In 2024, Strategic Timestamp Use for Increased YouTube Traction

In 2024, Strategic Timestamp Use for Increased YouTube Traction

Joseph Lv11

Strategic Timestamp Use for Increased YouTube Traction

How to Add Timestamps YouTube Video?

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube has more than 2 billion logged-in monthly users as of now. Every year, this number keeps increasing more and more since now this platform is available in 80 different languages. Be it marketers or corporate creators, everybody is moving towards the platform to present their content to the audience. Thanks to the prominence of this platform amongst the users, it can attract an enormous amount of traffic from all over the globe.

Video marketers, in these times, are trying to make use of this popularity for promoting their brands and products. YouTube Timestamp is also one such tool of this platform that helps you gain recognition and attention from your viewers.

In this article, we will be helping you learn about what Timestamp is, how to add Timestamps to your YouTube videos, and much more.

Part 1: What is a YouTube Timestamp?

A YouTube Timestamp is one of the ‘key moments’ features of Google. It is the best method to link your user to a specific moment of your video. It is very often noticed that people keep skipping the content, as they cannot find what they have been looking for.

 youtube timestamps in google serp

In such cases, you can prefer adding the YouTube video Timestamps to improve the retention of the viewers for a longer time. What is more interesting about it is that you can also provide a reference in minutes and seconds of the video.

Part 2: How to Add Timestamps to YouTube Video on Desktop?

A very few YouTube videos at present have Timestamps in them. It usually is due to the reason that majority of people are not aware of it. Or, in some other cases, they are still wondering, ‘how to add Timestamps to YouTube video.’

In detail, let us tell you how you can add these timestamps to your videos on Desktop.

  1. Log in to your YouTube and move to the ‘Description’ section on the video.
  2. For linking a specific part to timestamp, begin by typing the time in the format minutes:seconds.

 add chapter timecode to youtube

  1. Then add your keyword to the specific video segment and click on ‘Save.’
  2. Reload the published video and then check the ‘Description’ section once again and update it accordingly.

 youtube timestamp description

That is it, and you are done with adding Timestamps to a YouTube video!

Note: you need to add 0:00 at the beginning of the timestamps so that they can show up. And you may need to add 3 or more timestamps, and each should last 10 seconds or longer.

Part 3: How to Add Timestamps to YouTube Videos on Mobile?

So, when it is about adding the timestamps on mobile, things are a bit different for sure! However, we have done a thorough research and managed to get a step-by-step tutorial to add these timestamps to YouTube videos on the mobile app.

  1. Log in to the YouTube Studio app on your mobile.
  2. Click on the ‘Menu’ icon, which is present in the upper left corner of the screen.
  3. Select the video and press on the video where you want to add timestamps.
  4. Click on the pencil icon, which is present on the topmost right corner of the screen and then add timestamps in the description!

Format - The time is indicated by t=, which is followed by the number of seconds you want the video to start playing from. t= 2m46s is an example of a Timestamp. If the URL of the video contains a question mark (?) at the end, then, in that case, use the ampersand (&) before the time stamp. Example - &t=2m46ss!

Note - Make sure the initial timestamp is “0:00 Start” to activate the YouTube Chapters function. To use YouTube Chapters, you need to add at least three chapters to a video, with each chapter lasting at least ten seconds.

Part 4: Why Should You Add Timestamps to YouTube Videos?

A few reasons why YouTube Timestamps are a must for you to try are mentioned below. Make sure that you go through them!

  • Increased SEO Opportunities

The use of YouTube Timestamps can be regarded as a very useful SEO video hack. The ranking of YouTube videos is completely based on the watch time and retention of the audience. Hence, when a user clicks on the Timestamp, YouTube will log this as two views. The initial click counts as the first view. Next will be the second view, which is the Timestamped moment of the video. This 2-on-1 benefit helps in increasing the video ranking.

Now, it is time for all the YouTube creators to switch to this feature for higher rankings. This will take off in 2021, particularly amongst the mobile phone users, since now even Google supports Timestamp hyperlinks. Timestamps will become increasingly important for YouTubers in the coming year.

  • User Experience Enhanced

Jumbling for a specific part of a video can be annoying for the user, and they might end up closing it. Anyone would not certainly want to watch the entire 15 minutes of video for nugget-sized information. Hence, using Timestamps is indeed a benefit for you. With this feature, you can now overcome this issue and get a huge victory of an increase in the count of viewers.

  • Perk for the Mobile Users

Google has started rewarding the Timestamps for the YouTube videos. It appears to be paying attention to the Timestamps on the videos and then linking to each chapter or header in the YouTube description.

Part 5: Should I Add Timestamps to All YouTube Videos?

Almost every video put up on the internet is designed so as to get optimized as per the SEO trends. Google has mentioned it clearly that “how-to videos which have multiple steps, should have Timestamps .” However, the truth is that every video which is long and has multiple pointers or steps in it should have the YouTube Timestamps in it.

From product reviews to the help tutorials, can reap benefits from this feature of YouTube. This is something you should think about before you start adding chapters to your video.

Conclusion

One of the most effective methods to boost visibility about your brand or product is to create entertaining content online. Using Timestamps in your videos, you may enhance the ranking of your video, enhance the viewer experience, and develop long-term partnerships with a larger audience. You can certainly try experimenting with YouTube at any point in your video and see what happens.

Comment below with your opinions on the results of this new feature and how you feel it impacts your business.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube has more than 2 billion logged-in monthly users as of now. Every year, this number keeps increasing more and more since now this platform is available in 80 different languages. Be it marketers or corporate creators, everybody is moving towards the platform to present their content to the audience. Thanks to the prominence of this platform amongst the users, it can attract an enormous amount of traffic from all over the globe.

Video marketers, in these times, are trying to make use of this popularity for promoting their brands and products. YouTube Timestamp is also one such tool of this platform that helps you gain recognition and attention from your viewers.

In this article, we will be helping you learn about what Timestamp is, how to add Timestamps to your YouTube videos, and much more.

Part 1: What is a YouTube Timestamp?

A YouTube Timestamp is one of the ‘key moments’ features of Google. It is the best method to link your user to a specific moment of your video. It is very often noticed that people keep skipping the content, as they cannot find what they have been looking for.

 youtube timestamps in google serp

In such cases, you can prefer adding the YouTube video Timestamps to improve the retention of the viewers for a longer time. What is more interesting about it is that you can also provide a reference in minutes and seconds of the video.

Part 2: How to Add Timestamps to YouTube Video on Desktop?

A very few YouTube videos at present have Timestamps in them. It usually is due to the reason that majority of people are not aware of it. Or, in some other cases, they are still wondering, ‘how to add Timestamps to YouTube video.’

In detail, let us tell you how you can add these timestamps to your videos on Desktop.

  1. Log in to your YouTube and move to the ‘Description’ section on the video.
  2. For linking a specific part to timestamp, begin by typing the time in the format minutes:seconds.

 add chapter timecode to youtube

  1. Then add your keyword to the specific video segment and click on ‘Save.’
  2. Reload the published video and then check the ‘Description’ section once again and update it accordingly.

 youtube timestamp description

That is it, and you are done with adding Timestamps to a YouTube video!

Note: you need to add 0:00 at the beginning of the timestamps so that they can show up. And you may need to add 3 or more timestamps, and each should last 10 seconds or longer.

Part 3: How to Add Timestamps to YouTube Videos on Mobile?

So, when it is about adding the timestamps on mobile, things are a bit different for sure! However, we have done a thorough research and managed to get a step-by-step tutorial to add these timestamps to YouTube videos on the mobile app.

  1. Log in to the YouTube Studio app on your mobile.
  2. Click on the ‘Menu’ icon, which is present in the upper left corner of the screen.
  3. Select the video and press on the video where you want to add timestamps.
  4. Click on the pencil icon, which is present on the topmost right corner of the screen and then add timestamps in the description!

Format - The time is indicated by t=, which is followed by the number of seconds you want the video to start playing from. t= 2m46s is an example of a Timestamp. If the URL of the video contains a question mark (?) at the end, then, in that case, use the ampersand (&) before the time stamp. Example - &t=2m46ss!

Note - Make sure the initial timestamp is “0:00 Start” to activate the YouTube Chapters function. To use YouTube Chapters, you need to add at least three chapters to a video, with each chapter lasting at least ten seconds.

Part 4: Why Should You Add Timestamps to YouTube Videos?

A few reasons why YouTube Timestamps are a must for you to try are mentioned below. Make sure that you go through them!

  • Increased SEO Opportunities

The use of YouTube Timestamps can be regarded as a very useful SEO video hack. The ranking of YouTube videos is completely based on the watch time and retention of the audience. Hence, when a user clicks on the Timestamp, YouTube will log this as two views. The initial click counts as the first view. Next will be the second view, which is the Timestamped moment of the video. This 2-on-1 benefit helps in increasing the video ranking.

Now, it is time for all the YouTube creators to switch to this feature for higher rankings. This will take off in 2021, particularly amongst the mobile phone users, since now even Google supports Timestamp hyperlinks. Timestamps will become increasingly important for YouTubers in the coming year.

  • User Experience Enhanced

Jumbling for a specific part of a video can be annoying for the user, and they might end up closing it. Anyone would not certainly want to watch the entire 15 minutes of video for nugget-sized information. Hence, using Timestamps is indeed a benefit for you. With this feature, you can now overcome this issue and get a huge victory of an increase in the count of viewers.

  • Perk for the Mobile Users

Google has started rewarding the Timestamps for the YouTube videos. It appears to be paying attention to the Timestamps on the videos and then linking to each chapter or header in the YouTube description.

Part 5: Should I Add Timestamps to All YouTube Videos?

Almost every video put up on the internet is designed so as to get optimized as per the SEO trends. Google has mentioned it clearly that “how-to videos which have multiple steps, should have Timestamps .” However, the truth is that every video which is long and has multiple pointers or steps in it should have the YouTube Timestamps in it.

From product reviews to the help tutorials, can reap benefits from this feature of YouTube. This is something you should think about before you start adding chapters to your video.

Conclusion

One of the most effective methods to boost visibility about your brand or product is to create entertaining content online. Using Timestamps in your videos, you may enhance the ranking of your video, enhance the viewer experience, and develop long-term partnerships with a larger audience. You can certainly try experimenting with YouTube at any point in your video and see what happens.

Comment below with your opinions on the results of this new feature and how you feel it impacts your business.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube has more than 2 billion logged-in monthly users as of now. Every year, this number keeps increasing more and more since now this platform is available in 80 different languages. Be it marketers or corporate creators, everybody is moving towards the platform to present their content to the audience. Thanks to the prominence of this platform amongst the users, it can attract an enormous amount of traffic from all over the globe.

Video marketers, in these times, are trying to make use of this popularity for promoting their brands and products. YouTube Timestamp is also one such tool of this platform that helps you gain recognition and attention from your viewers.

In this article, we will be helping you learn about what Timestamp is, how to add Timestamps to your YouTube videos, and much more.

Part 1: What is a YouTube Timestamp?

A YouTube Timestamp is one of the ‘key moments’ features of Google. It is the best method to link your user to a specific moment of your video. It is very often noticed that people keep skipping the content, as they cannot find what they have been looking for.

 youtube timestamps in google serp

In such cases, you can prefer adding the YouTube video Timestamps to improve the retention of the viewers for a longer time. What is more interesting about it is that you can also provide a reference in minutes and seconds of the video.

Part 2: How to Add Timestamps to YouTube Video on Desktop?

A very few YouTube videos at present have Timestamps in them. It usually is due to the reason that majority of people are not aware of it. Or, in some other cases, they are still wondering, ‘how to add Timestamps to YouTube video.’

In detail, let us tell you how you can add these timestamps to your videos on Desktop.

  1. Log in to your YouTube and move to the ‘Description’ section on the video.
  2. For linking a specific part to timestamp, begin by typing the time in the format minutes:seconds.

 add chapter timecode to youtube

  1. Then add your keyword to the specific video segment and click on ‘Save.’
  2. Reload the published video and then check the ‘Description’ section once again and update it accordingly.

 youtube timestamp description

That is it, and you are done with adding Timestamps to a YouTube video!

Note: you need to add 0:00 at the beginning of the timestamps so that they can show up. And you may need to add 3 or more timestamps, and each should last 10 seconds or longer.

Part 3: How to Add Timestamps to YouTube Videos on Mobile?

So, when it is about adding the timestamps on mobile, things are a bit different for sure! However, we have done a thorough research and managed to get a step-by-step tutorial to add these timestamps to YouTube videos on the mobile app.

  1. Log in to the YouTube Studio app on your mobile.
  2. Click on the ‘Menu’ icon, which is present in the upper left corner of the screen.
  3. Select the video and press on the video where you want to add timestamps.
  4. Click on the pencil icon, which is present on the topmost right corner of the screen and then add timestamps in the description!

Format - The time is indicated by t=, which is followed by the number of seconds you want the video to start playing from. t= 2m46s is an example of a Timestamp. If the URL of the video contains a question mark (?) at the end, then, in that case, use the ampersand (&) before the time stamp. Example - &t=2m46ss!

Note - Make sure the initial timestamp is “0:00 Start” to activate the YouTube Chapters function. To use YouTube Chapters, you need to add at least three chapters to a video, with each chapter lasting at least ten seconds.

Part 4: Why Should You Add Timestamps to YouTube Videos?

A few reasons why YouTube Timestamps are a must for you to try are mentioned below. Make sure that you go through them!

  • Increased SEO Opportunities

The use of YouTube Timestamps can be regarded as a very useful SEO video hack. The ranking of YouTube videos is completely based on the watch time and retention of the audience. Hence, when a user clicks on the Timestamp, YouTube will log this as two views. The initial click counts as the first view. Next will be the second view, which is the Timestamped moment of the video. This 2-on-1 benefit helps in increasing the video ranking.

Now, it is time for all the YouTube creators to switch to this feature for higher rankings. This will take off in 2021, particularly amongst the mobile phone users, since now even Google supports Timestamp hyperlinks. Timestamps will become increasingly important for YouTubers in the coming year.

  • User Experience Enhanced

Jumbling for a specific part of a video can be annoying for the user, and they might end up closing it. Anyone would not certainly want to watch the entire 15 minutes of video for nugget-sized information. Hence, using Timestamps is indeed a benefit for you. With this feature, you can now overcome this issue and get a huge victory of an increase in the count of viewers.

  • Perk for the Mobile Users

Google has started rewarding the Timestamps for the YouTube videos. It appears to be paying attention to the Timestamps on the videos and then linking to each chapter or header in the YouTube description.

Part 5: Should I Add Timestamps to All YouTube Videos?

Almost every video put up on the internet is designed so as to get optimized as per the SEO trends. Google has mentioned it clearly that “how-to videos which have multiple steps, should have Timestamps .” However, the truth is that every video which is long and has multiple pointers or steps in it should have the YouTube Timestamps in it.

From product reviews to the help tutorials, can reap benefits from this feature of YouTube. This is something you should think about before you start adding chapters to your video.

Conclusion

One of the most effective methods to boost visibility about your brand or product is to create entertaining content online. Using Timestamps in your videos, you may enhance the ranking of your video, enhance the viewer experience, and develop long-term partnerships with a larger audience. You can certainly try experimenting with YouTube at any point in your video and see what happens.

Comment below with your opinions on the results of this new feature and how you feel it impacts your business.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube has more than 2 billion logged-in monthly users as of now. Every year, this number keeps increasing more and more since now this platform is available in 80 different languages. Be it marketers or corporate creators, everybody is moving towards the platform to present their content to the audience. Thanks to the prominence of this platform amongst the users, it can attract an enormous amount of traffic from all over the globe.

Video marketers, in these times, are trying to make use of this popularity for promoting their brands and products. YouTube Timestamp is also one such tool of this platform that helps you gain recognition and attention from your viewers.

In this article, we will be helping you learn about what Timestamp is, how to add Timestamps to your YouTube videos, and much more.

Part 1: What is a YouTube Timestamp?

A YouTube Timestamp is one of the ‘key moments’ features of Google. It is the best method to link your user to a specific moment of your video. It is very often noticed that people keep skipping the content, as they cannot find what they have been looking for.

 youtube timestamps in google serp

In such cases, you can prefer adding the YouTube video Timestamps to improve the retention of the viewers for a longer time. What is more interesting about it is that you can also provide a reference in minutes and seconds of the video.

Part 2: How to Add Timestamps to YouTube Video on Desktop?

A very few YouTube videos at present have Timestamps in them. It usually is due to the reason that majority of people are not aware of it. Or, in some other cases, they are still wondering, ‘how to add Timestamps to YouTube video.’

In detail, let us tell you how you can add these timestamps to your videos on Desktop.

  1. Log in to your YouTube and move to the ‘Description’ section on the video.
  2. For linking a specific part to timestamp, begin by typing the time in the format minutes:seconds.

 add chapter timecode to youtube

  1. Then add your keyword to the specific video segment and click on ‘Save.’
  2. Reload the published video and then check the ‘Description’ section once again and update it accordingly.

 youtube timestamp description

That is it, and you are done with adding Timestamps to a YouTube video!

Note: you need to add 0:00 at the beginning of the timestamps so that they can show up. And you may need to add 3 or more timestamps, and each should last 10 seconds or longer.

Part 3: How to Add Timestamps to YouTube Videos on Mobile?

So, when it is about adding the timestamps on mobile, things are a bit different for sure! However, we have done a thorough research and managed to get a step-by-step tutorial to add these timestamps to YouTube videos on the mobile app.

  1. Log in to the YouTube Studio app on your mobile.
  2. Click on the ‘Menu’ icon, which is present in the upper left corner of the screen.
  3. Select the video and press on the video where you want to add timestamps.
  4. Click on the pencil icon, which is present on the topmost right corner of the screen and then add timestamps in the description!

Format - The time is indicated by t=, which is followed by the number of seconds you want the video to start playing from. t= 2m46s is an example of a Timestamp. If the URL of the video contains a question mark (?) at the end, then, in that case, use the ampersand (&) before the time stamp. Example - &t=2m46ss!

Note - Make sure the initial timestamp is “0:00 Start” to activate the YouTube Chapters function. To use YouTube Chapters, you need to add at least three chapters to a video, with each chapter lasting at least ten seconds.

Part 4: Why Should You Add Timestamps to YouTube Videos?

A few reasons why YouTube Timestamps are a must for you to try are mentioned below. Make sure that you go through them!

  • Increased SEO Opportunities

The use of YouTube Timestamps can be regarded as a very useful SEO video hack. The ranking of YouTube videos is completely based on the watch time and retention of the audience. Hence, when a user clicks on the Timestamp, YouTube will log this as two views. The initial click counts as the first view. Next will be the second view, which is the Timestamped moment of the video. This 2-on-1 benefit helps in increasing the video ranking.

Now, it is time for all the YouTube creators to switch to this feature for higher rankings. This will take off in 2021, particularly amongst the mobile phone users, since now even Google supports Timestamp hyperlinks. Timestamps will become increasingly important for YouTubers in the coming year.

  • User Experience Enhanced

Jumbling for a specific part of a video can be annoying for the user, and they might end up closing it. Anyone would not certainly want to watch the entire 15 minutes of video for nugget-sized information. Hence, using Timestamps is indeed a benefit for you. With this feature, you can now overcome this issue and get a huge victory of an increase in the count of viewers.

  • Perk for the Mobile Users

Google has started rewarding the Timestamps for the YouTube videos. It appears to be paying attention to the Timestamps on the videos and then linking to each chapter or header in the YouTube description.

Part 5: Should I Add Timestamps to All YouTube Videos?

Almost every video put up on the internet is designed so as to get optimized as per the SEO trends. Google has mentioned it clearly that “how-to videos which have multiple steps, should have Timestamps .” However, the truth is that every video which is long and has multiple pointers or steps in it should have the YouTube Timestamps in it.

From product reviews to the help tutorials, can reap benefits from this feature of YouTube. This is something you should think about before you start adding chapters to your video.

Conclusion

One of the most effective methods to boost visibility about your brand or product is to create entertaining content online. Using Timestamps in your videos, you may enhance the ranking of your video, enhance the viewer experience, and develop long-term partnerships with a larger audience. You can certainly try experimenting with YouTube at any point in your video and see what happens.

Comment below with your opinions on the results of this new feature and how you feel it impacts your business.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Piecing Together Engaging Stream Previews

How to Make a Channel Trailer

Richard Bennett

Oct 26, 2023• Proven solutions

0

Your channel trailer is the video viewers who are not already subscribed to you will see when they visit your channel page. It is your chance to make a quick pitch to them about why they should subscribe. You can use your channel trailer to let new visitors to your channel know what kind of videos you make and to convince them to subscribe. Here are 5 tips to make an effective YouTube channel trailer.

Part 1: 5 Tips for Making a Great Channel Trailer

Here are our top 5 recommendations for anybody creating a YouTube channel trailer:

Reach Out – It’s All About Your Viewers

Use your channel trailer to try to connect to the individual viewer watching it. Greet that one person as one person, as a ‘you’, instead of as a member of a group (i.e., avoid saying ‘you guys’).

The more you can make your trailer about the person watching it, the better. You are telling them about yourself, but you are doing it for their benefit. Address them directly (i.e. ‘If you like…’ or ‘you don’t want to miss’.) and make everything you say about them. For example, instead of saying ‘I post tutorials about’, try ‘you can learn about’.

Flaunt Your Personality – It’s All About You

One of the golden rules of YouTube is ‘be yourself’. People will subscribe because they enjoy your personality and want to see more of it.

Use your trailer as an opportunity to showcase your unique perspective. Be yourself, and be the person that is excited to be making great YouTube videos. You are at your best when you let people see how much you care about something, so show your viewers how much you care about delivering great video content. This is what will make people want to subscribe.

Talk about All the Cool Stuff You Do

The best channel trailers give viewers a window into your channel. You need to show people what to expect from you as a personality, but you also need to tell them what to expect in terms of your videos.

Your channel trailer should include information like: what kinds of videos you make, why you make them, and what your upload schedule is.

Be specific. Instead of saying you make videos about makeup, say you make look tutorials and talk about your favorite styles. Instead of saying you are a gamer, tell your potential subscribers what games you post about and what some of your favorites are.

A specific schedule is important for getting people to subscribe. Generally, viewers do not subscribe to channels that have not posted in a long time. They subscribe because they do not want to miss out on new content, and if you follow a schedule, they will trust that that new content is on its way.

Ask Them to Subscribe

Do not forget to ask the person to view your trailer to subscribe.

A lot of people go into YouTube thinking people will subscribe if they like their videos, and so making great videos is the only way to get people to subscribe. This is not true.

Making great videos is the first step to getting subscribers, but the second step is to ask for them. Not everyone subscribes to every channel they visit and enjoy. A person who enjoys your videos is more likely to subscribe if you prompt them to.

30 Seconds

The ideal length for a YouTube channel trailer is 30 seconds, or between 30 seconds and 1 minute.

The people viewing your trailer did not come to YouTube for the purpose of watching it. They are unlikely to give it much time before they continue browsing. This means you need to grab their attention tightly right away, but it also means you need to keep your trailer bite-sized.

Thirty seconds should be long enough to tell people what your channel is about, show off your personality, and ask them to subscribe. If you take much longer, viewers will click away before they hear your full pitch.

Part 2: How to Add a Channel Trailer Using Wondershare Filmora

Here are a few simple steps to setting up your channel trailer.

  1. Turn on channel customization. Go to My Channel and click the gear icon over your channel’s banner. Switch Customize the layout of your channel from off to on.
  2. Upload your trailer video like you would any other video.
  3. Go to your channel and click on the For new visitors tab, which should appear after you’ve turned on customization.
  4. Click Channel trailer and choose your video, or paste in its URL.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Your channel trailer is the video viewers who are not already subscribed to you will see when they visit your channel page. It is your chance to make a quick pitch to them about why they should subscribe. You can use your channel trailer to let new visitors to your channel know what kind of videos you make and to convince them to subscribe. Here are 5 tips to make an effective YouTube channel trailer.

Part 1: 5 Tips for Making a Great Channel Trailer

Here are our top 5 recommendations for anybody creating a YouTube channel trailer:

Reach Out – It’s All About Your Viewers

Use your channel trailer to try to connect to the individual viewer watching it. Greet that one person as one person, as a ‘you’, instead of as a member of a group (i.e., avoid saying ‘you guys’).

The more you can make your trailer about the person watching it, the better. You are telling them about yourself, but you are doing it for their benefit. Address them directly (i.e. ‘If you like…’ or ‘you don’t want to miss’.) and make everything you say about them. For example, instead of saying ‘I post tutorials about’, try ‘you can learn about’.

Flaunt Your Personality – It’s All About You

One of the golden rules of YouTube is ‘be yourself’. People will subscribe because they enjoy your personality and want to see more of it.

Use your trailer as an opportunity to showcase your unique perspective. Be yourself, and be the person that is excited to be making great YouTube videos. You are at your best when you let people see how much you care about something, so show your viewers how much you care about delivering great video content. This is what will make people want to subscribe.

Talk about All the Cool Stuff You Do

The best channel trailers give viewers a window into your channel. You need to show people what to expect from you as a personality, but you also need to tell them what to expect in terms of your videos.

Your channel trailer should include information like: what kinds of videos you make, why you make them, and what your upload schedule is.

Be specific. Instead of saying you make videos about makeup, say you make look tutorials and talk about your favorite styles. Instead of saying you are a gamer, tell your potential subscribers what games you post about and what some of your favorites are.

A specific schedule is important for getting people to subscribe. Generally, viewers do not subscribe to channels that have not posted in a long time. They subscribe because they do not want to miss out on new content, and if you follow a schedule, they will trust that that new content is on its way.

Ask Them to Subscribe

Do not forget to ask the person to view your trailer to subscribe.

A lot of people go into YouTube thinking people will subscribe if they like their videos, and so making great videos is the only way to get people to subscribe. This is not true.

Making great videos is the first step to getting subscribers, but the second step is to ask for them. Not everyone subscribes to every channel they visit and enjoy. A person who enjoys your videos is more likely to subscribe if you prompt them to.

30 Seconds

The ideal length for a YouTube channel trailer is 30 seconds, or between 30 seconds and 1 minute.

The people viewing your trailer did not come to YouTube for the purpose of watching it. They are unlikely to give it much time before they continue browsing. This means you need to grab their attention tightly right away, but it also means you need to keep your trailer bite-sized.

Thirty seconds should be long enough to tell people what your channel is about, show off your personality, and ask them to subscribe. If you take much longer, viewers will click away before they hear your full pitch.

Part 2: How to Add a Channel Trailer Using Wondershare Filmora

Here are a few simple steps to setting up your channel trailer.

  1. Turn on channel customization. Go to My Channel and click the gear icon over your channel’s banner. Switch Customize the layout of your channel from off to on.
  2. Upload your trailer video like you would any other video.
  3. Go to your channel and click on the For new visitors tab, which should appear after you’ve turned on customization.
  4. Click Channel trailer and choose your video, or paste in its URL.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Your channel trailer is the video viewers who are not already subscribed to you will see when they visit your channel page. It is your chance to make a quick pitch to them about why they should subscribe. You can use your channel trailer to let new visitors to your channel know what kind of videos you make and to convince them to subscribe. Here are 5 tips to make an effective YouTube channel trailer.

Part 1: 5 Tips for Making a Great Channel Trailer

Here are our top 5 recommendations for anybody creating a YouTube channel trailer:

Reach Out – It’s All About Your Viewers

Use your channel trailer to try to connect to the individual viewer watching it. Greet that one person as one person, as a ‘you’, instead of as a member of a group (i.e., avoid saying ‘you guys’).

The more you can make your trailer about the person watching it, the better. You are telling them about yourself, but you are doing it for their benefit. Address them directly (i.e. ‘If you like…’ or ‘you don’t want to miss’.) and make everything you say about them. For example, instead of saying ‘I post tutorials about’, try ‘you can learn about’.

Flaunt Your Personality – It’s All About You

One of the golden rules of YouTube is ‘be yourself’. People will subscribe because they enjoy your personality and want to see more of it.

Use your trailer as an opportunity to showcase your unique perspective. Be yourself, and be the person that is excited to be making great YouTube videos. You are at your best when you let people see how much you care about something, so show your viewers how much you care about delivering great video content. This is what will make people want to subscribe.

Talk about All the Cool Stuff You Do

The best channel trailers give viewers a window into your channel. You need to show people what to expect from you as a personality, but you also need to tell them what to expect in terms of your videos.

Your channel trailer should include information like: what kinds of videos you make, why you make them, and what your upload schedule is.

Be specific. Instead of saying you make videos about makeup, say you make look tutorials and talk about your favorite styles. Instead of saying you are a gamer, tell your potential subscribers what games you post about and what some of your favorites are.

A specific schedule is important for getting people to subscribe. Generally, viewers do not subscribe to channels that have not posted in a long time. They subscribe because they do not want to miss out on new content, and if you follow a schedule, they will trust that that new content is on its way.

Ask Them to Subscribe

Do not forget to ask the person to view your trailer to subscribe.

A lot of people go into YouTube thinking people will subscribe if they like their videos, and so making great videos is the only way to get people to subscribe. This is not true.

Making great videos is the first step to getting subscribers, but the second step is to ask for them. Not everyone subscribes to every channel they visit and enjoy. A person who enjoys your videos is more likely to subscribe if you prompt them to.

30 Seconds

The ideal length for a YouTube channel trailer is 30 seconds, or between 30 seconds and 1 minute.

The people viewing your trailer did not come to YouTube for the purpose of watching it. They are unlikely to give it much time before they continue browsing. This means you need to grab their attention tightly right away, but it also means you need to keep your trailer bite-sized.

Thirty seconds should be long enough to tell people what your channel is about, show off your personality, and ask them to subscribe. If you take much longer, viewers will click away before they hear your full pitch.

Part 2: How to Add a Channel Trailer Using Wondershare Filmora

Here are a few simple steps to setting up your channel trailer.

  1. Turn on channel customization. Go to My Channel and click the gear icon over your channel’s banner. Switch Customize the layout of your channel from off to on.
  2. Upload your trailer video like you would any other video.
  3. Go to your channel and click on the For new visitors tab, which should appear after you’ve turned on customization.
  4. Click Channel trailer and choose your video, or paste in its URL.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Your channel trailer is the video viewers who are not already subscribed to you will see when they visit your channel page. It is your chance to make a quick pitch to them about why they should subscribe. You can use your channel trailer to let new visitors to your channel know what kind of videos you make and to convince them to subscribe. Here are 5 tips to make an effective YouTube channel trailer.

Part 1: 5 Tips for Making a Great Channel Trailer

Here are our top 5 recommendations for anybody creating a YouTube channel trailer:

Reach Out – It’s All About Your Viewers

Use your channel trailer to try to connect to the individual viewer watching it. Greet that one person as one person, as a ‘you’, instead of as a member of a group (i.e., avoid saying ‘you guys’).

The more you can make your trailer about the person watching it, the better. You are telling them about yourself, but you are doing it for their benefit. Address them directly (i.e. ‘If you like…’ or ‘you don’t want to miss’.) and make everything you say about them. For example, instead of saying ‘I post tutorials about’, try ‘you can learn about’.

Flaunt Your Personality – It’s All About You

One of the golden rules of YouTube is ‘be yourself’. People will subscribe because they enjoy your personality and want to see more of it.

Use your trailer as an opportunity to showcase your unique perspective. Be yourself, and be the person that is excited to be making great YouTube videos. You are at your best when you let people see how much you care about something, so show your viewers how much you care about delivering great video content. This is what will make people want to subscribe.

Talk about All the Cool Stuff You Do

The best channel trailers give viewers a window into your channel. You need to show people what to expect from you as a personality, but you also need to tell them what to expect in terms of your videos.

Your channel trailer should include information like: what kinds of videos you make, why you make them, and what your upload schedule is.

Be specific. Instead of saying you make videos about makeup, say you make look tutorials and talk about your favorite styles. Instead of saying you are a gamer, tell your potential subscribers what games you post about and what some of your favorites are.

A specific schedule is important for getting people to subscribe. Generally, viewers do not subscribe to channels that have not posted in a long time. They subscribe because they do not want to miss out on new content, and if you follow a schedule, they will trust that that new content is on its way.

Ask Them to Subscribe

Do not forget to ask the person to view your trailer to subscribe.

A lot of people go into YouTube thinking people will subscribe if they like their videos, and so making great videos is the only way to get people to subscribe. This is not true.

Making great videos is the first step to getting subscribers, but the second step is to ask for them. Not everyone subscribes to every channel they visit and enjoy. A person who enjoys your videos is more likely to subscribe if you prompt them to.

30 Seconds

The ideal length for a YouTube channel trailer is 30 seconds, or between 30 seconds and 1 minute.

The people viewing your trailer did not come to YouTube for the purpose of watching it. They are unlikely to give it much time before they continue browsing. This means you need to grab their attention tightly right away, but it also means you need to keep your trailer bite-sized.

Thirty seconds should be long enough to tell people what your channel is about, show off your personality, and ask them to subscribe. If you take much longer, viewers will click away before they hear your full pitch.

Part 2: How to Add a Channel Trailer Using Wondershare Filmora

Here are a few simple steps to setting up your channel trailer.

  1. Turn on channel customization. Go to My Channel and click the gear icon over your channel’s banner. Switch Customize the layout of your channel from off to on.
  2. Upload your trailer video like you would any other video.
  3. Go to your channel and click on the For new visitors tab, which should appear after you’ve turned on customization.
  4. Click Channel trailer and choose your video, or paste in its URL.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: In 2024, Strategic Timestamp Use for Increased YouTube Traction
  • Author: Joseph
  • Created at : 2024-11-19 20:00:13
  • Updated at : 2024-11-24 16:36:49
  • Link: https://youtube-stream.techidaily.com/in-2024-strategic-timestamp-use-for-increased-youtube-traction/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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In 2024, Strategic Timestamp Use for Increased YouTube Traction