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"2024 Approved The Ultimate Insight Into Analyzing Youtube View Counts & Revenue"
The Ultimate Insight Into Analyzing Youtube View Counts & Revenue
It’s not the easiest way to earn money online, but YouTube is one of the best ways. YouTube is a powerful channel to promote your video and get more traffic.
The most common question is how much YouTubers earn on 100, 1000, or 10,000 views. We’re going to answer that question in this article and explain how to calculate YouTube views to money.
First off, we’re going to talk about how YouTube works.
Next, we’ll examine the importance of YouTube views, plus how to calculate them.
- Estimated your YouTube earning by YouTube revenue reports
- How much money can you make on YouTube?
- Bonus tip: Increase YouTube earnings with a powerful video editing software
Part 1: The rules to know for each means earning money from YouTube
As a YouTube creator, finding ways to earn money from your content cannot be easy. Some creators make a living solely off their channels. Others supplement their income with affiliate marketing, sponsorships, and ad revenue. But if you want to earn money from YouTube truly, you need to understand which monetization methods work best for you and your content.
Here’s what you should know when using each method and why you should consider doing so:
| Methods | Viewers/Clicks/Impressions | Earnings/Commission |
|---|---|---|
| YouTube Ads $1 CPM | 1 million Ad views | Average rate per ad=0.18Total ~ $5000 |
| Brand Sponsorships | 5K Sub 5K-30K Sub 30K-500K Sub 500K-1M+ Sub | $300 $700 $950 $3500 |
| Affiliate Marketing 30%-35% commission | If 100 people buys $20 product through affiliate link. Total $2000 | $2000*35%= $700 |
| Crowdfunding (Patreon, Indiegogo, GoFundMe) $5 | 100 subscribers funds the channel | 100*5=$500 |
| Merchandise Shelf $5 Shirt | 100 subscribers purchases your merch | 100*5=$500 |
| Channel Memberships $5/month | 100 loyal subscribers join membership | 100*5=$500 |
YouTube Ads
The video ads on the platform aren’t lucrative and can be used to supplement your income in the form of AdSense earnings. An actual advertiser pays 0.18 per ad view on average (as shown above). That means 1000 ad views equals $18 and $3-$5 per 1000 views.
Brand Sponsorships
Brands can sponsor your videos to reach their target audience. YouTube videos are a big part of our lives, and brands are becoming increasingly aware of how useful these videos can be. To be eligible for sponsorship, your channel must be of 5000 subscribers.
Affiliate Marketing
YouTubers help brands increase sales by encouraging their viewers to shop at the company’s store or visit its specific product pages. They then earn a commission (30%-35%) on products that people buy after clicking an affiliate link.
Crowdfunding
Today many people use crowdfunding websites to raise money for personal, channel-related projects. Most YouTubers are doing it to generate steady cash flow. Some of them use this source to fund their YouTube videos so that it increases quality and engagement.
Merchandise Shelf
Your merchandise represents and feeds your audience’s connection with you. Your product is your business, so you’re first and foremost an entrepreneur. Then design your YouTube marketing strategy to sell your merchandise and generate income.
Channel Membership
YouTube has a plan that allows you to charge your subscribers for membership on your YouTube channel. Members get access to exclusive live chats, badges, emojis, etc. Subscribers must give a set amount every month to a channel that makes a steady monthly income for YouTubers.
Part 2: Calculate YouTube income by YouTube Money Calculator
How much money do you earn on YouTube? There is no simple way to answer this question, but a YouTube income calculator can give you a rough estimate. It shows you whether you’re getting enough money to keep producing videos or if you need to look for additional ways of making money from your channel.
The tools below provide a detailed breakdown of the earnings from a specific YouTube video or channel based on audience engagement, views, and other factors.
YouTube Money Calculator
Pros
- Does not ask for much information, just a URL
- It has flexibility to check earnings by channel and video separately
Cons
- Calculate earnings based on views only
How-to-steps
Step1 To check earnings by channel, import the channel URL and click the search icon.
Step2 You’ll see the result showing, ‘Number of total Subscribers’, ‘Number of Total Video Views’, ‘Total estimated earnings’, and ‘Average Earnings per Video’.
Step3 If you want to check earnings by video, below you’ll see another search bar where you can paste the specific video URL.
Step4 The result will show you the ‘Number of Total Video Views’, and ‘Estimated Video earnings’.
Aux mode
Pros
- Easy interface, with a view slider
- Does Not require any information
Cons
- Based on your video view count only
How-to-steps
Go to AUX MODE
Step1 You can type total video views or, increase or decrease total views with the arrows.
Step2 Below you’ll find a slider, you can slide forward to increase views and vice versa.
Step3 On your right, you’ll find estimated results in real time. You can also enter your email address to recieve the result in you inbox.
Tunepocket
Pros
- Slider interface shows real time result
- It shows all results based on views, existing video, and revenue of whole channel
Cons
- None
How-to-steps
Step1 The first calculator on the page is based on daily views. Drag the slider according to your video views and below you’ll find estimated earnings including daily, monthly, and annually.
Step2 Scroll down and you’ll find another calculator that requires specific video URL. Copy and paste the URL of YouTube video and get results based on views.
Step3 The last calculator is about the estimated revenue for a channel. You need to paste the channel URL to find the results. It includes, Number of Total Subscribers, Number of Total Videos, Number of Total Video Views, Channel Title, and Estimated Total Earnings
Part 3: Estimated your YouTube earning by YouTube revenue reports
To better understand the best strategies and tactics to optimize your video content, use YouTube analytic reports to help you get a clearer understanding of how your YouTube channel performs. To check your revenue report:
Step1 Login to your YouTube Studio
Step2 In the left menu, select Analytics.
Step3 From the top menu, select Revenue.
RPM
The RPM is calculated based on how much traffic you’re getting from YouTube compared to all your other sources combined. RPM is calculated as total revenue divided by total views times 1000.
Playback-based CPM
Your CPM (Cost Per Thousand) report tells you how much each ad was worth in terms of the percentage of each play a video was spent. The playback-based CPM report shows your estimated average gross revenue per 1000 playbacks where one or more ads are shown.
Monthly estimated revenue
This is a simple report showing the statistics of your video earnings over the last 6 months. It can fluctuate by invalid traffic, content disputes and ad campaign types.
Revenue sources
You must use this report to see your estimated revenue from each revenue source if you have different revenue sources.
Transaction revenue
The transactions reports show you how much your members and fans have spent in transactions. It shows estimated earnings from channel memberships and merch.
Top-earning videos
This top-earning videos report will show you the most profitable videos and their estimated revenue.
Ad type
If you use different types of Ads for your videos, this report will help you find the percentage of your Ads revenue from each ad type.
Part 4: How much money can you make on YouTube?
The answer to that question can vary widely depending on the type of content you produce and the demographics of your target market. However, we’ve found that a single video ad can be worth anywhere from around $100 to $5,000.
It’s safe to say that most YouTubers earn between $1,000 and $10,000 per month from their ads alone. But there are many other factors to take into consideration when calculating the money, you can make on YouTube:
The number of views your videos get
The key to making money from videos on YouTube is views. The more views you have, the more chance of getting paid will increase. So you need to create videos that will get viewers to click.
According to Forbes’s estimation, you can make $3-$5 per 1000 views. e.g., a video with 1,000,000 views can make around $5,000 on views only.
The engagement level of your audience
When building a YouTube channel, the key to success lies in engaging with your audience. After all, if they don’t like what you’re offering, they will not watch your videos. So you’ve got to have a message that resonates and is useful.
Your channel type
The YouTube algorithm is set up to favor channels with a high volume of views per video and high-quality content rather than low-quality channels that generate a lot of traffic but don’t produce quality videos. So, if you want to increase your revenue from your YouTube videos, try to focus on high-quality content.
Your monetization method
Several monetization methods exist, including Subscription, advertising, affiliate marketing, paid search, and sponsorships. Each monetization method requires a slightly different setup and management, resulting in different revenue.
The country you are in
It is important to know that in some countries, making money off YouTube is extremely difficult. For example, in certain countries, monetizing your videos is impossible without using illegal methods, which will get you into legal trouble.
Some other factors, e.g., it’s worth comparing the RPM of your country and other countries, different rules and prices of YouTube Ads depending on your country.
Bonus tip: Increase YouTube earnings with a powerful video editing software
Are you tired of your boring, run-of-the-mill videos? Are you looking for ways to improve your YouTube earnings? Then let’s look at some of the best editing software to help create your next great content.
Wondershare Filmora is a powerful yet easy-to-use video editing software that makes it easier than ever to make awesome videos. Filmora offers more than 50 cutting-edge tools and effects that make it easier to edit any media source, including videos, photos, and music and share the result in just minutes. Use Filmora’s powerful features like keyframing, motion tracking, split screen, instant mode, VFX, templates etc., to make your video stand out.
Here’s a demo of the software, editing YouTube Shorts:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1 Open Filmora 11 application.
Step2 Open Project Settings
Step3 Change Aspect Ratio, Resolution, and Frame rate
Step4 Drag video to the timeline
Step5 Right-click and select Crop to Fit
Step6 Right-Click again and select Crop and Zoom
Step7 Adjust the frame
Step8 Lastly Export you file
Bottom line
People want to watch a video when searching for the answers to a question. The best videos are designed to help users accomplish their specific goals while providing them with something they can take away and use for themselves. You need to put up good videos to keep viewers coming back.
To do that, use the game-changing Filmora 11 (mentioned in the article) to create engaging YouTube videos and amaze your audience. Slowly but surely, your audience will increase and then all the guidance in this article will help you easily analyze, calculate and increase your YouTube revenue.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Part 1: The rules to know for each means earning money from YouTube
As a YouTube creator, finding ways to earn money from your content cannot be easy. Some creators make a living solely off their channels. Others supplement their income with affiliate marketing, sponsorships, and ad revenue. But if you want to earn money from YouTube truly, you need to understand which monetization methods work best for you and your content.
Here’s what you should know when using each method and why you should consider doing so:
| Methods | Viewers/Clicks/Impressions | Earnings/Commission |
|---|---|---|
| YouTube Ads $1 CPM | 1 million Ad views | Average rate per ad=0.18Total ~ $5000 |
| Brand Sponsorships | 5K Sub 5K-30K Sub 30K-500K Sub 500K-1M+ Sub | $300 $700 $950 $3500 |
| Affiliate Marketing 30%-35% commission | If 100 people buys $20 product through affiliate link. Total $2000 | $2000*35%= $700 |
| Crowdfunding (Patreon, Indiegogo, GoFundMe) $5 | 100 subscribers funds the channel | 100*5=$500 |
| Merchandise Shelf $5 Shirt | 100 subscribers purchases your merch | 100*5=$500 |
| Channel Memberships $5/month | 100 loyal subscribers join membership | 100*5=$500 |
YouTube Ads
The video ads on the platform aren’t lucrative and can be used to supplement your income in the form of AdSense earnings. An actual advertiser pays 0.18 per ad view on average (as shown above). That means 1000 ad views equals $18 and $3-$5 per 1000 views.
Brand Sponsorships
Brands can sponsor your videos to reach their target audience. YouTube videos are a big part of our lives, and brands are becoming increasingly aware of how useful these videos can be. To be eligible for sponsorship, your channel must be of 5000 subscribers.
Affiliate Marketing
YouTubers help brands increase sales by encouraging their viewers to shop at the company’s store or visit its specific product pages. They then earn a commission (30%-35%) on products that people buy after clicking an affiliate link.
Crowdfunding
Today many people use crowdfunding websites to raise money for personal, channel-related projects. Most YouTubers are doing it to generate steady cash flow. Some of them use this source to fund their YouTube videos so that it increases quality and engagement.
Merchandise Shelf
Your merchandise represents and feeds your audience’s connection with you. Your product is your business, so you’re first and foremost an entrepreneur. Then design your YouTube marketing strategy to sell your merchandise and generate income.
Channel Membership
YouTube has a plan that allows you to charge your subscribers for membership on your YouTube channel. Members get access to exclusive live chats, badges, emojis, etc. Subscribers must give a set amount every month to a channel that makes a steady monthly income for YouTubers.
Part 2: Calculate YouTube income by YouTube Money Calculator
How much money do you earn on YouTube? There is no simple way to answer this question, but a YouTube income calculator can give you a rough estimate. It shows you whether you’re getting enough money to keep producing videos or if you need to look for additional ways of making money from your channel.
The tools below provide a detailed breakdown of the earnings from a specific YouTube video or channel based on audience engagement, views, and other factors.
YouTube Money Calculator
Pros
- Does not ask for much information, just a URL
- It has flexibility to check earnings by channel and video separately
Cons
- Calculate earnings based on views only
How-to-steps
Step1 To check earnings by channel, import the channel URL and click the search icon.
Step2 You’ll see the result showing, ‘Number of total Subscribers’, ‘Number of Total Video Views’, ‘Total estimated earnings’, and ‘Average Earnings per Video’.
Step3 If you want to check earnings by video, below you’ll see another search bar where you can paste the specific video URL.
Step4 The result will show you the ‘Number of Total Video Views’, and ‘Estimated Video earnings’.
Aux mode
Pros
- Easy interface, with a view slider
- Does Not require any information
Cons
- Based on your video view count only
How-to-steps
Go to AUX MODE
Step1 You can type total video views or, increase or decrease total views with the arrows.
Step2 Below you’ll find a slider, you can slide forward to increase views and vice versa.
Step3 On your right, you’ll find estimated results in real time. You can also enter your email address to recieve the result in you inbox.
Tunepocket
Pros
- Slider interface shows real time result
- It shows all results based on views, existing video, and revenue of whole channel
Cons
- None
How-to-steps
Step1 The first calculator on the page is based on daily views. Drag the slider according to your video views and below you’ll find estimated earnings including daily, monthly, and annually.
Step2 Scroll down and you’ll find another calculator that requires specific video URL. Copy and paste the URL of YouTube video and get results based on views.
Step3 The last calculator is about the estimated revenue for a channel. You need to paste the channel URL to find the results. It includes, Number of Total Subscribers, Number of Total Videos, Number of Total Video Views, Channel Title, and Estimated Total Earnings
Part 3: Estimated your YouTube earning by YouTube revenue reports
To better understand the best strategies and tactics to optimize your video content, use YouTube analytic reports to help you get a clearer understanding of how your YouTube channel performs. To check your revenue report:
Step1 Login to your YouTube Studio
Step2 In the left menu, select Analytics.
Step3 From the top menu, select Revenue.
RPM
The RPM is calculated based on how much traffic you’re getting from YouTube compared to all your other sources combined. RPM is calculated as total revenue divided by total views times 1000.
Playback-based CPM
Your CPM (Cost Per Thousand) report tells you how much each ad was worth in terms of the percentage of each play a video was spent. The playback-based CPM report shows your estimated average gross revenue per 1000 playbacks where one or more ads are shown.
Monthly estimated revenue
This is a simple report showing the statistics of your video earnings over the last 6 months. It can fluctuate by invalid traffic, content disputes and ad campaign types.
Revenue sources
You must use this report to see your estimated revenue from each revenue source if you have different revenue sources.
Transaction revenue
The transactions reports show you how much your members and fans have spent in transactions. It shows estimated earnings from channel memberships and merch.
Top-earning videos
This top-earning videos report will show you the most profitable videos and their estimated revenue.
Ad type
If you use different types of Ads for your videos, this report will help you find the percentage of your Ads revenue from each ad type.
Part 4: How much money can you make on YouTube?
The answer to that question can vary widely depending on the type of content you produce and the demographics of your target market. However, we’ve found that a single video ad can be worth anywhere from around $100 to $5,000.
It’s safe to say that most YouTubers earn between $1,000 and $10,000 per month from their ads alone. But there are many other factors to take into consideration when calculating the money, you can make on YouTube:
The number of views your videos get
The key to making money from videos on YouTube is views. The more views you have, the more chance of getting paid will increase. So you need to create videos that will get viewers to click.
According to Forbes’s estimation, you can make $3-$5 per 1000 views. e.g., a video with 1,000,000 views can make around $5,000 on views only.
The engagement level of your audience
When building a YouTube channel, the key to success lies in engaging with your audience. After all, if they don’t like what you’re offering, they will not watch your videos. So you’ve got to have a message that resonates and is useful.
Your channel type
The YouTube algorithm is set up to favor channels with a high volume of views per video and high-quality content rather than low-quality channels that generate a lot of traffic but don’t produce quality videos. So, if you want to increase your revenue from your YouTube videos, try to focus on high-quality content.
Your monetization method
Several monetization methods exist, including Subscription, advertising, affiliate marketing, paid search, and sponsorships. Each monetization method requires a slightly different setup and management, resulting in different revenue.
The country you are in
It is important to know that in some countries, making money off YouTube is extremely difficult. For example, in certain countries, monetizing your videos is impossible without using illegal methods, which will get you into legal trouble.
Some other factors, e.g., it’s worth comparing the RPM of your country and other countries, different rules and prices of YouTube Ads depending on your country.
Bonus tip: Increase YouTube earnings with a powerful video editing software
Are you tired of your boring, run-of-the-mill videos? Are you looking for ways to improve your YouTube earnings? Then let’s look at some of the best editing software to help create your next great content.
Wondershare Filmora is a powerful yet easy-to-use video editing software that makes it easier than ever to make awesome videos. Filmora offers more than 50 cutting-edge tools and effects that make it easier to edit any media source, including videos, photos, and music and share the result in just minutes. Use Filmora’s powerful features like keyframing, motion tracking, split screen, instant mode, VFX, templates etc., to make your video stand out.
Here’s a demo of the software, editing YouTube Shorts:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1 Open Filmora 11 application.
Step2 Open Project Settings
Step3 Change Aspect Ratio, Resolution, and Frame rate
Step4 Drag video to the timeline
Step5 Right-click and select Crop to Fit
Step6 Right-Click again and select Crop and Zoom
Step7 Adjust the frame
Step8 Lastly Export you file
Bottom line
People want to watch a video when searching for the answers to a question. The best videos are designed to help users accomplish their specific goals while providing them with something they can take away and use for themselves. You need to put up good videos to keep viewers coming back.
To do that, use the game-changing Filmora 11 (mentioned in the article) to create engaging YouTube videos and amaze your audience. Slowly but surely, your audience will increase and then all the guidance in this article will help you easily analyze, calculate and increase your YouTube revenue.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Unlocking YouTube Wealth: Strategies for a Non-Ad Earnings Model
How to Make Money on YouTube Without Ads
Richard Bennett
Nov 01, 2022• Proven solutions
In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.
But why should there be any other way? What’s wrong with simply focusing on ads?
More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.
Best YouTube Video Editor–Wondershare Filmora
Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.
What is the YouTube Partner Program (YPP)?
YPP enables YouTubers to make money from an advertisement that appears before or during their videos.
How Much Money Can YouTubers Make from Ads?
The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.
This is a general estimate of how much a YouTuber can make from ads once they qualify:
- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.
- $0.18 is the average rate per ad view.
- 1000 ad views will equal approximately $18
- 1000 video views will equal between $2-$5
Why It’s So Hard for YouTubers to Make Money From Ads
For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.
Monetization Rules (as of January 2018):
- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization
- YouTube pays in $100 increments
Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.
That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:
1. Sell Your Product or Service:
YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.
Here are some examples of products and services you can offer:
Products:
- eBooks
- Artwork
- Licensed content
- Online course
- Channel/brand merchandise
YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.
Services:
- Consulting work (strategy planner, financial advisor, etc.)
- Contracting work (designer, developer, etc.)
- Education (tutor, trainer, etc.)
- Performance/Speaking Opportunities (motivational speaker, musician, etc.)
YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.
How to Sell a Product or Service on YouTube
YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.
Here is how you should go about selling your product or service on YouTube:
1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.
If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:
From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.
2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.
Take this example from Modern Health Monk , a weight loss coach.
In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.
The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.
3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.
Link in the description box:
The YouTube Card:
You can add one or multiple cards to direct viewers to your website or to another related video.
Call to action button:
Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.
But What if You Don’t Have a Product Or Service to Sell Yet?
While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.
Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.
As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.
For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.
2. Affiliate Marketing:
Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.
How Does Affiliate Marketing Work On YouTube?
As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.
The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.
Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.
Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.
What Videos Are Best for Affiliate Marketing?
There are no restrictions on what will make a good affiliate marketing video, but there are best practices.
What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.
Here are a few types of videos that make for good affiliate marketing opportunities:
- Product reviews
- Top 10
- How-tos
- Cheap vs expensive
- What to pack for…
How to Get an Affiliate Marketing Link for YouTube?
Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.
Here is the list of 4 popular affiliate marketing networks:
- Rakuten
- PeerFly
You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.
3. Brand Deal or Sponsorships:
Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.
Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.
In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.
While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.
How to Get Discovered By Brands
The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.
If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .
How Influencer Marketing Platforms Like Famebit Works
When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.
Steps to getting a brand deal:
- Find brands and campaigns that match your audience.
- Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
- If accepted, you are hired and will begin collaboration with the brand to produce the project.
- Build our content.
- Receive approval from the brand.
- Get Paid!
Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.
4. Crowdfunding:
If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.
But how can you approach crowdfunding so it doesn’t look like you are begging?
3 Popular Types of Crowdfunding:
- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.
- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.
- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.
From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.
Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.
Set Crowdfunding Goals to Encourage Donations
Have you ever gone up to a friend and ask for $5? What did they say?
“What do you need it for?”
We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.
Set a $ Target
If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.
How Does Patreon Work for YouTubers?
When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.
Key Takeaways:
There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.
- Directing your viewers to your website where they can pay for a product or service that you offer.
- Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
- Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
- Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.
Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.
But why should there be any other way? What’s wrong with simply focusing on ads?
More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.
Best YouTube Video Editor–Wondershare Filmora
Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.
What is the YouTube Partner Program (YPP)?
YPP enables YouTubers to make money from an advertisement that appears before or during their videos.
How Much Money Can YouTubers Make from Ads?
The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.
This is a general estimate of how much a YouTuber can make from ads once they qualify:
- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.
- $0.18 is the average rate per ad view.
- 1000 ad views will equal approximately $18
- 1000 video views will equal between $2-$5
Why It’s So Hard for YouTubers to Make Money From Ads
For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.
Monetization Rules (as of January 2018):
- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization
- YouTube pays in $100 increments
Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.
That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:
1. Sell Your Product or Service:
YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.
Here are some examples of products and services you can offer:
Products:
- eBooks
- Artwork
- Licensed content
- Online course
- Channel/brand merchandise
YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.
Services:
- Consulting work (strategy planner, financial advisor, etc.)
- Contracting work (designer, developer, etc.)
- Education (tutor, trainer, etc.)
- Performance/Speaking Opportunities (motivational speaker, musician, etc.)
YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.
How to Sell a Product or Service on YouTube
YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.
Here is how you should go about selling your product or service on YouTube:
1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.
If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:
From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.
2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.
Take this example from Modern Health Monk , a weight loss coach.
In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.
The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.
3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.
Link in the description box:
The YouTube Card:
You can add one or multiple cards to direct viewers to your website or to another related video.
Call to action button:
Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.
But What if You Don’t Have a Product Or Service to Sell Yet?
While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.
Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.
As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.
For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.
2. Affiliate Marketing:
Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.
How Does Affiliate Marketing Work On YouTube?
As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.
The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.
Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.
Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.
What Videos Are Best for Affiliate Marketing?
There are no restrictions on what will make a good affiliate marketing video, but there are best practices.
What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.
Here are a few types of videos that make for good affiliate marketing opportunities:
- Product reviews
- Top 10
- How-tos
- Cheap vs expensive
- What to pack for…
How to Get an Affiliate Marketing Link for YouTube?
Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.
Here is the list of 4 popular affiliate marketing networks:
- Rakuten
- PeerFly
You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.
3. Brand Deal or Sponsorships:
Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.
Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.
In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.
While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.
How to Get Discovered By Brands
The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.
If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .
How Influencer Marketing Platforms Like Famebit Works
When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.
Steps to getting a brand deal:
- Find brands and campaigns that match your audience.
- Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
- If accepted, you are hired and will begin collaboration with the brand to produce the project.
- Build our content.
- Receive approval from the brand.
- Get Paid!
Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.
4. Crowdfunding:
If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.
But how can you approach crowdfunding so it doesn’t look like you are begging?
3 Popular Types of Crowdfunding:
- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.
- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.
- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.
From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.
Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.
Set Crowdfunding Goals to Encourage Donations
Have you ever gone up to a friend and ask for $5? What did they say?
“What do you need it for?”
We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.
Set a $ Target
If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.
How Does Patreon Work for YouTubers?
When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.
Key Takeaways:
There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.
- Directing your viewers to your website where they can pay for a product or service that you offer.
- Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
- Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
- Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.
Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.
But why should there be any other way? What’s wrong with simply focusing on ads?
More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.
Best YouTube Video Editor–Wondershare Filmora
Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.
What is the YouTube Partner Program (YPP)?
YPP enables YouTubers to make money from an advertisement that appears before or during their videos.
How Much Money Can YouTubers Make from Ads?
The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.
This is a general estimate of how much a YouTuber can make from ads once they qualify:
- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.
- $0.18 is the average rate per ad view.
- 1000 ad views will equal approximately $18
- 1000 video views will equal between $2-$5
Why It’s So Hard for YouTubers to Make Money From Ads
For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.
Monetization Rules (as of January 2018):
- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization
- YouTube pays in $100 increments
Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.
That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:
1. Sell Your Product or Service:
YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.
Here are some examples of products and services you can offer:
Products:
- eBooks
- Artwork
- Licensed content
- Online course
- Channel/brand merchandise
YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.
Services:
- Consulting work (strategy planner, financial advisor, etc.)
- Contracting work (designer, developer, etc.)
- Education (tutor, trainer, etc.)
- Performance/Speaking Opportunities (motivational speaker, musician, etc.)
YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.
How to Sell a Product or Service on YouTube
YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.
Here is how you should go about selling your product or service on YouTube:
1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.
If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:
From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.
2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.
Take this example from Modern Health Monk , a weight loss coach.
In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.
The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.
3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.
Link in the description box:
The YouTube Card:
You can add one or multiple cards to direct viewers to your website or to another related video.
Call to action button:
Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.
But What if You Don’t Have a Product Or Service to Sell Yet?
While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.
Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.
As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.
For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.
2. Affiliate Marketing:
Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.
How Does Affiliate Marketing Work On YouTube?
As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.
The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.
Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.
Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.
What Videos Are Best for Affiliate Marketing?
There are no restrictions on what will make a good affiliate marketing video, but there are best practices.
What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.
Here are a few types of videos that make for good affiliate marketing opportunities:
- Product reviews
- Top 10
- How-tos
- Cheap vs expensive
- What to pack for…
How to Get an Affiliate Marketing Link for YouTube?
Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.
Here is the list of 4 popular affiliate marketing networks:
- Rakuten
- PeerFly
You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.
3. Brand Deal or Sponsorships:
Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.
Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.
In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.
While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.
How to Get Discovered By Brands
The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.
If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .
How Influencer Marketing Platforms Like Famebit Works
When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.
Steps to getting a brand deal:
- Find brands and campaigns that match your audience.
- Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
- If accepted, you are hired and will begin collaboration with the brand to produce the project.
- Build our content.
- Receive approval from the brand.
- Get Paid!
Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.
4. Crowdfunding:
If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.
But how can you approach crowdfunding so it doesn’t look like you are begging?
3 Popular Types of Crowdfunding:
- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.
- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.
- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.
From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.
Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.
Set Crowdfunding Goals to Encourage Donations
Have you ever gone up to a friend and ask for $5? What did they say?
“What do you need it for?”
We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.
Set a $ Target
If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.
How Does Patreon Work for YouTubers?
When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.
Key Takeaways:
There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.
- Directing your viewers to your website where they can pay for a product or service that you offer.
- Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
- Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
- Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.
Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.
But why should there be any other way? What’s wrong with simply focusing on ads?
More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.
Best YouTube Video Editor–Wondershare Filmora
Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.
What is the YouTube Partner Program (YPP)?
YPP enables YouTubers to make money from an advertisement that appears before or during their videos.
How Much Money Can YouTubers Make from Ads?
The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.
This is a general estimate of how much a YouTuber can make from ads once they qualify:
- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.
- $0.18 is the average rate per ad view.
- 1000 ad views will equal approximately $18
- 1000 video views will equal between $2-$5
Why It’s So Hard for YouTubers to Make Money From Ads
For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.
Monetization Rules (as of January 2018):
- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization
- YouTube pays in $100 increments
Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.
That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:
1. Sell Your Product or Service:
YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.
Here are some examples of products and services you can offer:
Products:
- eBooks
- Artwork
- Licensed content
- Online course
- Channel/brand merchandise
YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.
Services:
- Consulting work (strategy planner, financial advisor, etc.)
- Contracting work (designer, developer, etc.)
- Education (tutor, trainer, etc.)
- Performance/Speaking Opportunities (motivational speaker, musician, etc.)
YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.
How to Sell a Product or Service on YouTube
YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.
Here is how you should go about selling your product or service on YouTube:
1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.
If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:
From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.
2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.
Take this example from Modern Health Monk , a weight loss coach.
In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.
The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.
3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.
Link in the description box:
The YouTube Card:
You can add one or multiple cards to direct viewers to your website or to another related video.
Call to action button:
Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.
But What if You Don’t Have a Product Or Service to Sell Yet?
While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.
Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.
As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.
For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.
2. Affiliate Marketing:
Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.
How Does Affiliate Marketing Work On YouTube?
As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.
The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.
Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.
Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.
What Videos Are Best for Affiliate Marketing?
There are no restrictions on what will make a good affiliate marketing video, but there are best practices.
What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.
Here are a few types of videos that make for good affiliate marketing opportunities:
- Product reviews
- Top 10
- How-tos
- Cheap vs expensive
- What to pack for…
How to Get an Affiliate Marketing Link for YouTube?
Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.
Here is the list of 4 popular affiliate marketing networks:
- Rakuten
- PeerFly
You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.
3. Brand Deal or Sponsorships:
Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.
Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.
In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.
While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.
How to Get Discovered By Brands
The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.
If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .
How Influencer Marketing Platforms Like Famebit Works
When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.
Steps to getting a brand deal:
- Find brands and campaigns that match your audience.
- Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
- If accepted, you are hired and will begin collaboration with the brand to produce the project.
- Build our content.
- Receive approval from the brand.
- Get Paid!
Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.
4. Crowdfunding:
If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.
But how can you approach crowdfunding so it doesn’t look like you are begging?
3 Popular Types of Crowdfunding:
- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.
- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.
- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.
From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.
Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.
Set Crowdfunding Goals to Encourage Donations
Have you ever gone up to a friend and ask for $5? What did they say?
“What do you need it for?”
We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.
Set a $ Target
If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.
How Does Patreon Work for YouTubers?
When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.
Key Takeaways:
There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.
- Directing your viewers to your website where they can pay for a product or service that you offer.
- Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
- Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
- Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.
Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
- Title: "2024 Approved The Ultimate Insight Into Analyzing Youtube View Counts & Revenue"
- Author: Joseph
- Created at : 2024-05-31 13:49:26
- Updated at : 2024-06-01 13:49:26
- Link: https://youtube-stream.techidaily.com/2024-approved-the-ultimate-insight-into-analyzing-youtube-view-counts-and-revenue/
- License: This work is licensed under CC BY-NC-SA 4.0.
