Premium Video Recorder for Cutting-Edge YouTube Content

Best Screen Recorder for YouTube

Richard Bennett

Mar 27, 2024• Proven solutions

Taking viewers ‘in app’ is an effective way to show them how you work or play. A screen recording is a footage recorded not from your camera, but directly from the interface of your computer or mobile device. A screen recording might be footage from a game, a software tutorial, or a demonstration of your creative process in a program.

We have picked up the best 10 paid screen recorders for YouTube on Windows and Mac, but if you are looking for a complete solution to record videos on Windows, Mac, Android or iOS phone to make tutorial videos, how-to videos, or demonstration videos, or products/software review videos, or gameplay videos on YouTube, here is the all the information you need. This article will introduce you to the best screen recorders on computers, Android devices, and iPhones for YouTube.

• Part 1: Best Screen Recording Software for Recording Windows/Mac Screen for YouTube
• Part 2: Best Screen Capturing Apps for Recording Your Android Screen (No Root)
• Part 3: Best Screen Recording Apps for Recording on iOS Devices for YouTube Videos

Part 1: Best Software for Recording Your Computer Screen for YouTube Videos

1.Filmora Video Editor [Windows & Mac, Freemium]

In addition to being a powerful editing tool, Filmora can also be used to record your computer screen. In Filmora, just select Media and then Record. In the Record menu, click Record PC Screen. The recording window will pop up and you will be able to decide whether you want to record your full screen, a customized selection of it, or a specific target window. After you have finished recording your clip will automatically appear in the Media menu in your Filmora project so you can edit it right away. You can download Filmora from Filmora.wondershare.com if you do not have it yet.

If you just want to make a how-to video with some captured screens, Filmora will be a good choice. Check the video below about how to record Screen with Filmora.

2.Wondershare DemoCreator

DemoCreator is a specially designed screen recording software from Wondershare for both gameplay recording, tutorial making, screen capturing, and webcam recording as well. You can use it to record the full screen of your Windows or Mac computer or a particular part on the screen. The best part is that you can both record and edit the video in DemoCreator and upload it to YouTube directly. This screen recorder for YouTube is a perfect solution for those who want to capture 120 frames per second and 4K videos.

3.VLC Media Player [Windows & Mac & Linux, Free]

VLC Media Player is a free media player that has a great screen recording feature. You can download it from Video LAN.org. In order to take a screen recording using VLC you first need to click on View and Advanced Controls. A lot of the more advanced features, like screen recording, are initially hidden so as not to confuse users, but selecting Advanced Controls will make them visible. Then you can go to Media and Open Capture Device. In the window that opens choose Desktop next to Capture Mode and click Play. VLC will start displaying your desktop in the player window. Now you just have to click Record.

Learn more details about how to record YouTube videos with VLC

4.QuickTime [Mac, Free]

QuickTime is the default media player for Mac users. To access QuickTime’s screen recording feature select File and New Screen Recording. In the window that pops up click on the arrow next to the Record button and choose a microphone. Then you can press Record. Your recording will not start right away. First, a window will pop up explaining that you can stop your recording by pressing ‘command-control-escape’. Although QuickTime is available for PCs the PC version does not have a screen recording feature.

Learn more details about how to record YouTube video and audio with QuickTime Player on Mac

Part 2: Recording Your Android Screen for YouTube Videos (No Root)

We have already described 4 ways of recording screen videos on Android , while in this part, we will introduce some useful screen recording apps for recording YouTube videos on Android phones.

1. AZ Screen Recorder

AZ Screen Recorder is free screen recording app for Android 5.0 Lollipop. Using AZ Screen Recorder you can simultaneously record from your phone’s camera and screen. This is useful if you want to shoot a video of yourself explaining an app to add into your final video. Although the basic version of AZ Screen Recorder is free there are in-app purchases.

2.Unlimited Screen Recorder

Unlimited Screen Recorder is also for 5.0 Lollipop and is free with in-app purchases. Like the name ‘Unlimited’ suggests you can use this app to record for as long as you want. There is no time limit. You can also record audio through Unlimited Screen Recorder so it is convenient to make a voiceover for your video.

There are very few options available for recording Android devices older than Lollipop without rooting your device.

Click here to check more screen recording apps to capture videos on Android

Part 3: Recording Your iOS Device Screen for YouTube Videos

With the release of iOS 11, recording on iPhone and iPad is much easier with the built-in screen recording tool . If your iOS is above 11 (including 11) version, you can record the screen with its in-app application, check this video to know the details:

Apart from recording with the built-in recording tool, you can also use some best iOS screen recording apps to record YouTube videos, or use some mirror software to record iPhone/iPad on Windows and Mac and create a YouTube video.

1.QuickTime

QuickTime can be used to record the screen of your iPhone or iPad in addition to the screen of your Mac. First you need to connect your device to your computer with a USB port. Instead of selecting ‘New Screen Recording’ in QuickTime, the way you would when recording your computer screen, select ‘New Movie Recording’. In the recording window click on the arrow next to the ‘Record’ button and choose your iOS device where it asks you to choose a camera. This method only works with the Mac version of QuickTime.

Click here to check the detailed information about using QuickTime to Record screens of iPhone/iPad on Mac

2.Reflector

Reflector is mirroring software available for Mac or PC. Mirroring software creates a clone of your device’s interface on your computer screen. Once your device is being displayed on the screen of your computer you can capture it by recording your computer screen. You can download Reflector from Airsquirrels.com.

In order to use Reflector to mirror your device, you will also need to use AirPlay on your iPhone or iPad, and your device and your computer will need to be connected to the same wifi network. In AirPlay, make sure mirroring is on and select your computer as a receiver. Your computer will not show up as an option if you do not have Reflector running.

Conclusion

Above are the screen and video recording software programs that we picked up for you to make a YouTube tutorial, how-to or software review video on most popular platforms including Windows and Mac computer and Android and iOS smartphones. Besides recording, you may also need thebest video editing software for editing YouTube videos . Watch the video tutorial to check how to edit your YouTube videos and get to know some terms in video editing. Remember to download Filmora and have a try today.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Taking viewers ‘in app’ is an effective way to show them how you work or play. A screen recording is a footage recorded not from your camera, but directly from the interface of your computer or mobile device. A screen recording might be footage from a game, a software tutorial, or a demonstration of your creative process in a program.

We have picked up the best 10 paid screen recorders for YouTube on Windows and Mac, but if you are looking for a complete solution to record videos on Windows, Mac, Android or iOS phone to make tutorial videos, how-to videos, or demonstration videos, or products/software review videos, or gameplay videos on YouTube, here is the all the information you need. This article will introduce you to the best screen recorders on computers, Android devices, and iPhones for YouTube.

• Part 1: Best Screen Recording Software for Recording Windows/Mac Screen for YouTube
• Part 2: Best Screen Capturing Apps for Recording Your Android Screen (No Root)
• Part 3: Best Screen Recording Apps for Recording on iOS Devices for YouTube Videos

Part 1: Best Software for Recording Your Computer Screen for YouTube Videos

1.Filmora Video Editor [Windows & Mac, Freemium]

In addition to being a powerful editing tool, Filmora can also be used to record your computer screen. In Filmora, just select Media and then Record. In the Record menu, click Record PC Screen. The recording window will pop up and you will be able to decide whether you want to record your full screen, a customized selection of it, or a specific target window. After you have finished recording your clip will automatically appear in the Media menu in your Filmora project so you can edit it right away. You can download Filmora from Filmora.wondershare.com if you do not have it yet.

If you just want to make a how-to video with some captured screens, Filmora will be a good choice. Check the video below about how to record Screen with Filmora.

2.Wondershare DemoCreator

DemoCreator is a specially designed screen recording software from Wondershare for both gameplay recording, tutorial making, screen capturing, and webcam recording as well. You can use it to record the full screen of your Windows or Mac computer or a particular part on the screen. The best part is that you can both record and edit the video in DemoCreator and upload it to YouTube directly. This screen recorder for YouTube is a perfect solution for those who want to capture 120 frames per second and 4K videos.

3.VLC Media Player [Windows & Mac & Linux, Free]

VLC Media Player is a free media player that has a great screen recording feature. You can download it from Video LAN.org. In order to take a screen recording using VLC you first need to click on View and Advanced Controls. A lot of the more advanced features, like screen recording, are initially hidden so as not to confuse users, but selecting Advanced Controls will make them visible. Then you can go to Media and Open Capture Device. In the window that opens choose Desktop next to Capture Mode and click Play. VLC will start displaying your desktop in the player window. Now you just have to click Record.

Learn more details about how to record YouTube videos with VLC

4.QuickTime [Mac, Free]

QuickTime is the default media player for Mac users. To access QuickTime’s screen recording feature select File and New Screen Recording. In the window that pops up click on the arrow next to the Record button and choose a microphone. Then you can press Record. Your recording will not start right away. First, a window will pop up explaining that you can stop your recording by pressing ‘command-control-escape’. Although QuickTime is available for PCs the PC version does not have a screen recording feature.

Learn more details about how to record YouTube video and audio with QuickTime Player on Mac

Part 2: Recording Your Android Screen for YouTube Videos (No Root)

We have already described 4 ways of recording screen videos on Android , while in this part, we will introduce some useful screen recording apps for recording YouTube videos on Android phones.

1. AZ Screen Recorder

AZ Screen Recorder is free screen recording app for Android 5.0 Lollipop. Using AZ Screen Recorder you can simultaneously record from your phone’s camera and screen. This is useful if you want to shoot a video of yourself explaining an app to add into your final video. Although the basic version of AZ Screen Recorder is free there are in-app purchases.

2.Unlimited Screen Recorder

Unlimited Screen Recorder is also for 5.0 Lollipop and is free with in-app purchases. Like the name ‘Unlimited’ suggests you can use this app to record for as long as you want. There is no time limit. You can also record audio through Unlimited Screen Recorder so it is convenient to make a voiceover for your video.

There are very few options available for recording Android devices older than Lollipop without rooting your device.

Click here to check more screen recording apps to capture videos on Android

Part 3: Recording Your iOS Device Screen for YouTube Videos

With the release of iOS 11, recording on iPhone and iPad is much easier with the built-in screen recording tool . If your iOS is above 11 (including 11) version, you can record the screen with its in-app application, check this video to know the details:

Apart from recording with the built-in recording tool, you can also use some best iOS screen recording apps to record YouTube videos, or use some mirror software to record iPhone/iPad on Windows and Mac and create a YouTube video.

1.QuickTime

QuickTime can be used to record the screen of your iPhone or iPad in addition to the screen of your Mac. First you need to connect your device to your computer with a USB port. Instead of selecting ‘New Screen Recording’ in QuickTime, the way you would when recording your computer screen, select ‘New Movie Recording’. In the recording window click on the arrow next to the ‘Record’ button and choose your iOS device where it asks you to choose a camera. This method only works with the Mac version of QuickTime.

Click here to check the detailed information about using QuickTime to Record screens of iPhone/iPad on Mac

2.Reflector

Reflector is mirroring software available for Mac or PC. Mirroring software creates a clone of your device’s interface on your computer screen. Once your device is being displayed on the screen of your computer you can capture it by recording your computer screen. You can download Reflector from Airsquirrels.com.

In order to use Reflector to mirror your device, you will also need to use AirPlay on your iPhone or iPad, and your device and your computer will need to be connected to the same wifi network. In AirPlay, make sure mirroring is on and select your computer as a receiver. Your computer will not show up as an option if you do not have Reflector running.

Conclusion

Above are the screen and video recording software programs that we picked up for you to make a YouTube tutorial, how-to or software review video on most popular platforms including Windows and Mac computer and Android and iOS smartphones. Besides recording, you may also need thebest video editing software for editing YouTube videos . Watch the video tutorial to check how to edit your YouTube videos and get to know some terms in video editing. Remember to download Filmora and have a try today.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Taking viewers ‘in app’ is an effective way to show them how you work or play. A screen recording is a footage recorded not from your camera, but directly from the interface of your computer or mobile device. A screen recording might be footage from a game, a software tutorial, or a demonstration of your creative process in a program.

We have picked up the best 10 paid screen recorders for YouTube on Windows and Mac, but if you are looking for a complete solution to record videos on Windows, Mac, Android or iOS phone to make tutorial videos, how-to videos, or demonstration videos, or products/software review videos, or gameplay videos on YouTube, here is the all the information you need. This article will introduce you to the best screen recorders on computers, Android devices, and iPhones for YouTube.

• Part 1: Best Screen Recording Software for Recording Windows/Mac Screen for YouTube
• Part 2: Best Screen Capturing Apps for Recording Your Android Screen (No Root)
• Part 3: Best Screen Recording Apps for Recording on iOS Devices for YouTube Videos

Part 1: Best Software for Recording Your Computer Screen for YouTube Videos

1.Filmora Video Editor [Windows & Mac, Freemium]

In addition to being a powerful editing tool, Filmora can also be used to record your computer screen. In Filmora, just select Media and then Record. In the Record menu, click Record PC Screen. The recording window will pop up and you will be able to decide whether you want to record your full screen, a customized selection of it, or a specific target window. After you have finished recording your clip will automatically appear in the Media menu in your Filmora project so you can edit it right away. You can download Filmora from Filmora.wondershare.com if you do not have it yet.

If you just want to make a how-to video with some captured screens, Filmora will be a good choice. Check the video below about how to record Screen with Filmora.

2.Wondershare DemoCreator

DemoCreator is a specially designed screen recording software from Wondershare for both gameplay recording, tutorial making, screen capturing, and webcam recording as well. You can use it to record the full screen of your Windows or Mac computer or a particular part on the screen. The best part is that you can both record and edit the video in DemoCreator and upload it to YouTube directly. This screen recorder for YouTube is a perfect solution for those who want to capture 120 frames per second and 4K videos.

3.VLC Media Player [Windows & Mac & Linux, Free]

VLC Media Player is a free media player that has a great screen recording feature. You can download it from Video LAN.org. In order to take a screen recording using VLC you first need to click on View and Advanced Controls. A lot of the more advanced features, like screen recording, are initially hidden so as not to confuse users, but selecting Advanced Controls will make them visible. Then you can go to Media and Open Capture Device. In the window that opens choose Desktop next to Capture Mode and click Play. VLC will start displaying your desktop in the player window. Now you just have to click Record.

Learn more details about how to record YouTube videos with VLC

4.QuickTime [Mac, Free]

QuickTime is the default media player for Mac users. To access QuickTime’s screen recording feature select File and New Screen Recording. In the window that pops up click on the arrow next to the Record button and choose a microphone. Then you can press Record. Your recording will not start right away. First, a window will pop up explaining that you can stop your recording by pressing ‘command-control-escape’. Although QuickTime is available for PCs the PC version does not have a screen recording feature.

Learn more details about how to record YouTube video and audio with QuickTime Player on Mac

Part 2: Recording Your Android Screen for YouTube Videos (No Root)

We have already described 4 ways of recording screen videos on Android , while in this part, we will introduce some useful screen recording apps for recording YouTube videos on Android phones.

1. AZ Screen Recorder

AZ Screen Recorder is free screen recording app for Android 5.0 Lollipop. Using AZ Screen Recorder you can simultaneously record from your phone’s camera and screen. This is useful if you want to shoot a video of yourself explaining an app to add into your final video. Although the basic version of AZ Screen Recorder is free there are in-app purchases.

2.Unlimited Screen Recorder

Unlimited Screen Recorder is also for 5.0 Lollipop and is free with in-app purchases. Like the name ‘Unlimited’ suggests you can use this app to record for as long as you want. There is no time limit. You can also record audio through Unlimited Screen Recorder so it is convenient to make a voiceover for your video.

There are very few options available for recording Android devices older than Lollipop without rooting your device.

Click here to check more screen recording apps to capture videos on Android

Part 3: Recording Your iOS Device Screen for YouTube Videos

With the release of iOS 11, recording on iPhone and iPad is much easier with the built-in screen recording tool . If your iOS is above 11 (including 11) version, you can record the screen with its in-app application, check this video to know the details:

Apart from recording with the built-in recording tool, you can also use some best iOS screen recording apps to record YouTube videos, or use some mirror software to record iPhone/iPad on Windows and Mac and create a YouTube video.

1.QuickTime

QuickTime can be used to record the screen of your iPhone or iPad in addition to the screen of your Mac. First you need to connect your device to your computer with a USB port. Instead of selecting ‘New Screen Recording’ in QuickTime, the way you would when recording your computer screen, select ‘New Movie Recording’. In the recording window click on the arrow next to the ‘Record’ button and choose your iOS device where it asks you to choose a camera. This method only works with the Mac version of QuickTime.

Click here to check the detailed information about using QuickTime to Record screens of iPhone/iPad on Mac

2.Reflector

Reflector is mirroring software available for Mac or PC. Mirroring software creates a clone of your device’s interface on your computer screen. Once your device is being displayed on the screen of your computer you can capture it by recording your computer screen. You can download Reflector from Airsquirrels.com.

In order to use Reflector to mirror your device, you will also need to use AirPlay on your iPhone or iPad, and your device and your computer will need to be connected to the same wifi network. In AirPlay, make sure mirroring is on and select your computer as a receiver. Your computer will not show up as an option if you do not have Reflector running.

Conclusion

Above are the screen and video recording software programs that we picked up for you to make a YouTube tutorial, how-to or software review video on most popular platforms including Windows and Mac computer and Android and iOS smartphones. Besides recording, you may also need thebest video editing software for editing YouTube videos . Watch the video tutorial to check how to edit your YouTube videos and get to know some terms in video editing. Remember to download Filmora and have a try today.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Taking viewers ‘in app’ is an effective way to show them how you work or play. A screen recording is a footage recorded not from your camera, but directly from the interface of your computer or mobile device. A screen recording might be footage from a game, a software tutorial, or a demonstration of your creative process in a program.

We have picked up the best 10 paid screen recorders for YouTube on Windows and Mac, but if you are looking for a complete solution to record videos on Windows, Mac, Android or iOS phone to make tutorial videos, how-to videos, or demonstration videos, or products/software review videos, or gameplay videos on YouTube, here is the all the information you need. This article will introduce you to the best screen recorders on computers, Android devices, and iPhones for YouTube.

• Part 1: Best Screen Recording Software for Recording Windows/Mac Screen for YouTube
• Part 2: Best Screen Capturing Apps for Recording Your Android Screen (No Root)
• Part 3: Best Screen Recording Apps for Recording on iOS Devices for YouTube Videos

Part 1: Best Software for Recording Your Computer Screen for YouTube Videos

1.Filmora Video Editor [Windows & Mac, Freemium]

In addition to being a powerful editing tool, Filmora can also be used to record your computer screen. In Filmora, just select Media and then Record. In the Record menu, click Record PC Screen. The recording window will pop up and you will be able to decide whether you want to record your full screen, a customized selection of it, or a specific target window. After you have finished recording your clip will automatically appear in the Media menu in your Filmora project so you can edit it right away. You can download Filmora from Filmora.wondershare.com if you do not have it yet.

If you just want to make a how-to video with some captured screens, Filmora will be a good choice. Check the video below about how to record Screen with Filmora.

2.Wondershare DemoCreator

DemoCreator is a specially designed screen recording software from Wondershare for both gameplay recording, tutorial making, screen capturing, and webcam recording as well. You can use it to record the full screen of your Windows or Mac computer or a particular part on the screen. The best part is that you can both record and edit the video in DemoCreator and upload it to YouTube directly. This screen recorder for YouTube is a perfect solution for those who want to capture 120 frames per second and 4K videos.

3.VLC Media Player [Windows & Mac & Linux, Free]

VLC Media Player is a free media player that has a great screen recording feature. You can download it from Video LAN.org. In order to take a screen recording using VLC you first need to click on View and Advanced Controls. A lot of the more advanced features, like screen recording, are initially hidden so as not to confuse users, but selecting Advanced Controls will make them visible. Then you can go to Media and Open Capture Device. In the window that opens choose Desktop next to Capture Mode and click Play. VLC will start displaying your desktop in the player window. Now you just have to click Record.

Learn more details about how to record YouTube videos with VLC

4.QuickTime [Mac, Free]

QuickTime is the default media player for Mac users. To access QuickTime’s screen recording feature select File and New Screen Recording. In the window that pops up click on the arrow next to the Record button and choose a microphone. Then you can press Record. Your recording will not start right away. First, a window will pop up explaining that you can stop your recording by pressing ‘command-control-escape’. Although QuickTime is available for PCs the PC version does not have a screen recording feature.

Learn more details about how to record YouTube video and audio with QuickTime Player on Mac

Part 2: Recording Your Android Screen for YouTube Videos (No Root)

We have already described 4 ways of recording screen videos on Android , while in this part, we will introduce some useful screen recording apps for recording YouTube videos on Android phones.

1. AZ Screen Recorder

AZ Screen Recorder is free screen recording app for Android 5.0 Lollipop. Using AZ Screen Recorder you can simultaneously record from your phone’s camera and screen. This is useful if you want to shoot a video of yourself explaining an app to add into your final video. Although the basic version of AZ Screen Recorder is free there are in-app purchases.

2.Unlimited Screen Recorder

Unlimited Screen Recorder is also for 5.0 Lollipop and is free with in-app purchases. Like the name ‘Unlimited’ suggests you can use this app to record for as long as you want. There is no time limit. You can also record audio through Unlimited Screen Recorder so it is convenient to make a voiceover for your video.

There are very few options available for recording Android devices older than Lollipop without rooting your device.

Click here to check more screen recording apps to capture videos on Android

Part 3: Recording Your iOS Device Screen for YouTube Videos

With the release of iOS 11, recording on iPhone and iPad is much easier with the built-in screen recording tool . If your iOS is above 11 (including 11) version, you can record the screen with its in-app application, check this video to know the details:

Apart from recording with the built-in recording tool, you can also use some best iOS screen recording apps to record YouTube videos, or use some mirror software to record iPhone/iPad on Windows and Mac and create a YouTube video.

1.QuickTime

QuickTime can be used to record the screen of your iPhone or iPad in addition to the screen of your Mac. First you need to connect your device to your computer with a USB port. Instead of selecting ‘New Screen Recording’ in QuickTime, the way you would when recording your computer screen, select ‘New Movie Recording’. In the recording window click on the arrow next to the ‘Record’ button and choose your iOS device where it asks you to choose a camera. This method only works with the Mac version of QuickTime.

Click here to check the detailed information about using QuickTime to Record screens of iPhone/iPad on Mac

2.Reflector

Reflector is mirroring software available for Mac or PC. Mirroring software creates a clone of your device’s interface on your computer screen. Once your device is being displayed on the screen of your computer you can capture it by recording your computer screen. You can download Reflector from Airsquirrels.com.

In order to use Reflector to mirror your device, you will also need to use AirPlay on your iPhone or iPad, and your device and your computer will need to be connected to the same wifi network. In AirPlay, make sure mirroring is on and select your computer as a receiver. Your computer will not show up as an option if you do not have Reflector running.

Conclusion

Above are the screen and video recording software programs that we picked up for you to make a YouTube tutorial, how-to or software review video on most popular platforms including Windows and Mac computer and Android and iOS smartphones. Besides recording, you may also need thebest video editing software for editing YouTube videos . Watch the video tutorial to check how to edit your YouTube videos and get to know some terms in video editing. Remember to download Filmora and have a try today.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

The No-Ads Content Creator’s Playbook: A Guide to Monetizing Videos

How to Make Money on YouTube Without Ads

Richard Bennett

Nov 01, 2022• Proven solutions

0

In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.

But why should there be any other way? What’s wrong with simply focusing on ads?

More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.

Best YouTube Video Editor–Wondershare Filmora

Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.

What is the YouTube Partner Program (YPP)?

YPP enables YouTubers to make money from an advertisement that appears before or during their videos.

How Much Money Can YouTubers Make from Ads?

The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.

This is a general estimate of how much a YouTuber can make from ads once they qualify:

- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.

- $0.18 is the average rate per ad view.

- 1000 ad views will equal approximately $18

- 1000 video views will equal between $2-$5

Why It’s So Hard for YouTubers to Make Money From Ads

For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.

Monetization Rules (as of January 2018):

- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization

- YouTube pays in $100 increments

Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.

That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:

1. Sell Your Product or Service:

YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.

Here are some examples of products and services you can offer:

Products:

- eBooks

- Artwork

- Licensed content

- Online course

- Channel/brand merchandise

YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.

Services:

- Consulting work (strategy planner, financial advisor, etc.)

- Contracting work (designer, developer, etc.)

- Education (tutor, trainer, etc.)

- Performance/Speaking Opportunities (motivational speaker, musician, etc.)

YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.

How to Sell a Product or Service on YouTube

YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.

Here is how you should go about selling your product or service on YouTube:

1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.

If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:

From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.

2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.

Take this example from Modern Health Monk , a weight loss coach.

In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.

The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.

3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.

Link in the description box:

The YouTube Card:

You can add one or multiple cards to direct viewers to your website or to another related video.

Call to action button:

Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.

But What if You Don’t Have a Product Or Service to Sell Yet?

While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.

Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.

As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.

For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.

2. Affiliate Marketing:

Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.

How Does Affiliate Marketing Work On YouTube?

As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.

The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.

Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.

Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.

What Videos Are Best for Affiliate Marketing?

There are no restrictions on what will make a good affiliate marketing video, but there are best practices.

What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.

Here are a few types of videos that make for good affiliate marketing opportunities:

- Product reviews

- Top 10

- How-tos

- Cheap vs expensive

- What to pack for…

How to Get an Affiliate Marketing Link for YouTube?

Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.

Here is the list of 4 popular affiliate marketing networks:

- Amazon Associates

- Rakuten

- ShareASale

- PeerFly

You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.

3. Brand Deal or Sponsorships:

Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.

Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.

In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.

While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.

How to Get Discovered By Brands

The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.

If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .

How Influencer Marketing Platforms Like Famebit Works

When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.

Steps to getting a brand deal:

1. Find brands and campaigns that match your audience.
2. Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
3. If accepted, you are hired and will begin collaboration with the brand to produce the project.
4. Build our content.
5. Receive approval from the brand.
6. Get Paid!

Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.

4. Crowdfunding:

If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.

But how can you approach crowdfunding so it doesn’t look like you are begging?

3 Popular Types of Crowdfunding:

- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.

- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.

- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.

From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.

Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.

Set Crowdfunding Goals to Encourage Donations

Have you ever gone up to a friend and ask for $5? What did they say?

“What do you need it for?”

We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.

Set a $ Target

If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.

How Does Patreon Work for YouTubers?

When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.

Key Takeaways:

There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.

1. Directing your viewers to your website where they can pay for a product or service that you offer.
2. Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
3. Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
4. Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.

Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.

But why should there be any other way? What’s wrong with simply focusing on ads?

More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.

Best YouTube Video Editor–Wondershare Filmora

Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.

What is the YouTube Partner Program (YPP)?

YPP enables YouTubers to make money from an advertisement that appears before or during their videos.

How Much Money Can YouTubers Make from Ads?

The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.

This is a general estimate of how much a YouTuber can make from ads once they qualify:

- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.

- $0.18 is the average rate per ad view.

- 1000 ad views will equal approximately $18

- 1000 video views will equal between $2-$5

Why It’s So Hard for YouTubers to Make Money From Ads

For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.

Monetization Rules (as of January 2018):

- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization

- YouTube pays in $100 increments

Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.

That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:

1. Sell Your Product or Service:

YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.

Here are some examples of products and services you can offer:

Products:

- eBooks

- Artwork

- Licensed content

- Online course

- Channel/brand merchandise

YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.

Services:

- Consulting work (strategy planner, financial advisor, etc.)

- Contracting work (designer, developer, etc.)

- Education (tutor, trainer, etc.)

- Performance/Speaking Opportunities (motivational speaker, musician, etc.)

YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.

How to Sell a Product or Service on YouTube

YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.

Here is how you should go about selling your product or service on YouTube:

1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.

If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:

From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.

2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.

Take this example from Modern Health Monk , a weight loss coach.

In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.

The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.

3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.

Link in the description box:

The YouTube Card:

You can add one or multiple cards to direct viewers to your website or to another related video.

Call to action button:

Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.

But What if You Don’t Have a Product Or Service to Sell Yet?

While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.

Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.

As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.

For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.

2. Affiliate Marketing:

Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.

How Does Affiliate Marketing Work On YouTube?

As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.

The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.

Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.

Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.

What Videos Are Best for Affiliate Marketing?

There are no restrictions on what will make a good affiliate marketing video, but there are best practices.

What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.

Here are a few types of videos that make for good affiliate marketing opportunities:

- Product reviews

- Top 10

- How-tos

- Cheap vs expensive

- What to pack for…

How to Get an Affiliate Marketing Link for YouTube?

Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.

Here is the list of 4 popular affiliate marketing networks:

- Amazon Associates

- Rakuten

- ShareASale

- PeerFly

You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.

3. Brand Deal or Sponsorships:

Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.

Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.

In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.

While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.

How to Get Discovered By Brands

The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.

If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .

How Influencer Marketing Platforms Like Famebit Works

When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.

Steps to getting a brand deal:

1. Find brands and campaigns that match your audience.
2. Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
3. If accepted, you are hired and will begin collaboration with the brand to produce the project.
4. Build our content.
5. Receive approval from the brand.
6. Get Paid!

Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.

4. Crowdfunding:

If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.

But how can you approach crowdfunding so it doesn’t look like you are begging?

3 Popular Types of Crowdfunding:

- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.

- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.

- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.

From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.

Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.

Set Crowdfunding Goals to Encourage Donations

Have you ever gone up to a friend and ask for $5? What did they say?

“What do you need it for?”

We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.

Set a $ Target

If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.

How Does Patreon Work for YouTubers?

When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.

Key Takeaways:

There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.

1. Directing your viewers to your website where they can pay for a product or service that you offer.
2. Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
3. Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
4. Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.

Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.

But why should there be any other way? What’s wrong with simply focusing on ads?

More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.

Best YouTube Video Editor–Wondershare Filmora

Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.

What is the YouTube Partner Program (YPP)?

YPP enables YouTubers to make money from an advertisement that appears before or during their videos.

How Much Money Can YouTubers Make from Ads?

The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.

This is a general estimate of how much a YouTuber can make from ads once they qualify:

- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.

- $0.18 is the average rate per ad view.

- 1000 ad views will equal approximately $18

- 1000 video views will equal between $2-$5

Why It’s So Hard for YouTubers to Make Money From Ads

For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.

Monetization Rules (as of January 2018):

- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization

- YouTube pays in $100 increments

Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.

That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:

1. Sell Your Product or Service:

YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.

Here are some examples of products and services you can offer:

Products:

- eBooks

- Artwork

- Licensed content

- Online course

- Channel/brand merchandise

YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.

Services:

- Consulting work (strategy planner, financial advisor, etc.)

- Contracting work (designer, developer, etc.)

- Education (tutor, trainer, etc.)

- Performance/Speaking Opportunities (motivational speaker, musician, etc.)

YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.

How to Sell a Product or Service on YouTube

YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.

Here is how you should go about selling your product or service on YouTube:

1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.

If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:

From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.

2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.

Take this example from Modern Health Monk , a weight loss coach.

In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.

The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.

3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.

Link in the description box:

The YouTube Card:

You can add one or multiple cards to direct viewers to your website or to another related video.

Call to action button:

Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.

But What if You Don’t Have a Product Or Service to Sell Yet?

While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.

Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.

As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.

For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.

2. Affiliate Marketing:

Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.

How Does Affiliate Marketing Work On YouTube?

As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.

The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.

Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.

Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.

What Videos Are Best for Affiliate Marketing?

There are no restrictions on what will make a good affiliate marketing video, but there are best practices.

What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.

Here are a few types of videos that make for good affiliate marketing opportunities:

- Product reviews

- Top 10

- How-tos

- Cheap vs expensive

- What to pack for…

How to Get an Affiliate Marketing Link for YouTube?

Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.

Here is the list of 4 popular affiliate marketing networks:

- Amazon Associates

- Rakuten

- ShareASale

- PeerFly

You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.

3. Brand Deal or Sponsorships:

Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.

Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.

In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.

While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.

How to Get Discovered By Brands

The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.

If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .

How Influencer Marketing Platforms Like Famebit Works

When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.

Steps to getting a brand deal:

1. Find brands and campaigns that match your audience.
2. Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
3. If accepted, you are hired and will begin collaboration with the brand to produce the project.
4. Build our content.
5. Receive approval from the brand.
6. Get Paid!

Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.

4. Crowdfunding:

If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.

But how can you approach crowdfunding so it doesn’t look like you are begging?

3 Popular Types of Crowdfunding:

- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.

- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.

- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.

From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.

Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.

Set Crowdfunding Goals to Encourage Donations

Have you ever gone up to a friend and ask for $5? What did they say?

“What do you need it for?”

We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.

Set a $ Target

If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.

How Does Patreon Work for YouTubers?

When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.

Key Takeaways:

There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.

1. Directing your viewers to your website where they can pay for a product or service that you offer.
2. Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
3. Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
4. Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.

Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.

But why should there be any other way? What’s wrong with simply focusing on ads?

More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.

Best YouTube Video Editor–Wondershare Filmora

Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.

What is the YouTube Partner Program (YPP)?

YPP enables YouTubers to make money from an advertisement that appears before or during their videos.

How Much Money Can YouTubers Make from Ads?

The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.

This is a general estimate of how much a YouTuber can make from ads once they qualify:

- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.

- $0.18 is the average rate per ad view.

- 1000 ad views will equal approximately $18

- 1000 video views will equal between $2-$5

Why It’s So Hard for YouTubers to Make Money From Ads

For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.

Monetization Rules (as of January 2018):

- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization

- YouTube pays in $100 increments

Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.

That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:

1. Sell Your Product or Service:

YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.

Here are some examples of products and services you can offer:

Products:

- eBooks

- Artwork

- Licensed content

- Online course

- Channel/brand merchandise

YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.

Services:

- Consulting work (strategy planner, financial advisor, etc.)

- Contracting work (designer, developer, etc.)

- Education (tutor, trainer, etc.)

- Performance/Speaking Opportunities (motivational speaker, musician, etc.)

YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.

How to Sell a Product or Service on YouTube

YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.

Here is how you should go about selling your product or service on YouTube:

1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.

If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:

From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.

2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.

Take this example from Modern Health Monk , a weight loss coach.

In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.

The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.

3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.

Link in the description box:

The YouTube Card:

You can add one or multiple cards to direct viewers to your website or to another related video.

Call to action button:

Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.

But What if You Don’t Have a Product Or Service to Sell Yet?

While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.

Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.

As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.

For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.

2. Affiliate Marketing:

Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.

How Does Affiliate Marketing Work On YouTube?

As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.

The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.

Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.

Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.

What Videos Are Best for Affiliate Marketing?

There are no restrictions on what will make a good affiliate marketing video, but there are best practices.

What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.

Here are a few types of videos that make for good affiliate marketing opportunities:

- Product reviews

- Top 10

- How-tos

- Cheap vs expensive

- What to pack for…

How to Get an Affiliate Marketing Link for YouTube?

Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.

Here is the list of 4 popular affiliate marketing networks:

- Amazon Associates

- Rakuten

- ShareASale

- PeerFly

You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.

3. Brand Deal or Sponsorships:

Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.

Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.

In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.

While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.

How to Get Discovered By Brands

The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.

If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .

How Influencer Marketing Platforms Like Famebit Works

When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.

Steps to getting a brand deal:

1. Find brands and campaigns that match your audience.
2. Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
3. If accepted, you are hired and will begin collaboration with the brand to produce the project.
4. Build our content.
5. Receive approval from the brand.
6. Get Paid!

Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.

4. Crowdfunding:

If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.

But how can you approach crowdfunding so it doesn’t look like you are begging?

3 Popular Types of Crowdfunding:

- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.

- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.

- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.

From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.

Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.

Set Crowdfunding Goals to Encourage Donations

Have you ever gone up to a friend and ask for $5? What did they say?

“What do you need it for?”

We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.

Set a $ Target

If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.

How Does Patreon Work for YouTubers?

When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.

Key Takeaways:

There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.

1. Directing your viewers to your website where they can pay for a product or service that you offer.
2. Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
3. Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
4. Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.

Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett