Seizing Video Popularity – Key SEO Tools Revealed

Make Quality YouTube Video with Wondershare Filmora

An easy and powerful video editor for YouTube Video

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

For the past several years, video has been the best-performing content across social media channels. In particular, YouTube has become the second most-visited website in the world. New and experienced business owners should consider utilizing YouTube as part of their search engine optimization strategy.

Whether you are an independent business owner or a boutique marketing agency, YouTube SEO tools can undoubtedly be helpful to grow your business.

How Will YouTube SEO Tools Help Boost Your Videos?

8 Handpicked YouTube SEO Tools For You

Bonus Tips: Factors to Consider for YouTube SEO

How Will YouTube SEO Tools Help Boost Your Videos?

The popularity of YT SEO tools is growing every day. They can help boost your videos in the following ways:

Help You Gain More Traffic

These tools can help you find the right keywords that your target audience is searching for on YouTube. Using these terms in your content will help you to boost the view count of your video.

Help You Analyze Your Channel

You can use the data provided by YouTube SEO tools to grow your channel. Because some tools allow you to view traffic sources and audience demographics, you can refine your content strategy and create videos that will boost the number of subscribers to your channel.

Show How Your Audiences is Responding to Your Content

These tools allow you to find out what your audience likes. Once you know what people want, you can create content on topics that will keep them engaged. That means it also helps you avoid the type of content that people don’t like.

8 Handpicked YouTube SEO Tools For You

YouTube SEO tools can streamline your path and ensure you have a growing and engaged following on YouTube. We have put together a list of the best YT SEO tools that you should try.

1. Google Trends

When it comes to producing well-performing YouTube content, it is all about timing. Utilizing Google Trends is a great way to figure out when to create and deploy content. Narrowing your search by category, time, and geographical region can also create a successful end product.

2. TubeBuddy

SEO experts and novices alike understand the importance of meta description. Metadata helps the search engine more quickly read and categorize the content. Unfortunately, YouTube can make writing metadata challenges. However, TubeBuddy can help you make the most of your videos. You can use this tool to write and publish descriptions, titles, annotations, cards, tags, and more.

3. Google Ads

If you know you’re creating a YouTube video with SEO best practices in mind, you’ll want to optimize both the video and the metadata for a specific keyword. Google Ads is the definitive tool for generating these terms. Plug in a topic to get a raw keyword spreadsheet full of possible terms to select.

4. Awario

YouTube engagement remains the most vital metric when it comes to video production. Awario is a social monitoring tool that can help you analyze how your channel is growing. You can also use the software to collect mentions and set up alerts.

5. YouTube Analytics

You can use YouTube’s analytics tool to get crucial details about your channel; you’ll know where it’s succeeding and where it is not. The tool allows you to find out more about your audience and what content they like. In turn, this will improve your views and keep your audience engaged.

What’s more? This tool allows you to view the watch time on your YouTube videos and the growth of your following.

6. YT SEO Tool Station

YT SEO Tool Station is the resource center for everything related to YouTube. You can find information on the most popular video tools that will help you grow your YouTube channel. These include tools for video descriptions, titles, tags, and keywords.

If you are looking for channel tools, YT SEO Tool Station also got you covered. Here, you’ll find details about tools for channel analytics, finding, counting live subscribers, and much more.

7. Rank Tracker

This freemium keyword research tool allows you to pick keywords from YouTube’s suggestions and check the search volume, expected visits, competition, and much more. Rank Tracker is ideal for finding keywords that can put your YouTube videos in the running for the coveted featured snippet position that will make you appear at the top of search results.

8. Tubics

As one of the popular YT SEO tools, Tubics provides analysis and recommendations to help your videos get more views and rank higher on search engines. This cloud-based tool offers analytics on video performance, channel analysis, keyword monitoring, tag generation, and more.

With this tool, you can find out how your videos and channel are performing. You also know how your audience is responding to the content.

Bonus Tips: Factors to Consider for YouTube SEO

Use descriptive Title Tags (Description)

Be sure to use descriptive title tags; this helps YouTube determine what your video is about, and it increases the likelihood of it appearing in search results for related searches.

Place Keywords in Your Video Tags, Description, and Titles

It is imperative to include keywords in your video titles, descriptions, and tags. Essentially, this allows YouTube to know what the content of your videos is about so it can recommend them to an audience interested in similar topics or related searches.

Share Your Videos on Social Media

Once you have created great content, you need to share the videos with family and friends to enjoy them! By sharing these videos on social media platforms, such as Facebook, Twitter, and LinkedIn, you can help to increase their visibility.

Optimize Your Channel

After setting up an account on YouTube, you must optimize the rest of your profile; this includes adding a custom avatar picture, bio description, relevant links to other social media sites like Instagram or Twitter, and links to relevant external sites.

Use Filmora to Make High-quality YouTube Videos

One of the most effective ways to keep people glued to your channel is by giving them high-quality videos. Filmora can help you edit YouTube videos before publishing them on your YouTube channel. The basic editing abilities like rotate, merge, split, trim, or crop are made easy with its simple user interface.

This software has created the ability to present a higher level of editing quality with features that can change or add an immersed effect to your video content. A Text and Titles library allows you to create illustrations for your content without having to find options.

There is also a music library giving you the ability to focus on the emotion or theme you’re attempting to create instead of spending time searching for royalty-free songs and different types of text to create the finished product you want.

You can give your videos an added effect with the inventory of handcrafted filters and overlays. To enhance these effects, you can also add transitions and motion elements.

Filmora is a one-stop shop with additional features like video stabilization and screen recording. Many other programs would require the use of separate software to make those types of adjustments. 3D Lut gives you access to different presets inspired by popular movies helping you reach your desired result.

YT SEO tools can help you optimize your videos to increase views and grow your following. Because people like to watch high-quality videos, you should use Filmora to make impressive videos to keep people coming to your channel.

Try It Free Try It Free

For the past several years, video has been the best-performing content across social media channels. In particular, YouTube has become the second most-visited website in the world. New and experienced business owners should consider utilizing YouTube as part of their search engine optimization strategy.

Whether you are an independent business owner or a boutique marketing agency, YouTube SEO tools can undoubtedly be helpful to grow your business.

How Will YouTube SEO Tools Help Boost Your Videos?

8 Handpicked YouTube SEO Tools For You

Bonus Tips: Factors to Consider for YouTube SEO

How Will YouTube SEO Tools Help Boost Your Videos?

The popularity of YT SEO tools is growing every day. They can help boost your videos in the following ways:

Help You Gain More Traffic

These tools can help you find the right keywords that your target audience is searching for on YouTube. Using these terms in your content will help you to boost the view count of your video.

Help You Analyze Your Channel

You can use the data provided by YouTube SEO tools to grow your channel. Because some tools allow you to view traffic sources and audience demographics, you can refine your content strategy and create videos that will boost the number of subscribers to your channel.

Show How Your Audiences is Responding to Your Content

These tools allow you to find out what your audience likes. Once you know what people want, you can create content on topics that will keep them engaged. That means it also helps you avoid the type of content that people don’t like.

8 Handpicked YouTube SEO Tools For You

YouTube SEO tools can streamline your path and ensure you have a growing and engaged following on YouTube. We have put together a list of the best YT SEO tools that you should try.

1. Google Trends

When it comes to producing well-performing YouTube content, it is all about timing. Utilizing Google Trends is a great way to figure out when to create and deploy content. Narrowing your search by category, time, and geographical region can also create a successful end product.

2. TubeBuddy

SEO experts and novices alike understand the importance of meta description. Metadata helps the search engine more quickly read and categorize the content. Unfortunately, YouTube can make writing metadata challenges. However, TubeBuddy can help you make the most of your videos. You can use this tool to write and publish descriptions, titles, annotations, cards, tags, and more.

3. Google Ads

If you know you’re creating a YouTube video with SEO best practices in mind, you’ll want to optimize both the video and the metadata for a specific keyword. Google Ads is the definitive tool for generating these terms. Plug in a topic to get a raw keyword spreadsheet full of possible terms to select.

4. Awario

YouTube engagement remains the most vital metric when it comes to video production. Awario is a social monitoring tool that can help you analyze how your channel is growing. You can also use the software to collect mentions and set up alerts.

5. YouTube Analytics

You can use YouTube’s analytics tool to get crucial details about your channel; you’ll know where it’s succeeding and where it is not. The tool allows you to find out more about your audience and what content they like. In turn, this will improve your views and keep your audience engaged.

What’s more? This tool allows you to view the watch time on your YouTube videos and the growth of your following.

6. YT SEO Tool Station

YT SEO Tool Station is the resource center for everything related to YouTube. You can find information on the most popular video tools that will help you grow your YouTube channel. These include tools for video descriptions, titles, tags, and keywords.

If you are looking for channel tools, YT SEO Tool Station also got you covered. Here, you’ll find details about tools for channel analytics, finding, counting live subscribers, and much more.

7. Rank Tracker

This freemium keyword research tool allows you to pick keywords from YouTube’s suggestions and check the search volume, expected visits, competition, and much more. Rank Tracker is ideal for finding keywords that can put your YouTube videos in the running for the coveted featured snippet position that will make you appear at the top of search results.

8. Tubics

As one of the popular YT SEO tools, Tubics provides analysis and recommendations to help your videos get more views and rank higher on search engines. This cloud-based tool offers analytics on video performance, channel analysis, keyword monitoring, tag generation, and more.

With this tool, you can find out how your videos and channel are performing. You also know how your audience is responding to the content.

Bonus Tips: Factors to Consider for YouTube SEO

Use descriptive Title Tags (Description)

Be sure to use descriptive title tags; this helps YouTube determine what your video is about, and it increases the likelihood of it appearing in search results for related searches.

Place Keywords in Your Video Tags, Description, and Titles

It is imperative to include keywords in your video titles, descriptions, and tags. Essentially, this allows YouTube to know what the content of your videos is about so it can recommend them to an audience interested in similar topics or related searches.

Share Your Videos on Social Media

Once you have created great content, you need to share the videos with family and friends to enjoy them! By sharing these videos on social media platforms, such as Facebook, Twitter, and LinkedIn, you can help to increase their visibility.

Optimize Your Channel

After setting up an account on YouTube, you must optimize the rest of your profile; this includes adding a custom avatar picture, bio description, relevant links to other social media sites like Instagram or Twitter, and links to relevant external sites.

Use Filmora to Make High-quality YouTube Videos

One of the most effective ways to keep people glued to your channel is by giving them high-quality videos. Filmora can help you edit YouTube videos before publishing them on your YouTube channel. The basic editing abilities like rotate, merge, split, trim, or crop are made easy with its simple user interface.

This software has created the ability to present a higher level of editing quality with features that can change or add an immersed effect to your video content. A Text and Titles library allows you to create illustrations for your content without having to find options.

There is also a music library giving you the ability to focus on the emotion or theme you’re attempting to create instead of spending time searching for royalty-free songs and different types of text to create the finished product you want.

You can give your videos an added effect with the inventory of handcrafted filters and overlays. To enhance these effects, you can also add transitions and motion elements.

Filmora is a one-stop shop with additional features like video stabilization and screen recording. Many other programs would require the use of separate software to make those types of adjustments. 3D Lut gives you access to different presets inspired by popular movies helping you reach your desired result.

YT SEO tools can help you optimize your videos to increase views and grow your following. Because people like to watch high-quality videos, you should use Filmora to make impressive videos to keep people coming to your channel.

Try It Free Try It Free

For the past several years, video has been the best-performing content across social media channels. In particular, YouTube has become the second most-visited website in the world. New and experienced business owners should consider utilizing YouTube as part of their search engine optimization strategy.

Whether you are an independent business owner or a boutique marketing agency, YouTube SEO tools can undoubtedly be helpful to grow your business.

How Will YouTube SEO Tools Help Boost Your Videos?

8 Handpicked YouTube SEO Tools For You

Bonus Tips: Factors to Consider for YouTube SEO

How Will YouTube SEO Tools Help Boost Your Videos?

The popularity of YT SEO tools is growing every day. They can help boost your videos in the following ways:

Help You Gain More Traffic

These tools can help you find the right keywords that your target audience is searching for on YouTube. Using these terms in your content will help you to boost the view count of your video.

Help You Analyze Your Channel

You can use the data provided by YouTube SEO tools to grow your channel. Because some tools allow you to view traffic sources and audience demographics, you can refine your content strategy and create videos that will boost the number of subscribers to your channel.

Show How Your Audiences is Responding to Your Content

These tools allow you to find out what your audience likes. Once you know what people want, you can create content on topics that will keep them engaged. That means it also helps you avoid the type of content that people don’t like.

8 Handpicked YouTube SEO Tools For You

YouTube SEO tools can streamline your path and ensure you have a growing and engaged following on YouTube. We have put together a list of the best YT SEO tools that you should try.

1. Google Trends

When it comes to producing well-performing YouTube content, it is all about timing. Utilizing Google Trends is a great way to figure out when to create and deploy content. Narrowing your search by category, time, and geographical region can also create a successful end product.

2. TubeBuddy

SEO experts and novices alike understand the importance of meta description. Metadata helps the search engine more quickly read and categorize the content. Unfortunately, YouTube can make writing metadata challenges. However, TubeBuddy can help you make the most of your videos. You can use this tool to write and publish descriptions, titles, annotations, cards, tags, and more.

3. Google Ads

If you know you’re creating a YouTube video with SEO best practices in mind, you’ll want to optimize both the video and the metadata for a specific keyword. Google Ads is the definitive tool for generating these terms. Plug in a topic to get a raw keyword spreadsheet full of possible terms to select.

4. Awario

YouTube engagement remains the most vital metric when it comes to video production. Awario is a social monitoring tool that can help you analyze how your channel is growing. You can also use the software to collect mentions and set up alerts.

5. YouTube Analytics

You can use YouTube’s analytics tool to get crucial details about your channel; you’ll know where it’s succeeding and where it is not. The tool allows you to find out more about your audience and what content they like. In turn, this will improve your views and keep your audience engaged.

What’s more? This tool allows you to view the watch time on your YouTube videos and the growth of your following.

6. YT SEO Tool Station

YT SEO Tool Station is the resource center for everything related to YouTube. You can find information on the most popular video tools that will help you grow your YouTube channel. These include tools for video descriptions, titles, tags, and keywords.

If you are looking for channel tools, YT SEO Tool Station also got you covered. Here, you’ll find details about tools for channel analytics, finding, counting live subscribers, and much more.

7. Rank Tracker

This freemium keyword research tool allows you to pick keywords from YouTube’s suggestions and check the search volume, expected visits, competition, and much more. Rank Tracker is ideal for finding keywords that can put your YouTube videos in the running for the coveted featured snippet position that will make you appear at the top of search results.

8. Tubics

As one of the popular YT SEO tools, Tubics provides analysis and recommendations to help your videos get more views and rank higher on search engines. This cloud-based tool offers analytics on video performance, channel analysis, keyword monitoring, tag generation, and more.

With this tool, you can find out how your videos and channel are performing. You also know how your audience is responding to the content.

Bonus Tips: Factors to Consider for YouTube SEO

Use descriptive Title Tags (Description)

Be sure to use descriptive title tags; this helps YouTube determine what your video is about, and it increases the likelihood of it appearing in search results for related searches.

Place Keywords in Your Video Tags, Description, and Titles

It is imperative to include keywords in your video titles, descriptions, and tags. Essentially, this allows YouTube to know what the content of your videos is about so it can recommend them to an audience interested in similar topics or related searches.

Share Your Videos on Social Media

Once you have created great content, you need to share the videos with family and friends to enjoy them! By sharing these videos on social media platforms, such as Facebook, Twitter, and LinkedIn, you can help to increase their visibility.

Optimize Your Channel

After setting up an account on YouTube, you must optimize the rest of your profile; this includes adding a custom avatar picture, bio description, relevant links to other social media sites like Instagram or Twitter, and links to relevant external sites.

Use Filmora to Make High-quality YouTube Videos

One of the most effective ways to keep people glued to your channel is by giving them high-quality videos. Filmora can help you edit YouTube videos before publishing them on your YouTube channel. The basic editing abilities like rotate, merge, split, trim, or crop are made easy with its simple user interface.

This software has created the ability to present a higher level of editing quality with features that can change or add an immersed effect to your video content. A Text and Titles library allows you to create illustrations for your content without having to find options.

There is also a music library giving you the ability to focus on the emotion or theme you’re attempting to create instead of spending time searching for royalty-free songs and different types of text to create the finished product you want.

You can give your videos an added effect with the inventory of handcrafted filters and overlays. To enhance these effects, you can also add transitions and motion elements.

Filmora is a one-stop shop with additional features like video stabilization and screen recording. Many other programs would require the use of separate software to make those types of adjustments. 3D Lut gives you access to different presets inspired by popular movies helping you reach your desired result.

YT SEO tools can help you optimize your videos to increase views and grow your following. Because people like to watch high-quality videos, you should use Filmora to make impressive videos to keep people coming to your channel.

Try It Free Try It Free

For the past several years, video has been the best-performing content across social media channels. In particular, YouTube has become the second most-visited website in the world. New and experienced business owners should consider utilizing YouTube as part of their search engine optimization strategy.

Whether you are an independent business owner or a boutique marketing agency, YouTube SEO tools can undoubtedly be helpful to grow your business.

How Will YouTube SEO Tools Help Boost Your Videos?

8 Handpicked YouTube SEO Tools For You

Bonus Tips: Factors to Consider for YouTube SEO

How Will YouTube SEO Tools Help Boost Your Videos?

The popularity of YT SEO tools is growing every day. They can help boost your videos in the following ways:

Help You Gain More Traffic

These tools can help you find the right keywords that your target audience is searching for on YouTube. Using these terms in your content will help you to boost the view count of your video.

Help You Analyze Your Channel

You can use the data provided by YouTube SEO tools to grow your channel. Because some tools allow you to view traffic sources and audience demographics, you can refine your content strategy and create videos that will boost the number of subscribers to your channel.

Show How Your Audiences is Responding to Your Content

These tools allow you to find out what your audience likes. Once you know what people want, you can create content on topics that will keep them engaged. That means it also helps you avoid the type of content that people don’t like.

8 Handpicked YouTube SEO Tools For You

YouTube SEO tools can streamline your path and ensure you have a growing and engaged following on YouTube. We have put together a list of the best YT SEO tools that you should try.

1. Google Trends

When it comes to producing well-performing YouTube content, it is all about timing. Utilizing Google Trends is a great way to figure out when to create and deploy content. Narrowing your search by category, time, and geographical region can also create a successful end product.

2. TubeBuddy

SEO experts and novices alike understand the importance of meta description. Metadata helps the search engine more quickly read and categorize the content. Unfortunately, YouTube can make writing metadata challenges. However, TubeBuddy can help you make the most of your videos. You can use this tool to write and publish descriptions, titles, annotations, cards, tags, and more.

3. Google Ads

If you know you’re creating a YouTube video with SEO best practices in mind, you’ll want to optimize both the video and the metadata for a specific keyword. Google Ads is the definitive tool for generating these terms. Plug in a topic to get a raw keyword spreadsheet full of possible terms to select.

4. Awario

YouTube engagement remains the most vital metric when it comes to video production. Awario is a social monitoring tool that can help you analyze how your channel is growing. You can also use the software to collect mentions and set up alerts.

5. YouTube Analytics

You can use YouTube’s analytics tool to get crucial details about your channel; you’ll know where it’s succeeding and where it is not. The tool allows you to find out more about your audience and what content they like. In turn, this will improve your views and keep your audience engaged.

What’s more? This tool allows you to view the watch time on your YouTube videos and the growth of your following.

6. YT SEO Tool Station

YT SEO Tool Station is the resource center for everything related to YouTube. You can find information on the most popular video tools that will help you grow your YouTube channel. These include tools for video descriptions, titles, tags, and keywords.

If you are looking for channel tools, YT SEO Tool Station also got you covered. Here, you’ll find details about tools for channel analytics, finding, counting live subscribers, and much more.

7. Rank Tracker

This freemium keyword research tool allows you to pick keywords from YouTube’s suggestions and check the search volume, expected visits, competition, and much more. Rank Tracker is ideal for finding keywords that can put your YouTube videos in the running for the coveted featured snippet position that will make you appear at the top of search results.

8. Tubics

As one of the popular YT SEO tools, Tubics provides analysis and recommendations to help your videos get more views and rank higher on search engines. This cloud-based tool offers analytics on video performance, channel analysis, keyword monitoring, tag generation, and more.

With this tool, you can find out how your videos and channel are performing. You also know how your audience is responding to the content.

Bonus Tips: Factors to Consider for YouTube SEO

Use descriptive Title Tags (Description)

Be sure to use descriptive title tags; this helps YouTube determine what your video is about, and it increases the likelihood of it appearing in search results for related searches.

Place Keywords in Your Video Tags, Description, and Titles

It is imperative to include keywords in your video titles, descriptions, and tags. Essentially, this allows YouTube to know what the content of your videos is about so it can recommend them to an audience interested in similar topics or related searches.

Share Your Videos on Social Media

Once you have created great content, you need to share the videos with family and friends to enjoy them! By sharing these videos on social media platforms, such as Facebook, Twitter, and LinkedIn, you can help to increase their visibility.

Optimize Your Channel

After setting up an account on YouTube, you must optimize the rest of your profile; this includes adding a custom avatar picture, bio description, relevant links to other social media sites like Instagram or Twitter, and links to relevant external sites.

Use Filmora to Make High-quality YouTube Videos

One of the most effective ways to keep people glued to your channel is by giving them high-quality videos. Filmora can help you edit YouTube videos before publishing them on your YouTube channel. The basic editing abilities like rotate, merge, split, trim, or crop are made easy with its simple user interface.

This software has created the ability to present a higher level of editing quality with features that can change or add an immersed effect to your video content. A Text and Titles library allows you to create illustrations for your content without having to find options.

There is also a music library giving you the ability to focus on the emotion or theme you’re attempting to create instead of spending time searching for royalty-free songs and different types of text to create the finished product you want.

You can give your videos an added effect with the inventory of handcrafted filters and overlays. To enhance these effects, you can also add transitions and motion elements.

Filmora is a one-stop shop with additional features like video stabilization and screen recording. Many other programs would require the use of separate software to make those types of adjustments. 3D Lut gives you access to different presets inspired by popular movies helping you reach your desired result.

YT SEO tools can help you optimize your videos to increase views and grow your following. Because people like to watch high-quality videos, you should use Filmora to make impressive videos to keep people coming to your channel.

A Blueprint for Exceptional Product Showcasing

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.

And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.

Again, you’re probably thinking:

‘Why would anybody gaze at other folks opening their product packaging?’

More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.

In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.

So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!

In this article

01 What is an Unboxing Video?

02 5 Best YouTube Unboxing Channels

03 How to Create a Killer Unboxing Video

04 FAQs about Unboxing Videos

Part 1: What is an Unboxing Video?

Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.

Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.

Part 2: 5 Best YouTube Unboxing Channels

There are considerable merits to offering your customers a branded and personalized unboxing experience.

Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”

Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.

This means considering whether they use harsh language or if their target audience has some overlap with your target audience.

Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:

1. Unbox Therapy

With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.

2. Ryan’s World

This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.

3. Tech Unboxing

At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.

4. Dr. DeBox

DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.

5. UNBOXING Fashion & Sports

Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.

Part 3: How to Create a Killer Unboxing Video

Firstly, you have to take note of the following points to create the best unboxing videos.

1. Select an Unboxing Niche

2. Practice Speaking Clearly and Slowly

3. Use the Best Unboxing Set-Up

4. Make Sure to Timely Unbox the Products

5. Don’t Delay the Unboxing in Your Video

6. Show the Product in Use

One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.

Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?

Here is a step by step guide to help you revamp the creation of your unboxing video:

1. Use a Good Camera & Video Editing Software

While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.

In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.

On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.

The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

2. Prepare Your Stage/Photo Lightbox

If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.

Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.

3. Practice Making Videos

Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!

When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!

4. Don’t Waste Your Viewers’ Time

If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.

5. Compile Things Up Once in a While

If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.

Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.

Just remember: everything you publish or post should still be related to your brand and your channel’s core content!

6. Promote Your YouTube Video or Channel on Social Media

There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.

Part 4: FAQs about Unboxing Videos

1 - What should be included in the unboxing video?

As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.

2 - How long should an unboxing video be?

Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.

3 - Can you monetize unboxing videos?

No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.

Conclusion

Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.

You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.

What are some of your favorite unboxing videos? Comment down below!

Try It Free Try It Free

Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.

And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.

Again, you’re probably thinking:

‘Why would anybody gaze at other folks opening their product packaging?’

More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.

In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.

So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!

In this article

01 What is an Unboxing Video?

02 5 Best YouTube Unboxing Channels

03 How to Create a Killer Unboxing Video

04 FAQs about Unboxing Videos

Part 1: What is an Unboxing Video?

Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.

Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.

Part 2: 5 Best YouTube Unboxing Channels

There are considerable merits to offering your customers a branded and personalized unboxing experience.

Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”

Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.

This means considering whether they use harsh language or if their target audience has some overlap with your target audience.

Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:

1. Unbox Therapy

With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.

2. Ryan’s World

This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.

3. Tech Unboxing

At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.

4. Dr. DeBox

DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.

5. UNBOXING Fashion & Sports

Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.

Part 3: How to Create a Killer Unboxing Video

Firstly, you have to take note of the following points to create the best unboxing videos.

1. Select an Unboxing Niche

2. Practice Speaking Clearly and Slowly

3. Use the Best Unboxing Set-Up

4. Make Sure to Timely Unbox the Products

5. Don’t Delay the Unboxing in Your Video

6. Show the Product in Use

One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.

Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?

Here is a step by step guide to help you revamp the creation of your unboxing video:

1. Use a Good Camera & Video Editing Software

While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.

In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.

On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.

The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

2. Prepare Your Stage/Photo Lightbox

If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.

Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.

3. Practice Making Videos

Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!

When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!

4. Don’t Waste Your Viewers’ Time

If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.

5. Compile Things Up Once in a While

If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.

Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.

Just remember: everything you publish or post should still be related to your brand and your channel’s core content!

6. Promote Your YouTube Video or Channel on Social Media

There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.

Part 4: FAQs about Unboxing Videos

1 - What should be included in the unboxing video?

As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.

2 - How long should an unboxing video be?

Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.

3 - Can you monetize unboxing videos?

No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.

Conclusion

Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.

You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.

What are some of your favorite unboxing videos? Comment down below!

Try It Free Try It Free

Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.

And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.

Again, you’re probably thinking:

‘Why would anybody gaze at other folks opening their product packaging?’

More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.

In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.

So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!

In this article

01 What is an Unboxing Video?

02 5 Best YouTube Unboxing Channels

03 How to Create a Killer Unboxing Video

04 FAQs about Unboxing Videos

Part 1: What is an Unboxing Video?

Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.

Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.

Part 2: 5 Best YouTube Unboxing Channels

There are considerable merits to offering your customers a branded and personalized unboxing experience.

Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”

Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.

This means considering whether they use harsh language or if their target audience has some overlap with your target audience.

Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:

1. Unbox Therapy

With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.

2. Ryan’s World

This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.

3. Tech Unboxing

At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.

4. Dr. DeBox

DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.

5. UNBOXING Fashion & Sports

Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.

Part 3: How to Create a Killer Unboxing Video

Firstly, you have to take note of the following points to create the best unboxing videos.

1. Select an Unboxing Niche

2. Practice Speaking Clearly and Slowly

3. Use the Best Unboxing Set-Up

4. Make Sure to Timely Unbox the Products

5. Don’t Delay the Unboxing in Your Video

6. Show the Product in Use

One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.

Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?

Here is a step by step guide to help you revamp the creation of your unboxing video:

1. Use a Good Camera & Video Editing Software

While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.

In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.

On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.

The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

2. Prepare Your Stage/Photo Lightbox

If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.

Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.

3. Practice Making Videos

Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!

When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!

4. Don’t Waste Your Viewers’ Time

If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.

5. Compile Things Up Once in a While

If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.

Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.

Just remember: everything you publish or post should still be related to your brand and your channel’s core content!

6. Promote Your YouTube Video or Channel on Social Media

There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.

Part 4: FAQs about Unboxing Videos

1 - What should be included in the unboxing video?

As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.

2 - How long should an unboxing video be?

Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.

3 - Can you monetize unboxing videos?

No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.

Conclusion

Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.

You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.

What are some of your favorite unboxing videos? Comment down below!

Try It Free Try It Free

Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.

And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.

Again, you’re probably thinking:

‘Why would anybody gaze at other folks opening their product packaging?’

More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.

In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.

So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!

In this article

01 What is an Unboxing Video?

02 5 Best YouTube Unboxing Channels

03 How to Create a Killer Unboxing Video

04 FAQs about Unboxing Videos

Part 1: What is an Unboxing Video?

Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.

Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.

Part 2: 5 Best YouTube Unboxing Channels

There are considerable merits to offering your customers a branded and personalized unboxing experience.

Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”

Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.

This means considering whether they use harsh language or if their target audience has some overlap with your target audience.

Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:

1. Unbox Therapy

With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.

2. Ryan’s World

This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.

3. Tech Unboxing

At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.

4. Dr. DeBox

DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.

5. UNBOXING Fashion & Sports

Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.

Part 3: How to Create a Killer Unboxing Video

Firstly, you have to take note of the following points to create the best unboxing videos.

1. Select an Unboxing Niche

2. Practice Speaking Clearly and Slowly

3. Use the Best Unboxing Set-Up

4. Make Sure to Timely Unbox the Products

5. Don’t Delay the Unboxing in Your Video

6. Show the Product in Use

One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.

Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?

Here is a step by step guide to help you revamp the creation of your unboxing video:

1. Use a Good Camera & Video Editing Software

While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.

In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.

On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.

The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

2. Prepare Your Stage/Photo Lightbox

If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.

Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.

3. Practice Making Videos

Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!

When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!

4. Don’t Waste Your Viewers’ Time

If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.

5. Compile Things Up Once in a While

If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.

Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.

Just remember: everything you publish or post should still be related to your brand and your channel’s core content!

6. Promote Your YouTube Video or Channel on Social Media

There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.

Part 4: FAQs about Unboxing Videos

1 - What should be included in the unboxing video?

As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.

2 - How long should an unboxing video be?

Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.

3 - Can you monetize unboxing videos?

No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.

Conclusion

Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.

You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.

What are some of your favorite unboxing videos? Comment down below!