Navigate Your Way to Partner Status via a Quick 10K View Achievement

How to Become A YouTube Partner

Richard Bennett

Oct 26, 2023• Proven solutions

0

Navin explains this issue really clearly.

YouTube announced changes to its Partnership Program for some time. For a long time, anybody who had an account in good standing could monetize their videos and start earning ad revenue, but now you need to have 10,000 views to qualify.

My first thought was that this isn’t fair. Small channels shouldn’t be barred from trying to earn money.

I was prepared to go to war over this. Or do an angry blog post. One of those.

However, when you consider YouTube’s reasons for imposing this milestone, it actually starts to make a lot of sense. Here are 4 reasons why this will be a good thing for creators.

1. 10,000 isn’t a crazy number

This is actually a very do-able number for a smaller channel if the creator works hard at growing their audience. Remember that this is cumulative – you don’t need to get 10,000 views on a single video.

Say you receive about 100 views per video and post once a week. It would take you about 2 years to reach 10,000 at that rate, except that it wouldn’t because if you’re putting out good content on that reliable a schedule your channel will be growing (even if it’s slow).

If you get 500 views per video and post every week, you’ll reach 10,000 in about 5 months.

2. 10,000 views aren’t worth much money

Earning money from ad revenue has always been tough. This is just a little extra weight.

How much money could you earn off of 10,000 views, anyways? Not much.

You need to earn $50 in ad revenue to be paid out, and 10,000 views wouldn’t have gotten you there. You would have had to have passed this milestone anyways to actually see any money.

It’s too hard to put an exact number on the money you could have earned from your first 10,000 views – there are too many variables – but considering that smaller channels get lower-paying ads we’re probably talking about pocket change.

3. Inappropriate content won’t be monetized

YouTube has been having issues with advertisers lately. A lot of brands have been justifiably miffed that their products are appearing next to some violent, threatening, objectively offensive content. Anyone could monetize, and some pretty bad eggs took advantage of that.

Now that channels will be applying for YouTube’s Partnership Program instead of simply activating the feature, there can be a real screening process. Channels with content that violates YouTube’s Community Guidelines can be barred from monetization.

4. Thieves won’t profit

There are people out there who want views, subscribers, and nice comments but who do not want to put any real work into getting them. It isn’t uncommon for someone like this to download a video they like and post it to their own channel.

This reposted video will steal views and ad revenue away from the real post on the creator’s channel.

Having a review process for the Partnership Program will help ensure that these content thieves are caught before they can make any money.

YouTube also recently made it easier to report users for impersonation, regardless of how many views they have.

TheGamingGuy looked into people who had stolen his logo and found out they had also stolen whole videos from other YouTubers.

There are clear benefits to this new milestone, but there are also some questions remaining.

How does this change stop content thieves from taking views and ad revenue from creators?

It will help stop them from making money themselves, but not from siphoning away views from other channels. The impersonation rules only apply if somebody is pretending to be another creator. You can steal and repost someone’s content without pretending to be them.

This new rule does take away money as an incentive for stealing content, but a lot of people doing this probably aren’t in it for the money. They might just be misguided fans who want to repost videos they enjoy.

Could this affect your CPM?

Competition plays a huge role in how much YouTubers earn from ad revenue. Some genres are bigger on YouTube than others and, the more popular your genre is, the more options advertisers have. The more competition there is for higher-paying ads, the larger your channel has to be to get them.

Could this new milestone decrease competition in some genres?

Leave a comment to let me know what you think. Jayaprakash, one of our members here, also started an active forum thread on this issue so make sure to join that discussion too!

Touch Up YouTube Videos with Effects in Filmora

You can check our tips and tricks about how to get more views, and here is one thing that need to remember that content is the king. To polish your video content, you can use some YouTube video editing software to remove unwanted clips, add texts and titles, apply filters, create attractive channel arts such as banner and thumbnail. Here, I recommend Wondershare Filmora .

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Navin explains this issue really clearly.

YouTube announced changes to its Partnership Program for some time. For a long time, anybody who had an account in good standing could monetize their videos and start earning ad revenue, but now you need to have 10,000 views to qualify.

My first thought was that this isn’t fair. Small channels shouldn’t be barred from trying to earn money.

I was prepared to go to war over this. Or do an angry blog post. One of those.

However, when you consider YouTube’s reasons for imposing this milestone, it actually starts to make a lot of sense. Here are 4 reasons why this will be a good thing for creators.

1. 10,000 isn’t a crazy number

This is actually a very do-able number for a smaller channel if the creator works hard at growing their audience. Remember that this is cumulative – you don’t need to get 10,000 views on a single video.

Say you receive about 100 views per video and post once a week. It would take you about 2 years to reach 10,000 at that rate, except that it wouldn’t because if you’re putting out good content on that reliable a schedule your channel will be growing (even if it’s slow).

If you get 500 views per video and post every week, you’ll reach 10,000 in about 5 months.

2. 10,000 views aren’t worth much money

Earning money from ad revenue has always been tough. This is just a little extra weight.

How much money could you earn off of 10,000 views, anyways? Not much.

You need to earn $50 in ad revenue to be paid out, and 10,000 views wouldn’t have gotten you there. You would have had to have passed this milestone anyways to actually see any money.

It’s too hard to put an exact number on the money you could have earned from your first 10,000 views – there are too many variables – but considering that smaller channels get lower-paying ads we’re probably talking about pocket change.

3. Inappropriate content won’t be monetized

YouTube has been having issues with advertisers lately. A lot of brands have been justifiably miffed that their products are appearing next to some violent, threatening, objectively offensive content. Anyone could monetize, and some pretty bad eggs took advantage of that.

Now that channels will be applying for YouTube’s Partnership Program instead of simply activating the feature, there can be a real screening process. Channels with content that violates YouTube’s Community Guidelines can be barred from monetization.

4. Thieves won’t profit

There are people out there who want views, subscribers, and nice comments but who do not want to put any real work into getting them. It isn’t uncommon for someone like this to download a video they like and post it to their own channel.

This reposted video will steal views and ad revenue away from the real post on the creator’s channel.

Having a review process for the Partnership Program will help ensure that these content thieves are caught before they can make any money.

YouTube also recently made it easier to report users for impersonation, regardless of how many views they have.

TheGamingGuy looked into people who had stolen his logo and found out they had also stolen whole videos from other YouTubers.

There are clear benefits to this new milestone, but there are also some questions remaining.

How does this change stop content thieves from taking views and ad revenue from creators?

It will help stop them from making money themselves, but not from siphoning away views from other channels. The impersonation rules only apply if somebody is pretending to be another creator. You can steal and repost someone’s content without pretending to be them.

This new rule does take away money as an incentive for stealing content, but a lot of people doing this probably aren’t in it for the money. They might just be misguided fans who want to repost videos they enjoy.

Could this affect your CPM?

Competition plays a huge role in how much YouTubers earn from ad revenue. Some genres are bigger on YouTube than others and, the more popular your genre is, the more options advertisers have. The more competition there is for higher-paying ads, the larger your channel has to be to get them.

Could this new milestone decrease competition in some genres?

Leave a comment to let me know what you think. Jayaprakash, one of our members here, also started an active forum thread on this issue so make sure to join that discussion too!

Touch Up YouTube Videos with Effects in Filmora

You can check our tips and tricks about how to get more views, and here is one thing that need to remember that content is the king. To polish your video content, you can use some YouTube video editing software to remove unwanted clips, add texts and titles, apply filters, create attractive channel arts such as banner and thumbnail. Here, I recommend Wondershare Filmora .

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Navin explains this issue really clearly.

YouTube announced changes to its Partnership Program for some time. For a long time, anybody who had an account in good standing could monetize their videos and start earning ad revenue, but now you need to have 10,000 views to qualify.

My first thought was that this isn’t fair. Small channels shouldn’t be barred from trying to earn money.

I was prepared to go to war over this. Or do an angry blog post. One of those.

However, when you consider YouTube’s reasons for imposing this milestone, it actually starts to make a lot of sense. Here are 4 reasons why this will be a good thing for creators.

1. 10,000 isn’t a crazy number

This is actually a very do-able number for a smaller channel if the creator works hard at growing their audience. Remember that this is cumulative – you don’t need to get 10,000 views on a single video.

Say you receive about 100 views per video and post once a week. It would take you about 2 years to reach 10,000 at that rate, except that it wouldn’t because if you’re putting out good content on that reliable a schedule your channel will be growing (even if it’s slow).

If you get 500 views per video and post every week, you’ll reach 10,000 in about 5 months.

2. 10,000 views aren’t worth much money

Earning money from ad revenue has always been tough. This is just a little extra weight.

How much money could you earn off of 10,000 views, anyways? Not much.

You need to earn $50 in ad revenue to be paid out, and 10,000 views wouldn’t have gotten you there. You would have had to have passed this milestone anyways to actually see any money.

It’s too hard to put an exact number on the money you could have earned from your first 10,000 views – there are too many variables – but considering that smaller channels get lower-paying ads we’re probably talking about pocket change.

3. Inappropriate content won’t be monetized

YouTube has been having issues with advertisers lately. A lot of brands have been justifiably miffed that their products are appearing next to some violent, threatening, objectively offensive content. Anyone could monetize, and some pretty bad eggs took advantage of that.

Now that channels will be applying for YouTube’s Partnership Program instead of simply activating the feature, there can be a real screening process. Channels with content that violates YouTube’s Community Guidelines can be barred from monetization.

4. Thieves won’t profit

There are people out there who want views, subscribers, and nice comments but who do not want to put any real work into getting them. It isn’t uncommon for someone like this to download a video they like and post it to their own channel.

This reposted video will steal views and ad revenue away from the real post on the creator’s channel.

Having a review process for the Partnership Program will help ensure that these content thieves are caught before they can make any money.

YouTube also recently made it easier to report users for impersonation, regardless of how many views they have.

TheGamingGuy looked into people who had stolen his logo and found out they had also stolen whole videos from other YouTubers.

There are clear benefits to this new milestone, but there are also some questions remaining.

How does this change stop content thieves from taking views and ad revenue from creators?

It will help stop them from making money themselves, but not from siphoning away views from other channels. The impersonation rules only apply if somebody is pretending to be another creator. You can steal and repost someone’s content without pretending to be them.

This new rule does take away money as an incentive for stealing content, but a lot of people doing this probably aren’t in it for the money. They might just be misguided fans who want to repost videos they enjoy.

Could this affect your CPM?

Competition plays a huge role in how much YouTubers earn from ad revenue. Some genres are bigger on YouTube than others and, the more popular your genre is, the more options advertisers have. The more competition there is for higher-paying ads, the larger your channel has to be to get them.

Could this new milestone decrease competition in some genres?

Leave a comment to let me know what you think. Jayaprakash, one of our members here, also started an active forum thread on this issue so make sure to join that discussion too!

Touch Up YouTube Videos with Effects in Filmora

You can check our tips and tricks about how to get more views, and here is one thing that need to remember that content is the king. To polish your video content, you can use some YouTube video editing software to remove unwanted clips, add texts and titles, apply filters, create attractive channel arts such as banner and thumbnail. Here, I recommend Wondershare Filmora .

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Navin explains this issue really clearly.

YouTube announced changes to its Partnership Program for some time. For a long time, anybody who had an account in good standing could monetize their videos and start earning ad revenue, but now you need to have 10,000 views to qualify.

My first thought was that this isn’t fair. Small channels shouldn’t be barred from trying to earn money.

I was prepared to go to war over this. Or do an angry blog post. One of those.

However, when you consider YouTube’s reasons for imposing this milestone, it actually starts to make a lot of sense. Here are 4 reasons why this will be a good thing for creators.

1. 10,000 isn’t a crazy number

This is actually a very do-able number for a smaller channel if the creator works hard at growing their audience. Remember that this is cumulative – you don’t need to get 10,000 views on a single video.

Say you receive about 100 views per video and post once a week. It would take you about 2 years to reach 10,000 at that rate, except that it wouldn’t because if you’re putting out good content on that reliable a schedule your channel will be growing (even if it’s slow).

If you get 500 views per video and post every week, you’ll reach 10,000 in about 5 months.

2. 10,000 views aren’t worth much money

Earning money from ad revenue has always been tough. This is just a little extra weight.

How much money could you earn off of 10,000 views, anyways? Not much.

You need to earn $50 in ad revenue to be paid out, and 10,000 views wouldn’t have gotten you there. You would have had to have passed this milestone anyways to actually see any money.

It’s too hard to put an exact number on the money you could have earned from your first 10,000 views – there are too many variables – but considering that smaller channels get lower-paying ads we’re probably talking about pocket change.

3. Inappropriate content won’t be monetized

YouTube has been having issues with advertisers lately. A lot of brands have been justifiably miffed that their products are appearing next to some violent, threatening, objectively offensive content. Anyone could monetize, and some pretty bad eggs took advantage of that.

Now that channels will be applying for YouTube’s Partnership Program instead of simply activating the feature, there can be a real screening process. Channels with content that violates YouTube’s Community Guidelines can be barred from monetization.

4. Thieves won’t profit

There are people out there who want views, subscribers, and nice comments but who do not want to put any real work into getting them. It isn’t uncommon for someone like this to download a video they like and post it to their own channel.

This reposted video will steal views and ad revenue away from the real post on the creator’s channel.

Having a review process for the Partnership Program will help ensure that these content thieves are caught before they can make any money.

YouTube also recently made it easier to report users for impersonation, regardless of how many views they have.

TheGamingGuy looked into people who had stolen his logo and found out they had also stolen whole videos from other YouTubers.

There are clear benefits to this new milestone, but there are also some questions remaining.

How does this change stop content thieves from taking views and ad revenue from creators?

It will help stop them from making money themselves, but not from siphoning away views from other channels. The impersonation rules only apply if somebody is pretending to be another creator. You can steal and repost someone’s content without pretending to be them.

This new rule does take away money as an incentive for stealing content, but a lot of people doing this probably aren’t in it for the money. They might just be misguided fans who want to repost videos they enjoy.

Could this affect your CPM?

Competition plays a huge role in how much YouTubers earn from ad revenue. Some genres are bigger on YouTube than others and, the more popular your genre is, the more options advertisers have. The more competition there is for higher-paying ads, the larger your channel has to be to get them.

Could this new milestone decrease competition in some genres?

Leave a comment to let me know what you think. Jayaprakash, one of our members here, also started an active forum thread on this issue so make sure to join that discussion too!

Touch Up YouTube Videos with Effects in Filmora

You can check our tips and tricks about how to get more views, and here is one thing that need to remember that content is the king. To polish your video content, you can use some YouTube video editing software to remove unwanted clips, add texts and titles, apply filters, create attractive channel arts such as banner and thumbnail. Here, I recommend Wondershare Filmora .

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Audience Appreciation Assessment: Self and Seekers Vs. Rival Repertoires

YouTube Analytics – How to analyze your and Competitor’s YouTube Video

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett