"2024 Approved  The Journey to Exceptional Educational Content  Creating Impactful Vids on YouTube"

"2024 Approved The Journey to Exceptional Educational Content Creating Impactful Vids on YouTube"

Joseph Lv13

The Journey to Exceptional Educational Content: Creating Impactful Vids on YouTube

Easy Ways to Make a Great Educational Video for YouTube

author avatar

Marion Dubois

Oct 26, 2023• Proven solutions

YouTube is an app that makes it easy for teachers to carry out their work efficiently and conveniently. A teacher should start a YouTube channel because it is beneficial to their students and themselves. The materials or content dished on these channels helps give lessons and instructions in the absence of the teacher, give a detailed explanation and trigger the students’ interest.

Also, it archives all the lessons for a long time and makes them easily accessible by both the present, past, and future students. Students can quickly go back for a review for upcoming exams. Through feedbacks or comments, teachers can provide answers to students with the problem of clarity.

A teacher needs to know what an educational video is, what makes an excellent educational video, and how to make an educational video for YouTube before opening a YouTube channel. Now, let’s delve into it!

Part 1. What’s an Educational Video?

From the name “educational video,” you can coin out that it is a video made for the sole purpose of educating or passing out knowledge for the sake of learning. The primary purpose of these videos is to teach an audience about a particular problem or important topics they want to learn about.

Sometimes brands use this method to advertise their brand while being a source of information.

Part 2. What Makes a Good Educational Video?

An excellent educational video aids the learning process. It triggers learners in analyzing and evaluating concepts provided by the video. Videos are great educational tools that most teachers must adopt due to their role in facilitating the learning process.

To make a good educational video, you should keep the following points in mind:

  • Keep your students engaged

An excellent educational video should be eye catchy and exciting to get your student’s undivided attention. You can achieve it in any way, one of which is that you need to put yourself into the teaching mode, which means that you should give out the impression of your excitement for the course content you are talking about. Ask them questions, let them feel involved in the process. Please don’t go ahead talking with a cold tune. It makes them tired of listening or seeing the video.

  • Be sure to maintain a right-size of video length

It’s better shorter than longer. Have you ever seen a boring, long movie? It’s almost the same feeling you get seeing a long educational video.

The video should be straightforward to leverage the advantage of this form of learning. One needs to make this video of the right size for easy assimilation by the learner. Depending on the course topic, your video can be between 2 - 20 minutes long.

Most importantly, don’t try to do much and use more straightforward, understandable concepts.

  • Stay focused

Making your videos focused and not running around many things helps it pass the information that plays a good role in video length management and engagement. Videos that try to divert from the topic may end up not hitting the nail on the head and not accomplishing their purpose.

  • Center your interest on the student’s needs

Any educational content should be centered to meet the needs of the students. That goes beyond creating content, but covers the entirety of satisfying the needs of your learners.

Part 3. How to Make a Great Educational Video for YouTube?

The best and most recommendable video maker for making a great educational video is Wondershare Filmora.It is a video maker that enables you to create videos with effects like transition, filters, motion elements, and titles on your video.

Color grading and speed control of each clip on your video are possible using Filmora. You can apply other features like screen record, split-screen options, audio ducking, keyframing, motion tracking and more with an easy-to-use interface to fit the student’s interest.

Download Filmora Win Version Download Filmora Mac Version

To make a great educational video for YouTube, you can achieve this using Filmora. Follow the steps below.

Step 1. Launch Filmora and select the aspect ratio

Launch Filmora by double-clicking on the icon, and start working on a new project by selecting project aspect ratio.

Step 2. Create a new project and import footage

Click the “New Project” icon on the program’s welcome screen and wait for some time for the editor to load.

Then, move to choose your desired aspect ratio and click on the import footage icon located at the left corner of the video editor.

Step 3. Organize your project material

At the bottom of the “My Project” tab, click on “add a new folder”. In that new folder, arrange the footage alphabetically. This reduces time spent browsing files and increases efficiency.

Step 4. Preview and edit your video

Press the play icon to preview the video clip. Trim your video clip to the desired video size by dragging the end of the video clip left or right.

Then add customized text and add effects to the video if needed. An amazing effect can be added to each clip of the video to create an outstanding video.

Step 5. Export and share the video

When you’re okay with the already made video, click the Export button. Choose the YouTube option to upload it easily from the Filmora program.

Conclusion

Without a doubt, the process of creating an educational video requires that you pay attention to some things to create an excellent educational video that achieves the learning goal. Once you’ve learned what it means to make an educational video, how to go about it wouldn’t be something to worry about.

Thus, with the steps mentioned above, how to make a great educational video for YouTube has been answered. Now, you can go ahead and make amazing educational videos by yourself.

author avatar

Marion Dubois

Marion Dubois is a writer and a lover of all things video.

Follow @Marion Dubois

Marion Dubois

Oct 26, 2023• Proven solutions

YouTube is an app that makes it easy for teachers to carry out their work efficiently and conveniently. A teacher should start a YouTube channel because it is beneficial to their students and themselves. The materials or content dished on these channels helps give lessons and instructions in the absence of the teacher, give a detailed explanation and trigger the students’ interest.

Also, it archives all the lessons for a long time and makes them easily accessible by both the present, past, and future students. Students can quickly go back for a review for upcoming exams. Through feedbacks or comments, teachers can provide answers to students with the problem of clarity.

A teacher needs to know what an educational video is, what makes an excellent educational video, and how to make an educational video for YouTube before opening a YouTube channel. Now, let’s delve into it!

Part 1. What’s an Educational Video?

From the name “educational video,” you can coin out that it is a video made for the sole purpose of educating or passing out knowledge for the sake of learning. The primary purpose of these videos is to teach an audience about a particular problem or important topics they want to learn about.

Sometimes brands use this method to advertise their brand while being a source of information.

Part 2. What Makes a Good Educational Video?

An excellent educational video aids the learning process. It triggers learners in analyzing and evaluating concepts provided by the video. Videos are great educational tools that most teachers must adopt due to their role in facilitating the learning process.

To make a good educational video, you should keep the following points in mind:

  • Keep your students engaged

An excellent educational video should be eye catchy and exciting to get your student’s undivided attention. You can achieve it in any way, one of which is that you need to put yourself into the teaching mode, which means that you should give out the impression of your excitement for the course content you are talking about. Ask them questions, let them feel involved in the process. Please don’t go ahead talking with a cold tune. It makes them tired of listening or seeing the video.

  • Be sure to maintain a right-size of video length

It’s better shorter than longer. Have you ever seen a boring, long movie? It’s almost the same feeling you get seeing a long educational video.

The video should be straightforward to leverage the advantage of this form of learning. One needs to make this video of the right size for easy assimilation by the learner. Depending on the course topic, your video can be between 2 - 20 minutes long.

Most importantly, don’t try to do much and use more straightforward, understandable concepts.

  • Stay focused

Making your videos focused and not running around many things helps it pass the information that plays a good role in video length management and engagement. Videos that try to divert from the topic may end up not hitting the nail on the head and not accomplishing their purpose.

  • Center your interest on the student’s needs

Any educational content should be centered to meet the needs of the students. That goes beyond creating content, but covers the entirety of satisfying the needs of your learners.

Part 3. How to Make a Great Educational Video for YouTube?

The best and most recommendable video maker for making a great educational video is Wondershare Filmora.It is a video maker that enables you to create videos with effects like transition, filters, motion elements, and titles on your video.

Color grading and speed control of each clip on your video are possible using Filmora. You can apply other features like screen record, split-screen options, audio ducking, keyframing, motion tracking and more with an easy-to-use interface to fit the student’s interest.

Download Filmora Win Version Download Filmora Mac Version

To make a great educational video for YouTube, you can achieve this using Filmora. Follow the steps below.

Step 1. Launch Filmora and select the aspect ratio

Launch Filmora by double-clicking on the icon, and start working on a new project by selecting project aspect ratio.

Step 2. Create a new project and import footage

Click the “New Project” icon on the program’s welcome screen and wait for some time for the editor to load.

Then, move to choose your desired aspect ratio and click on the import footage icon located at the left corner of the video editor.

Step 3. Organize your project material

At the bottom of the “My Project” tab, click on “add a new folder”. In that new folder, arrange the footage alphabetically. This reduces time spent browsing files and increases efficiency.

Step 4. Preview and edit your video

Press the play icon to preview the video clip. Trim your video clip to the desired video size by dragging the end of the video clip left or right.

Then add customized text and add effects to the video if needed. An amazing effect can be added to each clip of the video to create an outstanding video.

Step 5. Export and share the video

When you’re okay with the already made video, click the Export button. Choose the YouTube option to upload it easily from the Filmora program.

Conclusion

Without a doubt, the process of creating an educational video requires that you pay attention to some things to create an excellent educational video that achieves the learning goal. Once you’ve learned what it means to make an educational video, how to go about it wouldn’t be something to worry about.

Thus, with the steps mentioned above, how to make a great educational video for YouTube has been answered. Now, you can go ahead and make amazing educational videos by yourself.

author avatar

Marion Dubois

Marion Dubois is a writer and a lover of all things video.

Follow @Marion Dubois

Marion Dubois

Oct 26, 2023• Proven solutions

YouTube is an app that makes it easy for teachers to carry out their work efficiently and conveniently. A teacher should start a YouTube channel because it is beneficial to their students and themselves. The materials or content dished on these channels helps give lessons and instructions in the absence of the teacher, give a detailed explanation and trigger the students’ interest.

Also, it archives all the lessons for a long time and makes them easily accessible by both the present, past, and future students. Students can quickly go back for a review for upcoming exams. Through feedbacks or comments, teachers can provide answers to students with the problem of clarity.

A teacher needs to know what an educational video is, what makes an excellent educational video, and how to make an educational video for YouTube before opening a YouTube channel. Now, let’s delve into it!

Part 1. What’s an Educational Video?

From the name “educational video,” you can coin out that it is a video made for the sole purpose of educating or passing out knowledge for the sake of learning. The primary purpose of these videos is to teach an audience about a particular problem or important topics they want to learn about.

Sometimes brands use this method to advertise their brand while being a source of information.

Part 2. What Makes a Good Educational Video?

An excellent educational video aids the learning process. It triggers learners in analyzing and evaluating concepts provided by the video. Videos are great educational tools that most teachers must adopt due to their role in facilitating the learning process.

To make a good educational video, you should keep the following points in mind:

  • Keep your students engaged

An excellent educational video should be eye catchy and exciting to get your student’s undivided attention. You can achieve it in any way, one of which is that you need to put yourself into the teaching mode, which means that you should give out the impression of your excitement for the course content you are talking about. Ask them questions, let them feel involved in the process. Please don’t go ahead talking with a cold tune. It makes them tired of listening or seeing the video.

  • Be sure to maintain a right-size of video length

It’s better shorter than longer. Have you ever seen a boring, long movie? It’s almost the same feeling you get seeing a long educational video.

The video should be straightforward to leverage the advantage of this form of learning. One needs to make this video of the right size for easy assimilation by the learner. Depending on the course topic, your video can be between 2 - 20 minutes long.

Most importantly, don’t try to do much and use more straightforward, understandable concepts.

  • Stay focused

Making your videos focused and not running around many things helps it pass the information that plays a good role in video length management and engagement. Videos that try to divert from the topic may end up not hitting the nail on the head and not accomplishing their purpose.

  • Center your interest on the student’s needs

Any educational content should be centered to meet the needs of the students. That goes beyond creating content, but covers the entirety of satisfying the needs of your learners.

Part 3. How to Make a Great Educational Video for YouTube?

The best and most recommendable video maker for making a great educational video is Wondershare Filmora.It is a video maker that enables you to create videos with effects like transition, filters, motion elements, and titles on your video.

Color grading and speed control of each clip on your video are possible using Filmora. You can apply other features like screen record, split-screen options, audio ducking, keyframing, motion tracking and more with an easy-to-use interface to fit the student’s interest.

Download Filmora Win Version Download Filmora Mac Version

To make a great educational video for YouTube, you can achieve this using Filmora. Follow the steps below.

Step 1. Launch Filmora and select the aspect ratio

Launch Filmora by double-clicking on the icon, and start working on a new project by selecting project aspect ratio.

Step 2. Create a new project and import footage

Click the “New Project” icon on the program’s welcome screen and wait for some time for the editor to load.

Then, move to choose your desired aspect ratio and click on the import footage icon located at the left corner of the video editor.

Step 3. Organize your project material

At the bottom of the “My Project” tab, click on “add a new folder”. In that new folder, arrange the footage alphabetically. This reduces time spent browsing files and increases efficiency.

Step 4. Preview and edit your video

Press the play icon to preview the video clip. Trim your video clip to the desired video size by dragging the end of the video clip left or right.

Then add customized text and add effects to the video if needed. An amazing effect can be added to each clip of the video to create an outstanding video.

Step 5. Export and share the video

When you’re okay with the already made video, click the Export button. Choose the YouTube option to upload it easily from the Filmora program.

Conclusion

Without a doubt, the process of creating an educational video requires that you pay attention to some things to create an excellent educational video that achieves the learning goal. Once you’ve learned what it means to make an educational video, how to go about it wouldn’t be something to worry about.

Thus, with the steps mentioned above, how to make a great educational video for YouTube has been answered. Now, you can go ahead and make amazing educational videos by yourself.

author avatar

Marion Dubois

Marion Dubois is a writer and a lover of all things video.

Follow @Marion Dubois

Marion Dubois

Oct 26, 2023• Proven solutions

YouTube is an app that makes it easy for teachers to carry out their work efficiently and conveniently. A teacher should start a YouTube channel because it is beneficial to their students and themselves. The materials or content dished on these channels helps give lessons and instructions in the absence of the teacher, give a detailed explanation and trigger the students’ interest.

Also, it archives all the lessons for a long time and makes them easily accessible by both the present, past, and future students. Students can quickly go back for a review for upcoming exams. Through feedbacks or comments, teachers can provide answers to students with the problem of clarity.

A teacher needs to know what an educational video is, what makes an excellent educational video, and how to make an educational video for YouTube before opening a YouTube channel. Now, let’s delve into it!

Part 1. What’s an Educational Video?

From the name “educational video,” you can coin out that it is a video made for the sole purpose of educating or passing out knowledge for the sake of learning. The primary purpose of these videos is to teach an audience about a particular problem or important topics they want to learn about.

Sometimes brands use this method to advertise their brand while being a source of information.

Part 2. What Makes a Good Educational Video?

An excellent educational video aids the learning process. It triggers learners in analyzing and evaluating concepts provided by the video. Videos are great educational tools that most teachers must adopt due to their role in facilitating the learning process.

To make a good educational video, you should keep the following points in mind:

  • Keep your students engaged

An excellent educational video should be eye catchy and exciting to get your student’s undivided attention. You can achieve it in any way, one of which is that you need to put yourself into the teaching mode, which means that you should give out the impression of your excitement for the course content you are talking about. Ask them questions, let them feel involved in the process. Please don’t go ahead talking with a cold tune. It makes them tired of listening or seeing the video.

  • Be sure to maintain a right-size of video length

It’s better shorter than longer. Have you ever seen a boring, long movie? It’s almost the same feeling you get seeing a long educational video.

The video should be straightforward to leverage the advantage of this form of learning. One needs to make this video of the right size for easy assimilation by the learner. Depending on the course topic, your video can be between 2 - 20 minutes long.

Most importantly, don’t try to do much and use more straightforward, understandable concepts.

  • Stay focused

Making your videos focused and not running around many things helps it pass the information that plays a good role in video length management and engagement. Videos that try to divert from the topic may end up not hitting the nail on the head and not accomplishing their purpose.

  • Center your interest on the student’s needs

Any educational content should be centered to meet the needs of the students. That goes beyond creating content, but covers the entirety of satisfying the needs of your learners.

Part 3. How to Make a Great Educational Video for YouTube?

The best and most recommendable video maker for making a great educational video is Wondershare Filmora.It is a video maker that enables you to create videos with effects like transition, filters, motion elements, and titles on your video.

Color grading and speed control of each clip on your video are possible using Filmora. You can apply other features like screen record, split-screen options, audio ducking, keyframing, motion tracking and more with an easy-to-use interface to fit the student’s interest.

Download Filmora Win Version Download Filmora Mac Version

To make a great educational video for YouTube, you can achieve this using Filmora. Follow the steps below.

Step 1. Launch Filmora and select the aspect ratio

Launch Filmora by double-clicking on the icon, and start working on a new project by selecting project aspect ratio.

Step 2. Create a new project and import footage

Click the “New Project” icon on the program’s welcome screen and wait for some time for the editor to load.

Then, move to choose your desired aspect ratio and click on the import footage icon located at the left corner of the video editor.

Step 3. Organize your project material

At the bottom of the “My Project” tab, click on “add a new folder”. In that new folder, arrange the footage alphabetically. This reduces time spent browsing files and increases efficiency.

Step 4. Preview and edit your video

Press the play icon to preview the video clip. Trim your video clip to the desired video size by dragging the end of the video clip left or right.

Then add customized text and add effects to the video if needed. An amazing effect can be added to each clip of the video to create an outstanding video.

Step 5. Export and share the video

When you’re okay with the already made video, click the Export button. Choose the YouTube option to upload it easily from the Filmora program.

Conclusion

Without a doubt, the process of creating an educational video requires that you pay attention to some things to create an excellent educational video that achieves the learning goal. Once you’ve learned what it means to make an educational video, how to go about it wouldn’t be something to worry about.

Thus, with the steps mentioned above, how to make a great educational video for YouTube has been answered. Now, you can go ahead and make amazing educational videos by yourself.

author avatar

Marion Dubois

Marion Dubois is a writer and a lover of all things video.

Follow @Marion Dubois

Master Higher Rankings on YT: The Best SEO Tips and Tricks (1-11)

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

More than 85% of businesses use YouTube videos as a marketing tool. YouTube is the second most visited website on the internet, with users uploading over 500 hours of video content every minute. Because video SEO is constantly evolving, you need to stay current on optimization best practices to rank higher on search results.

Luckily, this article offers YouTube SEO tips to help you create a solid strategy that will help you rank your videos.

In this article

How Does YouTube SEO Work?

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

How Does YouTube SEO Work?

YouTube SEO is an excellent way to ensure your videos get more views. The main goal of YouTube SEO is to rank high for specific keywords in search engines. As such, it is crucial to know how YouTube SEO works if you want to boost the ranking of your videos.

Whether you are a blogger, market researcher, or video marketer, you need YouTube SEO to generate traffic to your videos. YouTube SEO involves optimizing your videos, channel, descriptions, metadata, and playlists. You can optimize videos for search within and outside YouTube.

Because search engine bots can’t watch YouTube videos, they depend on accompanying text data when indexing them. So you must also know how to harness the power of text in your video, which can positively impact SEO, viewership, engagement, and user experience.

Watch Video: YouTube SEO Tips 2022: Boost Your Video Ranking

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

Want to drive more traffic and increase your video views? Here are eleven YouTube SEO tips that will help you to boost your video ranking.

1. Conduct Keyword Research First

youtube seo tips - conduct keywords reseaerch first

When it comes to YouTube SEO, keywords are crucial. YouTube uses these keywords to determine the subject of your video, index the content, and then associate it with what users are searching for. As such, you must add them to certain fields, including description, tags, and title, when you are uploading the video file. YouTube will then get this information and use it to rank your video.

For this reason, you have to know the keywords that best identify your videos and have the potential to attract viewers to your channel.

2. Use a Good Video Title

youtube seo tips - video title

The title of your video is the first thing other people see, and it’s what decides whether or not they watch it. Given how important it is, you’ll want to make sure that your title accurately reflects the content of your video and includes all relevant keywords.

Each time you publish a new video, make sure you embed it on your website or blog. Not only will this encourage viewers to stay on your website instead of leaving immediately, but it will also make it easier for search engines crawlers to index your website.

4. Add Tags To The Video Description

youtube seo tips - add tags to video

When you upload your video, remember to add tags to the “About” section of the page. You can do this by adding some relevant keywords with each tag like you would with blog posts.

When planning your strategy for YouTube keywords, you need to find 10-20 single keyword tags you want to rank for; keep in mind that this platform limits the number of tags users can include in a video. So you should first add the most relevant keyword phrases then include specific multi-word tags that will easily rank on top of search results.

5. Edit The Filename

youtube seo tips - edit the file name

The filename of your video, or the “video URL,” can also affect its rankings. Including keywords in this section will help the crawlers index your video faster, which will increase its chances of ranking higher.

6. Add Subtitles and Closed Captions

youtube seo tips - add subtitles and closed captions

Adding subtitles and closed captions to your videos is also a good idea, especially if you want the video’s ranking and viewership to improve. Subtitles make it easier for new viewers to understand your videos, especially if your audience comes from different linguistic backgrounds.

7. Select Video Category

youtube seo tips - select video category

When uploading a video, be sure to select the most appropriate category for it. Essentially, this helps with SEO optimization because choosing the right category means that YouTube’s algorithm will place your video in the proper search results. In turn, viewers will easily find your video and watch it.

8. Use a Compelling Thumbnail

youtube seo tips - use compelling thumbnail

Make sure you use the right YouTube video thumbnail image , as this makes a big difference in the click-through rate. You might want to use high-quality, high-contrast images with a 16:9 aspect ratio. YouTube will choose which frame it will display as the video thumbnail. The platform will present three screenshots that you can choose from; however, you can upload your image or select a shot of another moment in the video.

Remember that YouTube overlays the duration of the video in the corner of your thumbnail. So make sure it does not obstruct any relevant details in your thumbnail. Google also uses image recognition to filter out specific imagery, including the YouTube logo.

Ideally, you need an image that is a perfect visual representation of the keywords you are targeting. In turn, this is going to take your presence in relevant search results even further.

9. Make High-Quality Longer

Videos that are less than 2 minutes long often rank low. The duration of most of the videos in the first five positions is usually 11 minutes 44 seconds. Therefore, you need to invest in longer videos that are around 10 minutes long. These videos meet the expectations of many users seeking complete and in-depth content. Additionally, you should create high-quality videos to ensure your viewers will keep watching.

Create High-Quality YouTube Video with Filmora

Wondershare’s Filmora program allows you to edit your video content with trim, transitions, and overlays. You can also add cool effects to your videos to make them more captivating. It also includes advanced editing features like Key Framing, Motion Tracking and more. Learn about Filmora now!

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

10. Focus on User Engagement

Encourage your audience to like, comment, and share your videos. You should also respond to messages and comments. These engagement metrics strongly correlate with higher rankings.

Google cares about how people respond to your content because this is what keeps people on their platform.

11. Add End Screens and YouTube Cards

youtube seo tips - add end screens and youtube cards

YouTube cards encourage viewers to take action during your video. The cards show up in the top right corner of your videos; users can click on and explore more. Using YouTube cards is an excellent way to boost your ranking. YouTube allows you to add a maximum of five cards to each video.

Conclusion

Using these YouTube SEO tips will ensure that your videos rank on top search results. That means more people will watch your videos and subscribe to your channel. Let’s start editing now!

Try It Free Try It Free

More than 85% of businesses use YouTube videos as a marketing tool. YouTube is the second most visited website on the internet, with users uploading over 500 hours of video content every minute. Because video SEO is constantly evolving, you need to stay current on optimization best practices to rank higher on search results.

Luckily, this article offers YouTube SEO tips to help you create a solid strategy that will help you rank your videos.

In this article

How Does YouTube SEO Work?

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

How Does YouTube SEO Work?

YouTube SEO is an excellent way to ensure your videos get more views. The main goal of YouTube SEO is to rank high for specific keywords in search engines. As such, it is crucial to know how YouTube SEO works if you want to boost the ranking of your videos.

Whether you are a blogger, market researcher, or video marketer, you need YouTube SEO to generate traffic to your videos. YouTube SEO involves optimizing your videos, channel, descriptions, metadata, and playlists. You can optimize videos for search within and outside YouTube.

Because search engine bots can’t watch YouTube videos, they depend on accompanying text data when indexing them. So you must also know how to harness the power of text in your video, which can positively impact SEO, viewership, engagement, and user experience.

Watch Video: YouTube SEO Tips 2022: Boost Your Video Ranking

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

Want to drive more traffic and increase your video views? Here are eleven YouTube SEO tips that will help you to boost your video ranking.

1. Conduct Keyword Research First

youtube seo tips - conduct keywords reseaerch first

When it comes to YouTube SEO, keywords are crucial. YouTube uses these keywords to determine the subject of your video, index the content, and then associate it with what users are searching for. As such, you must add them to certain fields, including description, tags, and title, when you are uploading the video file. YouTube will then get this information and use it to rank your video.

For this reason, you have to know the keywords that best identify your videos and have the potential to attract viewers to your channel.

2. Use a Good Video Title

youtube seo tips - video title

The title of your video is the first thing other people see, and it’s what decides whether or not they watch it. Given how important it is, you’ll want to make sure that your title accurately reflects the content of your video and includes all relevant keywords.

Each time you publish a new video, make sure you embed it on your website or blog. Not only will this encourage viewers to stay on your website instead of leaving immediately, but it will also make it easier for search engines crawlers to index your website.

4. Add Tags To The Video Description

youtube seo tips - add tags to video

When you upload your video, remember to add tags to the “About” section of the page. You can do this by adding some relevant keywords with each tag like you would with blog posts.

When planning your strategy for YouTube keywords, you need to find 10-20 single keyword tags you want to rank for; keep in mind that this platform limits the number of tags users can include in a video. So you should first add the most relevant keyword phrases then include specific multi-word tags that will easily rank on top of search results.

5. Edit The Filename

youtube seo tips - edit the file name

The filename of your video, or the “video URL,” can also affect its rankings. Including keywords in this section will help the crawlers index your video faster, which will increase its chances of ranking higher.

6. Add Subtitles and Closed Captions

youtube seo tips - add subtitles and closed captions

Adding subtitles and closed captions to your videos is also a good idea, especially if you want the video’s ranking and viewership to improve. Subtitles make it easier for new viewers to understand your videos, especially if your audience comes from different linguistic backgrounds.

7. Select Video Category

youtube seo tips - select video category

When uploading a video, be sure to select the most appropriate category for it. Essentially, this helps with SEO optimization because choosing the right category means that YouTube’s algorithm will place your video in the proper search results. In turn, viewers will easily find your video and watch it.

8. Use a Compelling Thumbnail

youtube seo tips - use compelling thumbnail

Make sure you use the right YouTube video thumbnail image , as this makes a big difference in the click-through rate. You might want to use high-quality, high-contrast images with a 16:9 aspect ratio. YouTube will choose which frame it will display as the video thumbnail. The platform will present three screenshots that you can choose from; however, you can upload your image or select a shot of another moment in the video.

Remember that YouTube overlays the duration of the video in the corner of your thumbnail. So make sure it does not obstruct any relevant details in your thumbnail. Google also uses image recognition to filter out specific imagery, including the YouTube logo.

Ideally, you need an image that is a perfect visual representation of the keywords you are targeting. In turn, this is going to take your presence in relevant search results even further.

9. Make High-Quality Longer

Videos that are less than 2 minutes long often rank low. The duration of most of the videos in the first five positions is usually 11 minutes 44 seconds. Therefore, you need to invest in longer videos that are around 10 minutes long. These videos meet the expectations of many users seeking complete and in-depth content. Additionally, you should create high-quality videos to ensure your viewers will keep watching.

Create High-Quality YouTube Video with Filmora

Wondershare’s Filmora program allows you to edit your video content with trim, transitions, and overlays. You can also add cool effects to your videos to make them more captivating. It also includes advanced editing features like Key Framing, Motion Tracking and more. Learn about Filmora now!

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

10. Focus on User Engagement

Encourage your audience to like, comment, and share your videos. You should also respond to messages and comments. These engagement metrics strongly correlate with higher rankings.

Google cares about how people respond to your content because this is what keeps people on their platform.

11. Add End Screens and YouTube Cards

youtube seo tips - add end screens and youtube cards

YouTube cards encourage viewers to take action during your video. The cards show up in the top right corner of your videos; users can click on and explore more. Using YouTube cards is an excellent way to boost your ranking. YouTube allows you to add a maximum of five cards to each video.

Conclusion

Using these YouTube SEO tips will ensure that your videos rank on top search results. That means more people will watch your videos and subscribe to your channel. Let’s start editing now!

Try It Free Try It Free

More than 85% of businesses use YouTube videos as a marketing tool. YouTube is the second most visited website on the internet, with users uploading over 500 hours of video content every minute. Because video SEO is constantly evolving, you need to stay current on optimization best practices to rank higher on search results.

Luckily, this article offers YouTube SEO tips to help you create a solid strategy that will help you rank your videos.

In this article

How Does YouTube SEO Work?

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

How Does YouTube SEO Work?

YouTube SEO is an excellent way to ensure your videos get more views. The main goal of YouTube SEO is to rank high for specific keywords in search engines. As such, it is crucial to know how YouTube SEO works if you want to boost the ranking of your videos.

Whether you are a blogger, market researcher, or video marketer, you need YouTube SEO to generate traffic to your videos. YouTube SEO involves optimizing your videos, channel, descriptions, metadata, and playlists. You can optimize videos for search within and outside YouTube.

Because search engine bots can’t watch YouTube videos, they depend on accompanying text data when indexing them. So you must also know how to harness the power of text in your video, which can positively impact SEO, viewership, engagement, and user experience.

Watch Video: YouTube SEO Tips 2022: Boost Your Video Ranking

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

Want to drive more traffic and increase your video views? Here are eleven YouTube SEO tips that will help you to boost your video ranking.

1. Conduct Keyword Research First

youtube seo tips - conduct keywords reseaerch first

When it comes to YouTube SEO, keywords are crucial. YouTube uses these keywords to determine the subject of your video, index the content, and then associate it with what users are searching for. As such, you must add them to certain fields, including description, tags, and title, when you are uploading the video file. YouTube will then get this information and use it to rank your video.

For this reason, you have to know the keywords that best identify your videos and have the potential to attract viewers to your channel.

2. Use a Good Video Title

youtube seo tips - video title

The title of your video is the first thing other people see, and it’s what decides whether or not they watch it. Given how important it is, you’ll want to make sure that your title accurately reflects the content of your video and includes all relevant keywords.

Each time you publish a new video, make sure you embed it on your website or blog. Not only will this encourage viewers to stay on your website instead of leaving immediately, but it will also make it easier for search engines crawlers to index your website.

4. Add Tags To The Video Description

youtube seo tips - add tags to video

When you upload your video, remember to add tags to the “About” section of the page. You can do this by adding some relevant keywords with each tag like you would with blog posts.

When planning your strategy for YouTube keywords, you need to find 10-20 single keyword tags you want to rank for; keep in mind that this platform limits the number of tags users can include in a video. So you should first add the most relevant keyword phrases then include specific multi-word tags that will easily rank on top of search results.

5. Edit The Filename

youtube seo tips - edit the file name

The filename of your video, or the “video URL,” can also affect its rankings. Including keywords in this section will help the crawlers index your video faster, which will increase its chances of ranking higher.

6. Add Subtitles and Closed Captions

youtube seo tips - add subtitles and closed captions

Adding subtitles and closed captions to your videos is also a good idea, especially if you want the video’s ranking and viewership to improve. Subtitles make it easier for new viewers to understand your videos, especially if your audience comes from different linguistic backgrounds.

7. Select Video Category

youtube seo tips - select video category

When uploading a video, be sure to select the most appropriate category for it. Essentially, this helps with SEO optimization because choosing the right category means that YouTube’s algorithm will place your video in the proper search results. In turn, viewers will easily find your video and watch it.

8. Use a Compelling Thumbnail

youtube seo tips - use compelling thumbnail

Make sure you use the right YouTube video thumbnail image , as this makes a big difference in the click-through rate. You might want to use high-quality, high-contrast images with a 16:9 aspect ratio. YouTube will choose which frame it will display as the video thumbnail. The platform will present three screenshots that you can choose from; however, you can upload your image or select a shot of another moment in the video.

Remember that YouTube overlays the duration of the video in the corner of your thumbnail. So make sure it does not obstruct any relevant details in your thumbnail. Google also uses image recognition to filter out specific imagery, including the YouTube logo.

Ideally, you need an image that is a perfect visual representation of the keywords you are targeting. In turn, this is going to take your presence in relevant search results even further.

9. Make High-Quality Longer

Videos that are less than 2 minutes long often rank low. The duration of most of the videos in the first five positions is usually 11 minutes 44 seconds. Therefore, you need to invest in longer videos that are around 10 minutes long. These videos meet the expectations of many users seeking complete and in-depth content. Additionally, you should create high-quality videos to ensure your viewers will keep watching.

Create High-Quality YouTube Video with Filmora

Wondershare’s Filmora program allows you to edit your video content with trim, transitions, and overlays. You can also add cool effects to your videos to make them more captivating. It also includes advanced editing features like Key Framing, Motion Tracking and more. Learn about Filmora now!

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

10. Focus on User Engagement

Encourage your audience to like, comment, and share your videos. You should also respond to messages and comments. These engagement metrics strongly correlate with higher rankings.

Google cares about how people respond to your content because this is what keeps people on their platform.

11. Add End Screens and YouTube Cards

youtube seo tips - add end screens and youtube cards

YouTube cards encourage viewers to take action during your video. The cards show up in the top right corner of your videos; users can click on and explore more. Using YouTube cards is an excellent way to boost your ranking. YouTube allows you to add a maximum of five cards to each video.

Conclusion

Using these YouTube SEO tips will ensure that your videos rank on top search results. That means more people will watch your videos and subscribe to your channel. Let’s start editing now!

Try It Free Try It Free

More than 85% of businesses use YouTube videos as a marketing tool. YouTube is the second most visited website on the internet, with users uploading over 500 hours of video content every minute. Because video SEO is constantly evolving, you need to stay current on optimization best practices to rank higher on search results.

Luckily, this article offers YouTube SEO tips to help you create a solid strategy that will help you rank your videos.

In this article

How Does YouTube SEO Work?

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

How Does YouTube SEO Work?

YouTube SEO is an excellent way to ensure your videos get more views. The main goal of YouTube SEO is to rank high for specific keywords in search engines. As such, it is crucial to know how YouTube SEO works if you want to boost the ranking of your videos.

Whether you are a blogger, market researcher, or video marketer, you need YouTube SEO to generate traffic to your videos. YouTube SEO involves optimizing your videos, channel, descriptions, metadata, and playlists. You can optimize videos for search within and outside YouTube.

Because search engine bots can’t watch YouTube videos, they depend on accompanying text data when indexing them. So you must also know how to harness the power of text in your video, which can positively impact SEO, viewership, engagement, and user experience.

Watch Video: YouTube SEO Tips 2022: Boost Your Video Ranking

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

Want to drive more traffic and increase your video views? Here are eleven YouTube SEO tips that will help you to boost your video ranking.

1. Conduct Keyword Research First

youtube seo tips - conduct keywords reseaerch first

When it comes to YouTube SEO, keywords are crucial. YouTube uses these keywords to determine the subject of your video, index the content, and then associate it with what users are searching for. As such, you must add them to certain fields, including description, tags, and title, when you are uploading the video file. YouTube will then get this information and use it to rank your video.

For this reason, you have to know the keywords that best identify your videos and have the potential to attract viewers to your channel.

2. Use a Good Video Title

youtube seo tips - video title

The title of your video is the first thing other people see, and it’s what decides whether or not they watch it. Given how important it is, you’ll want to make sure that your title accurately reflects the content of your video and includes all relevant keywords.

Each time you publish a new video, make sure you embed it on your website or blog. Not only will this encourage viewers to stay on your website instead of leaving immediately, but it will also make it easier for search engines crawlers to index your website.

4. Add Tags To The Video Description

youtube seo tips - add tags to video

When you upload your video, remember to add tags to the “About” section of the page. You can do this by adding some relevant keywords with each tag like you would with blog posts.

When planning your strategy for YouTube keywords, you need to find 10-20 single keyword tags you want to rank for; keep in mind that this platform limits the number of tags users can include in a video. So you should first add the most relevant keyword phrases then include specific multi-word tags that will easily rank on top of search results.

5. Edit The Filename

youtube seo tips - edit the file name

The filename of your video, or the “video URL,” can also affect its rankings. Including keywords in this section will help the crawlers index your video faster, which will increase its chances of ranking higher.

6. Add Subtitles and Closed Captions

youtube seo tips - add subtitles and closed captions

Adding subtitles and closed captions to your videos is also a good idea, especially if you want the video’s ranking and viewership to improve. Subtitles make it easier for new viewers to understand your videos, especially if your audience comes from different linguistic backgrounds.

7. Select Video Category

youtube seo tips - select video category

When uploading a video, be sure to select the most appropriate category for it. Essentially, this helps with SEO optimization because choosing the right category means that YouTube’s algorithm will place your video in the proper search results. In turn, viewers will easily find your video and watch it.

8. Use a Compelling Thumbnail

youtube seo tips - use compelling thumbnail

Make sure you use the right YouTube video thumbnail image , as this makes a big difference in the click-through rate. You might want to use high-quality, high-contrast images with a 16:9 aspect ratio. YouTube will choose which frame it will display as the video thumbnail. The platform will present three screenshots that you can choose from; however, you can upload your image or select a shot of another moment in the video.

Remember that YouTube overlays the duration of the video in the corner of your thumbnail. So make sure it does not obstruct any relevant details in your thumbnail. Google also uses image recognition to filter out specific imagery, including the YouTube logo.

Ideally, you need an image that is a perfect visual representation of the keywords you are targeting. In turn, this is going to take your presence in relevant search results even further.

9. Make High-Quality Longer

Videos that are less than 2 minutes long often rank low. The duration of most of the videos in the first five positions is usually 11 minutes 44 seconds. Therefore, you need to invest in longer videos that are around 10 minutes long. These videos meet the expectations of many users seeking complete and in-depth content. Additionally, you should create high-quality videos to ensure your viewers will keep watching.

Create High-Quality YouTube Video with Filmora

Wondershare’s Filmora program allows you to edit your video content with trim, transitions, and overlays. You can also add cool effects to your videos to make them more captivating. It also includes advanced editing features like Key Framing, Motion Tracking and more. Learn about Filmora now!

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

10. Focus on User Engagement

Encourage your audience to like, comment, and share your videos. You should also respond to messages and comments. These engagement metrics strongly correlate with higher rankings.

Google cares about how people respond to your content because this is what keeps people on their platform.

11. Add End Screens and YouTube Cards

youtube seo tips - add end screens and youtube cards

YouTube cards encourage viewers to take action during your video. The cards show up in the top right corner of your videos; users can click on and explore more. Using YouTube cards is an excellent way to boost your ranking. YouTube allows you to add a maximum of five cards to each video.

Conclusion

Using these YouTube SEO tips will ensure that your videos rank on top search results. That means more people will watch your videos and subscribe to your channel. Let’s start editing now!

  • Title: "2024 Approved The Journey to Exceptional Educational Content Creating Impactful Vids on YouTube"
  • Author: Joseph
  • Created at : 2024-05-31 13:48:59
  • Updated at : 2024-06-01 13:48:59
  • Link: https://youtube-stream.techidaily.com/2024-approved-the-journey-to-exceptional-educational-content-creating-impactful-vids-on-youtube/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"2024 Approved The Journey to Exceptional Educational Content Creating Impactful Vids on YouTube"