Pioneering Video Content Creation via Google Trends Study

How to Use Google Trends to Come up with Video Ideas [Easy Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

How To Get Paid on YouTube - From AdSense to Your Bank Account

How To Get Paid on YouTube - From AdSense to your Bank Account

Richard Bennett

Oct 26, 2023• Proven solutions

0

YouTube is more than a video sharing social network; here’s how to get paid on YouTube. Having an active YouTube channel with decent monthly views can earn you income through advertising. If your channel is set up properly, Google can place ads over your YouTube videos and you can earn money based on how many people see or click on (depends on the ad) those ads while watching your videos.

1. The Requirements for YouTube Monetization
2. How to Enable Monetization for Your YouTube Channel
3. Linking Your Bank Account to Your AdSense Account
4. Receiving Payments

Many vloggers receive direct bank deposits of their ad-based revenues every month. In this article, we’ll show you how to monetize your YouTube Channel and how to receive payments to your bank account.

Making Your YouTube Videos Better with Filmora

If you want to earn more money with YouTube videos, your video should be stand out. To achieve that, you should use a powerful video editing software as well. Here, I recommend Wondershare Filmora video editor . As one of the most widely used video editing software among YouTubers, Filmora provides lots of templates and effects which allows you to edit faster and better.

Part 1: The Requirements for YouTube Monetization

Meeting the minimum requirement for YouTube monetization is probably the hardest part of this whole process. About a month ago, you had to have 10,000 lifetime views on your YouTube channel to qualify for monetization. However, earlier this year, Google changed their eligibility requirements and made them even tougher.

As of February 20, 2018, YouTube channels need to have accumulated 4000 hours of ‘watch time’ over the past 12 months and no less than 1000 subscribers to qualify for monetization. If you do not meet these requirements you cannot join the YouTube Partner Program and monetize your YouTube channel.

So, the first step to successful monetization on YouTube is to actually grow your channel. You need to create videos that will attract viewers and engage your audience. You also need to get people to subscribe because this is really what will grow your YouTube channel over time.

Part 2: How To Enable Monetization for Your YouTube Channel

Here’s the step-by-step process for monetizing your YouTube Channel, for those who are qualified.

1. Log in to your YouTube account.
2. Find your account icon in the top right corner. Click it to find the ‘Creator Studio’ button.
3. Click the ‘Creator Studio’ button.
4. Click the ‘Channel’ option in the left side menu.
5. You’ll see a drop-down menu under ‘Channel’. Click on ‘Status and Features’. This is actually the first option on the menu. It should open by default once you click the ‘Channel’ button.
6. Look through the ‘Status and Features’ page and click the ‘Enable’ button beside monetization.

1. Clicking the ‘Enable’ button should lead you to another page where the guidelines for monetization are explained. Take the time to read through the guidelines and understand the dos and don’ts of YouTube monetization.
2. Once you’ve looked through the guidelines, click the ‘Enable my account’ button to proceed. This will lead you to a page where you’ll be prompted to join the YouTube Partner Program.
3. Read through the YouTube Partner Program terms, check the appropriate boxes, and click the ‘accept’ button.
4. You’ll be prompted to link an AdSense account.
5. Connect an existing AdSense account if you have one or create a new one.
6. Once you’re done linking an AdSense account, you’ll be redirected to YouTube. There, select the type of ads you want to run under ‘Monetization Preferences’.
7. Click the submit button and wait to find out if your account is approved for monetization.

According to YouTube, it can take up to a week for a decision to be reached on your application.

YouTube will not review your monetization application until you’ve met their eligibility criteria. Even then, your application may be declined if your videos do not follow the community guidelines (i.e. channels which simply repost content from other channels will not be monetized).

Not all videos can be monetized. While there are legal ways to create videos consisting of imagery and footage belonging to others, be aware that such videos are not always eligible for monetization. YouTube will only monetize videos that you own. So, posting videos which do not belong to you or which include copyrighted content can cause your monetization application to be declined.

Part 3: Linking Your Bank Account To Your AdSense Account

AdSense offers a variety of payment options including mailed checks and Western Union transfers. However, these options may not be available to you depending on where you’re based. AdSense does make payments through electronic wire transfer (EFT – Electronic funds transfer) to virtually every country in the world, and this is the preferred payment option for most people.

To have your earnings deposited directly into your account through EFT, you’ll need to link your bank account to your AdSense account.

Here’s a step-by-step guide for linking your bank account to your AdSense account.

1. Log in to AdSense via: www.google.com/adsense/start
2. Click the ‘Settings’ button in the left panel menu
3. Under ‘Settings’, click ‘Payments’.
4. On the ‘Payments’ page, click ‘Manage payment options’.
5. Click ‘Add payment method’.
6. Next, you’ll be prompted to add your bank account details. In general, you will be asked to provide the following:
   1. Name on the account / account holder’s name
   2. Bank account number
   3. Bank name
   4. Bank SWIFT code
   5. Depending on where you are based, additional information may be required.
7. Ensure that the name on your AdSense account matches the name on the bank account you provide. To edit your AdSense name, click the ‘Manage settings’ button also on the Payments page.

Part 4: Receiving Payments

To get paid by AdSense, you need to reach the $100 threshold. You may wish to set a higher threshold but as a rule, earnings below the $100 will not be processed for payment (you will still receive the money, it will just keep adding up until it gets to $100 and then you’ll be paid).

Also, bear in mind that AdSense follows a monthly payment cycle. This means that a month’s earnings (assuming they meet the threshold requirement) will be paid next month. Usually, direct deposit payments will be processed between the 21st and 26th of every month. That said, it can take up to 10 days for electronic wire payments to be received.

In addition to reaching the payment threshold, be sure that you have no payment hold on your AdSense account. A payment hold can cause your earnings to be withheld even if it has reached the payment threshold.

To avoid a payment hold, be sure to provide the necessary tax information, verify your identity and your address, make sure the bank account linked to your AdSense is verified, and make sure you have not violated any of YouTube’s guidelines and community rules.

Conclusion

Depending on your vlogging skills and the nature of your content (some types of videos get more attention than others), it can take a while for you to be eligible for monetization. And even when you’ve successfully monetized your channel, getting enough views to reach the payment threshold can be tough.

Don’t let this discourage you from working towards earning income from your YouTube channel. Just focus on creating a YouTube channel people will want to watch. That’s how to get paid on YouTube - be sticking with your channel long enough for it to grow.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

YouTube is more than a video sharing social network; here’s how to get paid on YouTube. Having an active YouTube channel with decent monthly views can earn you income through advertising. If your channel is set up properly, Google can place ads over your YouTube videos and you can earn money based on how many people see or click on (depends on the ad) those ads while watching your videos.

1. The Requirements for YouTube Monetization
2. How to Enable Monetization for Your YouTube Channel
3. Linking Your Bank Account to Your AdSense Account
4. Receiving Payments

Many vloggers receive direct bank deposits of their ad-based revenues every month. In this article, we’ll show you how to monetize your YouTube Channel and how to receive payments to your bank account.

Making Your YouTube Videos Better with Filmora

If you want to earn more money with YouTube videos, your video should be stand out. To achieve that, you should use a powerful video editing software as well. Here, I recommend Wondershare Filmora video editor . As one of the most widely used video editing software among YouTubers, Filmora provides lots of templates and effects which allows you to edit faster and better.

Part 1: The Requirements for YouTube Monetization

Meeting the minimum requirement for YouTube monetization is probably the hardest part of this whole process. About a month ago, you had to have 10,000 lifetime views on your YouTube channel to qualify for monetization. However, earlier this year, Google changed their eligibility requirements and made them even tougher.

As of February 20, 2018, YouTube channels need to have accumulated 4000 hours of ‘watch time’ over the past 12 months and no less than 1000 subscribers to qualify for monetization. If you do not meet these requirements you cannot join the YouTube Partner Program and monetize your YouTube channel.

So, the first step to successful monetization on YouTube is to actually grow your channel. You need to create videos that will attract viewers and engage your audience. You also need to get people to subscribe because this is really what will grow your YouTube channel over time.

Part 2: How To Enable Monetization for Your YouTube Channel

Here’s the step-by-step process for monetizing your YouTube Channel, for those who are qualified.

1. Log in to your YouTube account.
2. Find your account icon in the top right corner. Click it to find the ‘Creator Studio’ button.
3. Click the ‘Creator Studio’ button.
4. Click the ‘Channel’ option in the left side menu.
5. You’ll see a drop-down menu under ‘Channel’. Click on ‘Status and Features’. This is actually the first option on the menu. It should open by default once you click the ‘Channel’ button.
6. Look through the ‘Status and Features’ page and click the ‘Enable’ button beside monetization.

1. Clicking the ‘Enable’ button should lead you to another page where the guidelines for monetization are explained. Take the time to read through the guidelines and understand the dos and don’ts of YouTube monetization.
2. Once you’ve looked through the guidelines, click the ‘Enable my account’ button to proceed. This will lead you to a page where you’ll be prompted to join the YouTube Partner Program.
3. Read through the YouTube Partner Program terms, check the appropriate boxes, and click the ‘accept’ button.
4. You’ll be prompted to link an AdSense account.
5. Connect an existing AdSense account if you have one or create a new one.
6. Once you’re done linking an AdSense account, you’ll be redirected to YouTube. There, select the type of ads you want to run under ‘Monetization Preferences’.
7. Click the submit button and wait to find out if your account is approved for monetization.

According to YouTube, it can take up to a week for a decision to be reached on your application.

YouTube will not review your monetization application until you’ve met their eligibility criteria. Even then, your application may be declined if your videos do not follow the community guidelines (i.e. channels which simply repost content from other channels will not be monetized).

Not all videos can be monetized. While there are legal ways to create videos consisting of imagery and footage belonging to others, be aware that such videos are not always eligible for monetization. YouTube will only monetize videos that you own. So, posting videos which do not belong to you or which include copyrighted content can cause your monetization application to be declined.

Part 3: Linking Your Bank Account To Your AdSense Account

AdSense offers a variety of payment options including mailed checks and Western Union transfers. However, these options may not be available to you depending on where you’re based. AdSense does make payments through electronic wire transfer (EFT – Electronic funds transfer) to virtually every country in the world, and this is the preferred payment option for most people.

To have your earnings deposited directly into your account through EFT, you’ll need to link your bank account to your AdSense account.

Here’s a step-by-step guide for linking your bank account to your AdSense account.

1. Log in to AdSense via: www.google.com/adsense/start
2. Click the ‘Settings’ button in the left panel menu
3. Under ‘Settings’, click ‘Payments’.
4. On the ‘Payments’ page, click ‘Manage payment options’.
5. Click ‘Add payment method’.
6. Next, you’ll be prompted to add your bank account details. In general, you will be asked to provide the following:
   1. Name on the account / account holder’s name
   2. Bank account number
   3. Bank name
   4. Bank SWIFT code
   5. Depending on where you are based, additional information may be required.
7. Ensure that the name on your AdSense account matches the name on the bank account you provide. To edit your AdSense name, click the ‘Manage settings’ button also on the Payments page.

Part 4: Receiving Payments

To get paid by AdSense, you need to reach the $100 threshold. You may wish to set a higher threshold but as a rule, earnings below the $100 will not be processed for payment (you will still receive the money, it will just keep adding up until it gets to $100 and then you’ll be paid).

Also, bear in mind that AdSense follows a monthly payment cycle. This means that a month’s earnings (assuming they meet the threshold requirement) will be paid next month. Usually, direct deposit payments will be processed between the 21st and 26th of every month. That said, it can take up to 10 days for electronic wire payments to be received.

In addition to reaching the payment threshold, be sure that you have no payment hold on your AdSense account. A payment hold can cause your earnings to be withheld even if it has reached the payment threshold.

To avoid a payment hold, be sure to provide the necessary tax information, verify your identity and your address, make sure the bank account linked to your AdSense is verified, and make sure you have not violated any of YouTube’s guidelines and community rules.

Conclusion

Depending on your vlogging skills and the nature of your content (some types of videos get more attention than others), it can take a while for you to be eligible for monetization. And even when you’ve successfully monetized your channel, getting enough views to reach the payment threshold can be tough.

Don’t let this discourage you from working towards earning income from your YouTube channel. Just focus on creating a YouTube channel people will want to watch. That’s how to get paid on YouTube - be sticking with your channel long enough for it to grow.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

YouTube is more than a video sharing social network; here’s how to get paid on YouTube. Having an active YouTube channel with decent monthly views can earn you income through advertising. If your channel is set up properly, Google can place ads over your YouTube videos and you can earn money based on how many people see or click on (depends on the ad) those ads while watching your videos.

1. The Requirements for YouTube Monetization
2. How to Enable Monetization for Your YouTube Channel
3. Linking Your Bank Account to Your AdSense Account
4. Receiving Payments

Many vloggers receive direct bank deposits of their ad-based revenues every month. In this article, we’ll show you how to monetize your YouTube Channel and how to receive payments to your bank account.

Making Your YouTube Videos Better with Filmora

If you want to earn more money with YouTube videos, your video should be stand out. To achieve that, you should use a powerful video editing software as well. Here, I recommend Wondershare Filmora video editor . As one of the most widely used video editing software among YouTubers, Filmora provides lots of templates and effects which allows you to edit faster and better.

Part 1: The Requirements for YouTube Monetization

Meeting the minimum requirement for YouTube monetization is probably the hardest part of this whole process. About a month ago, you had to have 10,000 lifetime views on your YouTube channel to qualify for monetization. However, earlier this year, Google changed their eligibility requirements and made them even tougher.

As of February 20, 2018, YouTube channels need to have accumulated 4000 hours of ‘watch time’ over the past 12 months and no less than 1000 subscribers to qualify for monetization. If you do not meet these requirements you cannot join the YouTube Partner Program and monetize your YouTube channel.

So, the first step to successful monetization on YouTube is to actually grow your channel. You need to create videos that will attract viewers and engage your audience. You also need to get people to subscribe because this is really what will grow your YouTube channel over time.

Part 2: How To Enable Monetization for Your YouTube Channel

Here’s the step-by-step process for monetizing your YouTube Channel, for those who are qualified.

1. Log in to your YouTube account.
2. Find your account icon in the top right corner. Click it to find the ‘Creator Studio’ button.
3. Click the ‘Creator Studio’ button.
4. Click the ‘Channel’ option in the left side menu.
5. You’ll see a drop-down menu under ‘Channel’. Click on ‘Status and Features’. This is actually the first option on the menu. It should open by default once you click the ‘Channel’ button.
6. Look through the ‘Status and Features’ page and click the ‘Enable’ button beside monetization.

1. Clicking the ‘Enable’ button should lead you to another page where the guidelines for monetization are explained. Take the time to read through the guidelines and understand the dos and don’ts of YouTube monetization.
2. Once you’ve looked through the guidelines, click the ‘Enable my account’ button to proceed. This will lead you to a page where you’ll be prompted to join the YouTube Partner Program.
3. Read through the YouTube Partner Program terms, check the appropriate boxes, and click the ‘accept’ button.
4. You’ll be prompted to link an AdSense account.
5. Connect an existing AdSense account if you have one or create a new one.
6. Once you’re done linking an AdSense account, you’ll be redirected to YouTube. There, select the type of ads you want to run under ‘Monetization Preferences’.
7. Click the submit button and wait to find out if your account is approved for monetization.

According to YouTube, it can take up to a week for a decision to be reached on your application.

YouTube will not review your monetization application until you’ve met their eligibility criteria. Even then, your application may be declined if your videos do not follow the community guidelines (i.e. channels which simply repost content from other channels will not be monetized).

Not all videos can be monetized. While there are legal ways to create videos consisting of imagery and footage belonging to others, be aware that such videos are not always eligible for monetization. YouTube will only monetize videos that you own. So, posting videos which do not belong to you or which include copyrighted content can cause your monetization application to be declined.

Part 3: Linking Your Bank Account To Your AdSense Account

AdSense offers a variety of payment options including mailed checks and Western Union transfers. However, these options may not be available to you depending on where you’re based. AdSense does make payments through electronic wire transfer (EFT – Electronic funds transfer) to virtually every country in the world, and this is the preferred payment option for most people.

To have your earnings deposited directly into your account through EFT, you’ll need to link your bank account to your AdSense account.

Here’s a step-by-step guide for linking your bank account to your AdSense account.

1. Log in to AdSense via: www.google.com/adsense/start
2. Click the ‘Settings’ button in the left panel menu
3. Under ‘Settings’, click ‘Payments’.
4. On the ‘Payments’ page, click ‘Manage payment options’.
5. Click ‘Add payment method’.
6. Next, you’ll be prompted to add your bank account details. In general, you will be asked to provide the following:
   1. Name on the account / account holder’s name
   2. Bank account number
   3. Bank name
   4. Bank SWIFT code
   5. Depending on where you are based, additional information may be required.
7. Ensure that the name on your AdSense account matches the name on the bank account you provide. To edit your AdSense name, click the ‘Manage settings’ button also on the Payments page.

Part 4: Receiving Payments

To get paid by AdSense, you need to reach the $100 threshold. You may wish to set a higher threshold but as a rule, earnings below the $100 will not be processed for payment (you will still receive the money, it will just keep adding up until it gets to $100 and then you’ll be paid).

Also, bear in mind that AdSense follows a monthly payment cycle. This means that a month’s earnings (assuming they meet the threshold requirement) will be paid next month. Usually, direct deposit payments will be processed between the 21st and 26th of every month. That said, it can take up to 10 days for electronic wire payments to be received.

In addition to reaching the payment threshold, be sure that you have no payment hold on your AdSense account. A payment hold can cause your earnings to be withheld even if it has reached the payment threshold.

To avoid a payment hold, be sure to provide the necessary tax information, verify your identity and your address, make sure the bank account linked to your AdSense is verified, and make sure you have not violated any of YouTube’s guidelines and community rules.

Conclusion

Depending on your vlogging skills and the nature of your content (some types of videos get more attention than others), it can take a while for you to be eligible for monetization. And even when you’ve successfully monetized your channel, getting enough views to reach the payment threshold can be tough.

Don’t let this discourage you from working towards earning income from your YouTube channel. Just focus on creating a YouTube channel people will want to watch. That’s how to get paid on YouTube - be sticking with your channel long enough for it to grow.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

YouTube is more than a video sharing social network; here’s how to get paid on YouTube. Having an active YouTube channel with decent monthly views can earn you income through advertising. If your channel is set up properly, Google can place ads over your YouTube videos and you can earn money based on how many people see or click on (depends on the ad) those ads while watching your videos.

1. The Requirements for YouTube Monetization
2. How to Enable Monetization for Your YouTube Channel
3. Linking Your Bank Account to Your AdSense Account
4. Receiving Payments

Many vloggers receive direct bank deposits of their ad-based revenues every month. In this article, we’ll show you how to monetize your YouTube Channel and how to receive payments to your bank account.

Making Your YouTube Videos Better with Filmora

If you want to earn more money with YouTube videos, your video should be stand out. To achieve that, you should use a powerful video editing software as well. Here, I recommend Wondershare Filmora video editor . As one of the most widely used video editing software among YouTubers, Filmora provides lots of templates and effects which allows you to edit faster and better.

Part 1: The Requirements for YouTube Monetization

Meeting the minimum requirement for YouTube monetization is probably the hardest part of this whole process. About a month ago, you had to have 10,000 lifetime views on your YouTube channel to qualify for monetization. However, earlier this year, Google changed their eligibility requirements and made them even tougher.

As of February 20, 2018, YouTube channels need to have accumulated 4000 hours of ‘watch time’ over the past 12 months and no less than 1000 subscribers to qualify for monetization. If you do not meet these requirements you cannot join the YouTube Partner Program and monetize your YouTube channel.

So, the first step to successful monetization on YouTube is to actually grow your channel. You need to create videos that will attract viewers and engage your audience. You also need to get people to subscribe because this is really what will grow your YouTube channel over time.

Part 2: How To Enable Monetization for Your YouTube Channel

Here’s the step-by-step process for monetizing your YouTube Channel, for those who are qualified.

1. Log in to your YouTube account.
2. Find your account icon in the top right corner. Click it to find the ‘Creator Studio’ button.
3. Click the ‘Creator Studio’ button.
4. Click the ‘Channel’ option in the left side menu.
5. You’ll see a drop-down menu under ‘Channel’. Click on ‘Status and Features’. This is actually the first option on the menu. It should open by default once you click the ‘Channel’ button.
6. Look through the ‘Status and Features’ page and click the ‘Enable’ button beside monetization.

1. Clicking the ‘Enable’ button should lead you to another page where the guidelines for monetization are explained. Take the time to read through the guidelines and understand the dos and don’ts of YouTube monetization.
2. Once you’ve looked through the guidelines, click the ‘Enable my account’ button to proceed. This will lead you to a page where you’ll be prompted to join the YouTube Partner Program.
3. Read through the YouTube Partner Program terms, check the appropriate boxes, and click the ‘accept’ button.
4. You’ll be prompted to link an AdSense account.
5. Connect an existing AdSense account if you have one or create a new one.
6. Once you’re done linking an AdSense account, you’ll be redirected to YouTube. There, select the type of ads you want to run under ‘Monetization Preferences’.
7. Click the submit button and wait to find out if your account is approved for monetization.

According to YouTube, it can take up to a week for a decision to be reached on your application.

YouTube will not review your monetization application until you’ve met their eligibility criteria. Even then, your application may be declined if your videos do not follow the community guidelines (i.e. channels which simply repost content from other channels will not be monetized).

Not all videos can be monetized. While there are legal ways to create videos consisting of imagery and footage belonging to others, be aware that such videos are not always eligible for monetization. YouTube will only monetize videos that you own. So, posting videos which do not belong to you or which include copyrighted content can cause your monetization application to be declined.

Part 3: Linking Your Bank Account To Your AdSense Account

AdSense offers a variety of payment options including mailed checks and Western Union transfers. However, these options may not be available to you depending on where you’re based. AdSense does make payments through electronic wire transfer (EFT – Electronic funds transfer) to virtually every country in the world, and this is the preferred payment option for most people.

To have your earnings deposited directly into your account through EFT, you’ll need to link your bank account to your AdSense account.

Here’s a step-by-step guide for linking your bank account to your AdSense account.

1. Log in to AdSense via: www.google.com/adsense/start
2. Click the ‘Settings’ button in the left panel menu
3. Under ‘Settings’, click ‘Payments’.
4. On the ‘Payments’ page, click ‘Manage payment options’.
5. Click ‘Add payment method’.
6. Next, you’ll be prompted to add your bank account details. In general, you will be asked to provide the following:
   1. Name on the account / account holder’s name
   2. Bank account number
   3. Bank name
   4. Bank SWIFT code
   5. Depending on where you are based, additional information may be required.
7. Ensure that the name on your AdSense account matches the name on the bank account you provide. To edit your AdSense name, click the ‘Manage settings’ button also on the Payments page.

Part 4: Receiving Payments

To get paid by AdSense, you need to reach the $100 threshold. You may wish to set a higher threshold but as a rule, earnings below the $100 will not be processed for payment (you will still receive the money, it will just keep adding up until it gets to $100 and then you’ll be paid).

Also, bear in mind that AdSense follows a monthly payment cycle. This means that a month’s earnings (assuming they meet the threshold requirement) will be paid next month. Usually, direct deposit payments will be processed between the 21st and 26th of every month. That said, it can take up to 10 days for electronic wire payments to be received.

In addition to reaching the payment threshold, be sure that you have no payment hold on your AdSense account. A payment hold can cause your earnings to be withheld even if it has reached the payment threshold.

To avoid a payment hold, be sure to provide the necessary tax information, verify your identity and your address, make sure the bank account linked to your AdSense is verified, and make sure you have not violated any of YouTube’s guidelines and community rules.

Conclusion

Depending on your vlogging skills and the nature of your content (some types of videos get more attention than others), it can take a while for you to be eligible for monetization. And even when you’ve successfully monetized your channel, getting enough views to reach the payment threshold can be tough.

Don’t let this discourage you from working towards earning income from your YouTube channel. Just focus on creating a YouTube channel people will want to watch. That’s how to get paid on YouTube - be sticking with your channel long enough for it to grow.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett