The Art of Optimization: Boosting Your YouTube Video Rankings

YouTube SEO Guide: How to Improve Search Rankings For Your YouTube Videos

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Converting iMovie Edits for Online Exhibition - YouTube Edition

How to Upload a Video from iMovie to YouTube?

Liza Brown

Aug 18, 2022• Proven solutions

“Is iMovie good for YouTube?”

The iMovie is not only good for YouTube but various other social media platforms. The thing is, you have to compromise with the quality offered by Apple’s video editor iMovie. Well, iMovie is perfect for getting started for beginners. But, the professionals and ones who want a bit high features than basic ones should look elsewhere. Thus, we always recommend alternatives to a particular software for our audience. In this article, there is a mention of Wondershare Filmora to overcome the drawbacks of iMovie.

Without further ado, let’s begin with how to upload a video from iMovie to YouTube. We want to lead with the best iMovie export settings, specific troubleshooting issues, and our alternative intro section to overcome iMovie’s limitations.

Part 1: How to Upload a Video from iMovie to YouTube?

iMovie is ideal for making YouTube videos if you are too basic and are not looking for advanced features. Remember that professionalism pays in these platforms and helps you stand better among others. If you’re still interested in making introductory videos, here is a step-by-step guide on uploading a video to YouTube from iMovie on Mac first and leading with iPhone.

Step-by-Step Tutorial on how to upload a video from iMovie to YouTube on Mac

Step 1: Create a Project

On the first step, go to iMovie on Mac and click the Create New tab below.

Step 2: Import Media

Click the Import Media button and browse the files on your computer, as shown below.

Step 3: Edit Clips

It’s time to edit video footage. Drag your video to the timeline, as shown below.

Then, you can trim and drag the edges of video clips to allow editing.

Step 4: Add Titles

You can add titles by clicking the Title tab and further drag the Title’s template into the timeline.

Step 5: Export the Video

Click the Export button as follows after editing is over.

Select YouTube to upload your video over the platform directly.

Step 6: Save

After selecting the desired platform, click the Next tab to proceed with saving the file.

At last, save your video as shown below.

Step-by-Step Tutorial on how to upload iMovie to YouTube from iPhone

Step 1: Share the iMovie Project

Go to iMovie on your iPhone. Open the iMovie project on your iPhone and tap the Share button to select YouTube. Enter the information of Title, Description, Size, Tags, Privacy, and Location (optional).

Step 2: Upload iMovie Files

For ease of use, you can upload saved videos in Photo Library on your iPhone. Then, you can upload iMovie videos via the YouTube iOS app. Sign In to YouTube and click the Camera icon at the top of the Home page. Select your iPhone Photo Library file and set the video Title, Description, Size, Tags, and Privacy. Then, hit the Upload button to confirm.

Part 2: The Best iMovie Export Settings for YouTube Videos

As we all know that iMovie consists of a bit long procedure to export projects. Here are some tips on the best iMovie export settings to avoid an unnecessary headache.

1. Set small resolution: Small resolution plays a more significant role, especially while uploading. Thus, you can set the smallest resolution in the Email tab of the Export button.

2. Change Export settings in the File tab: There is a File tab under the Export button. Click it and find various settings that you need to change to get the best export settings for YouTube 2021. Make the Title of the video as small as possible. Set the resolution at 1080P than 4K.

However, it isn’t going to upgrade the resolution if your video is already in the 1080P definition. Now, the last setting that will crazily offer you the best quality and lots of space-saving. You have to select Best (ProRes) in quality settings for this purpose. These settings also take less time to upload to YouTube.

3. Compress is not for speed: Various options you see in the Compresstab are not for speed. They are for how you save the video on a desktop. Thus, always choose the Better Quality tab than Faster.

4. Do not export directly to YouTube: iMovie is pretty basic and doesn’t offer great settings to upload your video instantly. You may have to make changes to the uploaded video even if you do this as per our step-by-step guide mentioned above.

Part 3: How to fix the “Failed to Upload to YouTube” Error on iMovie?

The “iMovie to YouTube failed” problem occurs when you directly upload a YouTube video from iMovie. The issue will result if you upload from any third-party uploader. That is why the direct upload doesn’t work, especially in iMovie. You can opt to share your video to the desktop first and then drag it to upload to the YouTube platform.

Part 4: Upload Videos to YouTube with the Best Alternative to iMovie - Wondershare Filmora

“What can I use instead of iMovie to overcome its limitations?”

When you see that iMovie is not uploading to YouTube or iMovie upload to YouTube got stuck, go for a better alternative. In this section, we’d like to recommend Wondershare Filmora that offers the best export settings compared to iMovie. It is the go-to solution if you can’t upload video from iMovie to YouTube directly. Filmora further provides intuitive editing tools that professionally make your YouTube video projects.

Export Key Aspects of Wondershare Filmora in comparison to iMovie:

• It offers a long list of export resolutions to choose from.
• You get separate video and audio settings such as Encoder, Channel, Frame Rate, Bit Rate, Resolution, etc.
• It is further compatible with export to various devices including the iPhone, Samsung, iPod, Apple TV, iPad, Google Pixel, PSP, Smart TV, etc.

Step-by-Step Guide on how to upload a video from iMovie to YouTube via Wondershare Filmora

Step 1: Click the Export button and select resolution

After your project in Wondershare Filmora is over, click the Export tab and select video resolution from the Local tab, as shown below.

It has a list of formats. You can also edit the Name and saving location here.

Step 2: Select Quality

Select the Settings button and choose from three quality levels of Best, Better, and Good. You can also adjust video and audio parameters, including the Encoder, Frame Rate, Resolution, Bit Rate, etc.

Step 3: Select platform

Select the YouTube tab, Sign In to your YouTube account, and hit the Export button after modifying the Title and Quality if needed. Also, make sure to check the Enable GPU accelerated video encoding tab.

Select Wondershare Filmora as the ultimate solution even if iMovie upload to YouTube not showing up.

Conclusion

Hopefully, we’ve informed you of the relevant facts on how to upload a video from iMovie to YouTube. We have also examined the number of troubleshooting issues involved in the iMovie video editor. Well, you will get to face similar kinds of export difficulties in the iMovie editor. Also, the entire procedure to end the exporting task is a bit long in iMovie compared to any other video editing software. Thus, it’s crucial to check out what other alternatives the technological world has today. We can’t state to you a better beginner-friendly yet advanced editing option than Wondershare Filmora that rightly outtakes the iMovie video editor in all aspects.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Aug 18, 2022• Proven solutions

“Is iMovie good for YouTube?”

The iMovie is not only good for YouTube but various other social media platforms. The thing is, you have to compromise with the quality offered by Apple’s video editor iMovie. Well, iMovie is perfect for getting started for beginners. But, the professionals and ones who want a bit high features than basic ones should look elsewhere. Thus, we always recommend alternatives to a particular software for our audience. In this article, there is a mention of Wondershare Filmora to overcome the drawbacks of iMovie.

Without further ado, let’s begin with how to upload a video from iMovie to YouTube. We want to lead with the best iMovie export settings, specific troubleshooting issues, and our alternative intro section to overcome iMovie’s limitations.

Part 1: How to Upload a Video from iMovie to YouTube?

iMovie is ideal for making YouTube videos if you are too basic and are not looking for advanced features. Remember that professionalism pays in these platforms and helps you stand better among others. If you’re still interested in making introductory videos, here is a step-by-step guide on uploading a video to YouTube from iMovie on Mac first and leading with iPhone.

Step-by-Step Tutorial on how to upload a video from iMovie to YouTube on Mac

Step 1: Create a Project

On the first step, go to iMovie on Mac and click the Create New tab below.

Step 2: Import Media

Click the Import Media button and browse the files on your computer, as shown below.

Step 3: Edit Clips

It’s time to edit video footage. Drag your video to the timeline, as shown below.

Then, you can trim and drag the edges of video clips to allow editing.

Step 4: Add Titles

You can add titles by clicking the Title tab and further drag the Title’s template into the timeline.

Step 5: Export the Video

Click the Export button as follows after editing is over.

Select YouTube to upload your video over the platform directly.

Step 6: Save

After selecting the desired platform, click the Next tab to proceed with saving the file.

At last, save your video as shown below.

Step-by-Step Tutorial on how to upload iMovie to YouTube from iPhone

Step 1: Share the iMovie Project

Go to iMovie on your iPhone. Open the iMovie project on your iPhone and tap the Share button to select YouTube. Enter the information of Title, Description, Size, Tags, Privacy, and Location (optional).

Step 2: Upload iMovie Files

For ease of use, you can upload saved videos in Photo Library on your iPhone. Then, you can upload iMovie videos via the YouTube iOS app. Sign In to YouTube and click the Camera icon at the top of the Home page. Select your iPhone Photo Library file and set the video Title, Description, Size, Tags, and Privacy. Then, hit the Upload button to confirm.

Part 2: The Best iMovie Export Settings for YouTube Videos

As we all know that iMovie consists of a bit long procedure to export projects. Here are some tips on the best iMovie export settings to avoid an unnecessary headache.

1. Set small resolution: Small resolution plays a more significant role, especially while uploading. Thus, you can set the smallest resolution in the Email tab of the Export button.

2. Change Export settings in the File tab: There is a File tab under the Export button. Click it and find various settings that you need to change to get the best export settings for YouTube 2021. Make the Title of the video as small as possible. Set the resolution at 1080P than 4K.

However, it isn’t going to upgrade the resolution if your video is already in the 1080P definition. Now, the last setting that will crazily offer you the best quality and lots of space-saving. You have to select Best (ProRes) in quality settings for this purpose. These settings also take less time to upload to YouTube.

3. Compress is not for speed: Various options you see in the Compresstab are not for speed. They are for how you save the video on a desktop. Thus, always choose the Better Quality tab than Faster.

4. Do not export directly to YouTube: iMovie is pretty basic and doesn’t offer great settings to upload your video instantly. You may have to make changes to the uploaded video even if you do this as per our step-by-step guide mentioned above.

Part 3: How to fix the “Failed to Upload to YouTube” Error on iMovie?

The “iMovie to YouTube failed” problem occurs when you directly upload a YouTube video from iMovie. The issue will result if you upload from any third-party uploader. That is why the direct upload doesn’t work, especially in iMovie. You can opt to share your video to the desktop first and then drag it to upload to the YouTube platform.

Part 4: Upload Videos to YouTube with the Best Alternative to iMovie - Wondershare Filmora

“What can I use instead of iMovie to overcome its limitations?”

When you see that iMovie is not uploading to YouTube or iMovie upload to YouTube got stuck, go for a better alternative. In this section, we’d like to recommend Wondershare Filmora that offers the best export settings compared to iMovie. It is the go-to solution if you can’t upload video from iMovie to YouTube directly. Filmora further provides intuitive editing tools that professionally make your YouTube video projects.

Export Key Aspects of Wondershare Filmora in comparison to iMovie:

• It offers a long list of export resolutions to choose from.
• You get separate video and audio settings such as Encoder, Channel, Frame Rate, Bit Rate, Resolution, etc.
• It is further compatible with export to various devices including the iPhone, Samsung, iPod, Apple TV, iPad, Google Pixel, PSP, Smart TV, etc.

Step-by-Step Guide on how to upload a video from iMovie to YouTube via Wondershare Filmora

Step 1: Click the Export button and select resolution

After your project in Wondershare Filmora is over, click the Export tab and select video resolution from the Local tab, as shown below.

It has a list of formats. You can also edit the Name and saving location here.

Step 2: Select Quality

Select the Settings button and choose from three quality levels of Best, Better, and Good. You can also adjust video and audio parameters, including the Encoder, Frame Rate, Resolution, Bit Rate, etc.

Step 3: Select platform

Select the YouTube tab, Sign In to your YouTube account, and hit the Export button after modifying the Title and Quality if needed. Also, make sure to check the Enable GPU accelerated video encoding tab.

Select Wondershare Filmora as the ultimate solution even if iMovie upload to YouTube not showing up.

Conclusion

Hopefully, we’ve informed you of the relevant facts on how to upload a video from iMovie to YouTube. We have also examined the number of troubleshooting issues involved in the iMovie video editor. Well, you will get to face similar kinds of export difficulties in the iMovie editor. Also, the entire procedure to end the exporting task is a bit long in iMovie compared to any other video editing software. Thus, it’s crucial to check out what other alternatives the technological world has today. We can’t state to you a better beginner-friendly yet advanced editing option than Wondershare Filmora that rightly outtakes the iMovie video editor in all aspects.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Aug 18, 2022• Proven solutions

“Is iMovie good for YouTube?”

The iMovie is not only good for YouTube but various other social media platforms. The thing is, you have to compromise with the quality offered by Apple’s video editor iMovie. Well, iMovie is perfect for getting started for beginners. But, the professionals and ones who want a bit high features than basic ones should look elsewhere. Thus, we always recommend alternatives to a particular software for our audience. In this article, there is a mention of Wondershare Filmora to overcome the drawbacks of iMovie.

Without further ado, let’s begin with how to upload a video from iMovie to YouTube. We want to lead with the best iMovie export settings, specific troubleshooting issues, and our alternative intro section to overcome iMovie’s limitations.

Part 1: How to Upload a Video from iMovie to YouTube?

iMovie is ideal for making YouTube videos if you are too basic and are not looking for advanced features. Remember that professionalism pays in these platforms and helps you stand better among others. If you’re still interested in making introductory videos, here is a step-by-step guide on uploading a video to YouTube from iMovie on Mac first and leading with iPhone.

Step-by-Step Tutorial on how to upload a video from iMovie to YouTube on Mac

Step 1: Create a Project

On the first step, go to iMovie on Mac and click the Create New tab below.

Step 2: Import Media

Click the Import Media button and browse the files on your computer, as shown below.

Step 3: Edit Clips

It’s time to edit video footage. Drag your video to the timeline, as shown below.

Then, you can trim and drag the edges of video clips to allow editing.

Step 4: Add Titles

You can add titles by clicking the Title tab and further drag the Title’s template into the timeline.

Step 5: Export the Video

Click the Export button as follows after editing is over.

Select YouTube to upload your video over the platform directly.

Step 6: Save

After selecting the desired platform, click the Next tab to proceed with saving the file.

At last, save your video as shown below.

Step-by-Step Tutorial on how to upload iMovie to YouTube from iPhone

Step 1: Share the iMovie Project

Go to iMovie on your iPhone. Open the iMovie project on your iPhone and tap the Share button to select YouTube. Enter the information of Title, Description, Size, Tags, Privacy, and Location (optional).

Step 2: Upload iMovie Files

For ease of use, you can upload saved videos in Photo Library on your iPhone. Then, you can upload iMovie videos via the YouTube iOS app. Sign In to YouTube and click the Camera icon at the top of the Home page. Select your iPhone Photo Library file and set the video Title, Description, Size, Tags, and Privacy. Then, hit the Upload button to confirm.

Part 2: The Best iMovie Export Settings for YouTube Videos

As we all know that iMovie consists of a bit long procedure to export projects. Here are some tips on the best iMovie export settings to avoid an unnecessary headache.

1. Set small resolution: Small resolution plays a more significant role, especially while uploading. Thus, you can set the smallest resolution in the Email tab of the Export button.

2. Change Export settings in the File tab: There is a File tab under the Export button. Click it and find various settings that you need to change to get the best export settings for YouTube 2021. Make the Title of the video as small as possible. Set the resolution at 1080P than 4K.

However, it isn’t going to upgrade the resolution if your video is already in the 1080P definition. Now, the last setting that will crazily offer you the best quality and lots of space-saving. You have to select Best (ProRes) in quality settings for this purpose. These settings also take less time to upload to YouTube.

3. Compress is not for speed: Various options you see in the Compresstab are not for speed. They are for how you save the video on a desktop. Thus, always choose the Better Quality tab than Faster.

4. Do not export directly to YouTube: iMovie is pretty basic and doesn’t offer great settings to upload your video instantly. You may have to make changes to the uploaded video even if you do this as per our step-by-step guide mentioned above.

Part 3: How to fix the “Failed to Upload to YouTube” Error on iMovie?

The “iMovie to YouTube failed” problem occurs when you directly upload a YouTube video from iMovie. The issue will result if you upload from any third-party uploader. That is why the direct upload doesn’t work, especially in iMovie. You can opt to share your video to the desktop first and then drag it to upload to the YouTube platform.

Part 4: Upload Videos to YouTube with the Best Alternative to iMovie - Wondershare Filmora

“What can I use instead of iMovie to overcome its limitations?”

When you see that iMovie is not uploading to YouTube or iMovie upload to YouTube got stuck, go for a better alternative. In this section, we’d like to recommend Wondershare Filmora that offers the best export settings compared to iMovie. It is the go-to solution if you can’t upload video from iMovie to YouTube directly. Filmora further provides intuitive editing tools that professionally make your YouTube video projects.

Export Key Aspects of Wondershare Filmora in comparison to iMovie:

• It offers a long list of export resolutions to choose from.
• You get separate video and audio settings such as Encoder, Channel, Frame Rate, Bit Rate, Resolution, etc.
• It is further compatible with export to various devices including the iPhone, Samsung, iPod, Apple TV, iPad, Google Pixel, PSP, Smart TV, etc.

Step-by-Step Guide on how to upload a video from iMovie to YouTube via Wondershare Filmora

Step 1: Click the Export button and select resolution

After your project in Wondershare Filmora is over, click the Export tab and select video resolution from the Local tab, as shown below.

It has a list of formats. You can also edit the Name and saving location here.

Step 2: Select Quality

Select the Settings button and choose from three quality levels of Best, Better, and Good. You can also adjust video and audio parameters, including the Encoder, Frame Rate, Resolution, Bit Rate, etc.

Step 3: Select platform

Select the YouTube tab, Sign In to your YouTube account, and hit the Export button after modifying the Title and Quality if needed. Also, make sure to check the Enable GPU accelerated video encoding tab.

Select Wondershare Filmora as the ultimate solution even if iMovie upload to YouTube not showing up.

Conclusion

Hopefully, we’ve informed you of the relevant facts on how to upload a video from iMovie to YouTube. We have also examined the number of troubleshooting issues involved in the iMovie video editor. Well, you will get to face similar kinds of export difficulties in the iMovie editor. Also, the entire procedure to end the exporting task is a bit long in iMovie compared to any other video editing software. Thus, it’s crucial to check out what other alternatives the technological world has today. We can’t state to you a better beginner-friendly yet advanced editing option than Wondershare Filmora that rightly outtakes the iMovie video editor in all aspects.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Aug 18, 2022• Proven solutions

“Is iMovie good for YouTube?”

The iMovie is not only good for YouTube but various other social media platforms. The thing is, you have to compromise with the quality offered by Apple’s video editor iMovie. Well, iMovie is perfect for getting started for beginners. But, the professionals and ones who want a bit high features than basic ones should look elsewhere. Thus, we always recommend alternatives to a particular software for our audience. In this article, there is a mention of Wondershare Filmora to overcome the drawbacks of iMovie.

Without further ado, let’s begin with how to upload a video from iMovie to YouTube. We want to lead with the best iMovie export settings, specific troubleshooting issues, and our alternative intro section to overcome iMovie’s limitations.

Part 1: How to Upload a Video from iMovie to YouTube?

iMovie is ideal for making YouTube videos if you are too basic and are not looking for advanced features. Remember that professionalism pays in these platforms and helps you stand better among others. If you’re still interested in making introductory videos, here is a step-by-step guide on uploading a video to YouTube from iMovie on Mac first and leading with iPhone.

Step-by-Step Tutorial on how to upload a video from iMovie to YouTube on Mac

Step 1: Create a Project

On the first step, go to iMovie on Mac and click the Create New tab below.

Step 2: Import Media

Click the Import Media button and browse the files on your computer, as shown below.

Step 3: Edit Clips

It’s time to edit video footage. Drag your video to the timeline, as shown below.

Then, you can trim and drag the edges of video clips to allow editing.

Step 4: Add Titles

You can add titles by clicking the Title tab and further drag the Title’s template into the timeline.

Step 5: Export the Video

Click the Export button as follows after editing is over.

Select YouTube to upload your video over the platform directly.

Step 6: Save

After selecting the desired platform, click the Next tab to proceed with saving the file.

At last, save your video as shown below.

Step-by-Step Tutorial on how to upload iMovie to YouTube from iPhone

Step 1: Share the iMovie Project

Go to iMovie on your iPhone. Open the iMovie project on your iPhone and tap the Share button to select YouTube. Enter the information of Title, Description, Size, Tags, Privacy, and Location (optional).

Step 2: Upload iMovie Files

For ease of use, you can upload saved videos in Photo Library on your iPhone. Then, you can upload iMovie videos via the YouTube iOS app. Sign In to YouTube and click the Camera icon at the top of the Home page. Select your iPhone Photo Library file and set the video Title, Description, Size, Tags, and Privacy. Then, hit the Upload button to confirm.

Part 2: The Best iMovie Export Settings for YouTube Videos

As we all know that iMovie consists of a bit long procedure to export projects. Here are some tips on the best iMovie export settings to avoid an unnecessary headache.

1. Set small resolution: Small resolution plays a more significant role, especially while uploading. Thus, you can set the smallest resolution in the Email tab of the Export button.

2. Change Export settings in the File tab: There is a File tab under the Export button. Click it and find various settings that you need to change to get the best export settings for YouTube 2021. Make the Title of the video as small as possible. Set the resolution at 1080P than 4K.

However, it isn’t going to upgrade the resolution if your video is already in the 1080P definition. Now, the last setting that will crazily offer you the best quality and lots of space-saving. You have to select Best (ProRes) in quality settings for this purpose. These settings also take less time to upload to YouTube.

3. Compress is not for speed: Various options you see in the Compresstab are not for speed. They are for how you save the video on a desktop. Thus, always choose the Better Quality tab than Faster.

4. Do not export directly to YouTube: iMovie is pretty basic and doesn’t offer great settings to upload your video instantly. You may have to make changes to the uploaded video even if you do this as per our step-by-step guide mentioned above.

Part 3: How to fix the “Failed to Upload to YouTube” Error on iMovie?

The “iMovie to YouTube failed” problem occurs when you directly upload a YouTube video from iMovie. The issue will result if you upload from any third-party uploader. That is why the direct upload doesn’t work, especially in iMovie. You can opt to share your video to the desktop first and then drag it to upload to the YouTube platform.

Part 4: Upload Videos to YouTube with the Best Alternative to iMovie - Wondershare Filmora

“What can I use instead of iMovie to overcome its limitations?”

When you see that iMovie is not uploading to YouTube or iMovie upload to YouTube got stuck, go for a better alternative. In this section, we’d like to recommend Wondershare Filmora that offers the best export settings compared to iMovie. It is the go-to solution if you can’t upload video from iMovie to YouTube directly. Filmora further provides intuitive editing tools that professionally make your YouTube video projects.

Export Key Aspects of Wondershare Filmora in comparison to iMovie:

• It offers a long list of export resolutions to choose from.
• You get separate video and audio settings such as Encoder, Channel, Frame Rate, Bit Rate, Resolution, etc.
• It is further compatible with export to various devices including the iPhone, Samsung, iPod, Apple TV, iPad, Google Pixel, PSP, Smart TV, etc.

Step-by-Step Guide on how to upload a video from iMovie to YouTube via Wondershare Filmora

Step 1: Click the Export button and select resolution

After your project in Wondershare Filmora is over, click the Export tab and select video resolution from the Local tab, as shown below.

It has a list of formats. You can also edit the Name and saving location here.

Step 2: Select Quality

Select the Settings button and choose from three quality levels of Best, Better, and Good. You can also adjust video and audio parameters, including the Encoder, Frame Rate, Resolution, Bit Rate, etc.

Step 3: Select platform

Select the YouTube tab, Sign In to your YouTube account, and hit the Export button after modifying the Title and Quality if needed. Also, make sure to check the Enable GPU accelerated video encoding tab.

Select Wondershare Filmora as the ultimate solution even if iMovie upload to YouTube not showing up.

Conclusion

Hopefully, we’ve informed you of the relevant facts on how to upload a video from iMovie to YouTube. We have also examined the number of troubleshooting issues involved in the iMovie video editor. Well, you will get to face similar kinds of export difficulties in the iMovie editor. Also, the entire procedure to end the exporting task is a bit long in iMovie compared to any other video editing software. Thus, it’s crucial to check out what other alternatives the technological world has today. We can’t state to you a better beginner-friendly yet advanced editing option than Wondershare Filmora that rightly outtakes the iMovie video editor in all aspects.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown