The Core Interface: YouTube Studio Explained

What is the YouTube Creator Studio?

Richard Bennett

Oct 26, 2023• Proven solutions

0

The YouTube Creator Studio is an essential aspect of managing a successful channel (click here to learn more about the Analytics section of your Creator Studio ). Using the tools available in the Creator studio you can manage your videos, interact with your audience, and keep track of important video statistics.

The Creator Studio’s interface is customizable so you can add or remove widgets based on the tools that you most commonly use.

On the main dashboard of the Creator Studio, you will see a menu that includes your video manager, live streaming support, community page, channel page, analytics, translations, and transcriptions.

Also on the dashboard, you can see analytics for the most successful videos that you have posted.

Adjusting the Dashboard

Pinning new charts to the dashboard will ensure that all of the data you need most often is easily viewable upon first entering the Creator Studio. All you need to do to add new widgets to the dashboard sidebar is to use the add widget feature.

Making adjustments to your current widgets simply involves clicking on the gear icon in the top right corner to add custom tiles as well as rearrange the order of the various widgets that you have selected.

YouTube Creator Studio Tools

Video Manager: from the Video Manager section you can view any of the videos that you have posted to YouTube. This menu includes all of your uploaded videos whether they are public, unlisted, or private. You can see advanced statistics on every one of the videos you posted as well as download MP4s of your videos for re-editing. The video manager allows you to very quickly select multiple videos and then add them to a playlist.

Live streaming: YouTube has made it easy for anyone with a verified account to go live. There are even special monetization features specifically for live streaming. Streaming is especially vital to the gaming genre on YouTube.

Analytics: the analytic section is essential to your success as a video creator. Through analytics, you can see which of your videos are most successful in terms of watch time, views, or monetization and you can even check how many new subscribers individual videos are attracting to your channel. This information is important because once you know what’s working you can keep doing it and start growing your channel faster.

Other information you can access through your Creator Studio includes the demographics (nationality, gender, age) of your viewers, video comments, your subscriber list, and any information related to copyright strikes.

How many times a week do you check your stats in the YouTube Creator Studio?

---

Edit YouTube Videos with Filmora

As one of the most versatile video editing software, Filmora offers various types of templates and effects with an intuitive interface, which helps you custom your videos without hassle. Download the free trial version and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The YouTube Creator Studio is an essential aspect of managing a successful channel (click here to learn more about the Analytics section of your Creator Studio ). Using the tools available in the Creator studio you can manage your videos, interact with your audience, and keep track of important video statistics.

The Creator Studio’s interface is customizable so you can add or remove widgets based on the tools that you most commonly use.

On the main dashboard of the Creator Studio, you will see a menu that includes your video manager, live streaming support, community page, channel page, analytics, translations, and transcriptions.

Also on the dashboard, you can see analytics for the most successful videos that you have posted.

Adjusting the Dashboard

Pinning new charts to the dashboard will ensure that all of the data you need most often is easily viewable upon first entering the Creator Studio. All you need to do to add new widgets to the dashboard sidebar is to use the add widget feature.

Making adjustments to your current widgets simply involves clicking on the gear icon in the top right corner to add custom tiles as well as rearrange the order of the various widgets that you have selected.

YouTube Creator Studio Tools

Video Manager: from the Video Manager section you can view any of the videos that you have posted to YouTube. This menu includes all of your uploaded videos whether they are public, unlisted, or private. You can see advanced statistics on every one of the videos you posted as well as download MP4s of your videos for re-editing. The video manager allows you to very quickly select multiple videos and then add them to a playlist.

Live streaming: YouTube has made it easy for anyone with a verified account to go live. There are even special monetization features specifically for live streaming. Streaming is especially vital to the gaming genre on YouTube.

Analytics: the analytic section is essential to your success as a video creator. Through analytics, you can see which of your videos are most successful in terms of watch time, views, or monetization and you can even check how many new subscribers individual videos are attracting to your channel. This information is important because once you know what’s working you can keep doing it and start growing your channel faster.

Other information you can access through your Creator Studio includes the demographics (nationality, gender, age) of your viewers, video comments, your subscriber list, and any information related to copyright strikes.

How many times a week do you check your stats in the YouTube Creator Studio?

---

Edit YouTube Videos with Filmora

As one of the most versatile video editing software, Filmora offers various types of templates and effects with an intuitive interface, which helps you custom your videos without hassle. Download the free trial version and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The YouTube Creator Studio is an essential aspect of managing a successful channel (click here to learn more about the Analytics section of your Creator Studio ). Using the tools available in the Creator studio you can manage your videos, interact with your audience, and keep track of important video statistics.

The Creator Studio’s interface is customizable so you can add or remove widgets based on the tools that you most commonly use.

On the main dashboard of the Creator Studio, you will see a menu that includes your video manager, live streaming support, community page, channel page, analytics, translations, and transcriptions.

Also on the dashboard, you can see analytics for the most successful videos that you have posted.

Adjusting the Dashboard

Pinning new charts to the dashboard will ensure that all of the data you need most often is easily viewable upon first entering the Creator Studio. All you need to do to add new widgets to the dashboard sidebar is to use the add widget feature.

Making adjustments to your current widgets simply involves clicking on the gear icon in the top right corner to add custom tiles as well as rearrange the order of the various widgets that you have selected.

YouTube Creator Studio Tools

Video Manager: from the Video Manager section you can view any of the videos that you have posted to YouTube. This menu includes all of your uploaded videos whether they are public, unlisted, or private. You can see advanced statistics on every one of the videos you posted as well as download MP4s of your videos for re-editing. The video manager allows you to very quickly select multiple videos and then add them to a playlist.

Live streaming: YouTube has made it easy for anyone with a verified account to go live. There are even special monetization features specifically for live streaming. Streaming is especially vital to the gaming genre on YouTube.

Analytics: the analytic section is essential to your success as a video creator. Through analytics, you can see which of your videos are most successful in terms of watch time, views, or monetization and you can even check how many new subscribers individual videos are attracting to your channel. This information is important because once you know what’s working you can keep doing it and start growing your channel faster.

Other information you can access through your Creator Studio includes the demographics (nationality, gender, age) of your viewers, video comments, your subscriber list, and any information related to copyright strikes.

How many times a week do you check your stats in the YouTube Creator Studio?

---

Edit YouTube Videos with Filmora

As one of the most versatile video editing software, Filmora offers various types of templates and effects with an intuitive interface, which helps you custom your videos without hassle. Download the free trial version and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The YouTube Creator Studio is an essential aspect of managing a successful channel (click here to learn more about the Analytics section of your Creator Studio ). Using the tools available in the Creator studio you can manage your videos, interact with your audience, and keep track of important video statistics.

The Creator Studio’s interface is customizable so you can add or remove widgets based on the tools that you most commonly use.

On the main dashboard of the Creator Studio, you will see a menu that includes your video manager, live streaming support, community page, channel page, analytics, translations, and transcriptions.

Also on the dashboard, you can see analytics for the most successful videos that you have posted.

Adjusting the Dashboard

Pinning new charts to the dashboard will ensure that all of the data you need most often is easily viewable upon first entering the Creator Studio. All you need to do to add new widgets to the dashboard sidebar is to use the add widget feature.

Making adjustments to your current widgets simply involves clicking on the gear icon in the top right corner to add custom tiles as well as rearrange the order of the various widgets that you have selected.

YouTube Creator Studio Tools

Video Manager: from the Video Manager section you can view any of the videos that you have posted to YouTube. This menu includes all of your uploaded videos whether they are public, unlisted, or private. You can see advanced statistics on every one of the videos you posted as well as download MP4s of your videos for re-editing. The video manager allows you to very quickly select multiple videos and then add them to a playlist.

Live streaming: YouTube has made it easy for anyone with a verified account to go live. There are even special monetization features specifically for live streaming. Streaming is especially vital to the gaming genre on YouTube.

Analytics: the analytic section is essential to your success as a video creator. Through analytics, you can see which of your videos are most successful in terms of watch time, views, or monetization and you can even check how many new subscribers individual videos are attracting to your channel. This information is important because once you know what’s working you can keep doing it and start growing your channel faster.

Other information you can access through your Creator Studio includes the demographics (nationality, gender, age) of your viewers, video comments, your subscriber list, and any information related to copyright strikes.

How many times a week do you check your stats in the YouTube Creator Studio?

---

Edit YouTube Videos with Filmora

As one of the most versatile video editing software, Filmora offers various types of templates and effects with an intuitive interface, which helps you custom your videos without hassle. Download the free trial version and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Evaluating Earnings From One Million YouTube Watches

How much does YouTube pay for 1 million views? As a YouTuber, you become a business, and it helps to know the YouTube views to money earned.

If you are trying to earn a living on YouTube, one of the most excellent marks of a successful creator is often earning 1 million views on the platform (click here for tips on how to do that ). It usually serves as a benchmark for a time at which a channel is relatively sustainable. However, rather than meaning a YouTuber has made it big financially, reaching 1 million views is more likely to say they can expect to start making real money.

When you hit 1 million views on any video on YouTube, you’ll have a nice paycheck. You’ll likely have to hit 1 million views on at least a few other videos before you could consider quitting your full-time job and doing YouTube as your primary source of income. This article will explore what 1 million views mean for your YouTube channel. We will look more into how revenue is calculated on YouTube and what you can expect to earn-out of a video with 1 million views.

In this article

01 $2000 for 1 million views

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

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