Premiere’s Role in Your YouTube Creation Process

How Do I Use Adobe Premiere To Upload YouTube Videos?

Benjamin Arango

Mar 27, 2024• Proven solutions

Whilst getting the editing and post work just right on any project is what we all aim for, the ultimate aim is for other people to see our creations, and the most popular way to achieve that is YouTube . Chances are, if you are producing video, you will be putting some of it on YouTube at some point, so let’s have a look at the most efficient way to get your work from Premiere to YouTube.

Check if your computer meet the Premiere System Requirements >>

---

This is a basic tutorial about Adobe Premiere, professional video editing software. However, if video editing is new to you, consider Wondershare Filmora , which is a powerful but easy-to-use tool for users just starting out. Download the free trial version below.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

How Do I Use Adobe Premiere To Upload YouTube Videos

1. Master Copy

Before exporting your work, it is important to first create a master copy of your project that is ‘as is’, in that it reflects the settings and codecs used in the original footage.

To do this you simply select the sequence within the Timeline or in the Project Panel, and go through the menu tree via File > Export > Media to bring up the export dialogue.

To create your Master Copy, simply select the first option of ‘Match Sequence Settings’, this exports a file that is of the same quality as your original footage, essentially producing a digital copy of the work for archiving before anything else is done.

With you work safe and secure it is now time to look at ensuring the project is suitable for YouTube. With our sequence selected in the Timeline or Project Panel again, we go through the same File > Export > Media path to bring up the media export dialogue as before.

2. Container

The first option we have to consider is the file format that our finished video needs to be in. Here you should refer to YouTube for its guidelines, whilst they do accept a number of file formats, digging through the YouTube help system to find the settings for highest quality we find that they recommend MPEG4 as the container, using the codec.

We can also see further recommended settings in this screenshot that will be covered later.

The good news is that Premiere automatically selects the appropriate container for us when we select our codec, however it is worth knowing the file type YouTube is expecting just to check yourself.

3. Video Codec

So having established that YouTube recommends the MPEG4 container using the codec, the first option we need to look for in the media export dialogue is to select the appropriate Format.

This is the first drop down in the dialogue box, and in this case we simply select from the list.

Once you select you can check the ‘output name’ field and see that premiere is automatically set the output file to .mp4 which is exactly what we need.

4. Preset

The next field we come to is the ‘Preset’ dropdown menu. This is a major help to most people, as Adobe have very kindly included large numbers of presets to quickly adapt video settings to suit specific uses. They vary depending on the exact version of Premiere you are using, and each format type does have its own list of presets, as we can see has a large number for YouTube, but also has many presets for specific devices (presets for iPad, Kindle, Nook, various other tablets and phones, Vimeo and a host of others) to make getting the right settings that bit easier for us.

It is important here to select the correct preset from the various YouTube options. You want to select the resolution and frame rate that match your source file, for the best results. So, if your source file is 1080p with a frame rate of 29.97 fps then that is the YouTube setting you would select.

Once a preset is selected a summary of the settings is displayed below, normally these will be well suited to your project, however you can fine tune anything you wish by selecting the video or audio tabs at the bottom which give you the chance to adjust each parameter individually. If you do this, you can save these changes as a custom preset by clicking the button at the side of the Preset dropdown menu and simply use it on later projects by selecting it from the list the same as any other, a great time saving tool.

5. Rendering

Once you are satisfied with the settings, either from the Preset alone or if you have adjusted anything yourself, you are nearly ready to render the file and export it.

For YouTube it is recommended you select the ‘Use Maximum Render Quality’ option to maintain the best output you can, it does add time to the render process but if you value the quality of your work it is worthwhile.

Finally you can choose a suitable filename and the destination of the file by clicking on the ‘Output Name’ field.

I normally use a filename that includes the destination medium so I can differentiate between different versions of a project and know which one to upload where, in this case I include ‘youtube’, but if I were planning on uploading clips of the project to vimeo as well for instance there may be a cut of the project with ‘vimeo’ in the name too. The destination is personal preference, because I do use filenames to differentiate versions I can put the various iterations into a single project file, others have folder structures for each type of file , so all YouTube output goes into a single folder and so on, how you organize is entirely dependent on how you work.

Once those are selected clicking ‘Export’ starts the rendering process, and eventually (how long depends on the speed of your computer and the size and type of file involved), you will end up with your YouTube optimized video in the location you chose.

Here I created 4 key frames that let the ‘Animation’ object move around the ‘Demo Text’ Object and finally come to rest below it. Whilst this type of effect does look very effective on screen, such is the ease of use of After Effects it really is just a few minutes work to achieve.

Learn more details about How to add text in Premiere >>

6. Uploading

Now you have your file, the next step is to go to your YouTube account and log in if you need to.

On the top of your homepage on the right is the upload button, selecting that brings up the select file menu as below.

You can either drag your file into the window or click on it to open a standard file browser to locate the desired file, click and the upload will begin. The dropdown underneath allows you to set the video as Public, Unlisted or Private. You can change this at any time once the video is uploaded as well.

This opens the upload progress window, where you can add in a name, description and tags as well as add the video to a playlist or adjust the privacy settings as the video is uploading.

Once the upload as finished, you can do final adjustments to settings and choose a thumbnail for the video. The final step is to click the ‘Publish’ button and your video will be processed and go live.

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

Whilst getting the editing and post work just right on any project is what we all aim for, the ultimate aim is for other people to see our creations, and the most popular way to achieve that is YouTube . Chances are, if you are producing video, you will be putting some of it on YouTube at some point, so let’s have a look at the most efficient way to get your work from Premiere to YouTube.

Check if your computer meet the Premiere System Requirements >>

---

This is a basic tutorial about Adobe Premiere, professional video editing software. However, if video editing is new to you, consider Wondershare Filmora , which is a powerful but easy-to-use tool for users just starting out. Download the free trial version below.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

How Do I Use Adobe Premiere To Upload YouTube Videos

1. Master Copy

Before exporting your work, it is important to first create a master copy of your project that is ‘as is’, in that it reflects the settings and codecs used in the original footage.

To do this you simply select the sequence within the Timeline or in the Project Panel, and go through the menu tree via File > Export > Media to bring up the export dialogue.

To create your Master Copy, simply select the first option of ‘Match Sequence Settings’, this exports a file that is of the same quality as your original footage, essentially producing a digital copy of the work for archiving before anything else is done.

With you work safe and secure it is now time to look at ensuring the project is suitable for YouTube. With our sequence selected in the Timeline or Project Panel again, we go through the same File > Export > Media path to bring up the media export dialogue as before.

2. Container

The first option we have to consider is the file format that our finished video needs to be in. Here you should refer to YouTube for its guidelines, whilst they do accept a number of file formats, digging through the YouTube help system to find the settings for highest quality we find that they recommend MPEG4 as the container, using the codec.

We can also see further recommended settings in this screenshot that will be covered later.

The good news is that Premiere automatically selects the appropriate container for us when we select our codec, however it is worth knowing the file type YouTube is expecting just to check yourself.

3. Video Codec

So having established that YouTube recommends the MPEG4 container using the codec, the first option we need to look for in the media export dialogue is to select the appropriate Format.

This is the first drop down in the dialogue box, and in this case we simply select from the list.

Once you select you can check the ‘output name’ field and see that premiere is automatically set the output file to .mp4 which is exactly what we need.

4. Preset

The next field we come to is the ‘Preset’ dropdown menu. This is a major help to most people, as Adobe have very kindly included large numbers of presets to quickly adapt video settings to suit specific uses. They vary depending on the exact version of Premiere you are using, and each format type does have its own list of presets, as we can see has a large number for YouTube, but also has many presets for specific devices (presets for iPad, Kindle, Nook, various other tablets and phones, Vimeo and a host of others) to make getting the right settings that bit easier for us.

It is important here to select the correct preset from the various YouTube options. You want to select the resolution and frame rate that match your source file, for the best results. So, if your source file is 1080p with a frame rate of 29.97 fps then that is the YouTube setting you would select.

Once a preset is selected a summary of the settings is displayed below, normally these will be well suited to your project, however you can fine tune anything you wish by selecting the video or audio tabs at the bottom which give you the chance to adjust each parameter individually. If you do this, you can save these changes as a custom preset by clicking the button at the side of the Preset dropdown menu and simply use it on later projects by selecting it from the list the same as any other, a great time saving tool.

5. Rendering

Once you are satisfied with the settings, either from the Preset alone or if you have adjusted anything yourself, you are nearly ready to render the file and export it.

For YouTube it is recommended you select the ‘Use Maximum Render Quality’ option to maintain the best output you can, it does add time to the render process but if you value the quality of your work it is worthwhile.

Finally you can choose a suitable filename and the destination of the file by clicking on the ‘Output Name’ field.

I normally use a filename that includes the destination medium so I can differentiate between different versions of a project and know which one to upload where, in this case I include ‘youtube’, but if I were planning on uploading clips of the project to vimeo as well for instance there may be a cut of the project with ‘vimeo’ in the name too. The destination is personal preference, because I do use filenames to differentiate versions I can put the various iterations into a single project file, others have folder structures for each type of file , so all YouTube output goes into a single folder and so on, how you organize is entirely dependent on how you work.

Once those are selected clicking ‘Export’ starts the rendering process, and eventually (how long depends on the speed of your computer and the size and type of file involved), you will end up with your YouTube optimized video in the location you chose.

Here I created 4 key frames that let the ‘Animation’ object move around the ‘Demo Text’ Object and finally come to rest below it. Whilst this type of effect does look very effective on screen, such is the ease of use of After Effects it really is just a few minutes work to achieve.

Learn more details about How to add text in Premiere >>

6. Uploading

Now you have your file, the next step is to go to your YouTube account and log in if you need to.

On the top of your homepage on the right is the upload button, selecting that brings up the select file menu as below.

You can either drag your file into the window or click on it to open a standard file browser to locate the desired file, click and the upload will begin. The dropdown underneath allows you to set the video as Public, Unlisted or Private. You can change this at any time once the video is uploaded as well.

This opens the upload progress window, where you can add in a name, description and tags as well as add the video to a playlist or adjust the privacy settings as the video is uploading.

Once the upload as finished, you can do final adjustments to settings and choose a thumbnail for the video. The final step is to click the ‘Publish’ button and your video will be processed and go live.

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

Whilst getting the editing and post work just right on any project is what we all aim for, the ultimate aim is for other people to see our creations, and the most popular way to achieve that is YouTube . Chances are, if you are producing video, you will be putting some of it on YouTube at some point, so let’s have a look at the most efficient way to get your work from Premiere to YouTube.

Check if your computer meet the Premiere System Requirements >>

---

This is a basic tutorial about Adobe Premiere, professional video editing software. However, if video editing is new to you, consider Wondershare Filmora , which is a powerful but easy-to-use tool for users just starting out. Download the free trial version below.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

How Do I Use Adobe Premiere To Upload YouTube Videos

1. Master Copy

Before exporting your work, it is important to first create a master copy of your project that is ‘as is’, in that it reflects the settings and codecs used in the original footage.

To do this you simply select the sequence within the Timeline or in the Project Panel, and go through the menu tree via File > Export > Media to bring up the export dialogue.

To create your Master Copy, simply select the first option of ‘Match Sequence Settings’, this exports a file that is of the same quality as your original footage, essentially producing a digital copy of the work for archiving before anything else is done.

With you work safe and secure it is now time to look at ensuring the project is suitable for YouTube. With our sequence selected in the Timeline or Project Panel again, we go through the same File > Export > Media path to bring up the media export dialogue as before.

2. Container

The first option we have to consider is the file format that our finished video needs to be in. Here you should refer to YouTube for its guidelines, whilst they do accept a number of file formats, digging through the YouTube help system to find the settings for highest quality we find that they recommend MPEG4 as the container, using the codec.

We can also see further recommended settings in this screenshot that will be covered later.

The good news is that Premiere automatically selects the appropriate container for us when we select our codec, however it is worth knowing the file type YouTube is expecting just to check yourself.

3. Video Codec

So having established that YouTube recommends the MPEG4 container using the codec, the first option we need to look for in the media export dialogue is to select the appropriate Format.

This is the first drop down in the dialogue box, and in this case we simply select from the list.

Once you select you can check the ‘output name’ field and see that premiere is automatically set the output file to .mp4 which is exactly what we need.

4. Preset

The next field we come to is the ‘Preset’ dropdown menu. This is a major help to most people, as Adobe have very kindly included large numbers of presets to quickly adapt video settings to suit specific uses. They vary depending on the exact version of Premiere you are using, and each format type does have its own list of presets, as we can see has a large number for YouTube, but also has many presets for specific devices (presets for iPad, Kindle, Nook, various other tablets and phones, Vimeo and a host of others) to make getting the right settings that bit easier for us.

It is important here to select the correct preset from the various YouTube options. You want to select the resolution and frame rate that match your source file, for the best results. So, if your source file is 1080p with a frame rate of 29.97 fps then that is the YouTube setting you would select.

Once a preset is selected a summary of the settings is displayed below, normally these will be well suited to your project, however you can fine tune anything you wish by selecting the video or audio tabs at the bottom which give you the chance to adjust each parameter individually. If you do this, you can save these changes as a custom preset by clicking the button at the side of the Preset dropdown menu and simply use it on later projects by selecting it from the list the same as any other, a great time saving tool.

5. Rendering

Once you are satisfied with the settings, either from the Preset alone or if you have adjusted anything yourself, you are nearly ready to render the file and export it.

For YouTube it is recommended you select the ‘Use Maximum Render Quality’ option to maintain the best output you can, it does add time to the render process but if you value the quality of your work it is worthwhile.

Finally you can choose a suitable filename and the destination of the file by clicking on the ‘Output Name’ field.

I normally use a filename that includes the destination medium so I can differentiate between different versions of a project and know which one to upload where, in this case I include ‘youtube’, but if I were planning on uploading clips of the project to vimeo as well for instance there may be a cut of the project with ‘vimeo’ in the name too. The destination is personal preference, because I do use filenames to differentiate versions I can put the various iterations into a single project file, others have folder structures for each type of file , so all YouTube output goes into a single folder and so on, how you organize is entirely dependent on how you work.

Once those are selected clicking ‘Export’ starts the rendering process, and eventually (how long depends on the speed of your computer and the size and type of file involved), you will end up with your YouTube optimized video in the location you chose.

Here I created 4 key frames that let the ‘Animation’ object move around the ‘Demo Text’ Object and finally come to rest below it. Whilst this type of effect does look very effective on screen, such is the ease of use of After Effects it really is just a few minutes work to achieve.

Learn more details about How to add text in Premiere >>

6. Uploading

Now you have your file, the next step is to go to your YouTube account and log in if you need to.

On the top of your homepage on the right is the upload button, selecting that brings up the select file menu as below.

You can either drag your file into the window or click on it to open a standard file browser to locate the desired file, click and the upload will begin. The dropdown underneath allows you to set the video as Public, Unlisted or Private. You can change this at any time once the video is uploaded as well.

This opens the upload progress window, where you can add in a name, description and tags as well as add the video to a playlist or adjust the privacy settings as the video is uploading.

Once the upload as finished, you can do final adjustments to settings and choose a thumbnail for the video. The final step is to click the ‘Publish’ button and your video will be processed and go live.

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

Whilst getting the editing and post work just right on any project is what we all aim for, the ultimate aim is for other people to see our creations, and the most popular way to achieve that is YouTube . Chances are, if you are producing video, you will be putting some of it on YouTube at some point, so let’s have a look at the most efficient way to get your work from Premiere to YouTube.

Check if your computer meet the Premiere System Requirements >>

---

This is a basic tutorial about Adobe Premiere, professional video editing software. However, if video editing is new to you, consider Wondershare Filmora , which is a powerful but easy-to-use tool for users just starting out. Download the free trial version below.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

How Do I Use Adobe Premiere To Upload YouTube Videos

1. Master Copy

Before exporting your work, it is important to first create a master copy of your project that is ‘as is’, in that it reflects the settings and codecs used in the original footage.

To do this you simply select the sequence within the Timeline or in the Project Panel, and go through the menu tree via File > Export > Media to bring up the export dialogue.

To create your Master Copy, simply select the first option of ‘Match Sequence Settings’, this exports a file that is of the same quality as your original footage, essentially producing a digital copy of the work for archiving before anything else is done.

With you work safe and secure it is now time to look at ensuring the project is suitable for YouTube. With our sequence selected in the Timeline or Project Panel again, we go through the same File > Export > Media path to bring up the media export dialogue as before.

2. Container

The first option we have to consider is the file format that our finished video needs to be in. Here you should refer to YouTube for its guidelines, whilst they do accept a number of file formats, digging through the YouTube help system to find the settings for highest quality we find that they recommend MPEG4 as the container, using the codec.

We can also see further recommended settings in this screenshot that will be covered later.

The good news is that Premiere automatically selects the appropriate container for us when we select our codec, however it is worth knowing the file type YouTube is expecting just to check yourself.

3. Video Codec

So having established that YouTube recommends the MPEG4 container using the codec, the first option we need to look for in the media export dialogue is to select the appropriate Format.

This is the first drop down in the dialogue box, and in this case we simply select from the list.

Once you select you can check the ‘output name’ field and see that premiere is automatically set the output file to .mp4 which is exactly what we need.

4. Preset

The next field we come to is the ‘Preset’ dropdown menu. This is a major help to most people, as Adobe have very kindly included large numbers of presets to quickly adapt video settings to suit specific uses. They vary depending on the exact version of Premiere you are using, and each format type does have its own list of presets, as we can see has a large number for YouTube, but also has many presets for specific devices (presets for iPad, Kindle, Nook, various other tablets and phones, Vimeo and a host of others) to make getting the right settings that bit easier for us.

It is important here to select the correct preset from the various YouTube options. You want to select the resolution and frame rate that match your source file, for the best results. So, if your source file is 1080p with a frame rate of 29.97 fps then that is the YouTube setting you would select.

Once a preset is selected a summary of the settings is displayed below, normally these will be well suited to your project, however you can fine tune anything you wish by selecting the video or audio tabs at the bottom which give you the chance to adjust each parameter individually. If you do this, you can save these changes as a custom preset by clicking the button at the side of the Preset dropdown menu and simply use it on later projects by selecting it from the list the same as any other, a great time saving tool.

5. Rendering

Once you are satisfied with the settings, either from the Preset alone or if you have adjusted anything yourself, you are nearly ready to render the file and export it.

For YouTube it is recommended you select the ‘Use Maximum Render Quality’ option to maintain the best output you can, it does add time to the render process but if you value the quality of your work it is worthwhile.

Finally you can choose a suitable filename and the destination of the file by clicking on the ‘Output Name’ field.

I normally use a filename that includes the destination medium so I can differentiate between different versions of a project and know which one to upload where, in this case I include ‘youtube’, but if I were planning on uploading clips of the project to vimeo as well for instance there may be a cut of the project with ‘vimeo’ in the name too. The destination is personal preference, because I do use filenames to differentiate versions I can put the various iterations into a single project file, others have folder structures for each type of file , so all YouTube output goes into a single folder and so on, how you organize is entirely dependent on how you work.

Once those are selected clicking ‘Export’ starts the rendering process, and eventually (how long depends on the speed of your computer and the size and type of file involved), you will end up with your YouTube optimized video in the location you chose.

Here I created 4 key frames that let the ‘Animation’ object move around the ‘Demo Text’ Object and finally come to rest below it. Whilst this type of effect does look very effective on screen, such is the ease of use of After Effects it really is just a few minutes work to achieve.

Learn more details about How to add text in Premiere >>

6. Uploading

Now you have your file, the next step is to go to your YouTube account and log in if you need to.

On the top of your homepage on the right is the upload button, selecting that brings up the select file menu as below.

You can either drag your file into the window or click on it to open a standard file browser to locate the desired file, click and the upload will begin. The dropdown underneath allows you to set the video as Public, Unlisted or Private. You can change this at any time once the video is uploaded as well.

This opens the upload progress window, where you can add in a name, description and tags as well as add the video to a playlist or adjust the privacy settings as the video is uploading.

Once the upload as finished, you can do final adjustments to settings and choose a thumbnail for the video. The final step is to click the ‘Publish’ button and your video will be processed and go live.

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Mastery Over Moments: Jake Paul’s YouTube Saga

Jake Paul’s YouTube Success Story - All You Need to Know

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is a lot to learn about YouTube success from Jake Paul. With more than 300 hours of video uploaded onto YouTube every minute by more than ten million content creators, standing out from the competition and becoming a YouTube star can seem impossible. But, Jake Paul managed to achieve that in a short amount of time.

How Old Is Jake Paul?

Twenty-three-year-old Jake Joseph Paul was born in Cleveland, Ohio, the U.S. on January 17, 1997, to realtor father Greg Paul and nurse mother, Pam Stepnick.

Logan Paul and Jake Paul

He and his older brother, Logan, grew up in Westlake, Ohio, and played a lot of football together growing up. Jake’s childhood dream was to play for the NFL. Thinking they might enjoy filming themselves playing football, their father got them a camera. With this camera, Jake and his brother began filming themselves doing skits, pranks, and scripted videos.

Jake’s favorite YouTube channel at the time was “Smosh,” featuring the comedic duo Ian Hecox and Anthony Padilla. Smosh was such an inspiration to them that the two Paul brothers started their own channel, “Zoosh” (notice the similar-sounding channel name?) - their old Zoosh channel and videos are still publicly available on YouTube.

For the majority of his years in school, Jake was the class clown. As he got older, though, he focused on football and wrestling and made it into his school’s varsity wrestling team. Around this time, Jake also began to contemplate what he would do after high school. Figuring he wanted to join the U.S. Navy SEALs, Jake started training for recruitment.

But before Jake fully invested his energy into training for the U.S. Navy SEALS, his brother, Logan, convinced him to make videos with him again (by this time, Logan had already built up a large following on Vine, the short-form video hosting service).

Image resource: BBC NEWS

Together with his older brother Logan, Jake also amassed a large following and eventually began receiving paid sponsorships, at which point Jake realized that he could make a career out of video content creation.

Curious, young, and adventurous, at the age of seventeen, after discussing with his mother, Jake dropped out of high school, put aside his pursuit to join the Navy SEALs, and moved to Los Angeles without much of a plan.

Jake Paul and Disney

Not wasting a single day in L.A., Jake went straight to taking acting and improv classes, growing his social media, and networking with everyone he could meet in the entertainment industry. In 2015, Jake auditioned for Disney Channel’s comedy series “Bizaardvark” and successfully landed the role of “Dirk.” However, the Disney Channel grew more and more uncomfortable with Jake’s growing image as an outrageous teenager. After Jake made it onto the KTLA 5 news for the noise complaints around his mansion, the Disney Channel fired him from Bizaardvark.


Image resource:tubefilter.com

Team 10

In 2016, with all of his many exciting experiences, Jake put together a humorous and motivational memoir titled “You Gotta Want It.” As his own social media channels kept on growing rapidly, Jake launched “Team 10,” his own influencer management agency comprised of other teen social media influencers. In order to collaborate with one another more easily, they all moved in together to a Beverly Grove mansion that rents for $17,000 USD a month. After Jake publicized his address, the mansion attracted so many fans that neighbors filed multiple noise complaints and even contemplated filing a class-action public nuisance lawsuit against Jake.

More than a home, the mansion became a film set. The teenage tenants filmed themselves pranking one another and being as outrageous as teenagers can possibly be.

Image resource:venturebeat.com

On May 30, 2017, Jake uploaded a rap music video with Team 10 titled “It’s Everyday Bro.” While Jake is no stranger to making popular videos, the number of views this music video garnered was on another level. The stark difference between the high production quality of the video and the unimpressive lyrical content may have been the perfect combination that catapulted the video’s success.

As it always happens with all videos that go viral, many YouTubers jumped on the bandwagon and made their own reaction videos to “It’s Everyday Bro,” mostly making fun of Jake. Some big-name YouTubers, including his own brother, even went as far as producing their own “diss track” music video. This drama created even more heavy traffic around Jake, which he cleverly responded with more video content.

Despite all of these oppositions in his life, Jake continues to work hard to build his social media empire. Looking at all the many strategies he has already successfully executed from such a young age, and I have no doubts that Jake will continue to push the boundaries of social media and content creation in the years to come.

What About Social Media Success Can We Learn From Jake Paul?

Quick Follower Growth Through First-Mover Advantage

When a new social media service pops up, there’s so much opportunity to quickly rack up a huge number of followers simply by being one of the early content creators on that platform. This was the case for the Paul brothers on Vine. After the fall of Vine, the Paul brothers were able to migrate their Vine fans over to YouTube.

Know Your Audience

Jake has a very good understanding of who his audience is. He knows that his audience is young. By knowing the age group that the majority of his audience falls under, Jake is then able to tailor his content in a way that captures his audience’s attention most effectively. Through high-energy prank videos and daring stunts, Jake is able to supply his audience with the content that they want. As a YouTuber, you can get an idea of who your main audience is by accessing your channel’s analytics.

Commitment To Consistent Delivery of Audience-Centered Content

Jake made a serious commitment to delivering audience-centered content. Jake moved into a house full of other teenagers also committed to content creation, and they all filmed themselves doing pranks and stunts every day.

Get the ultimate guide to growing your YouTube subscribers

Do you want to be a YouTuber? If you desire to be a YouTuber yet not knowing how to edit a video, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is a lot to learn about YouTube success from Jake Paul. With more than 300 hours of video uploaded onto YouTube every minute by more than ten million content creators, standing out from the competition and becoming a YouTube star can seem impossible. But, Jake Paul managed to achieve that in a short amount of time.

How Old Is Jake Paul?

Twenty-three-year-old Jake Joseph Paul was born in Cleveland, Ohio, the U.S. on January 17, 1997, to realtor father Greg Paul and nurse mother, Pam Stepnick.

Logan Paul and Jake Paul

He and his older brother, Logan, grew up in Westlake, Ohio, and played a lot of football together growing up. Jake’s childhood dream was to play for the NFL. Thinking they might enjoy filming themselves playing football, their father got them a camera. With this camera, Jake and his brother began filming themselves doing skits, pranks, and scripted videos.

Jake’s favorite YouTube channel at the time was “Smosh,” featuring the comedic duo Ian Hecox and Anthony Padilla. Smosh was such an inspiration to them that the two Paul brothers started their own channel, “Zoosh” (notice the similar-sounding channel name?) - their old Zoosh channel and videos are still publicly available on YouTube.

For the majority of his years in school, Jake was the class clown. As he got older, though, he focused on football and wrestling and made it into his school’s varsity wrestling team. Around this time, Jake also began to contemplate what he would do after high school. Figuring he wanted to join the U.S. Navy SEALs, Jake started training for recruitment.

But before Jake fully invested his energy into training for the U.S. Navy SEALS, his brother, Logan, convinced him to make videos with him again (by this time, Logan had already built up a large following on Vine, the short-form video hosting service).

Image resource: BBC NEWS

Together with his older brother Logan, Jake also amassed a large following and eventually began receiving paid sponsorships, at which point Jake realized that he could make a career out of video content creation.

Curious, young, and adventurous, at the age of seventeen, after discussing with his mother, Jake dropped out of high school, put aside his pursuit to join the Navy SEALs, and moved to Los Angeles without much of a plan.

Jake Paul and Disney

Not wasting a single day in L.A., Jake went straight to taking acting and improv classes, growing his social media, and networking with everyone he could meet in the entertainment industry. In 2015, Jake auditioned for Disney Channel’s comedy series “Bizaardvark” and successfully landed the role of “Dirk.” However, the Disney Channel grew more and more uncomfortable with Jake’s growing image as an outrageous teenager. After Jake made it onto the KTLA 5 news for the noise complaints around his mansion, the Disney Channel fired him from Bizaardvark.


Image resource:tubefilter.com

Team 10

In 2016, with all of his many exciting experiences, Jake put together a humorous and motivational memoir titled “You Gotta Want It.” As his own social media channels kept on growing rapidly, Jake launched “Team 10,” his own influencer management agency comprised of other teen social media influencers. In order to collaborate with one another more easily, they all moved in together to a Beverly Grove mansion that rents for $17,000 USD a month. After Jake publicized his address, the mansion attracted so many fans that neighbors filed multiple noise complaints and even contemplated filing a class-action public nuisance lawsuit against Jake.

More than a home, the mansion became a film set. The teenage tenants filmed themselves pranking one another and being as outrageous as teenagers can possibly be.

Image resource:venturebeat.com

On May 30, 2017, Jake uploaded a rap music video with Team 10 titled “It’s Everyday Bro.” While Jake is no stranger to making popular videos, the number of views this music video garnered was on another level. The stark difference between the high production quality of the video and the unimpressive lyrical content may have been the perfect combination that catapulted the video’s success.

As it always happens with all videos that go viral, many YouTubers jumped on the bandwagon and made their own reaction videos to “It’s Everyday Bro,” mostly making fun of Jake. Some big-name YouTubers, including his own brother, even went as far as producing their own “diss track” music video. This drama created even more heavy traffic around Jake, which he cleverly responded with more video content.

Despite all of these oppositions in his life, Jake continues to work hard to build his social media empire. Looking at all the many strategies he has already successfully executed from such a young age, and I have no doubts that Jake will continue to push the boundaries of social media and content creation in the years to come.

What About Social Media Success Can We Learn From Jake Paul?

Quick Follower Growth Through First-Mover Advantage

When a new social media service pops up, there’s so much opportunity to quickly rack up a huge number of followers simply by being one of the early content creators on that platform. This was the case for the Paul brothers on Vine. After the fall of Vine, the Paul brothers were able to migrate their Vine fans over to YouTube.

Know Your Audience

Jake has a very good understanding of who his audience is. He knows that his audience is young. By knowing the age group that the majority of his audience falls under, Jake is then able to tailor his content in a way that captures his audience’s attention most effectively. Through high-energy prank videos and daring stunts, Jake is able to supply his audience with the content that they want. As a YouTuber, you can get an idea of who your main audience is by accessing your channel’s analytics.

Commitment To Consistent Delivery of Audience-Centered Content

Jake made a serious commitment to delivering audience-centered content. Jake moved into a house full of other teenagers also committed to content creation, and they all filmed themselves doing pranks and stunts every day.

Get the ultimate guide to growing your YouTube subscribers

Do you want to be a YouTuber? If you desire to be a YouTuber yet not knowing how to edit a video, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is a lot to learn about YouTube success from Jake Paul. With more than 300 hours of video uploaded onto YouTube every minute by more than ten million content creators, standing out from the competition and becoming a YouTube star can seem impossible. But, Jake Paul managed to achieve that in a short amount of time.

How Old Is Jake Paul?

Twenty-three-year-old Jake Joseph Paul was born in Cleveland, Ohio, the U.S. on January 17, 1997, to realtor father Greg Paul and nurse mother, Pam Stepnick.

Logan Paul and Jake Paul

He and his older brother, Logan, grew up in Westlake, Ohio, and played a lot of football together growing up. Jake’s childhood dream was to play for the NFL. Thinking they might enjoy filming themselves playing football, their father got them a camera. With this camera, Jake and his brother began filming themselves doing skits, pranks, and scripted videos.

Jake’s favorite YouTube channel at the time was “Smosh,” featuring the comedic duo Ian Hecox and Anthony Padilla. Smosh was such an inspiration to them that the two Paul brothers started their own channel, “Zoosh” (notice the similar-sounding channel name?) - their old Zoosh channel and videos are still publicly available on YouTube.

For the majority of his years in school, Jake was the class clown. As he got older, though, he focused on football and wrestling and made it into his school’s varsity wrestling team. Around this time, Jake also began to contemplate what he would do after high school. Figuring he wanted to join the U.S. Navy SEALs, Jake started training for recruitment.

But before Jake fully invested his energy into training for the U.S. Navy SEALS, his brother, Logan, convinced him to make videos with him again (by this time, Logan had already built up a large following on Vine, the short-form video hosting service).

Image resource: BBC NEWS

Together with his older brother Logan, Jake also amassed a large following and eventually began receiving paid sponsorships, at which point Jake realized that he could make a career out of video content creation.

Curious, young, and adventurous, at the age of seventeen, after discussing with his mother, Jake dropped out of high school, put aside his pursuit to join the Navy SEALs, and moved to Los Angeles without much of a plan.

Jake Paul and Disney

Not wasting a single day in L.A., Jake went straight to taking acting and improv classes, growing his social media, and networking with everyone he could meet in the entertainment industry. In 2015, Jake auditioned for Disney Channel’s comedy series “Bizaardvark” and successfully landed the role of “Dirk.” However, the Disney Channel grew more and more uncomfortable with Jake’s growing image as an outrageous teenager. After Jake made it onto the KTLA 5 news for the noise complaints around his mansion, the Disney Channel fired him from Bizaardvark.


Image resource:tubefilter.com

Team 10

In 2016, with all of his many exciting experiences, Jake put together a humorous and motivational memoir titled “You Gotta Want It.” As his own social media channels kept on growing rapidly, Jake launched “Team 10,” his own influencer management agency comprised of other teen social media influencers. In order to collaborate with one another more easily, they all moved in together to a Beverly Grove mansion that rents for $17,000 USD a month. After Jake publicized his address, the mansion attracted so many fans that neighbors filed multiple noise complaints and even contemplated filing a class-action public nuisance lawsuit against Jake.

More than a home, the mansion became a film set. The teenage tenants filmed themselves pranking one another and being as outrageous as teenagers can possibly be.

Image resource:venturebeat.com

On May 30, 2017, Jake uploaded a rap music video with Team 10 titled “It’s Everyday Bro.” While Jake is no stranger to making popular videos, the number of views this music video garnered was on another level. The stark difference between the high production quality of the video and the unimpressive lyrical content may have been the perfect combination that catapulted the video’s success.

As it always happens with all videos that go viral, many YouTubers jumped on the bandwagon and made their own reaction videos to “It’s Everyday Bro,” mostly making fun of Jake. Some big-name YouTubers, including his own brother, even went as far as producing their own “diss track” music video. This drama created even more heavy traffic around Jake, which he cleverly responded with more video content.

Despite all of these oppositions in his life, Jake continues to work hard to build his social media empire. Looking at all the many strategies he has already successfully executed from such a young age, and I have no doubts that Jake will continue to push the boundaries of social media and content creation in the years to come.

What About Social Media Success Can We Learn From Jake Paul?

Quick Follower Growth Through First-Mover Advantage

When a new social media service pops up, there’s so much opportunity to quickly rack up a huge number of followers simply by being one of the early content creators on that platform. This was the case for the Paul brothers on Vine. After the fall of Vine, the Paul brothers were able to migrate their Vine fans over to YouTube.

Know Your Audience

Jake has a very good understanding of who his audience is. He knows that his audience is young. By knowing the age group that the majority of his audience falls under, Jake is then able to tailor his content in a way that captures his audience’s attention most effectively. Through high-energy prank videos and daring stunts, Jake is able to supply his audience with the content that they want. As a YouTuber, you can get an idea of who your main audience is by accessing your channel’s analytics.

Commitment To Consistent Delivery of Audience-Centered Content

Jake made a serious commitment to delivering audience-centered content. Jake moved into a house full of other teenagers also committed to content creation, and they all filmed themselves doing pranks and stunts every day.

Get the ultimate guide to growing your YouTube subscribers

Do you want to be a YouTuber? If you desire to be a YouTuber yet not knowing how to edit a video, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is a lot to learn about YouTube success from Jake Paul. With more than 300 hours of video uploaded onto YouTube every minute by more than ten million content creators, standing out from the competition and becoming a YouTube star can seem impossible. But, Jake Paul managed to achieve that in a short amount of time.

How Old Is Jake Paul?

Twenty-three-year-old Jake Joseph Paul was born in Cleveland, Ohio, the U.S. on January 17, 1997, to realtor father Greg Paul and nurse mother, Pam Stepnick.

Logan Paul and Jake Paul

He and his older brother, Logan, grew up in Westlake, Ohio, and played a lot of football together growing up. Jake’s childhood dream was to play for the NFL. Thinking they might enjoy filming themselves playing football, their father got them a camera. With this camera, Jake and his brother began filming themselves doing skits, pranks, and scripted videos.

Jake’s favorite YouTube channel at the time was “Smosh,” featuring the comedic duo Ian Hecox and Anthony Padilla. Smosh was such an inspiration to them that the two Paul brothers started their own channel, “Zoosh” (notice the similar-sounding channel name?) - their old Zoosh channel and videos are still publicly available on YouTube.

For the majority of his years in school, Jake was the class clown. As he got older, though, he focused on football and wrestling and made it into his school’s varsity wrestling team. Around this time, Jake also began to contemplate what he would do after high school. Figuring he wanted to join the U.S. Navy SEALs, Jake started training for recruitment.

But before Jake fully invested his energy into training for the U.S. Navy SEALS, his brother, Logan, convinced him to make videos with him again (by this time, Logan had already built up a large following on Vine, the short-form video hosting service).

Image resource: BBC NEWS

Together with his older brother Logan, Jake also amassed a large following and eventually began receiving paid sponsorships, at which point Jake realized that he could make a career out of video content creation.

Curious, young, and adventurous, at the age of seventeen, after discussing with his mother, Jake dropped out of high school, put aside his pursuit to join the Navy SEALs, and moved to Los Angeles without much of a plan.

Jake Paul and Disney

Not wasting a single day in L.A., Jake went straight to taking acting and improv classes, growing his social media, and networking with everyone he could meet in the entertainment industry. In 2015, Jake auditioned for Disney Channel’s comedy series “Bizaardvark” and successfully landed the role of “Dirk.” However, the Disney Channel grew more and more uncomfortable with Jake’s growing image as an outrageous teenager. After Jake made it onto the KTLA 5 news for the noise complaints around his mansion, the Disney Channel fired him from Bizaardvark.


Image resource:tubefilter.com

Team 10

In 2016, with all of his many exciting experiences, Jake put together a humorous and motivational memoir titled “You Gotta Want It.” As his own social media channels kept on growing rapidly, Jake launched “Team 10,” his own influencer management agency comprised of other teen social media influencers. In order to collaborate with one another more easily, they all moved in together to a Beverly Grove mansion that rents for $17,000 USD a month. After Jake publicized his address, the mansion attracted so many fans that neighbors filed multiple noise complaints and even contemplated filing a class-action public nuisance lawsuit against Jake.

More than a home, the mansion became a film set. The teenage tenants filmed themselves pranking one another and being as outrageous as teenagers can possibly be.

Image resource:venturebeat.com

On May 30, 2017, Jake uploaded a rap music video with Team 10 titled “It’s Everyday Bro.” While Jake is no stranger to making popular videos, the number of views this music video garnered was on another level. The stark difference between the high production quality of the video and the unimpressive lyrical content may have been the perfect combination that catapulted the video’s success.

As it always happens with all videos that go viral, many YouTubers jumped on the bandwagon and made their own reaction videos to “It’s Everyday Bro,” mostly making fun of Jake. Some big-name YouTubers, including his own brother, even went as far as producing their own “diss track” music video. This drama created even more heavy traffic around Jake, which he cleverly responded with more video content.

Despite all of these oppositions in his life, Jake continues to work hard to build his social media empire. Looking at all the many strategies he has already successfully executed from such a young age, and I have no doubts that Jake will continue to push the boundaries of social media and content creation in the years to come.

What About Social Media Success Can We Learn From Jake Paul?

Quick Follower Growth Through First-Mover Advantage

When a new social media service pops up, there’s so much opportunity to quickly rack up a huge number of followers simply by being one of the early content creators on that platform. This was the case for the Paul brothers on Vine. After the fall of Vine, the Paul brothers were able to migrate their Vine fans over to YouTube.

Know Your Audience

Jake has a very good understanding of who his audience is. He knows that his audience is young. By knowing the age group that the majority of his audience falls under, Jake is then able to tailor his content in a way that captures his audience’s attention most effectively. Through high-energy prank videos and daring stunts, Jake is able to supply his audience with the content that they want. As a YouTuber, you can get an idea of who your main audience is by accessing your channel’s analytics.

Commitment To Consistent Delivery of Audience-Centered Content

Jake made a serious commitment to delivering audience-centered content. Jake moved into a house full of other teenagers also committed to content creation, and they all filmed themselves doing pranks and stunts every day.

Get the ultimate guide to growing your YouTube subscribers

Do you want to be a YouTuber? If you desire to be a YouTuber yet not knowing how to edit a video, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett