The Modern Way to Start a YouTube Business/Personal Channel on the Go

Versatile YouTube Video Editor - Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

The relevance of YouTube and the need to have a channel are visible with the rise in viewership. Having launched on February 14th, 2005, YouTube has become the 2nd most visited social media website according to Google statistics having a whopping over 2 billion users on the platform monthly.

As an entrepreneur or a company, one of the easiest and fastest ways of selling your brand or skill is via the YouTube platform. Thus, you must know how to make a YouTube channel on iPhone and how to make a YouTube channel on Android. Having overwhelming subscribers becomes an added advantage as not only will you and your business be known or recognized, YouTube has a way of appreciating and paying some of their influencers as well.

At this point, I know how hungry you are to kick-start your YouTube. This article will help guide you through creating a YouTube channel on your mobile, whether for personal or business purposes. Rather than scanning through, you should peruse through attentively.

In this article

01 How to Make a Personal YouTube Channel on Mobile

02 How to Create a Business YouTube on Mobile

03 Five Tips to Start a YouTube channel

Part 1: How to Make a Personal YouTube Channel on Mobile

Creating a YouTube channel on mobile is not a cumbersome one. It is as easy as ABC, and within split seconds you’ve created your own YouTube channel. The guideline entails the following steps:

1. The first step to setting up your personal YouTube channel starts with creating a Google account for those who don’t have any yet.
2. Whether you open your YouTube app or via the web browser of your phone, open the YouTube website.
3. On the top right-hand side of your mobile, tap on your profile image

Source: howtogeek.com

1. A drop-down menu will pop up. Click on your channel icon.
2. An option to create a new channel comes up. (For those who have a channel already, an alternative to manage your channel or video will show.)

1. An option to input your name pops up on the screen. Carefully insert your desired name and tap on Create.
2. If you would love to halt and resume later in the setting up, you can scroll down to click on the ‘set up later.’

Part 2: How to Create a Business YouTube on Mobile

The clarity on the relevance of YouTube in this dispensation when it comes to branding or business-boosting is immense. Many savvy entrepreneurs and business companies have come to the known for their beautiful advantages. With over 2 billion people trooping into the site monthly, making your brand come to the limelight in this social media implies reaching one-tenth of the users,i.e., if you play by the rules of strategically planning your business growth, the top. However, this article may not reveal the different strategies to adopt so you can become an influencer in your line of business; instead, it will start from scratch on how to get your YouTube business page started. How then can one create his own business YouTube account?

1. Signing into a Google account

To successfully start using the YouTube app, there is a need to sign officially into Google. If you’ve it in mind to have a separate Google account for your business account, you kick-start it at this stage.

However, you can still use your name to open a Google account and create a business YouTube account for subsequent use. The truth is that YouTube gives room for you still to make a business account with a business name thus, eliminating the need to use a business name in creating your Google account.

2. Creating a business name

Once you create a Google account, the next step is to make your business a YouTube account. This you do by either signing into your YouTube app or via the YouTube website in your mobile browser. Once logged in to the app interface, you will see the profile photo you used in creating your Google account or the initial letter of the first name you used on the top right-hand side of your mobile. Tap on it, and a drop-down menu will come up, tap on the ‘create a channel’ icon, which will lead you to another interface where you have the option to select ‘Get started’ or ‘No thanks.’ A tap on the get started will reveal an option to either create your channel using the name and image of your Google account or use a customized name.

Source: buffer.com

Selecting the custom name gives you the autonomy to use the brand or business name of your choice, after which you tap on the create option.

3. Customize your business page

At this point, you can design the layout by utilizing the appealing icon and banner of your choice, just as provided by the likes of Facebook or Twitter. The customized templates in Canva are there for you to design your page to your state.

I know you would be wondering how to go about this; YouTube can directly upload your artwork with a preview option available. You can crop your artwork to fit your page, making it look more professional.

To be emphatic, creating a business account is still simple but with professionalism. Remember you are selling yourself and your brand, and it is expedient to give your best on your page. Do well to describe your page as excellent as you can, let your activity in terms of photo and video uploads be of the best. This way, subscribers will not hesitate to hit the like and subscribe button. Good luck as you kick-start your business page.

Part 3: Five Tips to Start a YouTube channel

Carefully observe how YouTube channels function and possibly how entrepreneurs and business owners make waves in the YouTube industry. Then, sit down and watch either your mobile phone or computer and think about making a YouTube Channel on iPhone or understand how to create a YouTube Channel on mobile and earn money, especially to beginners. This way, you can make it envy to all becomes a significant challenge—however, the crucial tips in starting your own YT channel.

Identify Goal of Channel

What are you trying to achieve? Customer education, testimonials or do you want people to subscribe? Be clear on what you want your YouTube channel to do for your brand and how it fits into your overall marketing strategy.

Gather Content Ideas

Gather content, even before you make a YouTube channel on mobile. You can start with a series of videos talking about your company, products, or industry and then launch the channel once they are all done. If you can’t think of any content on your own, try searching around online to see if others have already created videos of this sort and have posted them online. Then, use those videos as examples when you make your content.

Logo and Thumbnail Design

How to make a logo for YouTube on mobile?

Once you are up with content creation, you will have to create a thumbnail for your video. Attractive and catchy thumbnails that persuade searchers to click on your video are critical. Here we will see how to create a logo for a YouTube video on mobile. For this purpose, Canva.com can create attractive thumbnails and a Catchy logo. Using this tool, you can create, edit and customize graphics for your YouTube videos.

Quality of Video is Important

Don’t just put up videos willy-nilly. Think about what content would work for your brand and audience. The content needs to be engaging, relevant, and inspiring so people will keep coming back for more videos. You don’t have to have the latest video equipment either – think about the type of content that would work best.

Choose Video Editing Software

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Lastly, you must use high-quality producing software. So we recommend Filmora Video Editor that offers a wide range of effects, themes, and titles. It lets you create professional-looking videos with various presets for quick editing. It incorporates support for most common video formats. If you’re looking for a straightforward but potent video editor, Filmora is your best option.

Conclusion

I firmly believe that at this point, understanding how to create a YouTube channel in mobile will be an easy one. We discussed ways of not just developing your YT channel but also how to give your page the best of professional work. This article is truly an eye-opener and contains from scratch the step-wise order of growing and learning how to make a logo for YouTube Channel in mobile and creating personal and business accounts to earn some money.

Try It Free Try It Free

The relevance of YouTube and the need to have a channel are visible with the rise in viewership. Having launched on February 14th, 2005, YouTube has become the 2nd most visited social media website according to Google statistics having a whopping over 2 billion users on the platform monthly.

As an entrepreneur or a company, one of the easiest and fastest ways of selling your brand or skill is via the YouTube platform. Thus, you must know how to make a YouTube channel on iPhone and how to make a YouTube channel on Android. Having overwhelming subscribers becomes an added advantage as not only will you and your business be known or recognized, YouTube has a way of appreciating and paying some of their influencers as well.

At this point, I know how hungry you are to kick-start your YouTube. This article will help guide you through creating a YouTube channel on your mobile, whether for personal or business purposes. Rather than scanning through, you should peruse through attentively.

In this article

01 How to Make a Personal YouTube Channel on Mobile

02 How to Create a Business YouTube on Mobile

03 Five Tips to Start a YouTube channel

Part 1: How to Make a Personal YouTube Channel on Mobile

Creating a YouTube channel on mobile is not a cumbersome one. It is as easy as ABC, and within split seconds you’ve created your own YouTube channel. The guideline entails the following steps:

1. The first step to setting up your personal YouTube channel starts with creating a Google account for those who don’t have any yet.
2. Whether you open your YouTube app or via the web browser of your phone, open the YouTube website.
3. On the top right-hand side of your mobile, tap on your profile image

Source: howtogeek.com

1. A drop-down menu will pop up. Click on your channel icon.
2. An option to create a new channel comes up. (For those who have a channel already, an alternative to manage your channel or video will show.)

1. An option to input your name pops up on the screen. Carefully insert your desired name and tap on Create.
2. If you would love to halt and resume later in the setting up, you can scroll down to click on the ‘set up later.’

Part 2: How to Create a Business YouTube on Mobile

The clarity on the relevance of YouTube in this dispensation when it comes to branding or business-boosting is immense. Many savvy entrepreneurs and business companies have come to the known for their beautiful advantages. With over 2 billion people trooping into the site monthly, making your brand come to the limelight in this social media implies reaching one-tenth of the users,i.e., if you play by the rules of strategically planning your business growth, the top. However, this article may not reveal the different strategies to adopt so you can become an influencer in your line of business; instead, it will start from scratch on how to get your YouTube business page started. How then can one create his own business YouTube account?

1. Signing into a Google account

To successfully start using the YouTube app, there is a need to sign officially into Google. If you’ve it in mind to have a separate Google account for your business account, you kick-start it at this stage.

However, you can still use your name to open a Google account and create a business YouTube account for subsequent use. The truth is that YouTube gives room for you still to make a business account with a business name thus, eliminating the need to use a business name in creating your Google account.

2. Creating a business name

Once you create a Google account, the next step is to make your business a YouTube account. This you do by either signing into your YouTube app or via the YouTube website in your mobile browser. Once logged in to the app interface, you will see the profile photo you used in creating your Google account or the initial letter of the first name you used on the top right-hand side of your mobile. Tap on it, and a drop-down menu will come up, tap on the ‘create a channel’ icon, which will lead you to another interface where you have the option to select ‘Get started’ or ‘No thanks.’ A tap on the get started will reveal an option to either create your channel using the name and image of your Google account or use a customized name.

Source: buffer.com

Selecting the custom name gives you the autonomy to use the brand or business name of your choice, after which you tap on the create option.

3. Customize your business page

At this point, you can design the layout by utilizing the appealing icon and banner of your choice, just as provided by the likes of Facebook or Twitter. The customized templates in Canva are there for you to design your page to your state.

I know you would be wondering how to go about this; YouTube can directly upload your artwork with a preview option available. You can crop your artwork to fit your page, making it look more professional.

To be emphatic, creating a business account is still simple but with professionalism. Remember you are selling yourself and your brand, and it is expedient to give your best on your page. Do well to describe your page as excellent as you can, let your activity in terms of photo and video uploads be of the best. This way, subscribers will not hesitate to hit the like and subscribe button. Good luck as you kick-start your business page.

Part 3: Five Tips to Start a YouTube channel

Carefully observe how YouTube channels function and possibly how entrepreneurs and business owners make waves in the YouTube industry. Then, sit down and watch either your mobile phone or computer and think about making a YouTube Channel on iPhone or understand how to create a YouTube Channel on mobile and earn money, especially to beginners. This way, you can make it envy to all becomes a significant challenge—however, the crucial tips in starting your own YT channel.

Identify Goal of Channel

What are you trying to achieve? Customer education, testimonials or do you want people to subscribe? Be clear on what you want your YouTube channel to do for your brand and how it fits into your overall marketing strategy.

Gather Content Ideas

Gather content, even before you make a YouTube channel on mobile. You can start with a series of videos talking about your company, products, or industry and then launch the channel once they are all done. If you can’t think of any content on your own, try searching around online to see if others have already created videos of this sort and have posted them online. Then, use those videos as examples when you make your content.

Logo and Thumbnail Design

How to make a logo for YouTube on mobile?

Once you are up with content creation, you will have to create a thumbnail for your video. Attractive and catchy thumbnails that persuade searchers to click on your video are critical. Here we will see how to create a logo for a YouTube video on mobile. For this purpose, Canva.com can create attractive thumbnails and a Catchy logo. Using this tool, you can create, edit and customize graphics for your YouTube videos.

Quality of Video is Important

Don’t just put up videos willy-nilly. Think about what content would work for your brand and audience. The content needs to be engaging, relevant, and inspiring so people will keep coming back for more videos. You don’t have to have the latest video equipment either – think about the type of content that would work best.

Choose Video Editing Software

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Lastly, you must use high-quality producing software. So we recommend Filmora Video Editor that offers a wide range of effects, themes, and titles. It lets you create professional-looking videos with various presets for quick editing. It incorporates support for most common video formats. If you’re looking for a straightforward but potent video editor, Filmora is your best option.

Conclusion

I firmly believe that at this point, understanding how to create a YouTube channel in mobile will be an easy one. We discussed ways of not just developing your YT channel but also how to give your page the best of professional work. This article is truly an eye-opener and contains from scratch the step-wise order of growing and learning how to make a logo for YouTube Channel in mobile and creating personal and business accounts to earn some money.

Try It Free Try It Free

The relevance of YouTube and the need to have a channel are visible with the rise in viewership. Having launched on February 14th, 2005, YouTube has become the 2nd most visited social media website according to Google statistics having a whopping over 2 billion users on the platform monthly.

As an entrepreneur or a company, one of the easiest and fastest ways of selling your brand or skill is via the YouTube platform. Thus, you must know how to make a YouTube channel on iPhone and how to make a YouTube channel on Android. Having overwhelming subscribers becomes an added advantage as not only will you and your business be known or recognized, YouTube has a way of appreciating and paying some of their influencers as well.

At this point, I know how hungry you are to kick-start your YouTube. This article will help guide you through creating a YouTube channel on your mobile, whether for personal or business purposes. Rather than scanning through, you should peruse through attentively.

In this article

01 How to Make a Personal YouTube Channel on Mobile

02 How to Create a Business YouTube on Mobile

03 Five Tips to Start a YouTube channel

Part 1: How to Make a Personal YouTube Channel on Mobile

Creating a YouTube channel on mobile is not a cumbersome one. It is as easy as ABC, and within split seconds you’ve created your own YouTube channel. The guideline entails the following steps:

1. The first step to setting up your personal YouTube channel starts with creating a Google account for those who don’t have any yet.
2. Whether you open your YouTube app or via the web browser of your phone, open the YouTube website.
3. On the top right-hand side of your mobile, tap on your profile image

Source: howtogeek.com

1. A drop-down menu will pop up. Click on your channel icon.
2. An option to create a new channel comes up. (For those who have a channel already, an alternative to manage your channel or video will show.)

1. An option to input your name pops up on the screen. Carefully insert your desired name and tap on Create.
2. If you would love to halt and resume later in the setting up, you can scroll down to click on the ‘set up later.’

Part 2: How to Create a Business YouTube on Mobile

The clarity on the relevance of YouTube in this dispensation when it comes to branding or business-boosting is immense. Many savvy entrepreneurs and business companies have come to the known for their beautiful advantages. With over 2 billion people trooping into the site monthly, making your brand come to the limelight in this social media implies reaching one-tenth of the users,i.e., if you play by the rules of strategically planning your business growth, the top. However, this article may not reveal the different strategies to adopt so you can become an influencer in your line of business; instead, it will start from scratch on how to get your YouTube business page started. How then can one create his own business YouTube account?

1. Signing into a Google account

To successfully start using the YouTube app, there is a need to sign officially into Google. If you’ve it in mind to have a separate Google account for your business account, you kick-start it at this stage.

However, you can still use your name to open a Google account and create a business YouTube account for subsequent use. The truth is that YouTube gives room for you still to make a business account with a business name thus, eliminating the need to use a business name in creating your Google account.

2. Creating a business name

Once you create a Google account, the next step is to make your business a YouTube account. This you do by either signing into your YouTube app or via the YouTube website in your mobile browser. Once logged in to the app interface, you will see the profile photo you used in creating your Google account or the initial letter of the first name you used on the top right-hand side of your mobile. Tap on it, and a drop-down menu will come up, tap on the ‘create a channel’ icon, which will lead you to another interface where you have the option to select ‘Get started’ or ‘No thanks.’ A tap on the get started will reveal an option to either create your channel using the name and image of your Google account or use a customized name.

Source: buffer.com

Selecting the custom name gives you the autonomy to use the brand or business name of your choice, after which you tap on the create option.

3. Customize your business page

At this point, you can design the layout by utilizing the appealing icon and banner of your choice, just as provided by the likes of Facebook or Twitter. The customized templates in Canva are there for you to design your page to your state.

I know you would be wondering how to go about this; YouTube can directly upload your artwork with a preview option available. You can crop your artwork to fit your page, making it look more professional.

To be emphatic, creating a business account is still simple but with professionalism. Remember you are selling yourself and your brand, and it is expedient to give your best on your page. Do well to describe your page as excellent as you can, let your activity in terms of photo and video uploads be of the best. This way, subscribers will not hesitate to hit the like and subscribe button. Good luck as you kick-start your business page.

Part 3: Five Tips to Start a YouTube channel

Carefully observe how YouTube channels function and possibly how entrepreneurs and business owners make waves in the YouTube industry. Then, sit down and watch either your mobile phone or computer and think about making a YouTube Channel on iPhone or understand how to create a YouTube Channel on mobile and earn money, especially to beginners. This way, you can make it envy to all becomes a significant challenge—however, the crucial tips in starting your own YT channel.

Identify Goal of Channel

What are you trying to achieve? Customer education, testimonials or do you want people to subscribe? Be clear on what you want your YouTube channel to do for your brand and how it fits into your overall marketing strategy.

Gather Content Ideas

Gather content, even before you make a YouTube channel on mobile. You can start with a series of videos talking about your company, products, or industry and then launch the channel once they are all done. If you can’t think of any content on your own, try searching around online to see if others have already created videos of this sort and have posted them online. Then, use those videos as examples when you make your content.

Logo and Thumbnail Design

How to make a logo for YouTube on mobile?

Once you are up with content creation, you will have to create a thumbnail for your video. Attractive and catchy thumbnails that persuade searchers to click on your video are critical. Here we will see how to create a logo for a YouTube video on mobile. For this purpose, Canva.com can create attractive thumbnails and a Catchy logo. Using this tool, you can create, edit and customize graphics for your YouTube videos.

Quality of Video is Important

Don’t just put up videos willy-nilly. Think about what content would work for your brand and audience. The content needs to be engaging, relevant, and inspiring so people will keep coming back for more videos. You don’t have to have the latest video equipment either – think about the type of content that would work best.

Choose Video Editing Software

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Lastly, you must use high-quality producing software. So we recommend Filmora Video Editor that offers a wide range of effects, themes, and titles. It lets you create professional-looking videos with various presets for quick editing. It incorporates support for most common video formats. If you’re looking for a straightforward but potent video editor, Filmora is your best option.

Conclusion

I firmly believe that at this point, understanding how to create a YouTube channel in mobile will be an easy one. We discussed ways of not just developing your YT channel but also how to give your page the best of professional work. This article is truly an eye-opener and contains from scratch the step-wise order of growing and learning how to make a logo for YouTube Channel in mobile and creating personal and business accounts to earn some money.

Try It Free Try It Free

The relevance of YouTube and the need to have a channel are visible with the rise in viewership. Having launched on February 14th, 2005, YouTube has become the 2nd most visited social media website according to Google statistics having a whopping over 2 billion users on the platform monthly.

As an entrepreneur or a company, one of the easiest and fastest ways of selling your brand or skill is via the YouTube platform. Thus, you must know how to make a YouTube channel on iPhone and how to make a YouTube channel on Android. Having overwhelming subscribers becomes an added advantage as not only will you and your business be known or recognized, YouTube has a way of appreciating and paying some of their influencers as well.

At this point, I know how hungry you are to kick-start your YouTube. This article will help guide you through creating a YouTube channel on your mobile, whether for personal or business purposes. Rather than scanning through, you should peruse through attentively.

In this article

01 How to Make a Personal YouTube Channel on Mobile

02 How to Create a Business YouTube on Mobile

03 Five Tips to Start a YouTube channel

Part 1: How to Make a Personal YouTube Channel on Mobile

Creating a YouTube channel on mobile is not a cumbersome one. It is as easy as ABC, and within split seconds you’ve created your own YouTube channel. The guideline entails the following steps:

1. The first step to setting up your personal YouTube channel starts with creating a Google account for those who don’t have any yet.
2. Whether you open your YouTube app or via the web browser of your phone, open the YouTube website.
3. On the top right-hand side of your mobile, tap on your profile image

Source: howtogeek.com

1. A drop-down menu will pop up. Click on your channel icon.
2. An option to create a new channel comes up. (For those who have a channel already, an alternative to manage your channel or video will show.)

1. An option to input your name pops up on the screen. Carefully insert your desired name and tap on Create.
2. If you would love to halt and resume later in the setting up, you can scroll down to click on the ‘set up later.’

Part 2: How to Create a Business YouTube on Mobile

The clarity on the relevance of YouTube in this dispensation when it comes to branding or business-boosting is immense. Many savvy entrepreneurs and business companies have come to the known for their beautiful advantages. With over 2 billion people trooping into the site monthly, making your brand come to the limelight in this social media implies reaching one-tenth of the users,i.e., if you play by the rules of strategically planning your business growth, the top. However, this article may not reveal the different strategies to adopt so you can become an influencer in your line of business; instead, it will start from scratch on how to get your YouTube business page started. How then can one create his own business YouTube account?

1. Signing into a Google account

To successfully start using the YouTube app, there is a need to sign officially into Google. If you’ve it in mind to have a separate Google account for your business account, you kick-start it at this stage.

However, you can still use your name to open a Google account and create a business YouTube account for subsequent use. The truth is that YouTube gives room for you still to make a business account with a business name thus, eliminating the need to use a business name in creating your Google account.

2. Creating a business name

Once you create a Google account, the next step is to make your business a YouTube account. This you do by either signing into your YouTube app or via the YouTube website in your mobile browser. Once logged in to the app interface, you will see the profile photo you used in creating your Google account or the initial letter of the first name you used on the top right-hand side of your mobile. Tap on it, and a drop-down menu will come up, tap on the ‘create a channel’ icon, which will lead you to another interface where you have the option to select ‘Get started’ or ‘No thanks.’ A tap on the get started will reveal an option to either create your channel using the name and image of your Google account or use a customized name.

Source: buffer.com

Selecting the custom name gives you the autonomy to use the brand or business name of your choice, after which you tap on the create option.

3. Customize your business page

At this point, you can design the layout by utilizing the appealing icon and banner of your choice, just as provided by the likes of Facebook or Twitter. The customized templates in Canva are there for you to design your page to your state.

I know you would be wondering how to go about this; YouTube can directly upload your artwork with a preview option available. You can crop your artwork to fit your page, making it look more professional.

To be emphatic, creating a business account is still simple but with professionalism. Remember you are selling yourself and your brand, and it is expedient to give your best on your page. Do well to describe your page as excellent as you can, let your activity in terms of photo and video uploads be of the best. This way, subscribers will not hesitate to hit the like and subscribe button. Good luck as you kick-start your business page.

Part 3: Five Tips to Start a YouTube channel

Carefully observe how YouTube channels function and possibly how entrepreneurs and business owners make waves in the YouTube industry. Then, sit down and watch either your mobile phone or computer and think about making a YouTube Channel on iPhone or understand how to create a YouTube Channel on mobile and earn money, especially to beginners. This way, you can make it envy to all becomes a significant challenge—however, the crucial tips in starting your own YT channel.

Identify Goal of Channel

What are you trying to achieve? Customer education, testimonials or do you want people to subscribe? Be clear on what you want your YouTube channel to do for your brand and how it fits into your overall marketing strategy.

Gather Content Ideas

Gather content, even before you make a YouTube channel on mobile. You can start with a series of videos talking about your company, products, or industry and then launch the channel once they are all done. If you can’t think of any content on your own, try searching around online to see if others have already created videos of this sort and have posted them online. Then, use those videos as examples when you make your content.

Logo and Thumbnail Design

How to make a logo for YouTube on mobile?

Once you are up with content creation, you will have to create a thumbnail for your video. Attractive and catchy thumbnails that persuade searchers to click on your video are critical. Here we will see how to create a logo for a YouTube video on mobile. For this purpose, Canva.com can create attractive thumbnails and a Catchy logo. Using this tool, you can create, edit and customize graphics for your YouTube videos.

Quality of Video is Important

Don’t just put up videos willy-nilly. Think about what content would work for your brand and audience. The content needs to be engaging, relevant, and inspiring so people will keep coming back for more videos. You don’t have to have the latest video equipment either – think about the type of content that would work best.

Choose Video Editing Software

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Lastly, you must use high-quality producing software. So we recommend Filmora Video Editor that offers a wide range of effects, themes, and titles. It lets you create professional-looking videos with various presets for quick editing. It incorporates support for most common video formats. If you’re looking for a straightforward but potent video editor, Filmora is your best option.

Conclusion

I firmly believe that at this point, understanding how to create a YouTube channel in mobile will be an easy one. We discussed ways of not just developing your YT channel but also how to give your page the best of professional work. This article is truly an eye-opener and contains from scratch the step-wise order of growing and learning how to make a logo for YouTube Channel in mobile and creating personal and business accounts to earn some money.

Optimizing YouTube Content for Top Views

YouTube SEO Guide: How to Improve Search Rankings For Your YouTube Videos

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett