The Reaction Guru’s Playbook: Crafting Unforgettable Videos in Under 5 Minutes Each

How to Make a YouTube Reaction Video?

Richard Bennett

Mar 27, 2024• Proven solutions

Sharing ideas and opinions on virtually any topic you can think of with millions of people around the world is arguably one of the greatest benefits YouTube gives to content creators. Even so, building your channel exclusively around reaction videos may prove to be difficult, but this doesn’t mean that you can’t use this type of video to comment on what other YouTubers are saying.

The process of making a YouTube reaction video is not overly technical, although you will have to decide which video editing technique you are going to use to make a reaction video. That is why in this article we are going to take a look at different ways to make a YouTube reaction video.

• Method 1: Making Reaction Videos with PIP feature in Filmora
• Method 2: Create YouTube Reaction Video with Split Screen Templates
• Method 3: Make A Reaction Video for YouTube with AI Portrait

How to Make a Reaction Video for Your YouTube Channel? [3 Ways]

Using the footage without the consent of the copyright owner is punishable by the law, which means that you can only include the footage in a reaction video if you have the owner’s consent. Consequently, the selection of videos you can comment on is going to be limited, since it is entirely up to the creator of the video if they are going to give you permission to use their footage in your reaction video.

You can use the following video editing techniques, once you have access to the video you would like to comment on.

Method 1: Making a reaction video with the Picture-in-Picture feature in Filmora

Video editing software, like Filmora , can also be used to create YouTube reaction videos, but you must have all the footage you would like to include in that video before you can start putting it together.

The first step is to create a new project in Filmora and then import the media assets into the editor. Besides video clips, you can also add music, pictures, or create opening titles and end credits for your reaction video.

Place the video you’re reacting to on a video track on the timeline and then add the video of your reaction to the timeline that is directly above the one to which you added the first video clip. Click on the top video in the preview window and use the handles that are positioned around the edges of the video to adjust its size.

If you would like to change the on-screen position of the overlay clip, you should simply click on it and drag it to the new location within the preview window.

Filmora offers more than sixty motion effects, hundreds of transitions, and visual effects that can make your reaction video more visually appealing to the audience.

Moreover, Filmora video editing software offers a variety of blending modes, and it lets you control the opacity of the overlay video so that you can make it more transparent. Whether or not you are going to use these options depends on the footage you’re working with and the demands of a particular project.

Pros of using the Picture in Picture feature to make reaction videos in Filmora: You can place and adjust the videos with more customizable options. Get more tips about Making a PIP video in Filmora .

Method 2: Create several reaction windows with the Split Screen feature

Besides the Picture-in-Picture option, Filmora also enables you to play two or more videos simultaneously with Split Screen templates. Drag and drop the template you want to use in your reaction video to the timeline and click on the Enable Split Screen Animation tick box if you want to use the template without animations.

Afterward, you should drag the video clips from the Media tab and drop them onto the section of the preview window where you want them to be located. Keep in mind that you cannot add more than six videos to a split-screen template.

All videos you add to a split-screen template can be edited, and you just have to click on them if you want to adjust their sizes, enhance colors, mute their audio tracks or add a new audio file to the template.

Check the details about How to make a split-screen video step by step.

Pros of using Split-screen template to make reaction video in Filmora: various templates for creating stylish video side by side easily.

Method 3: Create A YouTube Reaction Video with AI Portrait

With the human segmentation effect in AI Portrait, you can now blend the reaction video in a more natural way. The human segmentation effect will isolate people from the background, you can use any background in the video.

Note: You can use this feature after version after V 10.5 for Windows, and V 10.4 for Mac. Click the button below to get the latest version of Filmora on your desktop.

Step 1: Import the videos to the media library, and then drag the background video to the first video track, and the reaction video to the track above.

Step 2: Go to the Effects tab at the top, and click the AI Portrait category, and then you will see many effects such as Human Segmentation, Human Pixelate, Human Noise, and lighting flash. Here, drag and drop the Human segmentation effect to the reaction video.

Step 3: Select the reaction video in the timeline, and then adjust its size and position by dragging it on the preview window. See, the reaction video is fine blended with the background video.

Step 4: That’s the basic editing of making a reaction video. You can also add the neon or flashing effect to the video. If everything goes well, click Export and save the video.

You can find out more details about using the AI Portrait effect to make a reaction video .

How to Avoid Copyright Infringements While Making a YouTube Reaction Video

All videos you can find on YouTube are protected by intellectual property regulations, and you can’t use them without the copyright owner’s permission. The only way to avoid being absolutely sure that your reaction video isn’t violating the law is to contact the video creator and ask for permission to use their intellectual property. However, most YouTubers are reluctant to let others download and edit their videos unless they already have a large fan base.

In case you’re granted permission to comment on a video, you have nothing to worry about. However, if you don’t get the permission you’re all the money the reaction video generates will go to the copyright owner or you will be forced to delete the video from your channel. There are still a few things you can do, even if you don’t get permission to use the video you would like to comment on.

Muting the video’s audio or altering its pitch will make it more difficult for YouTube’s bots to detect copyright infringement, although this method may not always work. In addition, you can play a video for up to thirty seconds, then comment on that segment, and then play another segment of that video.

There is no way of saying whether any of these editing tricks are going to help you avoid a copyright claim, and you should only use them if you have no other option.

Conclusion

Anyone can master the technical aspects of making a reaction video, but the topics you react to need to be related to the general topic your channel covers. What’s more, the idea of your reaction video has to be relevant for your audience if you want to attract their attention. Which video editing techniques are you using to make a YouTube reaction video?

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Sharing ideas and opinions on virtually any topic you can think of with millions of people around the world is arguably one of the greatest benefits YouTube gives to content creators. Even so, building your channel exclusively around reaction videos may prove to be difficult, but this doesn’t mean that you can’t use this type of video to comment on what other YouTubers are saying.

The process of making a YouTube reaction video is not overly technical, although you will have to decide which video editing technique you are going to use to make a reaction video. That is why in this article we are going to take a look at different ways to make a YouTube reaction video.

• Method 1: Making Reaction Videos with PIP feature in Filmora
• Method 2: Create YouTube Reaction Video with Split Screen Templates
• Method 3: Make A Reaction Video for YouTube with AI Portrait

How to Make a Reaction Video for Your YouTube Channel? [3 Ways]

Using the footage without the consent of the copyright owner is punishable by the law, which means that you can only include the footage in a reaction video if you have the owner’s consent. Consequently, the selection of videos you can comment on is going to be limited, since it is entirely up to the creator of the video if they are going to give you permission to use their footage in your reaction video.

You can use the following video editing techniques, once you have access to the video you would like to comment on.

Method 1: Making a reaction video with the Picture-in-Picture feature in Filmora

Video editing software, like Filmora , can also be used to create YouTube reaction videos, but you must have all the footage you would like to include in that video before you can start putting it together.

The first step is to create a new project in Filmora and then import the media assets into the editor. Besides video clips, you can also add music, pictures, or create opening titles and end credits for your reaction video.

Place the video you’re reacting to on a video track on the timeline and then add the video of your reaction to the timeline that is directly above the one to which you added the first video clip. Click on the top video in the preview window and use the handles that are positioned around the edges of the video to adjust its size.

If you would like to change the on-screen position of the overlay clip, you should simply click on it and drag it to the new location within the preview window.

Filmora offers more than sixty motion effects, hundreds of transitions, and visual effects that can make your reaction video more visually appealing to the audience.

Moreover, Filmora video editing software offers a variety of blending modes, and it lets you control the opacity of the overlay video so that you can make it more transparent. Whether or not you are going to use these options depends on the footage you’re working with and the demands of a particular project.

Pros of using the Picture in Picture feature to make reaction videos in Filmora: You can place and adjust the videos with more customizable options. Get more tips about Making a PIP video in Filmora .

Method 2: Create several reaction windows with the Split Screen feature

Besides the Picture-in-Picture option, Filmora also enables you to play two or more videos simultaneously with Split Screen templates. Drag and drop the template you want to use in your reaction video to the timeline and click on the Enable Split Screen Animation tick box if you want to use the template without animations.

Afterward, you should drag the video clips from the Media tab and drop them onto the section of the preview window where you want them to be located. Keep in mind that you cannot add more than six videos to a split-screen template.

All videos you add to a split-screen template can be edited, and you just have to click on them if you want to adjust their sizes, enhance colors, mute their audio tracks or add a new audio file to the template.

Check the details about How to make a split-screen video step by step.

Pros of using Split-screen template to make reaction video in Filmora: various templates for creating stylish video side by side easily.

Method 3: Create A YouTube Reaction Video with AI Portrait

With the human segmentation effect in AI Portrait, you can now blend the reaction video in a more natural way. The human segmentation effect will isolate people from the background, you can use any background in the video.

Note: You can use this feature after version after V 10.5 for Windows, and V 10.4 for Mac. Click the button below to get the latest version of Filmora on your desktop.

Step 1: Import the videos to the media library, and then drag the background video to the first video track, and the reaction video to the track above.

Step 2: Go to the Effects tab at the top, and click the AI Portrait category, and then you will see many effects such as Human Segmentation, Human Pixelate, Human Noise, and lighting flash. Here, drag and drop the Human segmentation effect to the reaction video.

Step 3: Select the reaction video in the timeline, and then adjust its size and position by dragging it on the preview window. See, the reaction video is fine blended with the background video.

Step 4: That’s the basic editing of making a reaction video. You can also add the neon or flashing effect to the video. If everything goes well, click Export and save the video.

You can find out more details about using the AI Portrait effect to make a reaction video .

How to Avoid Copyright Infringements While Making a YouTube Reaction Video

All videos you can find on YouTube are protected by intellectual property regulations, and you can’t use them without the copyright owner’s permission. The only way to avoid being absolutely sure that your reaction video isn’t violating the law is to contact the video creator and ask for permission to use their intellectual property. However, most YouTubers are reluctant to let others download and edit their videos unless they already have a large fan base.

In case you’re granted permission to comment on a video, you have nothing to worry about. However, if you don’t get the permission you’re all the money the reaction video generates will go to the copyright owner or you will be forced to delete the video from your channel. There are still a few things you can do, even if you don’t get permission to use the video you would like to comment on.

Muting the video’s audio or altering its pitch will make it more difficult for YouTube’s bots to detect copyright infringement, although this method may not always work. In addition, you can play a video for up to thirty seconds, then comment on that segment, and then play another segment of that video.

There is no way of saying whether any of these editing tricks are going to help you avoid a copyright claim, and you should only use them if you have no other option.

Conclusion

Anyone can master the technical aspects of making a reaction video, but the topics you react to need to be related to the general topic your channel covers. What’s more, the idea of your reaction video has to be relevant for your audience if you want to attract their attention. Which video editing techniques are you using to make a YouTube reaction video?

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Sharing ideas and opinions on virtually any topic you can think of with millions of people around the world is arguably one of the greatest benefits YouTube gives to content creators. Even so, building your channel exclusively around reaction videos may prove to be difficult, but this doesn’t mean that you can’t use this type of video to comment on what other YouTubers are saying.

The process of making a YouTube reaction video is not overly technical, although you will have to decide which video editing technique you are going to use to make a reaction video. That is why in this article we are going to take a look at different ways to make a YouTube reaction video.

• Method 1: Making Reaction Videos with PIP feature in Filmora
• Method 2: Create YouTube Reaction Video with Split Screen Templates
• Method 3: Make A Reaction Video for YouTube with AI Portrait

How to Make a Reaction Video for Your YouTube Channel? [3 Ways]

Using the footage without the consent of the copyright owner is punishable by the law, which means that you can only include the footage in a reaction video if you have the owner’s consent. Consequently, the selection of videos you can comment on is going to be limited, since it is entirely up to the creator of the video if they are going to give you permission to use their footage in your reaction video.

You can use the following video editing techniques, once you have access to the video you would like to comment on.

Method 1: Making a reaction video with the Picture-in-Picture feature in Filmora

Video editing software, like Filmora , can also be used to create YouTube reaction videos, but you must have all the footage you would like to include in that video before you can start putting it together.

The first step is to create a new project in Filmora and then import the media assets into the editor. Besides video clips, you can also add music, pictures, or create opening titles and end credits for your reaction video.

Place the video you’re reacting to on a video track on the timeline and then add the video of your reaction to the timeline that is directly above the one to which you added the first video clip. Click on the top video in the preview window and use the handles that are positioned around the edges of the video to adjust its size.

If you would like to change the on-screen position of the overlay clip, you should simply click on it and drag it to the new location within the preview window.

Filmora offers more than sixty motion effects, hundreds of transitions, and visual effects that can make your reaction video more visually appealing to the audience.

Moreover, Filmora video editing software offers a variety of blending modes, and it lets you control the opacity of the overlay video so that you can make it more transparent. Whether or not you are going to use these options depends on the footage you’re working with and the demands of a particular project.

Pros of using the Picture in Picture feature to make reaction videos in Filmora: You can place and adjust the videos with more customizable options. Get more tips about Making a PIP video in Filmora .

Method 2: Create several reaction windows with the Split Screen feature

Besides the Picture-in-Picture option, Filmora also enables you to play two or more videos simultaneously with Split Screen templates. Drag and drop the template you want to use in your reaction video to the timeline and click on the Enable Split Screen Animation tick box if you want to use the template without animations.

Afterward, you should drag the video clips from the Media tab and drop them onto the section of the preview window where you want them to be located. Keep in mind that you cannot add more than six videos to a split-screen template.

All videos you add to a split-screen template can be edited, and you just have to click on them if you want to adjust their sizes, enhance colors, mute their audio tracks or add a new audio file to the template.

Check the details about How to make a split-screen video step by step.

Pros of using Split-screen template to make reaction video in Filmora: various templates for creating stylish video side by side easily.

Method 3: Create A YouTube Reaction Video with AI Portrait

With the human segmentation effect in AI Portrait, you can now blend the reaction video in a more natural way. The human segmentation effect will isolate people from the background, you can use any background in the video.

Note: You can use this feature after version after V 10.5 for Windows, and V 10.4 for Mac. Click the button below to get the latest version of Filmora on your desktop.

Step 1: Import the videos to the media library, and then drag the background video to the first video track, and the reaction video to the track above.

Step 2: Go to the Effects tab at the top, and click the AI Portrait category, and then you will see many effects such as Human Segmentation, Human Pixelate, Human Noise, and lighting flash. Here, drag and drop the Human segmentation effect to the reaction video.

Step 3: Select the reaction video in the timeline, and then adjust its size and position by dragging it on the preview window. See, the reaction video is fine blended with the background video.

Step 4: That’s the basic editing of making a reaction video. You can also add the neon or flashing effect to the video. If everything goes well, click Export and save the video.

You can find out more details about using the AI Portrait effect to make a reaction video .

How to Avoid Copyright Infringements While Making a YouTube Reaction Video

All videos you can find on YouTube are protected by intellectual property regulations, and you can’t use them without the copyright owner’s permission. The only way to avoid being absolutely sure that your reaction video isn’t violating the law is to contact the video creator and ask for permission to use their intellectual property. However, most YouTubers are reluctant to let others download and edit their videos unless they already have a large fan base.

In case you’re granted permission to comment on a video, you have nothing to worry about. However, if you don’t get the permission you’re all the money the reaction video generates will go to the copyright owner or you will be forced to delete the video from your channel. There are still a few things you can do, even if you don’t get permission to use the video you would like to comment on.

Muting the video’s audio or altering its pitch will make it more difficult for YouTube’s bots to detect copyright infringement, although this method may not always work. In addition, you can play a video for up to thirty seconds, then comment on that segment, and then play another segment of that video.

There is no way of saying whether any of these editing tricks are going to help you avoid a copyright claim, and you should only use them if you have no other option.

Conclusion

Anyone can master the technical aspects of making a reaction video, but the topics you react to need to be related to the general topic your channel covers. What’s more, the idea of your reaction video has to be relevant for your audience if you want to attract their attention. Which video editing techniques are you using to make a YouTube reaction video?

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Sharing ideas and opinions on virtually any topic you can think of with millions of people around the world is arguably one of the greatest benefits YouTube gives to content creators. Even so, building your channel exclusively around reaction videos may prove to be difficult, but this doesn’t mean that you can’t use this type of video to comment on what other YouTubers are saying.

The process of making a YouTube reaction video is not overly technical, although you will have to decide which video editing technique you are going to use to make a reaction video. That is why in this article we are going to take a look at different ways to make a YouTube reaction video.

• Method 1: Making Reaction Videos with PIP feature in Filmora
• Method 2: Create YouTube Reaction Video with Split Screen Templates
• Method 3: Make A Reaction Video for YouTube with AI Portrait

How to Make a Reaction Video for Your YouTube Channel? [3 Ways]

Using the footage without the consent of the copyright owner is punishable by the law, which means that you can only include the footage in a reaction video if you have the owner’s consent. Consequently, the selection of videos you can comment on is going to be limited, since it is entirely up to the creator of the video if they are going to give you permission to use their footage in your reaction video.

You can use the following video editing techniques, once you have access to the video you would like to comment on.

Method 1: Making a reaction video with the Picture-in-Picture feature in Filmora

Video editing software, like Filmora , can also be used to create YouTube reaction videos, but you must have all the footage you would like to include in that video before you can start putting it together.

The first step is to create a new project in Filmora and then import the media assets into the editor. Besides video clips, you can also add music, pictures, or create opening titles and end credits for your reaction video.

Place the video you’re reacting to on a video track on the timeline and then add the video of your reaction to the timeline that is directly above the one to which you added the first video clip. Click on the top video in the preview window and use the handles that are positioned around the edges of the video to adjust its size.

If you would like to change the on-screen position of the overlay clip, you should simply click on it and drag it to the new location within the preview window.

Filmora offers more than sixty motion effects, hundreds of transitions, and visual effects that can make your reaction video more visually appealing to the audience.

Moreover, Filmora video editing software offers a variety of blending modes, and it lets you control the opacity of the overlay video so that you can make it more transparent. Whether or not you are going to use these options depends on the footage you’re working with and the demands of a particular project.

Pros of using the Picture in Picture feature to make reaction videos in Filmora: You can place and adjust the videos with more customizable options. Get more tips about Making a PIP video in Filmora .

Method 2: Create several reaction windows with the Split Screen feature

Besides the Picture-in-Picture option, Filmora also enables you to play two or more videos simultaneously with Split Screen templates. Drag and drop the template you want to use in your reaction video to the timeline and click on the Enable Split Screen Animation tick box if you want to use the template without animations.

Afterward, you should drag the video clips from the Media tab and drop them onto the section of the preview window where you want them to be located. Keep in mind that you cannot add more than six videos to a split-screen template.

All videos you add to a split-screen template can be edited, and you just have to click on them if you want to adjust their sizes, enhance colors, mute their audio tracks or add a new audio file to the template.

Check the details about How to make a split-screen video step by step.

Pros of using Split-screen template to make reaction video in Filmora: various templates for creating stylish video side by side easily.

Method 3: Create A YouTube Reaction Video with AI Portrait

With the human segmentation effect in AI Portrait, you can now blend the reaction video in a more natural way. The human segmentation effect will isolate people from the background, you can use any background in the video.

Note: You can use this feature after version after V 10.5 for Windows, and V 10.4 for Mac. Click the button below to get the latest version of Filmora on your desktop.

Step 1: Import the videos to the media library, and then drag the background video to the first video track, and the reaction video to the track above.

Step 2: Go to the Effects tab at the top, and click the AI Portrait category, and then you will see many effects such as Human Segmentation, Human Pixelate, Human Noise, and lighting flash. Here, drag and drop the Human segmentation effect to the reaction video.

Step 3: Select the reaction video in the timeline, and then adjust its size and position by dragging it on the preview window. See, the reaction video is fine blended with the background video.

Step 4: That’s the basic editing of making a reaction video. You can also add the neon or flashing effect to the video. If everything goes well, click Export and save the video.

You can find out more details about using the AI Portrait effect to make a reaction video .

How to Avoid Copyright Infringements While Making a YouTube Reaction Video

All videos you can find on YouTube are protected by intellectual property regulations, and you can’t use them without the copyright owner’s permission. The only way to avoid being absolutely sure that your reaction video isn’t violating the law is to contact the video creator and ask for permission to use their intellectual property. However, most YouTubers are reluctant to let others download and edit their videos unless they already have a large fan base.

In case you’re granted permission to comment on a video, you have nothing to worry about. However, if you don’t get the permission you’re all the money the reaction video generates will go to the copyright owner or you will be forced to delete the video from your channel. There are still a few things you can do, even if you don’t get permission to use the video you would like to comment on.

Muting the video’s audio or altering its pitch will make it more difficult for YouTube’s bots to detect copyright infringement, although this method may not always work. In addition, you can play a video for up to thirty seconds, then comment on that segment, and then play another segment of that video.

There is no way of saying whether any of these editing tricks are going to help you avoid a copyright claim, and you should only use them if you have no other option.

Conclusion

Anyone can master the technical aspects of making a reaction video, but the topics you react to need to be related to the general topic your channel covers. What’s more, the idea of your reaction video has to be relevant for your audience if you want to attract their attention. Which video editing techniques are you using to make a YouTube reaction video?

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Skyrocketing YouTube Popularity Through SEO Know-How

YouTube SEO Guide: How to Improve Search Rankings For Your YouTube Videos

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett