-inch 1.04M-dot ClearView II LCD touchscreen display, as well as the pentaprism type intelligent viewfinder, let you compose shots effortlessly. PROS - Feature-rich - Continuous AF feature performs beautifully while recording high-res videos CONS - Just one SD card slot - PC sync connection features could be better |
|
Best professional DSLR camera for vlogging: Canon 6D Mark II The Canon EOS 6D Mark II is the best professional DSLR camera for vlogging. It is the only DSLR camera on the market (as of writing this review) that comes with a full-frame sensor along with a fully-articulated screen and a microphone jack. The camera’s 26.2 MP full-frame CMOS sensor can take in much more light, giving you the option to shoot with higher quality bokeh (unfocused areas appearing more blurry) and find focus much more quickly and accurately in more challenging lighting conditions. With this camera, you can shoot up to full HD 1080p videos at a maximum of 60 fps. Although the 6D Mark II comes with the same 45-point all cross-type autofocusing system as Canon’s crop sensor 80D camera, the 6D Mark II is equipped with the improved DIGIC 7 image processor unlike the 80D’s DIGIC 6 image processor. If you’re wanting to shoot your vlogs with a full-frame, The 6D Mark II is a great option. PROS - ISO sensitivity goes up to 102400 - Amazing touchscreen controls CONS - No 4K video recording option - No USB 3.0 |
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Jan 10, 2024• Proven solutions
It can be challenging to make a decision on purchasing a camera when there’s just so many on the market. Camera manufacturers are racing to update their product line with all the new camera technology advancements. To simplify your search for the ultimate vlogging camera, we’ve come up with a top twelve list.
If you’re looking for a specific type of vlogging camera, check out our other posts on vlogging cameras:
Top 11 Cheap Vlogging Cameras (2024)
7 Best DSLR Cameras For Vlogging (2024)
8 Best Mirrorless Cameras For Vlogging (2024)
12 Best Vlogging Cameras With A Flip Screen (2024)
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
12 BEST VLOGGING CAMERAS (2024)
| Camera | Release Date | Camera Type | Flip Screen | Mic Port | Price | |
|---|---|---|---|---|---|---|
| CanonEOSM50 | |
February2018 | Mirrorless | Fully Articulated | Yes | $- |
| PanasonicLumixDC-GH5S | |
January2018 | Mirrorless | Fully Articulated | Yes | $$$ |
| SonyAlphaa7R III | |
October2017 | Mirrorless | Tilting | Yes | $$$ |
| CanonEOSM100 | |
August2017 | Mirrorless | Flip Up | No | $ |
| CanonEOS6D Mark II | |
June2017 | Mid-size SLR | Fully Articulated | Yes | $$ |
| CanonEOS RebelSL2 | |
June2017 | Compact SLR | Fully Articulated | Yes | $ |
| CanonEOSM6 | |
February2017 | Mirrorless | Flip Up | Yes | $ |
| SonyCyber-Shot DSCRX 100 V | |
October2016 | Compact | Flip Up | No | $- |
| SonyAlphaa6500 | |
October2016 | Mirrorless | Tilting | Yes | $$- |
| PanasonicLumix DMCLX10 | |
September2016 | Compact | Flip Up | No | $ |
| CanonEOS80D | |
February2016 | Mid-size SLR | Fully Articulated | Yes | $$ |
| CanonPowerShotG7 X Mark II | |
February2016 | Compact | Flip Up | No | $ |
At first, you can have a look at the below video.
What Gear Do Creators Actually Use | Vidcon 2023 | Sony vs Canon
|
Best daily vlogging camera: Sony Cyber-Shot DSC-RX 100 V You don’t have to be a filmmaking pro if you want to use a compact camera to record all sorts of videos. Sony’s Cyber-shot series is famous for its cutting-edge features and the DSC-RX 100 V model is not an exception. This camera is equipped with a 20.1 MP Exmor RS BSI CMOS Sensor that supports ISO sensitivities up to ISO 12800. You can record footage in UHD 4K at 30 or 24 fps, although with a five-minute limit, as well as Full HD videos at a maximum of 960 fps when recording in the HFR mode. The Sony Cyber-shot DSC-RX 100 V ships with a non-interchangeable Carl Zeiss Vario Sonnar T lens that performs well under low-light conditions and in broad daylight. The camera features a fast hybrid AF system with 315 phase-detection points and an anti-motion blur mode that allows you to keep the subjects of your vlogs in focus throughout your recording. DSC RX-100 V’s multi-functionality makes it one of the best cameras for daily vlogging, especially for vloggers who are planning on shooting vlogs in various locations. PROS - Light and easy to carry around - Produces high-res videos CONS - Short battery life - Lacking a touchscreen |
|---|---|
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Best cheap vlogging camera: Canon EOS M100 Canon’s EOS M100 is small and powerful. This mirrorless camera produces full HD videos at 60 fps. It doesn’t, however, shoot 4K footage. The 24.2 MP APS-C CMOS sensor and the DIGIC 7 image processor ensure that your vlogs are always in focus and rich in detail. The Canon EOS M100 provides great ISO sensitivity options, offering ISO values as high as 25600, making it a great option for vloggers that often shoot their videos under difficult light conditions. The 3-inch touchscreen LCD lets you control focus points, navigate through the camera’s menu, or watch videos you’ve created. The screen can also be tilted in the upward direction to provide you a better preview of the shot you’re recording. The camera has a built-in Wi-Fi with NFC so you can transfer your videos seamlessly to a computer and have fun in the process. The Canon EOS M100 is currently one of the best entry-level cameras for daily vlogging on the market because it produces videos in great picture quality that you don’t have to spend a fortune for. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
|
Best entry-level mirrorless camera for vlogging: Canon EOS M100 The Canon EOS M100 wins this category as well in our books because it’s a powerful, feature-rich camera that’s also very affordable. In case you missed it, check out my review on the Canon EOS M100. |
|
Best mid-range mirrorless camera for vlogging: Canon EOS M50 The EOS M50 has been on the market for just a few months and it is already regarded as one of the best mirrorless cameras for vlogging. Its 24.1 MP APS-C CMOS sensor and DIGIC 8 Image Processor are improved versions of those in the Canon EOS M100 model. With the Canon EOS M50, you can crank up the ISO sensitivity to 51200. This camera uses the Canon EF lens mount, so you can choose the lens that best suits your needs. The Canon EOS M50 can capture UHD 4K videos at 23.98 fps, and it also lets you record 120 fps slow-motion videos at 720p. PROS - Has an external microphone port - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
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Best professional mirrorless camera for vlogging: Panasonic Lumix DC-GH5S The Panasonic’s GH series was made famous by the LUMIX DMC-GH4 model that will be remembered as the world’s first mirrorless interchangeable lens camera to offer the 4K video recording option. That’s why it comes as no surprise that the GH5S mirrorless micro four-thirds camera can record UHD 4K as well as DCI videos at 60 fps, and 150 Mbps. The full HD 1080p at 240 fps video recording option is also available if you want to capture slow-motion footage for your vlogs. The camera’s 10.28MP multi-aspect ratio MOS sensor enhances its low-light performance and produces high-quality videos even under very challenging lighting conditions. Recording the audio with an external microphone is one of the many advantages offered by the Lumix DC-GH5S, while the Advanced Depth-From-Focus technology is used to automatically focus the video in a fraction of a second. The GH5S’ touchscreen can be rotated in any direction, so you can clearly see your shot no matter where you are. There’s very little doubt that the GH5S is the best professional-level mirrorless camera for vlogging that will help you capture stunning vlogs. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
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Best entry-level DSLR camera for vlogging: Canon EOS SL2 The Canon EOS Rebel SL2 is a great entry-level vlogging camera that delivers great power at a low price. The Canon EOS Rebel SL2 has a DIGIC 7 image processor and a 24.2 MP APS-C CMOS sensor that lets you extend the ISO value to 51200 and shoot your vlogs even under low light conditions. This camera can capture full HD 1080p videos at 60 fps, and it features a 9-point AF system and dual pixel CMOS AF technologies that provide precise and quick focusing even when there is not much light. The SL2 also has a microphone jack you can connect an external microphone too for better audio. PROS - Microphone jack - Wi-Fi connectivity CONS - No 4K video support - Optical image stabilizer could be better |
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Best mid-range DSLR camera for vlogging: Canon EOS 80D The Canon EOS 80D is a feature-rich, mid-range DSLR camera great for vlogging. The 80D lets you capture full HD 1080p videos at 60 fps. It doesn’t provide support for 4K videos, though. The ISO on this camera can be set up to 25600. The 24.2 MP APS-C CMOS sensor and the DIGIC 6 image processor reduce the need for high ISO values, though, as they enable the camera to capture visually stunning footage even when the light in the shot is far from perfect. The 80D’s 45-point all cross phase detection autofocus system and its dual pixel CMOS AF system enable you to produce sharp images without having to pull-focus yourself. The various-angle 3-inch 1.04M-dot ClearView II LCD touchscreen display, as well as the pentaprism type intelligent viewfinder, let you compose shots effortlessly. PROS - Feature-rich - Continuous AF feature performs beautifully while recording high-res videos CONS - Just one SD card slot - PC sync connection features could be better |
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Best professional DSLR camera for vlogging: Canon 6D Mark II The Canon EOS 6D Mark II is the best professional DSLR camera for vlogging. It is the only DSLR camera on the market (as of writing this review) that comes with a full-frame sensor along with a fully-articulated screen and a microphone jack. The camera’s 26.2 MP full-frame CMOS sensor can take in much more light, giving you the option to shoot with higher quality bokeh (unfocused areas appearing more blurry) and find focus much more quickly and accurately in more challenging lighting conditions. With this camera, you can shoot up to full HD 1080p videos at a maximum of 60 fps. Although the 6D Mark II comes with the same 45-point all cross-type autofocusing system as Canon’s crop sensor 80D camera, the 6D Mark II is equipped with the improved DIGIC 7 image processor unlike the 80D’s DIGIC 6 image processor. If you’re wanting to shoot your vlogs with a full-frame, The 6D Mark II is a great option. PROS - ISO sensitivity goes up to 102400 - Amazing touchscreen controls CONS - No 4K video recording option - No USB 3.0 |
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Jan 10, 2024• Proven solutions
It can be challenging to make a decision on purchasing a camera when there’s just so many on the market. Camera manufacturers are racing to update their product line with all the new camera technology advancements. To simplify your search for the ultimate vlogging camera, we’ve come up with a top twelve list.
If you’re looking for a specific type of vlogging camera, check out our other posts on vlogging cameras:
Top 11 Cheap Vlogging Cameras (2024)
7 Best DSLR Cameras For Vlogging (2024)
8 Best Mirrorless Cameras For Vlogging (2024)
12 Best Vlogging Cameras With A Flip Screen (2024)
WHAT TO LOOK FOR IN A VLOGGING CAMERA
1. Fully articulated screen (flip screen)
2. Good continual autofocus while recording video
3. Good focus priority through face recognition
4. Touch to focus
5. Good low-light performance
6. external mic jack, hot/cold shoe bracket
7. optical image stabilization
8. good battery life
Check out my full list of 10 Things To Look For In A Vlogging Camera to understand the importance of these camera features.
12 BEST VLOGGING CAMERAS (2024)
| Camera | Release Date | Camera Type | Flip Screen | Mic Port | Price | |
|---|---|---|---|---|---|---|
| CanonEOSM50 | |
February2018 | Mirrorless | Fully Articulated | Yes | $- |
| PanasonicLumixDC-GH5S | |
January2018 | Mirrorless | Fully Articulated | Yes | $$$ |
| SonyAlphaa7R III | |
October2017 | Mirrorless | Tilting | Yes | $$$ |
| CanonEOSM100 | |
August2017 | Mirrorless | Flip Up | No | $ |
| CanonEOS6D Mark II | |
June2017 | Mid-size SLR | Fully Articulated | Yes | $$ |
| CanonEOS RebelSL2 | |
June2017 | Compact SLR | Fully Articulated | Yes | $ |
| CanonEOSM6 | |
February2017 | Mirrorless | Flip Up | Yes | $ |
| SonyCyber-Shot DSCRX 100 V | |
October2016 | Compact | Flip Up | No | $- |
| SonyAlphaa6500 | |
October2016 | Mirrorless | Tilting | Yes | $$- |
| PanasonicLumix DMCLX10 | |
September2016 | Compact | Flip Up | No | $ |
| CanonEOS80D | |
February2016 | Mid-size SLR | Fully Articulated | Yes | $$ |
| CanonPowerShotG7 X Mark II | |
February2016 | Compact | Flip Up | No | $ |
At first, you can have a look at the below video.
What Gear Do Creators Actually Use | Vidcon 2023 | Sony vs Canon
|
Best daily vlogging camera: Sony Cyber-Shot DSC-RX 100 V You don’t have to be a filmmaking pro if you want to use a compact camera to record all sorts of videos. Sony’s Cyber-shot series is famous for its cutting-edge features and the DSC-RX 100 V model is not an exception. This camera is equipped with a 20.1 MP Exmor RS BSI CMOS Sensor that supports ISO sensitivities up to ISO 12800. You can record footage in UHD 4K at 30 or 24 fps, although with a five-minute limit, as well as Full HD videos at a maximum of 960 fps when recording in the HFR mode. The Sony Cyber-shot DSC-RX 100 V ships with a non-interchangeable Carl Zeiss Vario Sonnar T lens that performs well under low-light conditions and in broad daylight. The camera features a fast hybrid AF system with 315 phase-detection points and an anti-motion blur mode that allows you to keep the subjects of your vlogs in focus throughout your recording. DSC RX-100 V’s multi-functionality makes it one of the best cameras for daily vlogging, especially for vloggers who are planning on shooting vlogs in various locations. PROS - Light and easy to carry around - Produces high-res videos CONS - Short battery life - Lacking a touchscreen |
|---|---|
|
Best cheap vlogging camera: Canon EOS M100 Canon’s EOS M100 is small and powerful. This mirrorless camera produces full HD videos at 60 fps. It doesn’t, however, shoot 4K footage. The 24.2 MP APS-C CMOS sensor and the DIGIC 7 image processor ensure that your vlogs are always in focus and rich in detail. The Canon EOS M100 provides great ISO sensitivity options, offering ISO values as high as 25600, making it a great option for vloggers that often shoot their videos under difficult light conditions. The 3-inch touchscreen LCD lets you control focus points, navigate through the camera’s menu, or watch videos you’ve created. The screen can also be tilted in the upward direction to provide you a better preview of the shot you’re recording. The camera has a built-in Wi-Fi with NFC so you can transfer your videos seamlessly to a computer and have fun in the process. The Canon EOS M100 is currently one of the best entry-level cameras for daily vlogging on the market because it produces videos in great picture quality that you don’t have to spend a fortune for. PROS - Affordable - Great connectivity options CONS - Lacks advanced video recording features - No viewfinder |
|
Best entry-level mirrorless camera for vlogging: Canon EOS M100 The Canon EOS M100 wins this category as well in our books because it’s a powerful, feature-rich camera that’s also very affordable. In case you missed it, check out my review on the Canon EOS M100. |
|
Best mid-range mirrorless camera for vlogging: Canon EOS M50 The EOS M50 has been on the market for just a few months and it is already regarded as one of the best mirrorless cameras for vlogging. Its 24.1 MP APS-C CMOS sensor and DIGIC 8 Image Processor are improved versions of those in the Canon EOS M100 model. With the Canon EOS M50, you can crank up the ISO sensitivity to 51200. This camera uses the Canon EF lens mount, so you can choose the lens that best suits your needs. The Canon EOS M50 can capture UHD 4K videos at 23.98 fps, and it also lets you record 120 fps slow-motion videos at 720p. PROS - Has an external microphone port - Has a 2.36m-dot OLED electronic viewfinder CONS - No image stabilization - Battery life could be longer |
|
Best professional mirrorless camera for vlogging: Panasonic Lumix DC-GH5S The Panasonic’s GH series was made famous by the LUMIX DMC-GH4 model that will be remembered as the world’s first mirrorless interchangeable lens camera to offer the 4K video recording option. That’s why it comes as no surprise that the GH5S mirrorless micro four-thirds camera can record UHD 4K as well as DCI videos at 60 fps, and 150 Mbps. The full HD 1080p at 240 fps video recording option is also available if you want to capture slow-motion footage for your vlogs. The camera’s 10.28MP multi-aspect ratio MOS sensor enhances its low-light performance and produces high-quality videos even under very challenging lighting conditions. Recording the audio with an external microphone is one of the many advantages offered by the Lumix DC-GH5S, while the Advanced Depth-From-Focus technology is used to automatically focus the video in a fraction of a second. The GH5S’ touchscreen can be rotated in any direction, so you can clearly see your shot no matter where you are. There’s very little doubt that the GH5S is the best professional-level mirrorless camera for vlogging that will help you capture stunning vlogs. PROS - ISO sensitivity goes up to 204800 - High video bit rates CONS - Expensive - The camera body weighs about 1.5 lbs |
|
Best entry-level DSLR camera for vlogging: Canon EOS SL2 The Canon EOS Rebel SL2 is a great entry-level vlogging camera that delivers great power at a low price. The Canon EOS Rebel SL2 has a DIGIC 7 image processor and a 24.2 MP APS-C CMOS sensor that lets you extend the ISO value to 51200 and shoot your vlogs even under low light conditions. This camera can capture full HD 1080p videos at 60 fps, and it features a 9-point AF system and dual pixel CMOS AF technologies that provide precise and quick focusing even when there is not much light. The SL2 also has a microphone jack you can connect an external microphone too for better audio. PROS - Microphone jack - Wi-Fi connectivity CONS - No 4K video support - Optical image stabilizer could be better |
|
Best mid-range DSLR camera for vlogging: Canon EOS 80D The Canon EOS 80D is a feature-rich, mid-range DSLR camera great for vlogging. The 80D lets you capture full HD 1080p videos at 60 fps. It doesn’t provide support for 4K videos, though. The ISO on this camera can be set up to 25600. The 24.2 MP APS-C CMOS sensor and the DIGIC 6 image processor reduce the need for high ISO values, though, as they enable the camera to capture visually stunning footage even when the light in the shot is far from perfect. The 80D’s 45-point all cross phase detection autofocus system and its dual pixel CMOS AF system enable you to produce sharp images without having to pull-focus yourself. The various-angle 3-inch 1.04M-dot ClearView II LCD touchscreen display, as well as the pentaprism type intelligent viewfinder, let you compose shots effortlessly. PROS - Feature-rich - Continuous AF feature performs beautifully while recording high-res videos CONS - Just one SD card slot - PC sync connection features could be better |
|
Best professional DSLR camera for vlogging: Canon 6D Mark II The Canon EOS 6D Mark II is the best professional DSLR camera for vlogging. It is the only DSLR camera on the market (as of writing this review) that comes with a full-frame sensor along with a fully-articulated screen and a microphone jack. The camera’s 26.2 MP full-frame CMOS sensor can take in much more light, giving you the option to shoot with higher quality bokeh (unfocused areas appearing more blurry) and find focus much more quickly and accurately in more challenging lighting conditions. With this camera, you can shoot up to full HD 1080p videos at a maximum of 60 fps. Although the 6D Mark II comes with the same 45-point all cross-type autofocusing system as Canon’s crop sensor 80D camera, the 6D Mark II is equipped with the improved DIGIC 7 image processor unlike the 80D’s DIGIC 6 image processor. If you’re wanting to shoot your vlogs with a full-frame, The 6D Mark II is a great option. PROS - ISO sensitivity goes up to 102400 - Amazing touchscreen controls CONS - No 4K video recording option - No USB 3.0 |
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
- Title: "[New] Rise Above, Reach Heights 5 Tips to Skyrocket Your Visibility"
- Author: Joseph
- Created at : 2024-05-31 13:49:10
- Updated at : 2024-06-01 13:49:10
- Link: https://youtube-stream.techidaily.com/new-rise-above-reach-heights-5-tips-to-skyrocket-your-visibility/
- License: This work is licensed under CC BY-NC-SA 4.0.
