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"2024 Approved The Art of Affordable Video Ad Design for YouTube Success"
The Art of Affordable Video Ad Design for YouTube Success
How to Create Video Ads for Free in YouTube Video Builder
Richard Bennett
Mar 27, 2024• Proven solutions
Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.
With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.
- Part 1: What Is YouTube Video Builder?
- Part 2: How Does YouTube Video Builder Work?
- Part 3: How to Get YouTube Video Builder?
- Part 4: How to Make Video Ads for Free with YouTube Video Builder?
- Part 5: Tips for Making Good Video Ads with YouTube Video Builder
Part 1: What Is YouTube Video Builder?
YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.
However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:
- Logo
You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.
- HD Images
At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.
- Google Chrome Browser
You must have the latest version of the Google Chrome web browser installed on your computer.
- YouTube Channel
Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.
- Availability of the Tool and Features
YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.
Part 2: How Does YouTube Video Builder Work?
As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.
There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.
Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.
Part 3: How Can I Get YouTube Video Builder?
Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .
Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.
Part 4: How to Make Video Ads for Free with YouTube Video Builder?
Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:
Step 1: Prepare a Console
After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.
Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.
After this, insert an image of your brand logo in the block under the Logos category.
Step 2: Add the Ingredients
When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.
Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.
Step 3: Make Cosmetic Manipulations
From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.
Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.
Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.
Step 4: Save the Video and Begin Promotion
After the video is generated, play to preview the film. If everything looks good, click Save video.
On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.
Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).
Part 5: Tips for Making Good Video Ads with YouTube Video Builder
The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:
- Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
- Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
- Remain consistent with the theme color, fonts, etc. throughout the video
- Make sure to include a catchy ‘Call for action’ text in your video ad
- Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
- Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
- Make sure to use the ad in your campaigns to make people aware of your brand/product(s)
Conclusion
The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.
With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.
- Part 1: What Is YouTube Video Builder?
- Part 2: How Does YouTube Video Builder Work?
- Part 3: How to Get YouTube Video Builder?
- Part 4: How to Make Video Ads for Free with YouTube Video Builder?
- Part 5: Tips for Making Good Video Ads with YouTube Video Builder
Part 1: What Is YouTube Video Builder?
YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.
However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:
- Logo
You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.
- HD Images
At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.
- Google Chrome Browser
You must have the latest version of the Google Chrome web browser installed on your computer.
- YouTube Channel
Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.
- Availability of the Tool and Features
YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.
Part 2: How Does YouTube Video Builder Work?
As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.
There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.
Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.
Part 3: How Can I Get YouTube Video Builder?
Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .
Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.
Part 4: How to Make Video Ads for Free with YouTube Video Builder?
Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:
Step 1: Prepare a Console
After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.
Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.
After this, insert an image of your brand logo in the block under the Logos category.
Step 2: Add the Ingredients
When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.
Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.
Step 3: Make Cosmetic Manipulations
From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.
Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.
Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.
Step 4: Save the Video and Begin Promotion
After the video is generated, play to preview the film. If everything looks good, click Save video.
On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.
Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).
Part 5: Tips for Making Good Video Ads with YouTube Video Builder
The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:
- Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
- Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
- Remain consistent with the theme color, fonts, etc. throughout the video
- Make sure to include a catchy ‘Call for action’ text in your video ad
- Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
- Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
- Make sure to use the ad in your campaigns to make people aware of your brand/product(s)
Conclusion
The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.
With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.
- Part 1: What Is YouTube Video Builder?
- Part 2: How Does YouTube Video Builder Work?
- Part 3: How to Get YouTube Video Builder?
- Part 4: How to Make Video Ads for Free with YouTube Video Builder?
- Part 5: Tips for Making Good Video Ads with YouTube Video Builder
Part 1: What Is YouTube Video Builder?
YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.
However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:
- Logo
You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.
- HD Images
At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.
- Google Chrome Browser
You must have the latest version of the Google Chrome web browser installed on your computer.
- YouTube Channel
Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.
- Availability of the Tool and Features
YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.
Part 2: How Does YouTube Video Builder Work?
As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.
There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.
Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.
Part 3: How Can I Get YouTube Video Builder?
Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .
Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.
Part 4: How to Make Video Ads for Free with YouTube Video Builder?
Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:
Step 1: Prepare a Console
After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.
Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.
After this, insert an image of your brand logo in the block under the Logos category.
Step 2: Add the Ingredients
When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.
Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.
Step 3: Make Cosmetic Manipulations
From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.
Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.
Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.
Step 4: Save the Video and Begin Promotion
After the video is generated, play to preview the film. If everything looks good, click Save video.
On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.
Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).
Part 5: Tips for Making Good Video Ads with YouTube Video Builder
The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:
- Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
- Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
- Remain consistent with the theme color, fonts, etc. throughout the video
- Make sure to include a catchy ‘Call for action’ text in your video ad
- Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
- Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
- Make sure to use the ad in your campaigns to make people aware of your brand/product(s)
Conclusion
The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.
With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.
- Part 1: What Is YouTube Video Builder?
- Part 2: How Does YouTube Video Builder Work?
- Part 3: How to Get YouTube Video Builder?
- Part 4: How to Make Video Ads for Free with YouTube Video Builder?
- Part 5: Tips for Making Good Video Ads with YouTube Video Builder
Part 1: What Is YouTube Video Builder?
YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.
However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:
- Logo
You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.
- HD Images
At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.
- Google Chrome Browser
You must have the latest version of the Google Chrome web browser installed on your computer.
- YouTube Channel
Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.
- Availability of the Tool and Features
YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.
Part 2: How Does YouTube Video Builder Work?
As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.
There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.
Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.
Part 3: How Can I Get YouTube Video Builder?
Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .
Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.
Part 4: How to Make Video Ads for Free with YouTube Video Builder?
Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:
Step 1: Prepare a Console
After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.
Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.
After this, insert an image of your brand logo in the block under the Logos category.
Step 2: Add the Ingredients
When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.
Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.
Step 3: Make Cosmetic Manipulations
From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.
Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.
Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.
Step 4: Save the Video and Begin Promotion
After the video is generated, play to preview the film. If everything looks good, click Save video.
On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.
Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).
Part 5: Tips for Making Good Video Ads with YouTube Video Builder
The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:
- Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
- Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
- Remain consistent with the theme color, fonts, etc. throughout the video
- Make sure to include a catchy ‘Call for action’ text in your video ad
- Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
- Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
- Make sure to use the ad in your campaigns to make people aware of your brand/product(s)
Conclusion
The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Facing the Reality of Content Monetization
YouTube Monetization: The New Rules Everyone Hates
Richard Bennett
Nov 01, 2022• Proven solutions
YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.
- The New Monetization Rules
- Why YouTube Changed The Monetization Rules
- How Do The Changes Affect Small YouTube Channels
- Join the Conversation
- Tips for Increasing YouTube Watch Time
- Helpful Blog Posts
- Don’t Give Up!
The New Monetization Rules
In order to qualify for YouTube monetization, you must meet these milestones.
- You will need to have 1,000 subscribers.
- You will need to have accumulated 4,000 hours of watch time over the last 12 months.
You can read the full announcement here.
Trying to get monetization on YouTube can feel like this.
Why YouTube Changed the Monetization Rules
YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).
How Do the Changes Affect Small YouTube Channels
However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?
That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.
These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.
Join The Conversation
There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .
It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.
Cough. Logan Paul. Cough.
Tips for Increasing YouTube Watch Time
- Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
- Link your videos together using cards and interactive end screens/outros.
- Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.
Helpful Blog Posts
How to Get People to Subscribe by Asking the Right Way
Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)
How to Edit a YouTube Video and Get More Subscribers
Don’t Give Up
I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.
How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.
- The New Monetization Rules
- Why YouTube Changed The Monetization Rules
- How Do The Changes Affect Small YouTube Channels
- Join the Conversation
- Tips for Increasing YouTube Watch Time
- Helpful Blog Posts
- Don’t Give Up!
The New Monetization Rules
In order to qualify for YouTube monetization, you must meet these milestones.
- You will need to have 1,000 subscribers.
- You will need to have accumulated 4,000 hours of watch time over the last 12 months.
You can read the full announcement here.
Trying to get monetization on YouTube can feel like this.
Why YouTube Changed the Monetization Rules
YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).
How Do the Changes Affect Small YouTube Channels
However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?
That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.
These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.
Join The Conversation
There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .
It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.
Cough. Logan Paul. Cough.
Tips for Increasing YouTube Watch Time
- Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
- Link your videos together using cards and interactive end screens/outros.
- Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.
Helpful Blog Posts
How to Get People to Subscribe by Asking the Right Way
Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)
How to Edit a YouTube Video and Get More Subscribers
Don’t Give Up
I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.
How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.
- The New Monetization Rules
- Why YouTube Changed The Monetization Rules
- How Do The Changes Affect Small YouTube Channels
- Join the Conversation
- Tips for Increasing YouTube Watch Time
- Helpful Blog Posts
- Don’t Give Up!
The New Monetization Rules
In order to qualify for YouTube monetization, you must meet these milestones.
- You will need to have 1,000 subscribers.
- You will need to have accumulated 4,000 hours of watch time over the last 12 months.
You can read the full announcement here.
Trying to get monetization on YouTube can feel like this.
Why YouTube Changed the Monetization Rules
YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).
How Do the Changes Affect Small YouTube Channels
However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?
That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.
These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.
Join The Conversation
There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .
It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.
Cough. Logan Paul. Cough.
Tips for Increasing YouTube Watch Time
- Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
- Link your videos together using cards and interactive end screens/outros.
- Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.
Helpful Blog Posts
How to Get People to Subscribe by Asking the Right Way
Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)
How to Edit a YouTube Video and Get More Subscribers
Don’t Give Up
I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.
How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.
- The New Monetization Rules
- Why YouTube Changed The Monetization Rules
- How Do The Changes Affect Small YouTube Channels
- Join the Conversation
- Tips for Increasing YouTube Watch Time
- Helpful Blog Posts
- Don’t Give Up!
The New Monetization Rules
In order to qualify for YouTube monetization, you must meet these milestones.
- You will need to have 1,000 subscribers.
- You will need to have accumulated 4,000 hours of watch time over the last 12 months.
You can read the full announcement here.
Trying to get monetization on YouTube can feel like this.
Why YouTube Changed the Monetization Rules
YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).
How Do the Changes Affect Small YouTube Channels
However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?
That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.
These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.
Join The Conversation
There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .
It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.
Cough. Logan Paul. Cough.
Tips for Increasing YouTube Watch Time
- Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
- Link your videos together using cards and interactive end screens/outros.
- Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.
Helpful Blog Posts
How to Get People to Subscribe by Asking the Right Way
Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)
How to Edit a YouTube Video and Get More Subscribers
Don’t Give Up
I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.
How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
- Title: "2024 Approved The Art of Affordable Video Ad Design for YouTube Success"
- Author: Joseph
- Created at : 2024-05-31 13:45:41
- Updated at : 2024-06-01 13:45:41
- Link: https://youtube-stream.techidaily.com/2024-approved-the-art-of-affordable-video-ad-design-for-youtube-success/
- License: This work is licensed under CC BY-NC-SA 4.0.
