In 2024, Understanding YouTube Shorts Earning Potential

In 2024, Understanding YouTube Shorts Earning Potential

Joseph Lv13

Understanding YouTube Shorts Earning Potential

YouTube Shorts have become a craze in the recent past as creators try to get the best out of them. These are short, vertical videos that are 60 seconds long. Originally a way of YouTube attempting to compete with TikTok, Shorts have become a household name. However, are YouTube shorts monetized? Can you get paid for YouTube shorts? The increasing interest in monetizing Shorts has inspired many creators working on their video creation. This article answers the question of can YouTube Shorts be monetized and explains how the revenue-sharing model works.

YouTube Shorts Editor A cross-platform helps creators edit the vertical videos quickly and easily!

Free Download Free Download Learn More

Wondershare Filmora 12

Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing

YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?

youtube shorts

Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.

The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down

  • Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
  • YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
  • YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
  • From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.

So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.

Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential

YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:

Eligibility Criteria

If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.

youtube shorts monetization

To be eligible to the YPP, you will need:

  • At least 500 Subscribers
  • At least 3,000 valid public hours in the last 12 months, or
  • At least 3M valid public Shorts views in the last 90 days

This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:

  • Live in a region where the YPP is available
  • Comply with YouTube’s channel monetization policies
  • Have no Community Guidelines strikes on your channel
  • Have an active AdSense account
  • Have 2-step verification turned on for your Google account

How Much Can You Earn With Shorts

YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:

  • James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
  • Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
  • Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
  • Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views

Part 3. How to Start Earning from YouTube Shorts

Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.

Are You Eligible for YouTube Shorts Earnings?

Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.

youtube shorts monetization eligibility

When you become eligible, follow these steps to apply for the YPP program:

  • Sign in to YouTube on a computer or the YouTube Studio app on a mobile
  • Click on your profile picture, and choose YouTube Studio
  • Click Earn on the left menu, then select Apply
  • Click Start to review your eligibility and accept the base terms
  • Click Start to set up an AdSense account. You may also choose to link an existing active one.
  • Your application will be in Progress in the Get Reviewed step.

Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.

How to opt in for YouTube Shorts Monetization

After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:

  • Sign in to YouTube Studio
  • Select Earn in the left menu
  • Click Get Started for every module to review and accept their terms
  • Accept the Base Terms and the Shorts Monetization Module to monetize Shorts

Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.

Other Ways to Monetize YouTube Shorts

The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:

  • Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
  • Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
  • Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
  • Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
  • Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.

Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora

To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.

Auto Reframe

The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:

1. Open Filmora and Select Auto Reframe

After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.

auto reframe 1

2. Launch Directly from the Video

Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.

auto reframe 2

3. Use the Tools Option

You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.

auto reframe 3

Other Filmora Features for Editing Shorts

  • Split Screen Video Editor A choice of pre-made templates to create split-screen videos instantly.
  • Add Text to Video Directly add texts to your videos, including subtitles and captions.
  • Text To Speech Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.

Conclusion

YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,

Free Download Free Download Learn More

Wondershare Filmora 12

Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing

YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?

youtube shorts

Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.

The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down

  • Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
  • YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
  • YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
  • From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.

So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.

Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential

YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:

Eligibility Criteria

If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.

youtube shorts monetization

To be eligible to the YPP, you will need:

  • At least 500 Subscribers
  • At least 3,000 valid public hours in the last 12 months, or
  • At least 3M valid public Shorts views in the last 90 days

This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:

  • Live in a region where the YPP is available
  • Comply with YouTube’s channel monetization policies
  • Have no Community Guidelines strikes on your channel
  • Have an active AdSense account
  • Have 2-step verification turned on for your Google account

How Much Can You Earn With Shorts

YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:

  • James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
  • Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
  • Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
  • Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views

Part 3. How to Start Earning from YouTube Shorts

Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.

Are You Eligible for YouTube Shorts Earnings?

Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.

youtube shorts monetization eligibility

When you become eligible, follow these steps to apply for the YPP program:

  • Sign in to YouTube on a computer or the YouTube Studio app on a mobile
  • Click on your profile picture, and choose YouTube Studio
  • Click Earn on the left menu, then select Apply
  • Click Start to review your eligibility and accept the base terms
  • Click Start to set up an AdSense account. You may also choose to link an existing active one.
  • Your application will be in Progress in the Get Reviewed step.

Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.

How to opt in for YouTube Shorts Monetization

After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:

  • Sign in to YouTube Studio
  • Select Earn in the left menu
  • Click Get Started for every module to review and accept their terms
  • Accept the Base Terms and the Shorts Monetization Module to monetize Shorts

Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.

Other Ways to Monetize YouTube Shorts

The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:

  • Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
  • Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
  • Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
  • Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
  • Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.

Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora

To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.

Auto Reframe

The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:

1. Open Filmora and Select Auto Reframe

After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.

auto reframe 1

2. Launch Directly from the Video

Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.

auto reframe 2

3. Use the Tools Option

You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.

auto reframe 3

Other Filmora Features for Editing Shorts

  • Split Screen Video Editor A choice of pre-made templates to create split-screen videos instantly.
  • Add Text to Video Directly add texts to your videos, including subtitles and captions.
  • Text To Speech Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.

Conclusion

YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,

Overcoming Non-Displayed Thumbnails: YouTube Shorts Guide

Video thumbnails are important since they encourage people to click and watch the video. But what if your set YouTube Shorts thumbnail is not showing? YouTube will use a random part of the video as the thumbnail. It may be an unflattering or uninteresting shot. Then, your Shorts video is doomed.

That said, it is a problem you want to solve. Here are 7 FAQs about YouTube Shorts thumbnails. They may help you with fixing this issue.

youtube shorts thumbnail not showing problem

Q1. Can I Customize YouTube Shorts Thumbnails?

Yes, you can. YouTube did allow short-form video creators to upload custom thumbnails for their Shorts. However, they aren’t that optimized. For instance, some people may not see them on the Shorts shelf. Also, if you share a link to the video somewhere else, the old video thumbnail may show instead of the new one.

Adding a custom thumbnail for YouTube Shorts is the same as adding one for long-form videos on the platform. Follow these steps:

  • Open the YouTube mobile app. Click the “Plus” icon at the bottom center > “Create Short.” Upload, edit, and post your video.

creating shorts on youtube app

  • Get to your desktop computer or laptop. Open your channel’s YouTube Studio.

opening youtube studio on computer

  • On the left navigation menu, click “Content.”

content section on youtube studio

  • Click the “pencil” icon next to the Shorts you just uploaded. This video should be at the top of the list.
  • Navigate to the Thumbnail section. Click “Create Thumbnail.”

changing shorts thumbnail on youtube studio

Q2. Why Are YouTube Shorts Thumbnails Not Showing?

It’s not you who’s the only one with Shorts thumbnails not showing. Many short-form content creators on the platform are also facing this issue. A YouTuber took to Reddit to complain about how he uploaded custom thumbnails for all his videos. The thumbnails are correct in the editor. However, YouTube still displays a random frame as the thumbnail on the Shorts shelf.

“They ALL have randomly selected different parts of each video I have uploaded & somehow generated a new/unknown thumbnail that was neither what I uploaded as the custom option nor 1 of the 3 that YouTube auto populated.”

YouTuber on Reddit

The reason behind this is the difference in the thumbnail size. Regular YouTube video thumbnails are in the ratio of 16:9. Meanwhile, Shorts uses a ratio of 9:16. The thing is that YouTube does not yet allow you to upload 9:16 thumbnails. Thus, the thumbnail for Shorts may show correctly on the video section but not on the Shorts shelf.

Q3. How to Fix YouTube Shorts Thumbnail Problem?

fix youtube shorts thumbnail not showing problem

Unfortunately, there is no reliable fix to this problem yet. YouTubers have tried different things in hopes that YouTube will display the correct thumbnail for their Shorts.

Some YouTubers have tried using different images. Others have experimented with changing the aspect ratio of the thumbnail or using Adobe editor for ratios. Clearing histories and cache, using different browsers, resizing, and changing the images’ resolution have also been done. Sadly, these are all failed attempts.

Q4. How To Boost Views When I Have no Control Over YouTube Shorts Thumbnails?

Attracting viewers on Shorts is the same as attracting viewers on the main YouTube. You use interesting thumbnails and video titles. Since thumbnails are out of the options, selecting great video titles has become even more important.

Here are some pointers. Your title should be at most 40 characters. Also, it should be concise and irresistible. And forget about SEO since no one is searching for YouTube Shorts anyway. People consume what they see in their feeds. So instead, the title should be “snappy.” It should intrigue, entertain, or enlighten the viewers. That will net you some views for your Shorts content.

Q5. How To Get More Views on YouTube Shorts?

Forgoing the intro is the way to go. An intro will just prolong the video when people are in Shorts to find bite-sized videos. So jump right into the video content. You can also start the video with a still frame instead. Using hashtags, captions, and text effects are also recommended. And interacting with your audience through comments and pinned comments will keep them coming back to your Shorts channel.

Of course, ensuring that the video quality is high is key to getting more views. For that, you need a good video editor. You can try Wondershare Filmora , a powerful and easy-to-use video editor.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

filmora mobile feature showcase

The best thing is that you don’t need to transfer the video from your phone to your computer and back. Wondershare Filmora is available on mobile. And it’s one of the best tools for enhancing a short-form video.

Short-form video watchers love filters, transitions, and effects. And Filmora gives you access to all of that. It provides you with fun and amazing filters, effects, transitions, and stamps that can add a wow factor to your short-form video.

Q6. Do YouTube Shorts Make Money?

Making money from YouTube Shorts was challenging. The platform pays content creators who are doing well through the Creator Fund. However, as Shorts grew, the payout became smaller.

Luckily, that’s going to change. Starting this year, Shorts will be a part of the YouTube Partner Program. This means that you can make money from the ads that people watch on Shorts. According to YouTube, creators will keep 45% of the revenue. It will be distributed based on your share of total Shorts views.

YouTube also adjusted the requirements to qualify for the YPP. They made it easier for Shorts content creators to get into the program.

Q7. How Do You Make YouTube Shorts Play Normal?

You can watch Shorts like normal YouTube videos where you can rewind when you want to. Follow these steps.

On a Desktop Computer

  • Open a Shorts video on YouTube.

shorts tab on the youtube website

  • Pause the video.

paused a shorts video

  • Click “Library” on the left panel.

library tab on the youtube website

  • Select the Shorts you just watched. It should be on the top and first on the list.

playing shorts video like normal video

On a Mobile Phone

  • Open the YouTube app. Watch a Shorts video.

watching a shorts video on mobile

  • Like the Shorts video.

liked a shorts video on mobile

  • Tap “Library”

library tab on youtube mobile

  • Scroll down to find “Liked Videos.” Click on it.

liked videos section on youtube mobile

  • Select the Shorts video you just watched. It should be at the top of the list.

watching shorts like normal video mobile

Conclusion

Unfortunately, custom thumbnails not showing on Shorts does not have a fix yet. So to attract viewers, you must leverage the things in your control. You must title your videos in a way that will make users click the video. Also, adding effects and filters on the video using an editor like Wondershare Filmora can help.

Users can subscribe to Shorts channels. And if they see that your videos are well-edited and high-quality, they’ll be more likely to do so. Once they are subscribed, they will see and watch your videos more often.

Free Download For macOS 10.14 or later

filmora mobile feature showcase

The best thing is that you don’t need to transfer the video from your phone to your computer and back. Wondershare Filmora is available on mobile. And it’s one of the best tools for enhancing a short-form video.

Short-form video watchers love filters, transitions, and effects. And Filmora gives you access to all of that. It provides you with fun and amazing filters, effects, transitions, and stamps that can add a wow factor to your short-form video.

Q6. Do YouTube Shorts Make Money?

Making money from YouTube Shorts was challenging. The platform pays content creators who are doing well through the Creator Fund. However, as Shorts grew, the payout became smaller.

Luckily, that’s going to change. Starting this year, Shorts will be a part of the YouTube Partner Program. This means that you can make money from the ads that people watch on Shorts. According to YouTube, creators will keep 45% of the revenue. It will be distributed based on your share of total Shorts views.

YouTube also adjusted the requirements to qualify for the YPP. They made it easier for Shorts content creators to get into the program.

Q7. How Do You Make YouTube Shorts Play Normal?

You can watch Shorts like normal YouTube videos where you can rewind when you want to. Follow these steps.

On a Desktop Computer

  • Open a Shorts video on YouTube.

shorts tab on the youtube website

  • Pause the video.

paused a shorts video

  • Click “Library” on the left panel.

library tab on the youtube website

  • Select the Shorts you just watched. It should be on the top and first on the list.

playing shorts video like normal video

On a Mobile Phone

  • Open the YouTube app. Watch a Shorts video.

watching a shorts video on mobile

  • Like the Shorts video.

liked a shorts video on mobile

  • Tap “Library”

library tab on youtube mobile

  • Scroll down to find “Liked Videos.” Click on it.

liked videos section on youtube mobile

  • Select the Shorts video you just watched. It should be at the top of the list.

watching shorts like normal video mobile

Conclusion

Unfortunately, custom thumbnails not showing on Shorts does not have a fix yet. So to attract viewers, you must leverage the things in your control. You must title your videos in a way that will make users click the video. Also, adding effects and filters on the video using an editor like Wondershare Filmora can help.

Users can subscribe to Shorts channels. And if they see that your videos are well-edited and high-quality, they’ll be more likely to do so. Once they are subscribed, they will see and watch your videos more often.

  • Title: In 2024, Understanding YouTube Shorts Earning Potential
  • Author: Joseph
  • Created at : 2024-05-31 13:42:36
  • Updated at : 2024-06-01 13:42:36
  • Link: https://youtube-stream.techidaily.com/in-2024-understanding-youtube-shorts-earning-potential/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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In 2024, Understanding YouTube Shorts Earning Potential