Smooth Sailing with 4K Uploads: Key Tips and Strategies for YouTube Success

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Many people have a strong desire to make videos. Whether you make videos for a living or as a pastime, it doesn’t matter. When you make a fantastic film that you’re pleased with, you want to show it off to your friends and family. YouTube, the most popular site for sharing videos on various themes, is one of the most incredible places to start.

YouTube is fantastic for sharing videos, but it can be harsh on artists due to the high bar for content and video quality. If you want to succeed as a YouTuber, you must create videos that are informative and high-resolution. This is critical since your viewers may wish to watch your movies on a computer screen or a 4K smart TV.

If you’ve decided to make videos in 4K resolution, you’ll find information on recommended encoding settings, how to upload a video to YouTube, potential problems, and more below.

In this article

01 What Is The Distinction Between Various Resolutions?

02 Why Would You Want To Upload A 4k Video?

03 What Is The Best Way To Upload A 4k Video To Youtube?

04 Tips On How To Make Sure The Video You’re Uploading Is Of High Quality

What Is The Distinction Between Various Resolutions?

The number of pixels on a screen is referred to as resolution. Low resolution indicates fewer pixels and typically less space, whereas high resolution means more pixels and generally greater space and detail. You probably have a poor resolution if you’re using a standard laptop or an old screen.

When watching a video on a larger screen, the resolution significantly impacts your viewing experience. Whether it’s a live stream or an on-demand movie, the correct resolution is crucial to reaching a wider audience, and this is where iPhones and iPads appear to have an advantage. Let’s take a closer look at each of these resolution types and their associated pixel sizes.

1. SD RESOLUTION (STANDARD DEFINITION)

Previously, resolutions were separated into SD (Standard Definition) and HD (High Definition) categories. SD was defined as a video with a resolution of less than 720p. However, as television and computer monitor display resolutions improved over time, a video was less likely to be shot in Standard Definition.

The following are the most common standard video resolutions:

• 640 × 360 pixels (or 360p)
• 640 × 480 pixels (or 480p)

2. RESOLUTION: 720P HD (HIGH DEFINITION)

The lowest video resolution is 720p, which is commonly referred to as ‘HD.’ 720p (1280 x 720 pixels) is a resolution recognized for modest web content, even though most videos require at least 1080p. Because most computer monitors are now in HD, the recommended practice for web and streaming is to choose a resolution higher than 720p.

The resolution of HD videos is usually: 1280 x 720 pixels (or 720p)

3. 1080P FULL HD RESOLUTION

1080p resolutions, also known as ‘Full HD,’ have become the industry standard for a clear HD video that doesn’t take up a lot of storage space. It’s also worth noting that this is the standard screen resolution for all smartphones.

The resolution of full HD videos is usually: 1920 x 1080 pixels (or 1080p)

4. 2K RESOLUTION WITH QHD (QUAD HIGH DEFINITION)

Quad HD resolution, or QHD for short, is widely found on high-end smartphones and gaming monitors. The resolution of 1440p is four times that of HD Ready (or 720p HD). Many high-end smartphones have a Quad HD+ resolution (296 x 1440 pixels), which is ideal for 1440p. Another common screen resolution is 2K, which allows for larger displays and reframing without sacrificing quality or image editing.

The resolution of QHD and 2K videos is:

• 2560 x 1440 pixels in QHD (or 1440p)
• 2048 x 1080 pixels in 2K (or 1080p)

5. 4K (OR UHD/ULTRA-HIGH-DEFINITION) RESOLUTION

This sort of resolution, often known as 4Kor UHD (Ultra High Definition), has a pixel size of 3840 x 2160 pixels. It has a similar appearance to 2K, but it provides video artists more room to edit and zoom in. For vivid color, graphics, or dramatic viewing, both 2K and 4K resolutions are available. Unless you wish to tweak colors or trim in closer, there aren’t enough visible distinctions between 2K and 4K. So, it matters when you want to change a certain detail, but it doesn’t matter when someone else is looking at it.

The resolution of 4K videos is: 3840 x 2160 (or 2160p / simply 4K) is a resolution of 3840 x 2160 pixels.

Why Would You Want To Upload A 4k Video?

YouTube is the second-largest social media site, with approximately 1.9 billion monthly active users. YouTube is where you want to be to access this large audience and promote your brand, with one billion hours of video watched every day on the platform.

However, for your target audience to watch your videos, you must ensure excellent video quality. Poorly shot or edited films may alienate your viewers, especially when there are billions of other videos to choose from on the site.

• 4k is the most satisfactory resolution for uploading to YouTube. Although not every viewer can watch videos in 4k, it ensures that your visitors get the best possible experience.
• Traditional Full HD (1920 x 1080) TVs feature four times as many pixels as 4K TVs. Because of the higher pixel density, the picture quality of 4K TVs is more colorful and detailed, even on TV displays of the same size. This distinction is most noticeable on large-screen televisions.
• Even if you recorded in 1080p and upscaled to 4K, you should post in 4K to YouTube for the finest image quality. Recording in 1080p, editing in 1080p, exporting in 4k, and YouTube viewing is sharper in 1080p.
• With 4K, you get stunning visuals with a resolution of 38402160, which is four times that of Full-HD. That’s why visuals appear crisp and lifelike, even on large-screen TVs rather than pixelated. Down-converted 4K to Full-HD photographs have superior quality and resolution than images shot in Full-HD from the start.

What Is The Best Way To Upload A 4k Video To Youtube?

The YouTube upload process is not complicated, but it does need several steps. You can finally post your video once it has been prepared and converted to MP4 format.

Follow the steps below to post your video to YouTube:

1. Go to YouTube.com in your browser.

2. Log in to your account and click the “Create” symbol, which looks like a camera with a plus sign, in the right corner of the menu bar.

3. Select “Upload video” from the drop-down menu.

4. Drag and drop your video file into the upload box, or select your file from the “Select File” menu and click “Open.”

5. Make a note of the title and description while YouTube is processing your video.

6. Select a video thumbnail from the options or upload your own and select your “Audience” from the drop-down menu. To manage age restriction settings.

7. Select “More Options” to add searchable keywords to your video, manage subtitles and comments, and more.

8. Select if you want to add promotions to your video by clicking “Next.”

9. Finally, click “Next” and wait for the video to be processed entirely before publishing it.

10. You can also automatically set it to publish at a later date.

Tips On How To Make Sure The Video You’re Uploading Is Of High Quality

The following are five tips for amateur and top newbie YouTubers who want to improve their videos.

1. Cut Your Video Into Clips And Organize It

While it may appear to be the simplest solution to perform an entire video at once, this might make the process tedious or even damage your video if you are interrupted or make a speech error. Smaller video segments are easier to edit and blend into a single, well-formatted video.

2. Youtube Video Export

You can also modify your videos in various formats to your heart’s content before exporting them to YouTube and publishing them. Although uploading and exporting may take some time, the quality of your video will significantly increase, and the time and work you put in will be evident.

3. Change Up Your Shots

Rather than keeping your camera fixed, try varied angles while shooting. This may not work for all of your videos, but it is critical to keep your viewers engaged while they watch them, especially if you want them to stay until the finish and come back for more. Unless you’re talking about anything incredibly essential, sitting and listening to someone talk for more than 10 minutes without the camera moving will quickly become dull or old.

4. Transitions And Effects

When editing a video with numerous parts, the use of effects and transitions can considerably impact the overall quality of the video. Filmora is far more sophisticated than Windows Movie Maker and iMovie on Mac. It also allows you to create a professional-looking YouTube video with hundreds of presets such as filters, overlays, components, transitions, and blending several layers of effects and audio to enhance your YouTube tale.

Wondershare Filmii is one of the greatest choices for Windows for beginners who wish to create video footage with templates automatically. Smart video templates, trendy filters and overlays, fun stickers and motion components, and, most importantly, advanced editing capabilities are all available.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● This is pretty much everything we’ve gathered to assist you in uploading 4K videos to YouTube. Do not become worried. Your 4K video will be in low resolution when you first publish it. This is due to YouTube’s high-resolution processing requiring time. It could take a few hours for your video to be available in 4K mode.

● The duration, format, frame rate, and resolution of your video all affect the processing time for high-definition videos. If you don’t want your video to be seen unless it has a high-quality option, upload it as unlisted and then publish it once 4K resolution is available.

Try It Free Try It Free

Many people have a strong desire to make videos. Whether you make videos for a living or as a pastime, it doesn’t matter. When you make a fantastic film that you’re pleased with, you want to show it off to your friends and family. YouTube, the most popular site for sharing videos on various themes, is one of the most incredible places to start.

YouTube is fantastic for sharing videos, but it can be harsh on artists due to the high bar for content and video quality. If you want to succeed as a YouTuber, you must create videos that are informative and high-resolution. This is critical since your viewers may wish to watch your movies on a computer screen or a 4K smart TV.

If you’ve decided to make videos in 4K resolution, you’ll find information on recommended encoding settings, how to upload a video to YouTube, potential problems, and more below.

In this article

01 What Is The Distinction Between Various Resolutions?

02 Why Would You Want To Upload A 4k Video?

03 What Is The Best Way To Upload A 4k Video To Youtube?

04 Tips On How To Make Sure The Video You’re Uploading Is Of High Quality

What Is The Distinction Between Various Resolutions?

The number of pixels on a screen is referred to as resolution. Low resolution indicates fewer pixels and typically less space, whereas high resolution means more pixels and generally greater space and detail. You probably have a poor resolution if you’re using a standard laptop or an old screen.

When watching a video on a larger screen, the resolution significantly impacts your viewing experience. Whether it’s a live stream or an on-demand movie, the correct resolution is crucial to reaching a wider audience, and this is where iPhones and iPads appear to have an advantage. Let’s take a closer look at each of these resolution types and their associated pixel sizes.

1. SD RESOLUTION (STANDARD DEFINITION)

Previously, resolutions were separated into SD (Standard Definition) and HD (High Definition) categories. SD was defined as a video with a resolution of less than 720p. However, as television and computer monitor display resolutions improved over time, a video was less likely to be shot in Standard Definition.

The following are the most common standard video resolutions:

• 640 × 360 pixels (or 360p)
• 640 × 480 pixels (or 480p)

2. RESOLUTION: 720P HD (HIGH DEFINITION)

The lowest video resolution is 720p, which is commonly referred to as ‘HD.’ 720p (1280 x 720 pixels) is a resolution recognized for modest web content, even though most videos require at least 1080p. Because most computer monitors are now in HD, the recommended practice for web and streaming is to choose a resolution higher than 720p.

The resolution of HD videos is usually: 1280 x 720 pixels (or 720p)

3. 1080P FULL HD RESOLUTION

1080p resolutions, also known as ‘Full HD,’ have become the industry standard for a clear HD video that doesn’t take up a lot of storage space. It’s also worth noting that this is the standard screen resolution for all smartphones.

The resolution of full HD videos is usually: 1920 x 1080 pixels (or 1080p)

4. 2K RESOLUTION WITH QHD (QUAD HIGH DEFINITION)

Quad HD resolution, or QHD for short, is widely found on high-end smartphones and gaming monitors. The resolution of 1440p is four times that of HD Ready (or 720p HD). Many high-end smartphones have a Quad HD+ resolution (296 x 1440 pixels), which is ideal for 1440p. Another common screen resolution is 2K, which allows for larger displays and reframing without sacrificing quality or image editing.

The resolution of QHD and 2K videos is:

• 2560 x 1440 pixels in QHD (or 1440p)
• 2048 x 1080 pixels in 2K (or 1080p)

5. 4K (OR UHD/ULTRA-HIGH-DEFINITION) RESOLUTION

This sort of resolution, often known as 4Kor UHD (Ultra High Definition), has a pixel size of 3840 x 2160 pixels. It has a similar appearance to 2K, but it provides video artists more room to edit and zoom in. For vivid color, graphics, or dramatic viewing, both 2K and 4K resolutions are available. Unless you wish to tweak colors or trim in closer, there aren’t enough visible distinctions between 2K and 4K. So, it matters when you want to change a certain detail, but it doesn’t matter when someone else is looking at it.

The resolution of 4K videos is: 3840 x 2160 (or 2160p / simply 4K) is a resolution of 3840 x 2160 pixels.

Why Would You Want To Upload A 4k Video?

YouTube is the second-largest social media site, with approximately 1.9 billion monthly active users. YouTube is where you want to be to access this large audience and promote your brand, with one billion hours of video watched every day on the platform.

However, for your target audience to watch your videos, you must ensure excellent video quality. Poorly shot or edited films may alienate your viewers, especially when there are billions of other videos to choose from on the site.

• 4k is the most satisfactory resolution for uploading to YouTube. Although not every viewer can watch videos in 4k, it ensures that your visitors get the best possible experience.
• Traditional Full HD (1920 x 1080) TVs feature four times as many pixels as 4K TVs. Because of the higher pixel density, the picture quality of 4K TVs is more colorful and detailed, even on TV displays of the same size. This distinction is most noticeable on large-screen televisions.
• Even if you recorded in 1080p and upscaled to 4K, you should post in 4K to YouTube for the finest image quality. Recording in 1080p, editing in 1080p, exporting in 4k, and YouTube viewing is sharper in 1080p.
• With 4K, you get stunning visuals with a resolution of 38402160, which is four times that of Full-HD. That’s why visuals appear crisp and lifelike, even on large-screen TVs rather than pixelated. Down-converted 4K to Full-HD photographs have superior quality and resolution than images shot in Full-HD from the start.

What Is The Best Way To Upload A 4k Video To Youtube?

The YouTube upload process is not complicated, but it does need several steps. You can finally post your video once it has been prepared and converted to MP4 format.

Follow the steps below to post your video to YouTube:

1. Go to YouTube.com in your browser.

2. Log in to your account and click the “Create” symbol, which looks like a camera with a plus sign, in the right corner of the menu bar.

3. Select “Upload video” from the drop-down menu.

4. Drag and drop your video file into the upload box, or select your file from the “Select File” menu and click “Open.”

5. Make a note of the title and description while YouTube is processing your video.

6. Select a video thumbnail from the options or upload your own and select your “Audience” from the drop-down menu. To manage age restriction settings.

7. Select “More Options” to add searchable keywords to your video, manage subtitles and comments, and more.

8. Select if you want to add promotions to your video by clicking “Next.”

9. Finally, click “Next” and wait for the video to be processed entirely before publishing it.

10. You can also automatically set it to publish at a later date.

Tips On How To Make Sure The Video You’re Uploading Is Of High Quality

The following are five tips for amateur and top newbie YouTubers who want to improve their videos.

1. Cut Your Video Into Clips And Organize It

While it may appear to be the simplest solution to perform an entire video at once, this might make the process tedious or even damage your video if you are interrupted or make a speech error. Smaller video segments are easier to edit and blend into a single, well-formatted video.

2. Youtube Video Export

You can also modify your videos in various formats to your heart’s content before exporting them to YouTube and publishing them. Although uploading and exporting may take some time, the quality of your video will significantly increase, and the time and work you put in will be evident.

3. Change Up Your Shots

Rather than keeping your camera fixed, try varied angles while shooting. This may not work for all of your videos, but it is critical to keep your viewers engaged while they watch them, especially if you want them to stay until the finish and come back for more. Unless you’re talking about anything incredibly essential, sitting and listening to someone talk for more than 10 minutes without the camera moving will quickly become dull or old.

4. Transitions And Effects

When editing a video with numerous parts, the use of effects and transitions can considerably impact the overall quality of the video. Filmora is far more sophisticated than Windows Movie Maker and iMovie on Mac. It also allows you to create a professional-looking YouTube video with hundreds of presets such as filters, overlays, components, transitions, and blending several layers of effects and audio to enhance your YouTube tale.

Wondershare Filmii is one of the greatest choices for Windows for beginners who wish to create video footage with templates automatically. Smart video templates, trendy filters and overlays, fun stickers and motion components, and, most importantly, advanced editing capabilities are all available.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● This is pretty much everything we’ve gathered to assist you in uploading 4K videos to YouTube. Do not become worried. Your 4K video will be in low resolution when you first publish it. This is due to YouTube’s high-resolution processing requiring time. It could take a few hours for your video to be available in 4K mode.

● The duration, format, frame rate, and resolution of your video all affect the processing time for high-definition videos. If you don’t want your video to be seen unless it has a high-quality option, upload it as unlisted and then publish it once 4K resolution is available.

Try It Free Try It Free

Many people have a strong desire to make videos. Whether you make videos for a living or as a pastime, it doesn’t matter. When you make a fantastic film that you’re pleased with, you want to show it off to your friends and family. YouTube, the most popular site for sharing videos on various themes, is one of the most incredible places to start.

YouTube is fantastic for sharing videos, but it can be harsh on artists due to the high bar for content and video quality. If you want to succeed as a YouTuber, you must create videos that are informative and high-resolution. This is critical since your viewers may wish to watch your movies on a computer screen or a 4K smart TV.

If you’ve decided to make videos in 4K resolution, you’ll find information on recommended encoding settings, how to upload a video to YouTube, potential problems, and more below.

In this article

01 What Is The Distinction Between Various Resolutions?

02 Why Would You Want To Upload A 4k Video?

03 What Is The Best Way To Upload A 4k Video To Youtube?

04 Tips On How To Make Sure The Video You’re Uploading Is Of High Quality

What Is The Distinction Between Various Resolutions?

The number of pixels on a screen is referred to as resolution. Low resolution indicates fewer pixels and typically less space, whereas high resolution means more pixels and generally greater space and detail. You probably have a poor resolution if you’re using a standard laptop or an old screen.

When watching a video on a larger screen, the resolution significantly impacts your viewing experience. Whether it’s a live stream or an on-demand movie, the correct resolution is crucial to reaching a wider audience, and this is where iPhones and iPads appear to have an advantage. Let’s take a closer look at each of these resolution types and their associated pixel sizes.

1. SD RESOLUTION (STANDARD DEFINITION)

Previously, resolutions were separated into SD (Standard Definition) and HD (High Definition) categories. SD was defined as a video with a resolution of less than 720p. However, as television and computer monitor display resolutions improved over time, a video was less likely to be shot in Standard Definition.

The following are the most common standard video resolutions:

• 640 × 360 pixels (or 360p)
• 640 × 480 pixels (or 480p)

2. RESOLUTION: 720P HD (HIGH DEFINITION)

The lowest video resolution is 720p, which is commonly referred to as ‘HD.’ 720p (1280 x 720 pixels) is a resolution recognized for modest web content, even though most videos require at least 1080p. Because most computer monitors are now in HD, the recommended practice for web and streaming is to choose a resolution higher than 720p.

The resolution of HD videos is usually: 1280 x 720 pixels (or 720p)

3. 1080P FULL HD RESOLUTION

1080p resolutions, also known as ‘Full HD,’ have become the industry standard for a clear HD video that doesn’t take up a lot of storage space. It’s also worth noting that this is the standard screen resolution for all smartphones.

The resolution of full HD videos is usually: 1920 x 1080 pixels (or 1080p)

4. 2K RESOLUTION WITH QHD (QUAD HIGH DEFINITION)

Quad HD resolution, or QHD for short, is widely found on high-end smartphones and gaming monitors. The resolution of 1440p is four times that of HD Ready (or 720p HD). Many high-end smartphones have a Quad HD+ resolution (296 x 1440 pixels), which is ideal for 1440p. Another common screen resolution is 2K, which allows for larger displays and reframing without sacrificing quality or image editing.

The resolution of QHD and 2K videos is:

• 2560 x 1440 pixels in QHD (or 1440p)
• 2048 x 1080 pixels in 2K (or 1080p)

5. 4K (OR UHD/ULTRA-HIGH-DEFINITION) RESOLUTION

This sort of resolution, often known as 4Kor UHD (Ultra High Definition), has a pixel size of 3840 x 2160 pixels. It has a similar appearance to 2K, but it provides video artists more room to edit and zoom in. For vivid color, graphics, or dramatic viewing, both 2K and 4K resolutions are available. Unless you wish to tweak colors or trim in closer, there aren’t enough visible distinctions between 2K and 4K. So, it matters when you want to change a certain detail, but it doesn’t matter when someone else is looking at it.

The resolution of 4K videos is: 3840 x 2160 (or 2160p / simply 4K) is a resolution of 3840 x 2160 pixels.

Why Would You Want To Upload A 4k Video?

YouTube is the second-largest social media site, with approximately 1.9 billion monthly active users. YouTube is where you want to be to access this large audience and promote your brand, with one billion hours of video watched every day on the platform.

However, for your target audience to watch your videos, you must ensure excellent video quality. Poorly shot or edited films may alienate your viewers, especially when there are billions of other videos to choose from on the site.

• 4k is the most satisfactory resolution for uploading to YouTube. Although not every viewer can watch videos in 4k, it ensures that your visitors get the best possible experience.
• Traditional Full HD (1920 x 1080) TVs feature four times as many pixels as 4K TVs. Because of the higher pixel density, the picture quality of 4K TVs is more colorful and detailed, even on TV displays of the same size. This distinction is most noticeable on large-screen televisions.
• Even if you recorded in 1080p and upscaled to 4K, you should post in 4K to YouTube for the finest image quality. Recording in 1080p, editing in 1080p, exporting in 4k, and YouTube viewing is sharper in 1080p.
• With 4K, you get stunning visuals with a resolution of 38402160, which is four times that of Full-HD. That’s why visuals appear crisp and lifelike, even on large-screen TVs rather than pixelated. Down-converted 4K to Full-HD photographs have superior quality and resolution than images shot in Full-HD from the start.

What Is The Best Way To Upload A 4k Video To Youtube?

The YouTube upload process is not complicated, but it does need several steps. You can finally post your video once it has been prepared and converted to MP4 format.

Follow the steps below to post your video to YouTube:

1. Go to YouTube.com in your browser.

2. Log in to your account and click the “Create” symbol, which looks like a camera with a plus sign, in the right corner of the menu bar.

3. Select “Upload video” from the drop-down menu.

4. Drag and drop your video file into the upload box, or select your file from the “Select File” menu and click “Open.”

5. Make a note of the title and description while YouTube is processing your video.

6. Select a video thumbnail from the options or upload your own and select your “Audience” from the drop-down menu. To manage age restriction settings.

7. Select “More Options” to add searchable keywords to your video, manage subtitles and comments, and more.

8. Select if you want to add promotions to your video by clicking “Next.”

9. Finally, click “Next” and wait for the video to be processed entirely before publishing it.

10. You can also automatically set it to publish at a later date.

Tips On How To Make Sure The Video You’re Uploading Is Of High Quality

The following are five tips for amateur and top newbie YouTubers who want to improve their videos.

1. Cut Your Video Into Clips And Organize It

While it may appear to be the simplest solution to perform an entire video at once, this might make the process tedious or even damage your video if you are interrupted or make a speech error. Smaller video segments are easier to edit and blend into a single, well-formatted video.

2. Youtube Video Export

You can also modify your videos in various formats to your heart’s content before exporting them to YouTube and publishing them. Although uploading and exporting may take some time, the quality of your video will significantly increase, and the time and work you put in will be evident.

3. Change Up Your Shots

Rather than keeping your camera fixed, try varied angles while shooting. This may not work for all of your videos, but it is critical to keep your viewers engaged while they watch them, especially if you want them to stay until the finish and come back for more. Unless you’re talking about anything incredibly essential, sitting and listening to someone talk for more than 10 minutes without the camera moving will quickly become dull or old.

4. Transitions And Effects

When editing a video with numerous parts, the use of effects and transitions can considerably impact the overall quality of the video. Filmora is far more sophisticated than Windows Movie Maker and iMovie on Mac. It also allows you to create a professional-looking YouTube video with hundreds of presets such as filters, overlays, components, transitions, and blending several layers of effects and audio to enhance your YouTube tale.

Wondershare Filmii is one of the greatest choices for Windows for beginners who wish to create video footage with templates automatically. Smart video templates, trendy filters and overlays, fun stickers and motion components, and, most importantly, advanced editing capabilities are all available.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● This is pretty much everything we’ve gathered to assist you in uploading 4K videos to YouTube. Do not become worried. Your 4K video will be in low resolution when you first publish it. This is due to YouTube’s high-resolution processing requiring time. It could take a few hours for your video to be available in 4K mode.

● The duration, format, frame rate, and resolution of your video all affect the processing time for high-definition videos. If you don’t want your video to be seen unless it has a high-quality option, upload it as unlisted and then publish it once 4K resolution is available.

Try It Free Try It Free

Many people have a strong desire to make videos. Whether you make videos for a living or as a pastime, it doesn’t matter. When you make a fantastic film that you’re pleased with, you want to show it off to your friends and family. YouTube, the most popular site for sharing videos on various themes, is one of the most incredible places to start.

YouTube is fantastic for sharing videos, but it can be harsh on artists due to the high bar for content and video quality. If you want to succeed as a YouTuber, you must create videos that are informative and high-resolution. This is critical since your viewers may wish to watch your movies on a computer screen or a 4K smart TV.

If you’ve decided to make videos in 4K resolution, you’ll find information on recommended encoding settings, how to upload a video to YouTube, potential problems, and more below.

In this article

01 What Is The Distinction Between Various Resolutions?

02 Why Would You Want To Upload A 4k Video?

03 What Is The Best Way To Upload A 4k Video To Youtube?

04 Tips On How To Make Sure The Video You’re Uploading Is Of High Quality

What Is The Distinction Between Various Resolutions?

The number of pixels on a screen is referred to as resolution. Low resolution indicates fewer pixels and typically less space, whereas high resolution means more pixels and generally greater space and detail. You probably have a poor resolution if you’re using a standard laptop or an old screen.

When watching a video on a larger screen, the resolution significantly impacts your viewing experience. Whether it’s a live stream or an on-demand movie, the correct resolution is crucial to reaching a wider audience, and this is where iPhones and iPads appear to have an advantage. Let’s take a closer look at each of these resolution types and their associated pixel sizes.

1. SD RESOLUTION (STANDARD DEFINITION)

Previously, resolutions were separated into SD (Standard Definition) and HD (High Definition) categories. SD was defined as a video with a resolution of less than 720p. However, as television and computer monitor display resolutions improved over time, a video was less likely to be shot in Standard Definition.

The following are the most common standard video resolutions:

• 640 × 360 pixels (or 360p)
• 640 × 480 pixels (or 480p)

2. RESOLUTION: 720P HD (HIGH DEFINITION)

The lowest video resolution is 720p, which is commonly referred to as ‘HD.’ 720p (1280 x 720 pixels) is a resolution recognized for modest web content, even though most videos require at least 1080p. Because most computer monitors are now in HD, the recommended practice for web and streaming is to choose a resolution higher than 720p.

The resolution of HD videos is usually: 1280 x 720 pixels (or 720p)

3. 1080P FULL HD RESOLUTION

1080p resolutions, also known as ‘Full HD,’ have become the industry standard for a clear HD video that doesn’t take up a lot of storage space. It’s also worth noting that this is the standard screen resolution for all smartphones.

The resolution of full HD videos is usually: 1920 x 1080 pixels (or 1080p)

4. 2K RESOLUTION WITH QHD (QUAD HIGH DEFINITION)

Quad HD resolution, or QHD for short, is widely found on high-end smartphones and gaming monitors. The resolution of 1440p is four times that of HD Ready (or 720p HD). Many high-end smartphones have a Quad HD+ resolution (296 x 1440 pixels), which is ideal for 1440p. Another common screen resolution is 2K, which allows for larger displays and reframing without sacrificing quality or image editing.

The resolution of QHD and 2K videos is:

• 2560 x 1440 pixels in QHD (or 1440p)
• 2048 x 1080 pixels in 2K (or 1080p)

5. 4K (OR UHD/ULTRA-HIGH-DEFINITION) RESOLUTION

This sort of resolution, often known as 4Kor UHD (Ultra High Definition), has a pixel size of 3840 x 2160 pixels. It has a similar appearance to 2K, but it provides video artists more room to edit and zoom in. For vivid color, graphics, or dramatic viewing, both 2K and 4K resolutions are available. Unless you wish to tweak colors or trim in closer, there aren’t enough visible distinctions between 2K and 4K. So, it matters when you want to change a certain detail, but it doesn’t matter when someone else is looking at it.

The resolution of 4K videos is: 3840 x 2160 (or 2160p / simply 4K) is a resolution of 3840 x 2160 pixels.

Why Would You Want To Upload A 4k Video?

YouTube is the second-largest social media site, with approximately 1.9 billion monthly active users. YouTube is where you want to be to access this large audience and promote your brand, with one billion hours of video watched every day on the platform.

However, for your target audience to watch your videos, you must ensure excellent video quality. Poorly shot or edited films may alienate your viewers, especially when there are billions of other videos to choose from on the site.

• 4k is the most satisfactory resolution for uploading to YouTube. Although not every viewer can watch videos in 4k, it ensures that your visitors get the best possible experience.
• Traditional Full HD (1920 x 1080) TVs feature four times as many pixels as 4K TVs. Because of the higher pixel density, the picture quality of 4K TVs is more colorful and detailed, even on TV displays of the same size. This distinction is most noticeable on large-screen televisions.
• Even if you recorded in 1080p and upscaled to 4K, you should post in 4K to YouTube for the finest image quality. Recording in 1080p, editing in 1080p, exporting in 4k, and YouTube viewing is sharper in 1080p.
• With 4K, you get stunning visuals with a resolution of 38402160, which is four times that of Full-HD. That’s why visuals appear crisp and lifelike, even on large-screen TVs rather than pixelated. Down-converted 4K to Full-HD photographs have superior quality and resolution than images shot in Full-HD from the start.

What Is The Best Way To Upload A 4k Video To Youtube?

The YouTube upload process is not complicated, but it does need several steps. You can finally post your video once it has been prepared and converted to MP4 format.

Follow the steps below to post your video to YouTube:

1. Go to YouTube.com in your browser.

2. Log in to your account and click the “Create” symbol, which looks like a camera with a plus sign, in the right corner of the menu bar.

3. Select “Upload video” from the drop-down menu.

4. Drag and drop your video file into the upload box, or select your file from the “Select File” menu and click “Open.”

5. Make a note of the title and description while YouTube is processing your video.

6. Select a video thumbnail from the options or upload your own and select your “Audience” from the drop-down menu. To manage age restriction settings.

7. Select “More Options” to add searchable keywords to your video, manage subtitles and comments, and more.

8. Select if you want to add promotions to your video by clicking “Next.”

9. Finally, click “Next” and wait for the video to be processed entirely before publishing it.

10. You can also automatically set it to publish at a later date.

Tips On How To Make Sure The Video You’re Uploading Is Of High Quality

The following are five tips for amateur and top newbie YouTubers who want to improve their videos.

1. Cut Your Video Into Clips And Organize It

While it may appear to be the simplest solution to perform an entire video at once, this might make the process tedious or even damage your video if you are interrupted or make a speech error. Smaller video segments are easier to edit and blend into a single, well-formatted video.

2. Youtube Video Export

You can also modify your videos in various formats to your heart’s content before exporting them to YouTube and publishing them. Although uploading and exporting may take some time, the quality of your video will significantly increase, and the time and work you put in will be evident.

3. Change Up Your Shots

Rather than keeping your camera fixed, try varied angles while shooting. This may not work for all of your videos, but it is critical to keep your viewers engaged while they watch them, especially if you want them to stay until the finish and come back for more. Unless you’re talking about anything incredibly essential, sitting and listening to someone talk for more than 10 minutes without the camera moving will quickly become dull or old.

4. Transitions And Effects

When editing a video with numerous parts, the use of effects and transitions can considerably impact the overall quality of the video. Filmora is far more sophisticated than Windows Movie Maker and iMovie on Mac. It also allows you to create a professional-looking YouTube video with hundreds of presets such as filters, overlays, components, transitions, and blending several layers of effects and audio to enhance your YouTube tale.

Wondershare Filmii is one of the greatest choices for Windows for beginners who wish to create video footage with templates automatically. Smart video templates, trendy filters and overlays, fun stickers and motion components, and, most importantly, advanced editing capabilities are all available.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● This is pretty much everything we’ve gathered to assist you in uploading 4K videos to YouTube. Do not become worried. Your 4K video will be in low resolution when you first publish it. This is due to YouTube’s high-resolution processing requiring time. It could take a few hours for your video to be available in 4K mode.

● The duration, format, frame rate, and resolution of your video all affect the processing time for high-definition videos. If you don’t want your video to be seen unless it has a high-quality option, upload it as unlisted and then publish it once 4K resolution is available.

Brand Battlegrounds: Mastery of Marketing Metrics on YouTube

YouTube Analytics – How to analyze your and Competitor’s YouTube Video

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett