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In 2024, Streamline Your 360 Videos for YouTube with Easy Upload Tricks
Streamline Your 360 Videos for YouTube with Easy Upload Tricks
360 Video Editors: How to Upload 360 Video to YouTube
Richard Bennett
Mar 27, 2024• Proven solutions
360 degree videos have become incredibly popular on the Internet. Not only do they give people a complete look at a scene, but they also allow for a lot of artistic freedom. Those who are using VR-capable devices can get an even more immersive experience. It is why many content creators want to learn about the best 360 video editor they can use on their computers.
Here is a look at the 5 best 360 video converter and editor programs that you can use on your Windows or Mac computer.
Part 1: 5 Best 360 Video Editor for You
1. Movavi
Movavi is an affordable 360 degree video editor that makes it easy for you to create, edit and share these videos online. You can even add filters, titles and transitions to your videos, while soundtrack addition is also possible.
You can use the preview window in the program to see how your video will look if it is published as is. Plus you can use the software with both Windows and Mac, depending on the version that you download.
Pros:
- Works with all mainstream video formats
- Features support for 4K videos
- Includes color adjustment and picture in picture, even in 360 videos
- Speed adjustment capabilities
2. Premiere Pro
Adobe Premiere Pro CC is seen by many as the leading product that you can get if you want to edit high quality videos, including 360 degree content.
Any type of video format will be compatible. You should have no issues editing different segments of the content that you are creating, as Premiere Pro CC is known for having very efficient workflow screens.
Pros:
- Tools to adjust color, audio and graphics
- Works seamlessly with other Adobe apps
- Possible to create and edit content on the go using smartphones
3. After Effects
If you are attempting to add many unique graphics and transitions to your videos, then you will want to use Adobe After Effects. Most would recommend that be combined with Premiere Pro to get the best experience.
After Effects is ideal for adding introductions, end credits, transitions and other effects to the content that you have produced. You can use it to take the videos that you have created to the next level.
Pros:
- Support for movie titles, introductions, transitions and end credits
- Possible to animate logos and characters
- Works with Adobe Premiere Pro
4. Final Cut Pro X
Mac users who want to use their laptop or desktop to edit 360 videos will be happy to know that it is supported in Final Cut Pro X. It is one of the fastest and most powerful programs to use on a Mac, as it is completely optimized for the operating system and hardware.
It is possible to edit and playback 360 videos using a VR headset. It allows creators to not only put in great videos and edit them, but also see how they look after various adjustments.
Pros:
- Advanced color grading options
- Full HDR and 4K support
- View files with VR headset
- Optimized for Macs
- Includes free trial
Cons:
- Little bit expensive
5. Molanis VR
Molanis VR is ideal for anyone who wants to create 360 video that will look incredible when viewed through VR glasses. It is one of the most flexible software options, as it is inexpensive and includes many great features.
IT is possible to trim, cut and fade, include text and images, add effects and make other changes to videos on the fly. The software is intuitive to use, which is great for beginners who have not edited much in the past.
Pros:
- Support for 4K videos
- Options to add text, images and effects to videos
- Can manage color, correct horizon and stabilize 360 videos
- Includes a tree trial
Cons:
- Not as many tutorials on how to use the software compared to bigger brands
Part 2: How to Upload 360 Degree Videos to YouTube
It is possible to add 360 degree videos onto YouTube . Using YouTube to promote such content is sensible, as it is one of the largest streaming video platforms in the world. These videos can be seen on any of the major browsers and on certain mobile devices. But they must be uploaded from a desktop.
YouTube 360 Video Specification
The first step of the process is to create a video that YouTube will approve as a 360 submission. Such a video should be either 24, 25, 30, 48, 50, or 60 frames per second. Do not go any higher or it will not be approved.
It is also a good idea to have videos that are between 7168x3584 and 8192x4096 in resolution. Any lower and the quality of the video will not be good enough to provide a pleasant viewing experience to the audience.
How to Upload to YouTube
Now that you have your video edited, you are a step closer to uploading it onto YouTube. But there are some steps that you must follow . These include downloading the 360 Video Metadata app on your Mac or Windows device.
Then you will choose the file, check the Spherical box and save it. Make sure that 3D top-bottom is not checked when you save the file. The file should be created in the folder where the original was located. Now you can upload that file to YouTube.
Read More to Get : YouTube Video Dimensions/Size: Guide for Upload Settings
Conclusion
If you want to upload 360 video to YouTube or some other platform, using a 360 video editor is the way to go. The best 360 video converter and editor program will let you take the raw footage that you have shot and turn it into a stunning video that anyone can enjoy.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
360 degree videos have become incredibly popular on the Internet. Not only do they give people a complete look at a scene, but they also allow for a lot of artistic freedom. Those who are using VR-capable devices can get an even more immersive experience. It is why many content creators want to learn about the best 360 video editor they can use on their computers.
Here is a look at the 5 best 360 video converter and editor programs that you can use on your Windows or Mac computer.
Part 1: 5 Best 360 Video Editor for You
1. Movavi
Movavi is an affordable 360 degree video editor that makes it easy for you to create, edit and share these videos online. You can even add filters, titles and transitions to your videos, while soundtrack addition is also possible.
You can use the preview window in the program to see how your video will look if it is published as is. Plus you can use the software with both Windows and Mac, depending on the version that you download.
Pros:
- Works with all mainstream video formats
- Features support for 4K videos
- Includes color adjustment and picture in picture, even in 360 videos
- Speed adjustment capabilities
2. Premiere Pro
Adobe Premiere Pro CC is seen by many as the leading product that you can get if you want to edit high quality videos, including 360 degree content.
Any type of video format will be compatible. You should have no issues editing different segments of the content that you are creating, as Premiere Pro CC is known for having very efficient workflow screens.
Pros:
- Tools to adjust color, audio and graphics
- Works seamlessly with other Adobe apps
- Possible to create and edit content on the go using smartphones
3. After Effects
If you are attempting to add many unique graphics and transitions to your videos, then you will want to use Adobe After Effects. Most would recommend that be combined with Premiere Pro to get the best experience.
After Effects is ideal for adding introductions, end credits, transitions and other effects to the content that you have produced. You can use it to take the videos that you have created to the next level.
Pros:
- Support for movie titles, introductions, transitions and end credits
- Possible to animate logos and characters
- Works with Adobe Premiere Pro
4. Final Cut Pro X
Mac users who want to use their laptop or desktop to edit 360 videos will be happy to know that it is supported in Final Cut Pro X. It is one of the fastest and most powerful programs to use on a Mac, as it is completely optimized for the operating system and hardware.
It is possible to edit and playback 360 videos using a VR headset. It allows creators to not only put in great videos and edit them, but also see how they look after various adjustments.
Pros:
- Advanced color grading options
- Full HDR and 4K support
- View files with VR headset
- Optimized for Macs
- Includes free trial
Cons:
- Little bit expensive
5. Molanis VR
Molanis VR is ideal for anyone who wants to create 360 video that will look incredible when viewed through VR glasses. It is one of the most flexible software options, as it is inexpensive and includes many great features.
IT is possible to trim, cut and fade, include text and images, add effects and make other changes to videos on the fly. The software is intuitive to use, which is great for beginners who have not edited much in the past.
Pros:
- Support for 4K videos
- Options to add text, images and effects to videos
- Can manage color, correct horizon and stabilize 360 videos
- Includes a tree trial
Cons:
- Not as many tutorials on how to use the software compared to bigger brands
Part 2: How to Upload 360 Degree Videos to YouTube
It is possible to add 360 degree videos onto YouTube . Using YouTube to promote such content is sensible, as it is one of the largest streaming video platforms in the world. These videos can be seen on any of the major browsers and on certain mobile devices. But they must be uploaded from a desktop.
YouTube 360 Video Specification
The first step of the process is to create a video that YouTube will approve as a 360 submission. Such a video should be either 24, 25, 30, 48, 50, or 60 frames per second. Do not go any higher or it will not be approved.
It is also a good idea to have videos that are between 7168x3584 and 8192x4096 in resolution. Any lower and the quality of the video will not be good enough to provide a pleasant viewing experience to the audience.
How to Upload to YouTube
Now that you have your video edited, you are a step closer to uploading it onto YouTube. But there are some steps that you must follow . These include downloading the 360 Video Metadata app on your Mac or Windows device.
Then you will choose the file, check the Spherical box and save it. Make sure that 3D top-bottom is not checked when you save the file. The file should be created in the folder where the original was located. Now you can upload that file to YouTube.
Read More to Get : YouTube Video Dimensions/Size: Guide for Upload Settings
Conclusion
If you want to upload 360 video to YouTube or some other platform, using a 360 video editor is the way to go. The best 360 video converter and editor program will let you take the raw footage that you have shot and turn it into a stunning video that anyone can enjoy.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
360 degree videos have become incredibly popular on the Internet. Not only do they give people a complete look at a scene, but they also allow for a lot of artistic freedom. Those who are using VR-capable devices can get an even more immersive experience. It is why many content creators want to learn about the best 360 video editor they can use on their computers.
Here is a look at the 5 best 360 video converter and editor programs that you can use on your Windows or Mac computer.
Part 1: 5 Best 360 Video Editor for You
1. Movavi
Movavi is an affordable 360 degree video editor that makes it easy for you to create, edit and share these videos online. You can even add filters, titles and transitions to your videos, while soundtrack addition is also possible.
You can use the preview window in the program to see how your video will look if it is published as is. Plus you can use the software with both Windows and Mac, depending on the version that you download.
Pros:
- Works with all mainstream video formats
- Features support for 4K videos
- Includes color adjustment and picture in picture, even in 360 videos
- Speed adjustment capabilities
2. Premiere Pro
Adobe Premiere Pro CC is seen by many as the leading product that you can get if you want to edit high quality videos, including 360 degree content.
Any type of video format will be compatible. You should have no issues editing different segments of the content that you are creating, as Premiere Pro CC is known for having very efficient workflow screens.
Pros:
- Tools to adjust color, audio and graphics
- Works seamlessly with other Adobe apps
- Possible to create and edit content on the go using smartphones
3. After Effects
If you are attempting to add many unique graphics and transitions to your videos, then you will want to use Adobe After Effects. Most would recommend that be combined with Premiere Pro to get the best experience.
After Effects is ideal for adding introductions, end credits, transitions and other effects to the content that you have produced. You can use it to take the videos that you have created to the next level.
Pros:
- Support for movie titles, introductions, transitions and end credits
- Possible to animate logos and characters
- Works with Adobe Premiere Pro
4. Final Cut Pro X
Mac users who want to use their laptop or desktop to edit 360 videos will be happy to know that it is supported in Final Cut Pro X. It is one of the fastest and most powerful programs to use on a Mac, as it is completely optimized for the operating system and hardware.
It is possible to edit and playback 360 videos using a VR headset. It allows creators to not only put in great videos and edit them, but also see how they look after various adjustments.
Pros:
- Advanced color grading options
- Full HDR and 4K support
- View files with VR headset
- Optimized for Macs
- Includes free trial
Cons:
- Little bit expensive
5. Molanis VR
Molanis VR is ideal for anyone who wants to create 360 video that will look incredible when viewed through VR glasses. It is one of the most flexible software options, as it is inexpensive and includes many great features.
IT is possible to trim, cut and fade, include text and images, add effects and make other changes to videos on the fly. The software is intuitive to use, which is great for beginners who have not edited much in the past.
Pros:
- Support for 4K videos
- Options to add text, images and effects to videos
- Can manage color, correct horizon and stabilize 360 videos
- Includes a tree trial
Cons:
- Not as many tutorials on how to use the software compared to bigger brands
Part 2: How to Upload 360 Degree Videos to YouTube
It is possible to add 360 degree videos onto YouTube . Using YouTube to promote such content is sensible, as it is one of the largest streaming video platforms in the world. These videos can be seen on any of the major browsers and on certain mobile devices. But they must be uploaded from a desktop.
YouTube 360 Video Specification
The first step of the process is to create a video that YouTube will approve as a 360 submission. Such a video should be either 24, 25, 30, 48, 50, or 60 frames per second. Do not go any higher or it will not be approved.
It is also a good idea to have videos that are between 7168x3584 and 8192x4096 in resolution. Any lower and the quality of the video will not be good enough to provide a pleasant viewing experience to the audience.
How to Upload to YouTube
Now that you have your video edited, you are a step closer to uploading it onto YouTube. But there are some steps that you must follow . These include downloading the 360 Video Metadata app on your Mac or Windows device.
Then you will choose the file, check the Spherical box and save it. Make sure that 3D top-bottom is not checked when you save the file. The file should be created in the folder where the original was located. Now you can upload that file to YouTube.
Read More to Get : YouTube Video Dimensions/Size: Guide for Upload Settings
Conclusion
If you want to upload 360 video to YouTube or some other platform, using a 360 video editor is the way to go. The best 360 video converter and editor program will let you take the raw footage that you have shot and turn it into a stunning video that anyone can enjoy.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
360 degree videos have become incredibly popular on the Internet. Not only do they give people a complete look at a scene, but they also allow for a lot of artistic freedom. Those who are using VR-capable devices can get an even more immersive experience. It is why many content creators want to learn about the best 360 video editor they can use on their computers.
Here is a look at the 5 best 360 video converter and editor programs that you can use on your Windows or Mac computer.
Part 1: 5 Best 360 Video Editor for You
1. Movavi
Movavi is an affordable 360 degree video editor that makes it easy for you to create, edit and share these videos online. You can even add filters, titles and transitions to your videos, while soundtrack addition is also possible.
You can use the preview window in the program to see how your video will look if it is published as is. Plus you can use the software with both Windows and Mac, depending on the version that you download.
Pros:
- Works with all mainstream video formats
- Features support for 4K videos
- Includes color adjustment and picture in picture, even in 360 videos
- Speed adjustment capabilities
2. Premiere Pro
Adobe Premiere Pro CC is seen by many as the leading product that you can get if you want to edit high quality videos, including 360 degree content.
Any type of video format will be compatible. You should have no issues editing different segments of the content that you are creating, as Premiere Pro CC is known for having very efficient workflow screens.
Pros:
- Tools to adjust color, audio and graphics
- Works seamlessly with other Adobe apps
- Possible to create and edit content on the go using smartphones
3. After Effects
If you are attempting to add many unique graphics and transitions to your videos, then you will want to use Adobe After Effects. Most would recommend that be combined with Premiere Pro to get the best experience.
After Effects is ideal for adding introductions, end credits, transitions and other effects to the content that you have produced. You can use it to take the videos that you have created to the next level.
Pros:
- Support for movie titles, introductions, transitions and end credits
- Possible to animate logos and characters
- Works with Adobe Premiere Pro
4. Final Cut Pro X
Mac users who want to use their laptop or desktop to edit 360 videos will be happy to know that it is supported in Final Cut Pro X. It is one of the fastest and most powerful programs to use on a Mac, as it is completely optimized for the operating system and hardware.
It is possible to edit and playback 360 videos using a VR headset. It allows creators to not only put in great videos and edit them, but also see how they look after various adjustments.
Pros:
- Advanced color grading options
- Full HDR and 4K support
- View files with VR headset
- Optimized for Macs
- Includes free trial
Cons:
- Little bit expensive
5. Molanis VR
Molanis VR is ideal for anyone who wants to create 360 video that will look incredible when viewed through VR glasses. It is one of the most flexible software options, as it is inexpensive and includes many great features.
IT is possible to trim, cut and fade, include text and images, add effects and make other changes to videos on the fly. The software is intuitive to use, which is great for beginners who have not edited much in the past.
Pros:
- Support for 4K videos
- Options to add text, images and effects to videos
- Can manage color, correct horizon and stabilize 360 videos
- Includes a tree trial
Cons:
- Not as many tutorials on how to use the software compared to bigger brands
Part 2: How to Upload 360 Degree Videos to YouTube
It is possible to add 360 degree videos onto YouTube . Using YouTube to promote such content is sensible, as it is one of the largest streaming video platforms in the world. These videos can be seen on any of the major browsers and on certain mobile devices. But they must be uploaded from a desktop.
YouTube 360 Video Specification
The first step of the process is to create a video that YouTube will approve as a 360 submission. Such a video should be either 24, 25, 30, 48, 50, or 60 frames per second. Do not go any higher or it will not be approved.
It is also a good idea to have videos that are between 7168x3584 and 8192x4096 in resolution. Any lower and the quality of the video will not be good enough to provide a pleasant viewing experience to the audience.
How to Upload to YouTube
Now that you have your video edited, you are a step closer to uploading it onto YouTube. But there are some steps that you must follow . These include downloading the 360 Video Metadata app on your Mac or Windows device.
Then you will choose the file, check the Spherical box and save it. Make sure that 3D top-bottom is not checked when you save the file. The file should be created in the folder where the original was located. Now you can upload that file to YouTube.
Read More to Get : YouTube Video Dimensions/Size: Guide for Upload Settings
Conclusion
If you want to upload 360 video to YouTube or some other platform, using a 360 video editor is the way to go. The best 360 video converter and editor program will let you take the raw footage that you have shot and turn it into a stunning video that anyone can enjoy.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Dissecting Digital Dynamics: Comparative Channel Analysis
YouTube Analytics – How to analyze your and Competitor’s YouTube Video
Richard Bennett
Mar 27, 2024• Proven solutions
Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!
How to analyze your own YouTube channel/video?
It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.
Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.
1. Views
Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.
Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.
2. Playback Location
As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.
3. Demographics
The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.
4. Traffic sources
Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.
5. Audience Retention
This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.
6. Devices
It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.
7. Likes and dislikes
YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.
8. Subscribers
YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.
The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.
You May Also Like : How to Get More Subscribers
9. Annotations
While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.
10. Comments
Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.
11. Cards
Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.
12. Sharing
This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.
13. Videos in playlists
Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.
How to analyze your competitors
Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.
For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.
Or you can use those analyzing tools below to discover the more stats of your competitors.
1. InflueNex
InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.
2. Rival IQ
This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.
3. SocialBlade
SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.
Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!
How to analyze your own YouTube channel/video?
It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.
Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.
1. Views
Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.
Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.
2. Playback Location
As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.
3. Demographics
The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.
4. Traffic sources
Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.
5. Audience Retention
This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.
6. Devices
It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.
7. Likes and dislikes
YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.
8. Subscribers
YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.
The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.
You May Also Like : How to Get More Subscribers
9. Annotations
While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.
10. Comments
Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.
11. Cards
Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.
12. Sharing
This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.
13. Videos in playlists
Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.
How to analyze your competitors
Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.
For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.
Or you can use those analyzing tools below to discover the more stats of your competitors.
1. InflueNex
InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.
2. Rival IQ
This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.
3. SocialBlade
SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.
Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!
How to analyze your own YouTube channel/video?
It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.
Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.
1. Views
Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.
Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.
2. Playback Location
As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.
3. Demographics
The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.
4. Traffic sources
Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.
5. Audience Retention
This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.
6. Devices
It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.
7. Likes and dislikes
YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.
8. Subscribers
YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.
The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.
You May Also Like : How to Get More Subscribers
9. Annotations
While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.
10. Comments
Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.
11. Cards
Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.
12. Sharing
This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.
13. Videos in playlists
Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.
How to analyze your competitors
Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.
For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.
Or you can use those analyzing tools below to discover the more stats of your competitors.
1. InflueNex
InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.
2. Rival IQ
This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.
3. SocialBlade
SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.
Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!
How to analyze your own YouTube channel/video?
It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.
Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.
1. Views
Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.
Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.
2. Playback Location
As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.
3. Demographics
The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.
4. Traffic sources
Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.
5. Audience Retention
This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.
6. Devices
It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.
7. Likes and dislikes
YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.
8. Subscribers
YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.
The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.
You May Also Like : How to Get More Subscribers
9. Annotations
While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.
10. Comments
Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.
11. Cards
Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.
12. Sharing
This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.
13. Videos in playlists
Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.
How to analyze your competitors
Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.
For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.
Or you can use those analyzing tools below to discover the more stats of your competitors.
1. InflueNex
InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.
2. Rival IQ
This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.
3. SocialBlade
SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.
Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
- Title: In 2024, Streamline Your 360 Videos for YouTube with Easy Upload Tricks
- Author: Joseph
- Created at : 2024-05-31 13:44:53
- Updated at : 2024-06-01 13:44:53
- Link: https://youtube-stream.techidaily.com/in-2024-streamline-your-360-videos-for-youtube-with-easy-upload-tricks/
- License: This work is licensed under CC BY-NC-SA 4.0.
