In 2024, How to Estimate Income From YouTube Video Snippets
How to Estimate Income From YouTube Video Snippets
YouTube Shorts have become a craze in the recent past as creators try to get the best out of them. These are short, vertical videos that are 60 seconds long. Originally a way of YouTube attempting to compete with TikTok, Shorts have become a household name. However, are YouTube shorts monetized? Can you get paid for YouTube shorts? The increasing interest in monetizing Shorts has inspired many creators working on their video creation. This article answers the question of can YouTube Shorts be monetized and explains how the revenue-sharing model works.
YouTube Shorts Editor A cross-platform helps creators edit the vertical videos quickly and easily!
Free Download Free Download Learn More
Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing
YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?
Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.
The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down
- Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
- YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
- YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
- From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.
So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.
Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential
YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:
Eligibility Criteria
If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.
To be eligible to the YPP, you will need:
- At least 500 Subscribers
- At least 3,000 valid public hours in the last 12 months, or
- At least 3M valid public Shorts views in the last 90 days
This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:
- Live in a region where the YPP is available
- Comply with YouTube’s channel monetization policies
- Have no Community Guidelines strikes on your channel
- Have an active AdSense account
- Have 2-step verification turned on for your Google account
How Much Can You Earn With Shorts
YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:
- James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
- Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
- Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
- Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views
Part 3. How to Start Earning from YouTube Shorts
Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.
Are You Eligible for YouTube Shorts Earnings?
Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.
When you become eligible, follow these steps to apply for the YPP program:
- Sign in to YouTube on a computer or the YouTube Studio app on a mobile
- Click on your profile picture, and choose YouTube Studio
- Click Earn on the left menu, then select Apply
- Click Start to review your eligibility and accept the base terms
- Click Start to set up an AdSense account. You may also choose to link an existing active one.
- Your application will be in Progress in the Get Reviewed step.
Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.
How to opt in for YouTube Shorts Monetization
After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:
- Sign in to YouTube Studio
- Select Earn in the left menu
- Click Get Started for every module to review and accept their terms
- Accept the Base Terms and the Shorts Monetization Module to monetize Shorts
Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.
Other Ways to Monetize YouTube Shorts
The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:
- Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
- Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
- Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
- Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
- Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.
Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora
To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.
Auto Reframe
The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:
1. Open Filmora and Select Auto Reframe
After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.
2. Launch Directly from the Video
Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.
3. Use the Tools Option
You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.
Other Filmora Features for Editing Shorts
- Split Screen Video Editor – A choice of pre-made templates to create split-screen videos instantly.
- Add Text to Video – Directly add texts to your videos, including subtitles and captions.
- Text To Speech – Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.
Conclusion
YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,
Free Download Free Download Learn More
Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing
YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?
Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.
The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down
- Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
- YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
- YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
- From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.
So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.
Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential
YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:
Eligibility Criteria
If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.
To be eligible to the YPP, you will need:
- At least 500 Subscribers
- At least 3,000 valid public hours in the last 12 months, or
- At least 3M valid public Shorts views in the last 90 days
This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:
- Live in a region where the YPP is available
- Comply with YouTube’s channel monetization policies
- Have no Community Guidelines strikes on your channel
- Have an active AdSense account
- Have 2-step verification turned on for your Google account
How Much Can You Earn With Shorts
YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:
- James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
- Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
- Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
- Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views
Part 3. How to Start Earning from YouTube Shorts
Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.
Are You Eligible for YouTube Shorts Earnings?
Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.
When you become eligible, follow these steps to apply for the YPP program:
- Sign in to YouTube on a computer or the YouTube Studio app on a mobile
- Click on your profile picture, and choose YouTube Studio
- Click Earn on the left menu, then select Apply
- Click Start to review your eligibility and accept the base terms
- Click Start to set up an AdSense account. You may also choose to link an existing active one.
- Your application will be in Progress in the Get Reviewed step.
Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.
How to opt in for YouTube Shorts Monetization
After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:
- Sign in to YouTube Studio
- Select Earn in the left menu
- Click Get Started for every module to review and accept their terms
- Accept the Base Terms and the Shorts Monetization Module to monetize Shorts
Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.
Other Ways to Monetize YouTube Shorts
The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:
- Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
- Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
- Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
- Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
- Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.
Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora
To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.
Auto Reframe
The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:
1. Open Filmora and Select Auto Reframe
After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.
2. Launch Directly from the Video
Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.
3. Use the Tools Option
You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.
Other Filmora Features for Editing Shorts
- Split Screen Video Editor – A choice of pre-made templates to create split-screen videos instantly.
- Add Text to Video – Directly add texts to your videos, including subtitles and captions.
- Text To Speech – Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.
Conclusion
YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,
Optimize Content Collaboration in YouTube for Increased Engagement
YouTube Outros that Grow Your Channel Faster
Richard Bennett
Oct 26, 2023• Proven solutions
Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.
A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.
- YouTube Outro Basics
- YouTube Outro Templates
- How to Use YouTube’s End Screen Feature
- How YouTube Outros/End Screens Can Help You Grow on YouTube
Part 1: YouTube Outro Basics
From the video above we can see that it features video recommendations and a prominent subscribe button.
A YouTube end screen might have the following features:
Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.
Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.
Subscribe Button: prompt viewers to subscribe to your channel.
Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.
You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.
Part 2: YouTube Outro Templates Download
Here are 4 sites where you can download templates for YouTube Outros:
Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.
You can preview your customized outro by clicking Preview Still or Preview Movie.
Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.
Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).
Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.
Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.
The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.
You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.
Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.
You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.
Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.
Part 3: How to Use YouTube’s End Screen Feature
Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.
Here’s how you add an End Screen:
- Go to your YouTube Studio, then switch to Videos on the left menu;
- Click Details next to the video you want to add an end screen to.
- Click the End screen in the menu under the lower right window.
- Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
- Drag the elements to where you want them and adjust the timing using the timeline.
- Click Save when you’re done.
Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube
One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.
Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.
Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:
Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.
Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.
You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.
Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.
Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.
Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.
A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.
- YouTube Outro Basics
- YouTube Outro Templates
- How to Use YouTube’s End Screen Feature
- How YouTube Outros/End Screens Can Help You Grow on YouTube
Part 1: YouTube Outro Basics
From the video above we can see that it features video recommendations and a prominent subscribe button.
A YouTube end screen might have the following features:
Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.
Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.
Subscribe Button: prompt viewers to subscribe to your channel.
Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.
You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.
Part 2: YouTube Outro Templates Download
Here are 4 sites where you can download templates for YouTube Outros:
Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.
You can preview your customized outro by clicking Preview Still or Preview Movie.
Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.
Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).
Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.
Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.
The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.
You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.
Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.
You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.
Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.
Part 3: How to Use YouTube’s End Screen Feature
Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.
Here’s how you add an End Screen:
- Go to your YouTube Studio, then switch to Videos on the left menu;
- Click Details next to the video you want to add an end screen to.
- Click the End screen in the menu under the lower right window.
- Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
- Drag the elements to where you want them and adjust the timing using the timeline.
- Click Save when you’re done.
Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube
One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.
Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.
Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:
Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.
Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.
You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.
Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.
Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.
Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.
A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.
- YouTube Outro Basics
- YouTube Outro Templates
- How to Use YouTube’s End Screen Feature
- How YouTube Outros/End Screens Can Help You Grow on YouTube
Part 1: YouTube Outro Basics
From the video above we can see that it features video recommendations and a prominent subscribe button.
A YouTube end screen might have the following features:
Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.
Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.
Subscribe Button: prompt viewers to subscribe to your channel.
Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.
You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.
Part 2: YouTube Outro Templates Download
Here are 4 sites where you can download templates for YouTube Outros:
Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.
You can preview your customized outro by clicking Preview Still or Preview Movie.
Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.
Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).
Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.
Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.
The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.
You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.
Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.
You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.
Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.
Part 3: How to Use YouTube’s End Screen Feature
Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.
Here’s how you add an End Screen:
- Go to your YouTube Studio, then switch to Videos on the left menu;
- Click Details next to the video you want to add an end screen to.
- Click the End screen in the menu under the lower right window.
- Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
- Drag the elements to where you want them and adjust the timing using the timeline.
- Click Save when you’re done.
Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube
One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.
Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.
Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:
Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.
Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.
You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.
Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.
Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.
Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.
A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.
- YouTube Outro Basics
- YouTube Outro Templates
- How to Use YouTube’s End Screen Feature
- How YouTube Outros/End Screens Can Help You Grow on YouTube
Part 1: YouTube Outro Basics
From the video above we can see that it features video recommendations and a prominent subscribe button.
A YouTube end screen might have the following features:
Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.
Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.
Subscribe Button: prompt viewers to subscribe to your channel.
Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.
You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.
Part 2: YouTube Outro Templates Download
Here are 4 sites where you can download templates for YouTube Outros:
Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.
You can preview your customized outro by clicking Preview Still or Preview Movie.
Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.
Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).
Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.
Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.
The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.
You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.
Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.
You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.
Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.
Part 3: How to Use YouTube’s End Screen Feature
Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.
Here’s how you add an End Screen:
- Go to your YouTube Studio, then switch to Videos on the left menu;
- Click Details next to the video you want to add an end screen to.
- Click the End screen in the menu under the lower right window.
- Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
- Drag the elements to where you want them and adjust the timing using the timeline.
- Click Save when you’re done.
Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube
One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.
Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.
Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:
Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.
Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.
You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.
Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.
Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.
Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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