"2024 Approved  Setting the Scene  Ideal Video Aspect Ratios & Widths for YouTube"

"2024 Approved Setting the Scene Ideal Video Aspect Ratios & Widths for YouTube"

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Setting the Scene: Ideal Video Aspect Ratios & Widths for YouTube

YouTube Video Dimensions/Size: Guide for Upload Settings

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Every social media offers a distinct range of dimensions and settings for their publication. So does YouTube.

It’s acutely important to be aware of your setting choices and choosing the right video, thumbnail and screen dimensions of a YouTube video to elevate the user experience.

Merely watching the videos on YouTube is much easier but being able to upload a video there using the right size matters a lot more than one thinks of.

But how can one master it all by himself? Here we are to guide you all along the way! So sit back and relax and enjoy your first-rated content!

You will Learn :

The Best Video Editor for Successful YouTubers - Wondershare Filmora

As a easy-to-use video editor, Filmora is really perfect for successful YouTubers. Filmora not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc.

Check below video to know more and download now to have a try for free.

Download Filmora9 Win Version Download Filmora9 Mac Version

The right YouTube video size for you

Resolution Equivalent Name Quality
3840×2160 2160p 4K
2560×1440 1440p 2K
1920×1080 1080p Highest YouTube HD video resolution
1280×720 720p Least YouTube HD video resolution
854×480 480p Standard definition
640×360 360p Conventional website resolution
426×240 240p Least YouTube video size available

Important guidelines for YouTube Video dimensions

Maximum acceptable size of a YouTube video 426 x 420p
Minimum acceptable size of a YouTube video 3840 x 2160p
The right aspect ratio of a YouTube video 16:9
Maximum size of a YouTube file 128GB
The maximum length of a YouTube video 12 hours
Compatible YouTube video formats avi mov mp4 (best video format for YouTube) 3GPP webM flv mpeg mpegps wmv

In order to grasp all of the aforementioned configurations thoroughly, a pictorial depiction is a must. So here it is to give you a vivid vision.

youtube video dimensions

Image from learn.g2

What’s the best YouTube video size for you?

It is recommended by professionals to use the YouTube video dimensions 1080p, or 1920 x 1080.

These ones are the ideal because it will not only facilitate the video with a professional and elite look but also consumes relatively much less data. Moreover, if you use a phone for recording your videos then using the quality higher than the ones mentioned above will cost you with ample memory.

If you are a newbie to the world of YouTube and want to up the device’s storage game then 720p would still do wonders.

What is the video aspect ratio?

This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.

That means an aspect ratio of 4x3 refers to an image that is 4 unit wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.

The aspect ratio of a video merely refers to the relationship among the width and height respectively and not the actual physical size of the image.

The most common aspect ratios used in the video are depicted below for sound understanding:

dimensions of a youtube video

Image from learn.g2

The aspect ratio is the proportion of your video. This image displays the three most common aspect ratios.

Aspect ratio refers to the ratio of height and width although dimensions refer to two separate measurements of height and width rather than a ratio with “pixel” as its unit.

Standard aspect ratios

Below are the most common aspect ratios used for the video. There may be certain amendments to the ones mentioned below but the following formats are used mostly by the film and video makers.

Let’s review the quick breakdown of the available aspect ratio options that you can opt accordingly:

Aspect ratio Application
1:1 or 1x1 This aspect ratio will mostly be seen in the Instagram video. This 1:1 ratio gives a video a perfect square shape.
4:3 or 4x3 This aspect ratio was mostly seen few ages ago in almost the amidst 20th century on the TV. This was used to be a standard television format back then. So if you are a 90’s kid or an adult then you must be familiar with this format while watching your favorite old schooled sitcoms!
16:9 or 16x9 The format was enhanced to 16:9 aspect ratio for more HD quality and better viewing experience. This format is widely being used in televisions, theatres, DVD or high definition professional videos.
21:9 or 21x9 For more than merely an HD video quality and astonishing user experience, the formats have been upgraded to 21:9 aspect ratio. This is dominantly being used in the cinema for movie theatre releases.

The right aspect ratio for YouTube videos

YouTube recommends using an aspect ratio of 16:9 according to the video player that YouTube uses. You are also given an option to upload your videos vertically but this will amend the aspect ratio respectively.

When you upload a video with an aspect ratio other than the one mention formerly then YouTube will automatically place the black bars on the sides. This is done to display the best quality video with the right resolution otherwise it will be displayed as distorted or cropped.

A vertical ratio with may be 4:3 video aspect ratio will be displayed like the image given below:

youtube video dimensions 1080p

Image from learn.g2

The correct video image and YouTube screen size

Videos are undoubtedly the most important asset of YouTube but we cannot ignore the significance of the optimal images there! Using the right channel images will enhance the user experience and will ultimately level up your game!

The appealing and attractive cover photos, banners, thumbnails, channel icons possess equal importance as the video itself.

So don’t forget to tune your images! Just grab a cup of coffee and see how your views increase exponentially by this simple yet most important change!

Just skim through the checklist given below and you will be ready to nail it!

1. Perfect size for your YouTube profile photo

The profile photo of YouTube, often called a YouTube channel icon, is preferably a facial picture when is run by an individual and a respective logo if run by a brand or a business.

The suggested YouTube screen size of your YouTube profile picture or channel icon is 800 x800 pixels.

youtube screen size

Image from metricool

2. Perfect size for your YouTube thumbnail photo

What is YouTube thumbnail?

A thumbnail photo is the picture of one of the frames of your video that you select to let the viewers see the quick glace or snapshot of your video while they browse YouTube.

You can choose any of the snapshots, technically known as a thumbnail, right after uploading your video on your channel. Either you can let YouTube choose any thumbnail or you choose your own.

Why is it important?

Choosing the appropriate thumbnail is one of the most important factors you cannot neglect. In order to gain views the most on your videos, a wise selection of a perfect YouTube video thumbnail dimensions will attract the viewers. Hence this will can uplift your views to a drastic extent.

A quick tip for the perfect YouTube thumbnail

Take a look at the popular you tubers and see what strategies they use when uploading their thumbnails. Usually, the video content is not as appealing as the thumbnail itself. That’s what you need to understand! Just see by yourself how large text and striking images will do wonders!

YouTube video thumbnail dimension for a perfect thumbnail image

The preferred YouTube screen size of your thumbnail image is 1280 x 720 pixels.

Similar to the YouTube video, the aspect ratio of your thumbnail is 16:9.

For even more clear understanding, look into this illustration:

youtube video thumbnail dimensions

Image from learn.g2

3. Perfect size for your YouTube banner

YouTube offers two main areas for image display of your channel. One is an icon image while other is what YouTube calls “Channel Art”. This is the same as Facebook’s cover photo. People often call it “YouTube banner”. It is a header image displayed at the top of your channel.

youtube video size

For each kind of display (mobile, desktop, and TV), channel art (or banner) dimension changes accordingly.

Either your cover photo or your YouTube banner is displayed at the top of the channel so it’s highly significant to consider what you are depicting about your channel through these images.

Hence, this being said or realized, selecting the appropriate banner resolution should be among your topmost priorities.

The recommended banner dimensions of a YouTube video as suggested by YouTube are 2560 x 1440 pixels. But the dimensions may slightly vary with the variation in the devices being used by the users.

Displays Banner image Dimensions
Video display 2560 x 1440 pixels
Desktop display 2560 x 423 pixels
Tablet display 1855 x 423 pixels
Television 2560 x 1440 pixels

For a thorough understanding, refer to the image below:

best video format for youtube

Image from learn.g2

The right cover photo size on TV

The image displayed when accessing YouTube from TV will appear and be uploaded full or maximized. So a wise image size must be opted. So the accurate resolution would be 2560 x 1440 pixels which will cover the entire background of your channel.

The right cover photo size on desktop displays

The image size may vary to some extent as per the browser you are accessing with or the desktop itself. But generally, the suggested cover photo size for desktop displays is 2560 x 423 pixels.

The right cover photo size on Tablet displays

As per the recommendation for uploading the image while specifically considering the table display is 1855 x 423 pixels. This will cover the area appropriately.

FAQs about Youtube upload settings

FAQs

What is the maximum YouTube upload limit of size?

The allowed maximum video file size for uploading is 128GB at present.

What is the maximum YouTube upload limit of length?

The allowed maximum video length today for uploading is 12 hours.

How the default upload setting is reset on YouTube?

Step 1: Sign In to your YouTube account using a browser.

Step 2: By clicking your profile icon on the top right corner of the pane, you’ll see the YouTube Studio option. Click on it.

Step 3: Go on settings option where a pop-up window will appear.

youtube upload limit

Step 4: Look for upload defaults and change the configurations on 2 tabs.

Step 5: Click on save button.

How is YouTube video uploaded using the mobile application?

Step 1: Sign in to your YouTube channel using your mobile phone.

Step 2: Tap on the video camera icon to upload a video. Grant access to your photo gallery and camera is asked by the app while uploading for the first time.

Step 3: You may “Go Live” or simply drag an already made video file to upload.

Step 4: Click “Next”.

Step 5: Enter the video name, select visibility level and then click upload.

How is YouTube video uploaded using a web browser?

Step 1: Sign in to your YouTube account in a web browser.

Step 2: Click on the video icon appearing on the top of the pane.

Step 3: Click on upload video in the drop-down.

best video format for youtube

Step 4: You will be redirected to the video upload page. Click “public” under “Select files to upload” option and choose visibility level (public, private or scheduled).

Step 5: Click on a large arrow for video file selection or simply drag the file onto the page.

Step 6: You may enter miscellaneous information related to the video while the video is being uploaded.

Step 7: Click on publish and you are done!

Read More to Get : Best Video Websites Like YouTube >>

Basic terminologies that you should know

Video Format

A file format is a way that is standard for the storage of information in the encoded form within the computer file. It entails how exactly the bits are used while encoding the information in a digital storage medium.

So, a video file format is basically a type of file format in order to store the digital data of a video in the computer system. Mostly, video is often stored using the lossy compression in order to reduce the file size.

Frame Rate

“Frame rate” essentially entails the frequency (rate) at which the simultaneous images display on the screen. These images or called “frames”. Frame rate is expressed in “frames per second or FPS”. The unit or term is applicable for film, cameras, motion capture, video, and computer graphics. This is also known as “frame frequency”, expressed in the unit “hertz”

Resolution

Resolution is a measure to entail the clarity and sharpness of an image and most often used as a metric to judge the quality of cameras, monitors, printers, etc.

It basically refers to the number of different pixels in each dimension which can be viewed in any display device.

File Size

File size refers to the space that a file occupies in a storage medium, like hard drive or USB. The measure of file sizes can be expressed in bytes (B), kilobytes (KB), megabytes (MB), gigabytes (GB), terabytes (TB), and so on.

As shown in the picture below, the files listed in the Windows Explorer assorted as per the file with the largest size first. The file with the name “family-safety.jpg” occupies the largest size of 47 KB and the smallest one with 32 KB size.

Codec

Codec is a device or maybe a computer program that is used to encode or decode a stream of digital data or signal. A codec is a short form of “coder-decoder”.

The basic function of a coder is to encode the stream of data or signal for storage or transmission, usually in an encrypted form.

While, a decoder decodes the encoded (possibly encrypted) data, which is merely a reverse process of a coder. The application of codec are in streaming media, videoconferencing, and video editing applications.

Aspect ratio:

This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.

That means an aspect ratio of 4x3 refers to an image that is 4 units wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.

Need a YouTube support?

If you need any support, guidance or may face any queries related to anything regarding your YouTube channel, here’s the link of YouTube support .

Download Filmora9 Win Version Download Filmora9 Mac Version

Final Verdict

Hopefully, with this detailed guide, you are now ready to make a wise decision regarding customizing your videos and channel as per viewers likeliness. So get ready to see your channel grow drastically!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Every social media offers a distinct range of dimensions and settings for their publication. So does YouTube.

It’s acutely important to be aware of your setting choices and choosing the right video, thumbnail and screen dimensions of a YouTube video to elevate the user experience.

Merely watching the videos on YouTube is much easier but being able to upload a video there using the right size matters a lot more than one thinks of.

But how can one master it all by himself? Here we are to guide you all along the way! So sit back and relax and enjoy your first-rated content!

You will Learn :

The Best Video Editor for Successful YouTubers - Wondershare Filmora

As a easy-to-use video editor, Filmora is really perfect for successful YouTubers. Filmora not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc.

Check below video to know more and download now to have a try for free.

Download Filmora9 Win Version Download Filmora9 Mac Version

The right YouTube video size for you

Resolution Equivalent Name Quality
3840×2160 2160p 4K
2560×1440 1440p 2K
1920×1080 1080p Highest YouTube HD video resolution
1280×720 720p Least YouTube HD video resolution
854×480 480p Standard definition
640×360 360p Conventional website resolution
426×240 240p Least YouTube video size available

Important guidelines for YouTube Video dimensions

Maximum acceptable size of a YouTube video 426 x 420p
Minimum acceptable size of a YouTube video 3840 x 2160p
The right aspect ratio of a YouTube video 16:9
Maximum size of a YouTube file 128GB
The maximum length of a YouTube video 12 hours
Compatible YouTube video formats avi mov mp4 (best video format for YouTube) 3GPP webM flv mpeg mpegps wmv

In order to grasp all of the aforementioned configurations thoroughly, a pictorial depiction is a must. So here it is to give you a vivid vision.

youtube video dimensions

Image from learn.g2

What’s the best YouTube video size for you?

It is recommended by professionals to use the YouTube video dimensions 1080p, or 1920 x 1080.

These ones are the ideal because it will not only facilitate the video with a professional and elite look but also consumes relatively much less data. Moreover, if you use a phone for recording your videos then using the quality higher than the ones mentioned above will cost you with ample memory.

If you are a newbie to the world of YouTube and want to up the device’s storage game then 720p would still do wonders.

What is the video aspect ratio?

This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.

That means an aspect ratio of 4x3 refers to an image that is 4 unit wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.

The aspect ratio of a video merely refers to the relationship among the width and height respectively and not the actual physical size of the image.

The most common aspect ratios used in the video are depicted below for sound understanding:

dimensions of a youtube video

Image from learn.g2

The aspect ratio is the proportion of your video. This image displays the three most common aspect ratios.

Aspect ratio refers to the ratio of height and width although dimensions refer to two separate measurements of height and width rather than a ratio with “pixel” as its unit.

Standard aspect ratios

Below are the most common aspect ratios used for the video. There may be certain amendments to the ones mentioned below but the following formats are used mostly by the film and video makers.

Let’s review the quick breakdown of the available aspect ratio options that you can opt accordingly:

Aspect ratio Application
1:1 or 1x1 This aspect ratio will mostly be seen in the Instagram video. This 1:1 ratio gives a video a perfect square shape.
4:3 or 4x3 This aspect ratio was mostly seen few ages ago in almost the amidst 20th century on the TV. This was used to be a standard television format back then. So if you are a 90’s kid or an adult then you must be familiar with this format while watching your favorite old schooled sitcoms!
16:9 or 16x9 The format was enhanced to 16:9 aspect ratio for more HD quality and better viewing experience. This format is widely being used in televisions, theatres, DVD or high definition professional videos.
21:9 or 21x9 For more than merely an HD video quality and astonishing user experience, the formats have been upgraded to 21:9 aspect ratio. This is dominantly being used in the cinema for movie theatre releases.

The right aspect ratio for YouTube videos

YouTube recommends using an aspect ratio of 16:9 according to the video player that YouTube uses. You are also given an option to upload your videos vertically but this will amend the aspect ratio respectively.

When you upload a video with an aspect ratio other than the one mention formerly then YouTube will automatically place the black bars on the sides. This is done to display the best quality video with the right resolution otherwise it will be displayed as distorted or cropped.

A vertical ratio with may be 4:3 video aspect ratio will be displayed like the image given below:

youtube video dimensions 1080p

Image from learn.g2

The correct video image and YouTube screen size

Videos are undoubtedly the most important asset of YouTube but we cannot ignore the significance of the optimal images there! Using the right channel images will enhance the user experience and will ultimately level up your game!

The appealing and attractive cover photos, banners, thumbnails, channel icons possess equal importance as the video itself.

So don’t forget to tune your images! Just grab a cup of coffee and see how your views increase exponentially by this simple yet most important change!

Just skim through the checklist given below and you will be ready to nail it!

1. Perfect size for your YouTube profile photo

The profile photo of YouTube, often called a YouTube channel icon, is preferably a facial picture when is run by an individual and a respective logo if run by a brand or a business.

The suggested YouTube screen size of your YouTube profile picture or channel icon is 800 x800 pixels.

youtube screen size

Image from metricool

2. Perfect size for your YouTube thumbnail photo

What is YouTube thumbnail?

A thumbnail photo is the picture of one of the frames of your video that you select to let the viewers see the quick glace or snapshot of your video while they browse YouTube.

You can choose any of the snapshots, technically known as a thumbnail, right after uploading your video on your channel. Either you can let YouTube choose any thumbnail or you choose your own.

Why is it important?

Choosing the appropriate thumbnail is one of the most important factors you cannot neglect. In order to gain views the most on your videos, a wise selection of a perfect YouTube video thumbnail dimensions will attract the viewers. Hence this will can uplift your views to a drastic extent.

A quick tip for the perfect YouTube thumbnail

Take a look at the popular you tubers and see what strategies they use when uploading their thumbnails. Usually, the video content is not as appealing as the thumbnail itself. That’s what you need to understand! Just see by yourself how large text and striking images will do wonders!

YouTube video thumbnail dimension for a perfect thumbnail image

The preferred YouTube screen size of your thumbnail image is 1280 x 720 pixels.

Similar to the YouTube video, the aspect ratio of your thumbnail is 16:9.

For even more clear understanding, look into this illustration:

youtube video thumbnail dimensions

Image from learn.g2

3. Perfect size for your YouTube banner

YouTube offers two main areas for image display of your channel. One is an icon image while other is what YouTube calls “Channel Art”. This is the same as Facebook’s cover photo. People often call it “YouTube banner”. It is a header image displayed at the top of your channel.

youtube video size

For each kind of display (mobile, desktop, and TV), channel art (or banner) dimension changes accordingly.

Either your cover photo or your YouTube banner is displayed at the top of the channel so it’s highly significant to consider what you are depicting about your channel through these images.

Hence, this being said or realized, selecting the appropriate banner resolution should be among your topmost priorities.

The recommended banner dimensions of a YouTube video as suggested by YouTube are 2560 x 1440 pixels. But the dimensions may slightly vary with the variation in the devices being used by the users.

Displays Banner image Dimensions
Video display 2560 x 1440 pixels
Desktop display 2560 x 423 pixels
Tablet display 1855 x 423 pixels
Television 2560 x 1440 pixels

For a thorough understanding, refer to the image below:

best video format for youtube

Image from learn.g2

The right cover photo size on TV

The image displayed when accessing YouTube from TV will appear and be uploaded full or maximized. So a wise image size must be opted. So the accurate resolution would be 2560 x 1440 pixels which will cover the entire background of your channel.

The right cover photo size on desktop displays

The image size may vary to some extent as per the browser you are accessing with or the desktop itself. But generally, the suggested cover photo size for desktop displays is 2560 x 423 pixels.

The right cover photo size on Tablet displays

As per the recommendation for uploading the image while specifically considering the table display is 1855 x 423 pixels. This will cover the area appropriately.

FAQs about Youtube upload settings

FAQs

What is the maximum YouTube upload limit of size?

The allowed maximum video file size for uploading is 128GB at present.

What is the maximum YouTube upload limit of length?

The allowed maximum video length today for uploading is 12 hours.

How the default upload setting is reset on YouTube?

Step 1: Sign In to your YouTube account using a browser.

Step 2: By clicking your profile icon on the top right corner of the pane, you’ll see the YouTube Studio option. Click on it.

Step 3: Go on settings option where a pop-up window will appear.

youtube upload limit

Step 4: Look for upload defaults and change the configurations on 2 tabs.

Step 5: Click on save button.

How is YouTube video uploaded using the mobile application?

Step 1: Sign in to your YouTube channel using your mobile phone.

Step 2: Tap on the video camera icon to upload a video. Grant access to your photo gallery and camera is asked by the app while uploading for the first time.

Step 3: You may “Go Live” or simply drag an already made video file to upload.

Step 4: Click “Next”.

Step 5: Enter the video name, select visibility level and then click upload.

How is YouTube video uploaded using a web browser?

Step 1: Sign in to your YouTube account in a web browser.

Step 2: Click on the video icon appearing on the top of the pane.

Step 3: Click on upload video in the drop-down.

best video format for youtube

Step 4: You will be redirected to the video upload page. Click “public” under “Select files to upload” option and choose visibility level (public, private or scheduled).

Step 5: Click on a large arrow for video file selection or simply drag the file onto the page.

Step 6: You may enter miscellaneous information related to the video while the video is being uploaded.

Step 7: Click on publish and you are done!

Read More to Get : Best Video Websites Like YouTube >>

Basic terminologies that you should know

Video Format

A file format is a way that is standard for the storage of information in the encoded form within the computer file. It entails how exactly the bits are used while encoding the information in a digital storage medium.

So, a video file format is basically a type of file format in order to store the digital data of a video in the computer system. Mostly, video is often stored using the lossy compression in order to reduce the file size.

Frame Rate

“Frame rate” essentially entails the frequency (rate) at which the simultaneous images display on the screen. These images or called “frames”. Frame rate is expressed in “frames per second or FPS”. The unit or term is applicable for film, cameras, motion capture, video, and computer graphics. This is also known as “frame frequency”, expressed in the unit “hertz”

Resolution

Resolution is a measure to entail the clarity and sharpness of an image and most often used as a metric to judge the quality of cameras, monitors, printers, etc.

It basically refers to the number of different pixels in each dimension which can be viewed in any display device.

File Size

File size refers to the space that a file occupies in a storage medium, like hard drive or USB. The measure of file sizes can be expressed in bytes (B), kilobytes (KB), megabytes (MB), gigabytes (GB), terabytes (TB), and so on.

As shown in the picture below, the files listed in the Windows Explorer assorted as per the file with the largest size first. The file with the name “family-safety.jpg” occupies the largest size of 47 KB and the smallest one with 32 KB size.

Codec

Codec is a device or maybe a computer program that is used to encode or decode a stream of digital data or signal. A codec is a short form of “coder-decoder”.

The basic function of a coder is to encode the stream of data or signal for storage or transmission, usually in an encrypted form.

While, a decoder decodes the encoded (possibly encrypted) data, which is merely a reverse process of a coder. The application of codec are in streaming media, videoconferencing, and video editing applications.

Aspect ratio:

This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.

That means an aspect ratio of 4x3 refers to an image that is 4 units wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.

Need a YouTube support?

If you need any support, guidance or may face any queries related to anything regarding your YouTube channel, here’s the link of YouTube support .

Download Filmora9 Win Version Download Filmora9 Mac Version

Final Verdict

Hopefully, with this detailed guide, you are now ready to make a wise decision regarding customizing your videos and channel as per viewers likeliness. So get ready to see your channel grow drastically!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Every social media offers a distinct range of dimensions and settings for their publication. So does YouTube.

It’s acutely important to be aware of your setting choices and choosing the right video, thumbnail and screen dimensions of a YouTube video to elevate the user experience.

Merely watching the videos on YouTube is much easier but being able to upload a video there using the right size matters a lot more than one thinks of.

But how can one master it all by himself? Here we are to guide you all along the way! So sit back and relax and enjoy your first-rated content!

You will Learn :

The Best Video Editor for Successful YouTubers - Wondershare Filmora

As a easy-to-use video editor, Filmora is really perfect for successful YouTubers. Filmora not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc.

Check below video to know more and download now to have a try for free.

Download Filmora9 Win Version Download Filmora9 Mac Version

The right YouTube video size for you

Resolution Equivalent Name Quality
3840×2160 2160p 4K
2560×1440 1440p 2K
1920×1080 1080p Highest YouTube HD video resolution
1280×720 720p Least YouTube HD video resolution
854×480 480p Standard definition
640×360 360p Conventional website resolution
426×240 240p Least YouTube video size available

Important guidelines for YouTube Video dimensions

Maximum acceptable size of a YouTube video 426 x 420p
Minimum acceptable size of a YouTube video 3840 x 2160p
The right aspect ratio of a YouTube video 16:9
Maximum size of a YouTube file 128GB
The maximum length of a YouTube video 12 hours
Compatible YouTube video formats avi mov mp4 (best video format for YouTube) 3GPP webM flv mpeg mpegps wmv

In order to grasp all of the aforementioned configurations thoroughly, a pictorial depiction is a must. So here it is to give you a vivid vision.

youtube video dimensions

Image from learn.g2

What’s the best YouTube video size for you?

It is recommended by professionals to use the YouTube video dimensions 1080p, or 1920 x 1080.

These ones are the ideal because it will not only facilitate the video with a professional and elite look but also consumes relatively much less data. Moreover, if you use a phone for recording your videos then using the quality higher than the ones mentioned above will cost you with ample memory.

If you are a newbie to the world of YouTube and want to up the device’s storage game then 720p would still do wonders.

What is the video aspect ratio?

This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.

That means an aspect ratio of 4x3 refers to an image that is 4 unit wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.

The aspect ratio of a video merely refers to the relationship among the width and height respectively and not the actual physical size of the image.

The most common aspect ratios used in the video are depicted below for sound understanding:

dimensions of a youtube video

Image from learn.g2

The aspect ratio is the proportion of your video. This image displays the three most common aspect ratios.

Aspect ratio refers to the ratio of height and width although dimensions refer to two separate measurements of height and width rather than a ratio with “pixel” as its unit.

Standard aspect ratios

Below are the most common aspect ratios used for the video. There may be certain amendments to the ones mentioned below but the following formats are used mostly by the film and video makers.

Let’s review the quick breakdown of the available aspect ratio options that you can opt accordingly:

Aspect ratio Application
1:1 or 1x1 This aspect ratio will mostly be seen in the Instagram video. This 1:1 ratio gives a video a perfect square shape.
4:3 or 4x3 This aspect ratio was mostly seen few ages ago in almost the amidst 20th century on the TV. This was used to be a standard television format back then. So if you are a 90’s kid or an adult then you must be familiar with this format while watching your favorite old schooled sitcoms!
16:9 or 16x9 The format was enhanced to 16:9 aspect ratio for more HD quality and better viewing experience. This format is widely being used in televisions, theatres, DVD or high definition professional videos.
21:9 or 21x9 For more than merely an HD video quality and astonishing user experience, the formats have been upgraded to 21:9 aspect ratio. This is dominantly being used in the cinema for movie theatre releases.

The right aspect ratio for YouTube videos

YouTube recommends using an aspect ratio of 16:9 according to the video player that YouTube uses. You are also given an option to upload your videos vertically but this will amend the aspect ratio respectively.

When you upload a video with an aspect ratio other than the one mention formerly then YouTube will automatically place the black bars on the sides. This is done to display the best quality video with the right resolution otherwise it will be displayed as distorted or cropped.

A vertical ratio with may be 4:3 video aspect ratio will be displayed like the image given below:

youtube video dimensions 1080p

Image from learn.g2

The correct video image and YouTube screen size

Videos are undoubtedly the most important asset of YouTube but we cannot ignore the significance of the optimal images there! Using the right channel images will enhance the user experience and will ultimately level up your game!

The appealing and attractive cover photos, banners, thumbnails, channel icons possess equal importance as the video itself.

So don’t forget to tune your images! Just grab a cup of coffee and see how your views increase exponentially by this simple yet most important change!

Just skim through the checklist given below and you will be ready to nail it!

1. Perfect size for your YouTube profile photo

The profile photo of YouTube, often called a YouTube channel icon, is preferably a facial picture when is run by an individual and a respective logo if run by a brand or a business.

The suggested YouTube screen size of your YouTube profile picture or channel icon is 800 x800 pixels.

youtube screen size

Image from metricool

2. Perfect size for your YouTube thumbnail photo

What is YouTube thumbnail?

A thumbnail photo is the picture of one of the frames of your video that you select to let the viewers see the quick glace or snapshot of your video while they browse YouTube.

You can choose any of the snapshots, technically known as a thumbnail, right after uploading your video on your channel. Either you can let YouTube choose any thumbnail or you choose your own.

Why is it important?

Choosing the appropriate thumbnail is one of the most important factors you cannot neglect. In order to gain views the most on your videos, a wise selection of a perfect YouTube video thumbnail dimensions will attract the viewers. Hence this will can uplift your views to a drastic extent.

A quick tip for the perfect YouTube thumbnail

Take a look at the popular you tubers and see what strategies they use when uploading their thumbnails. Usually, the video content is not as appealing as the thumbnail itself. That’s what you need to understand! Just see by yourself how large text and striking images will do wonders!

YouTube video thumbnail dimension for a perfect thumbnail image

The preferred YouTube screen size of your thumbnail image is 1280 x 720 pixels.

Similar to the YouTube video, the aspect ratio of your thumbnail is 16:9.

For even more clear understanding, look into this illustration:

youtube video thumbnail dimensions

Image from learn.g2

3. Perfect size for your YouTube banner

YouTube offers two main areas for image display of your channel. One is an icon image while other is what YouTube calls “Channel Art”. This is the same as Facebook’s cover photo. People often call it “YouTube banner”. It is a header image displayed at the top of your channel.

youtube video size

For each kind of display (mobile, desktop, and TV), channel art (or banner) dimension changes accordingly.

Either your cover photo or your YouTube banner is displayed at the top of the channel so it’s highly significant to consider what you are depicting about your channel through these images.

Hence, this being said or realized, selecting the appropriate banner resolution should be among your topmost priorities.

The recommended banner dimensions of a YouTube video as suggested by YouTube are 2560 x 1440 pixels. But the dimensions may slightly vary with the variation in the devices being used by the users.

Displays Banner image Dimensions
Video display 2560 x 1440 pixels
Desktop display 2560 x 423 pixels
Tablet display 1855 x 423 pixels
Television 2560 x 1440 pixels

For a thorough understanding, refer to the image below:

best video format for youtube

Image from learn.g2

The right cover photo size on TV

The image displayed when accessing YouTube from TV will appear and be uploaded full or maximized. So a wise image size must be opted. So the accurate resolution would be 2560 x 1440 pixels which will cover the entire background of your channel.

The right cover photo size on desktop displays

The image size may vary to some extent as per the browser you are accessing with or the desktop itself. But generally, the suggested cover photo size for desktop displays is 2560 x 423 pixels.

The right cover photo size on Tablet displays

As per the recommendation for uploading the image while specifically considering the table display is 1855 x 423 pixels. This will cover the area appropriately.

FAQs about Youtube upload settings

FAQs

What is the maximum YouTube upload limit of size?

The allowed maximum video file size for uploading is 128GB at present.

What is the maximum YouTube upload limit of length?

The allowed maximum video length today for uploading is 12 hours.

How the default upload setting is reset on YouTube?

Step 1: Sign In to your YouTube account using a browser.

Step 2: By clicking your profile icon on the top right corner of the pane, you’ll see the YouTube Studio option. Click on it.

Step 3: Go on settings option where a pop-up window will appear.

youtube upload limit

Step 4: Look for upload defaults and change the configurations on 2 tabs.

Step 5: Click on save button.

How is YouTube video uploaded using the mobile application?

Step 1: Sign in to your YouTube channel using your mobile phone.

Step 2: Tap on the video camera icon to upload a video. Grant access to your photo gallery and camera is asked by the app while uploading for the first time.

Step 3: You may “Go Live” or simply drag an already made video file to upload.

Step 4: Click “Next”.

Step 5: Enter the video name, select visibility level and then click upload.

How is YouTube video uploaded using a web browser?

Step 1: Sign in to your YouTube account in a web browser.

Step 2: Click on the video icon appearing on the top of the pane.

Step 3: Click on upload video in the drop-down.

best video format for youtube

Step 4: You will be redirected to the video upload page. Click “public” under “Select files to upload” option and choose visibility level (public, private or scheduled).

Step 5: Click on a large arrow for video file selection or simply drag the file onto the page.

Step 6: You may enter miscellaneous information related to the video while the video is being uploaded.

Step 7: Click on publish and you are done!

Read More to Get : Best Video Websites Like YouTube >>

Basic terminologies that you should know

Video Format

A file format is a way that is standard for the storage of information in the encoded form within the computer file. It entails how exactly the bits are used while encoding the information in a digital storage medium.

So, a video file format is basically a type of file format in order to store the digital data of a video in the computer system. Mostly, video is often stored using the lossy compression in order to reduce the file size.

Frame Rate

“Frame rate” essentially entails the frequency (rate) at which the simultaneous images display on the screen. These images or called “frames”. Frame rate is expressed in “frames per second or FPS”. The unit or term is applicable for film, cameras, motion capture, video, and computer graphics. This is also known as “frame frequency”, expressed in the unit “hertz”

Resolution

Resolution is a measure to entail the clarity and sharpness of an image and most often used as a metric to judge the quality of cameras, monitors, printers, etc.

It basically refers to the number of different pixels in each dimension which can be viewed in any display device.

File Size

File size refers to the space that a file occupies in a storage medium, like hard drive or USB. The measure of file sizes can be expressed in bytes (B), kilobytes (KB), megabytes (MB), gigabytes (GB), terabytes (TB), and so on.

As shown in the picture below, the files listed in the Windows Explorer assorted as per the file with the largest size first. The file with the name “family-safety.jpg” occupies the largest size of 47 KB and the smallest one with 32 KB size.

Codec

Codec is a device or maybe a computer program that is used to encode or decode a stream of digital data or signal. A codec is a short form of “coder-decoder”.

The basic function of a coder is to encode the stream of data or signal for storage or transmission, usually in an encrypted form.

While, a decoder decodes the encoded (possibly encrypted) data, which is merely a reverse process of a coder. The application of codec are in streaming media, videoconferencing, and video editing applications.

Aspect ratio:

This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.

That means an aspect ratio of 4x3 refers to an image that is 4 units wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.

Need a YouTube support?

If you need any support, guidance or may face any queries related to anything regarding your YouTube channel, here’s the link of YouTube support .

Download Filmora9 Win Version Download Filmora9 Mac Version

Final Verdict

Hopefully, with this detailed guide, you are now ready to make a wise decision regarding customizing your videos and channel as per viewers likeliness. So get ready to see your channel grow drastically!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Every social media offers a distinct range of dimensions and settings for their publication. So does YouTube.

It’s acutely important to be aware of your setting choices and choosing the right video, thumbnail and screen dimensions of a YouTube video to elevate the user experience.

Merely watching the videos on YouTube is much easier but being able to upload a video there using the right size matters a lot more than one thinks of.

But how can one master it all by himself? Here we are to guide you all along the way! So sit back and relax and enjoy your first-rated content!

You will Learn :

The Best Video Editor for Successful YouTubers - Wondershare Filmora

As a easy-to-use video editor, Filmora is really perfect for successful YouTubers. Filmora not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc.

Check below video to know more and download now to have a try for free.

Download Filmora9 Win Version Download Filmora9 Mac Version

The right YouTube video size for you

Resolution Equivalent Name Quality
3840×2160 2160p 4K
2560×1440 1440p 2K
1920×1080 1080p Highest YouTube HD video resolution
1280×720 720p Least YouTube HD video resolution
854×480 480p Standard definition
640×360 360p Conventional website resolution
426×240 240p Least YouTube video size available

Important guidelines for YouTube Video dimensions

Maximum acceptable size of a YouTube video 426 x 420p
Minimum acceptable size of a YouTube video 3840 x 2160p
The right aspect ratio of a YouTube video 16:9
Maximum size of a YouTube file 128GB
The maximum length of a YouTube video 12 hours
Compatible YouTube video formats avi mov mp4 (best video format for YouTube) 3GPP webM flv mpeg mpegps wmv

In order to grasp all of the aforementioned configurations thoroughly, a pictorial depiction is a must. So here it is to give you a vivid vision.

youtube video dimensions

Image from learn.g2

What’s the best YouTube video size for you?

It is recommended by professionals to use the YouTube video dimensions 1080p, or 1920 x 1080.

These ones are the ideal because it will not only facilitate the video with a professional and elite look but also consumes relatively much less data. Moreover, if you use a phone for recording your videos then using the quality higher than the ones mentioned above will cost you with ample memory.

If you are a newbie to the world of YouTube and want to up the device’s storage game then 720p would still do wonders.

What is the video aspect ratio?

This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.

That means an aspect ratio of 4x3 refers to an image that is 4 unit wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.

The aspect ratio of a video merely refers to the relationship among the width and height respectively and not the actual physical size of the image.

The most common aspect ratios used in the video are depicted below for sound understanding:

dimensions of a youtube video

Image from learn.g2

The aspect ratio is the proportion of your video. This image displays the three most common aspect ratios.

Aspect ratio refers to the ratio of height and width although dimensions refer to two separate measurements of height and width rather than a ratio with “pixel” as its unit.

Standard aspect ratios

Below are the most common aspect ratios used for the video. There may be certain amendments to the ones mentioned below but the following formats are used mostly by the film and video makers.

Let’s review the quick breakdown of the available aspect ratio options that you can opt accordingly:

Aspect ratio Application
1:1 or 1x1 This aspect ratio will mostly be seen in the Instagram video. This 1:1 ratio gives a video a perfect square shape.
4:3 or 4x3 This aspect ratio was mostly seen few ages ago in almost the amidst 20th century on the TV. This was used to be a standard television format back then. So if you are a 90’s kid or an adult then you must be familiar with this format while watching your favorite old schooled sitcoms!
16:9 or 16x9 The format was enhanced to 16:9 aspect ratio for more HD quality and better viewing experience. This format is widely being used in televisions, theatres, DVD or high definition professional videos.
21:9 or 21x9 For more than merely an HD video quality and astonishing user experience, the formats have been upgraded to 21:9 aspect ratio. This is dominantly being used in the cinema for movie theatre releases.

The right aspect ratio for YouTube videos

YouTube recommends using an aspect ratio of 16:9 according to the video player that YouTube uses. You are also given an option to upload your videos vertically but this will amend the aspect ratio respectively.

When you upload a video with an aspect ratio other than the one mention formerly then YouTube will automatically place the black bars on the sides. This is done to display the best quality video with the right resolution otherwise it will be displayed as distorted or cropped.

A vertical ratio with may be 4:3 video aspect ratio will be displayed like the image given below:

youtube video dimensions 1080p

Image from learn.g2

The correct video image and YouTube screen size

Videos are undoubtedly the most important asset of YouTube but we cannot ignore the significance of the optimal images there! Using the right channel images will enhance the user experience and will ultimately level up your game!

The appealing and attractive cover photos, banners, thumbnails, channel icons possess equal importance as the video itself.

So don’t forget to tune your images! Just grab a cup of coffee and see how your views increase exponentially by this simple yet most important change!

Just skim through the checklist given below and you will be ready to nail it!

1. Perfect size for your YouTube profile photo

The profile photo of YouTube, often called a YouTube channel icon, is preferably a facial picture when is run by an individual and a respective logo if run by a brand or a business.

The suggested YouTube screen size of your YouTube profile picture or channel icon is 800 x800 pixels.

youtube screen size

Image from metricool

2. Perfect size for your YouTube thumbnail photo

What is YouTube thumbnail?

A thumbnail photo is the picture of one of the frames of your video that you select to let the viewers see the quick glace or snapshot of your video while they browse YouTube.

You can choose any of the snapshots, technically known as a thumbnail, right after uploading your video on your channel. Either you can let YouTube choose any thumbnail or you choose your own.

Why is it important?

Choosing the appropriate thumbnail is one of the most important factors you cannot neglect. In order to gain views the most on your videos, a wise selection of a perfect YouTube video thumbnail dimensions will attract the viewers. Hence this will can uplift your views to a drastic extent.

A quick tip for the perfect YouTube thumbnail

Take a look at the popular you tubers and see what strategies they use when uploading their thumbnails. Usually, the video content is not as appealing as the thumbnail itself. That’s what you need to understand! Just see by yourself how large text and striking images will do wonders!

YouTube video thumbnail dimension for a perfect thumbnail image

The preferred YouTube screen size of your thumbnail image is 1280 x 720 pixels.

Similar to the YouTube video, the aspect ratio of your thumbnail is 16:9.

For even more clear understanding, look into this illustration:

youtube video thumbnail dimensions

Image from learn.g2

3. Perfect size for your YouTube banner

YouTube offers two main areas for image display of your channel. One is an icon image while other is what YouTube calls “Channel Art”. This is the same as Facebook’s cover photo. People often call it “YouTube banner”. It is a header image displayed at the top of your channel.

youtube video size

For each kind of display (mobile, desktop, and TV), channel art (or banner) dimension changes accordingly.

Either your cover photo or your YouTube banner is displayed at the top of the channel so it’s highly significant to consider what you are depicting about your channel through these images.

Hence, this being said or realized, selecting the appropriate banner resolution should be among your topmost priorities.

The recommended banner dimensions of a YouTube video as suggested by YouTube are 2560 x 1440 pixels. But the dimensions may slightly vary with the variation in the devices being used by the users.

Displays Banner image Dimensions
Video display 2560 x 1440 pixels
Desktop display 2560 x 423 pixels
Tablet display 1855 x 423 pixels
Television 2560 x 1440 pixels

For a thorough understanding, refer to the image below:

best video format for youtube

Image from learn.g2

The right cover photo size on TV

The image displayed when accessing YouTube from TV will appear and be uploaded full or maximized. So a wise image size must be opted. So the accurate resolution would be 2560 x 1440 pixels which will cover the entire background of your channel.

The right cover photo size on desktop displays

The image size may vary to some extent as per the browser you are accessing with or the desktop itself. But generally, the suggested cover photo size for desktop displays is 2560 x 423 pixels.

The right cover photo size on Tablet displays

As per the recommendation for uploading the image while specifically considering the table display is 1855 x 423 pixels. This will cover the area appropriately.

FAQs about Youtube upload settings

FAQs

What is the maximum YouTube upload limit of size?

The allowed maximum video file size for uploading is 128GB at present.

What is the maximum YouTube upload limit of length?

The allowed maximum video length today for uploading is 12 hours.

How the default upload setting is reset on YouTube?

Step 1: Sign In to your YouTube account using a browser.

Step 2: By clicking your profile icon on the top right corner of the pane, you’ll see the YouTube Studio option. Click on it.

Step 3: Go on settings option where a pop-up window will appear.

youtube upload limit

Step 4: Look for upload defaults and change the configurations on 2 tabs.

Step 5: Click on save button.

How is YouTube video uploaded using the mobile application?

Step 1: Sign in to your YouTube channel using your mobile phone.

Step 2: Tap on the video camera icon to upload a video. Grant access to your photo gallery and camera is asked by the app while uploading for the first time.

Step 3: You may “Go Live” or simply drag an already made video file to upload.

Step 4: Click “Next”.

Step 5: Enter the video name, select visibility level and then click upload.

How is YouTube video uploaded using a web browser?

Step 1: Sign in to your YouTube account in a web browser.

Step 2: Click on the video icon appearing on the top of the pane.

Step 3: Click on upload video in the drop-down.

best video format for youtube

Step 4: You will be redirected to the video upload page. Click “public” under “Select files to upload” option and choose visibility level (public, private or scheduled).

Step 5: Click on a large arrow for video file selection or simply drag the file onto the page.

Step 6: You may enter miscellaneous information related to the video while the video is being uploaded.

Step 7: Click on publish and you are done!

Read More to Get : Best Video Websites Like YouTube >>

Basic terminologies that you should know

Video Format

A file format is a way that is standard for the storage of information in the encoded form within the computer file. It entails how exactly the bits are used while encoding the information in a digital storage medium.

So, a video file format is basically a type of file format in order to store the digital data of a video in the computer system. Mostly, video is often stored using the lossy compression in order to reduce the file size.

Frame Rate

“Frame rate” essentially entails the frequency (rate) at which the simultaneous images display on the screen. These images or called “frames”. Frame rate is expressed in “frames per second or FPS”. The unit or term is applicable for film, cameras, motion capture, video, and computer graphics. This is also known as “frame frequency”, expressed in the unit “hertz”

Resolution

Resolution is a measure to entail the clarity and sharpness of an image and most often used as a metric to judge the quality of cameras, monitors, printers, etc.

It basically refers to the number of different pixels in each dimension which can be viewed in any display device.

File Size

File size refers to the space that a file occupies in a storage medium, like hard drive or USB. The measure of file sizes can be expressed in bytes (B), kilobytes (KB), megabytes (MB), gigabytes (GB), terabytes (TB), and so on.

As shown in the picture below, the files listed in the Windows Explorer assorted as per the file with the largest size first. The file with the name “family-safety.jpg” occupies the largest size of 47 KB and the smallest one with 32 KB size.

Codec

Codec is a device or maybe a computer program that is used to encode or decode a stream of digital data or signal. A codec is a short form of “coder-decoder”.

The basic function of a coder is to encode the stream of data or signal for storage or transmission, usually in an encrypted form.

While, a decoder decodes the encoded (possibly encrypted) data, which is merely a reverse process of a coder. The application of codec are in streaming media, videoconferencing, and video editing applications.

Aspect ratio:

This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.

That means an aspect ratio of 4x3 refers to an image that is 4 units wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.

Need a YouTube support?

If you need any support, guidance or may face any queries related to anything regarding your YouTube channel, here’s the link of YouTube support .

Download Filmora9 Win Version Download Filmora9 Mac Version

Final Verdict

Hopefully, with this detailed guide, you are now ready to make a wise decision regarding customizing your videos and channel as per viewers likeliness. So get ready to see your channel grow drastically!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Insights Into Average Gain From Each Watched Online Content

How Much Money Do YouTubers Make Per View

Richard Bennett

Nov 01, 2022• Proven solutions

0

Can you make a living on YouTube? Everyone knows that big YouTubers get paid through the ads that play ahead of their videos. More and more YouTubers keep showing how much money they are making from YouTube via the lifestyles they lead. It begs the question - how much money do YouTubers make?

One of the main questions is “how many views do you need to start making money on YouTube?” The answer to this question is complicated. You need 4,000 hours of annual viewing time and 1,000 subscribers on your channel to sign up for monetization, but just being able to monetize your videos doesn’t mean you’re going to make money.

The reason is that YouTubers are not paid per view, they are paid per ad impression.

Want a fast answer about how much money a YouTuber makes? Check out these calculators .

Types of YouTube Ads – What is an Ad Impression?

If you ask YouTubers about how much they make per thousand views, you’ll probably get a different answer depending on the person on who you ask. You may have already heard things like $5 per thousand views or $1,000 per 1 million views, but neither of these is for sure.

Google’s AdSense service, through which YouTubers make money, pays YouTubers for ad impressions. For most types of ads – including short pre-roll ads, the ads which appear at the bottoms of videos while they play, and the ads which appear as banners to the side of YouTube’s player – an ad impression means someone clicking on the ad and choosing to visit the advertiser’s site. One exception is skippable video ads, for which an impression is created when a viewer watches the ad for 30 seconds.

YouTubers do not make money on the views of their videos, because not all viewers click on ads. Many viewers bypass ads completely using ad-blockers. The amount of money YouTubers earn from a single ad impression is called their CPI or “cost per impression.”

CPI Rates Explained

YouTube advertising is currently managed inside the AdSense platform. In case you’re not familiar with AdSense, you can have 2 different kinds of ads - the cost per click (CPC) or the cost per view (CPV).

Cost Per Click ads

The advertiser pays based on how many clicks he was able to get with that particular ad. These kinds of ads usually appear on the right side of your YouTube channel or they can also appear at the bottom of the screen, during the video.

Cost Per View ads

the advertiser will pay based on the views he had of the ad and not based on the clicks he was able to generate. One of the things that many people aren’t aware of is the fact that the viewer needs to spend at least 30 seconds watching the ad or half the ad, whichever comes first. This means that a single viewer can continue clicking on the ad multiple times that the advertiser won’t be billed for all those clicks because he is only paying for views.

Never Click on the CPC ads of Your Own YouTube Videos

If any of your friends ever suggest that they are going to do so to help you out tell them not to. AdSense has a rate of ad-clicks that it considers normal and if you get significantly more clicks than that it will think you’re artificially pushing that number up by either clicking yourself or having someone do it for you. If this happens they will ban you from AdSense and, although there is an appeals process, it is unlikely you will ever get your account back and be able to monetize videos again.

How much you make from an ad on YouTube depends on your CPI, cost per impression. Simply put, this is the rate that YouTube will pay you for every 1,000 views or clicks of the ads that are attached to your videos. Even though it would be a lot simpler if YouTube had their current CPI rates available, they don’t. These rates vary depending on the ad, the types of videos you make, and how popular your channel is. It is actually against YouTube’s rules for YouTubers to share their personal CPI rates publicly.

Most people tend to assume that CPI rates are between $0.05 and $10. This huge difference is justified by YouTube by saying that they use a very complicated algorithm to determine your CPI rate. According to them, it includes evaluating factors like the ads, the type of audience who views your video, audience engagement, audience retention, and the price of the ads.

How Much Do Big YouTubers Make?

Many people are aspiring to make money as famous YouTubers, but it is not an easy task. You have a long way to go before you start making any money at all.

In general, it’s reasonable to expect to start earning some money when you get to 1 million subscribers. This is the point at which you can start treating YouTube as your job, but the truth is that you will still not be making amazing money. At 1 million subscribers you will only be starting to be seen as someone important in your industry. You won’t even necessarily be “YouTube famous” yet – there are a lot of channels with 1 million subs.

Even though most people think that YouTube channels with 1 million subscribers are already making a good amount of money and that they are already at the top, the truth is that they’ve just started climbing. They aren’t even near the top. Just to give you a better idea, there are more than 2,400 YouTube channels with more than 1 million subscribers.

According to Google, when an advertiser pays $100 to Google, Google pays $68 to the publisher (in this case, the publisher is a YouTube creator).

How Much Do YouTuber Makes

This graphic won’t apply to every situation because every situation is unique. It’s just an example using assumed numbers.

How much money for 1,000 YouTube views?

15% of 1,000 is 150

150x CPI ($0.18) = $27*

51% of $27 = $13

Using these rates, 1000 views are worth $13!

*CPI vary

Assuming that the average rate is about $0.18 per impression, you still need to factor in that most people don’t click on ads or watch skippable video ads for 30 seconds. Only about 15% of viewers tend to watch the complete ad (or, at least half of it). So, considering that you have 1,000 views on your video, only 150 viewers watched your complete ad. So, at $0.18 per view, Google will charge $27 to the advertiser and the YouTube channel will get 51% of that, meaning the creator will earn $13 per 1,000 views.

Want to know how much YouTube pays for 1 million views ?

It will take you a long time to start earning enough money to support yourself through AdSense. That’s why AdSense isn’t the primary way that huge YouTube stars make money. In addition to AdSense revenue you can (and should) also consider other opportunities such as product placement, endorsements, and brand sponsorships. Many YouTubers also make some money from selling their merchandise.

Some YouTubers earn millions of dollars every year. Although the exact numbers have never been disclosed, many different websites have made educated guesses.

Forbes publishes an annual list of the highest-paid YouTubers, which includes revenue from things like book deals and makeup lines. It is useful to look at this list gain have some perspective about how big YouTubers make their money, and how big they had to get to make it.

As of 2017, YouTube gamer Daniel Middleton (DanTDM) is the highest-paid YouTuber earning 16 million dollars. He is followed by gamer Evan Fong (Vanoss Gaming) with $15.5 million, Dude Perfect with $14 million, and Mark Fischbach (Markiplier) and Logan Paul with $12.5 million. However, as we already mentioned, even though a substantial part of the income of these YouTube stars comes from YouTube/AdSense, the bulk of it comes from things like merchandise and sponsorships.

Instead of relying on YouTube to pay them, YouTubers need to seek out other ways of leveraging the YouTube platform to earn money .

We all agree that being a YouTube star isn’t an easy path. However, if you honestly love what you do, then you will be willing to put effort into making great videos regularly. Part of that is also being willing to take the time to promote them and yourself, as well as putting time and effort into forging a good relationship with your audience.

Why No Longer 10,000 Views?

YouTube used to let anybody monetize their videos, but that has now changed. Then for a while, you’ll qualify for monetization after reaching 10,000-lifetime views on your channel. But as of 2018, the rules to YouTube monetization has gotten more challenging.

To monetize you must have:

- 4,000 of annual watch time

- 1,000 subscribers

The reason for this is that YouTube was having trouble with channels that were trying to monetize stolen or inappropriate content, besides, YouTubers are gaming the system by using automated programs to gain more views. By making creators get more watch time and subscribers before they apply for monetization, YouTube has been able to create a review process in which they can prove that the channel has a legitimate audience and stop content thieves and criminals from making money. Naturally, this new rule also makes it very difficult for new YouTubers to make money.

Are you finding it difficult to earn money on YouTube? Subscribe to the Filmora.io YouTube channel for more tips on channel monetization.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

Can you make a living on YouTube? Everyone knows that big YouTubers get paid through the ads that play ahead of their videos. More and more YouTubers keep showing how much money they are making from YouTube via the lifestyles they lead. It begs the question - how much money do YouTubers make?

One of the main questions is “how many views do you need to start making money on YouTube?” The answer to this question is complicated. You need 4,000 hours of annual viewing time and 1,000 subscribers on your channel to sign up for monetization, but just being able to monetize your videos doesn’t mean you’re going to make money.

The reason is that YouTubers are not paid per view, they are paid per ad impression.

Want a fast answer about how much money a YouTuber makes? Check out these calculators .

Types of YouTube Ads – What is an Ad Impression?

If you ask YouTubers about how much they make per thousand views, you’ll probably get a different answer depending on the person on who you ask. You may have already heard things like $5 per thousand views or $1,000 per 1 million views, but neither of these is for sure.

Google’s AdSense service, through which YouTubers make money, pays YouTubers for ad impressions. For most types of ads – including short pre-roll ads, the ads which appear at the bottoms of videos while they play, and the ads which appear as banners to the side of YouTube’s player – an ad impression means someone clicking on the ad and choosing to visit the advertiser’s site. One exception is skippable video ads, for which an impression is created when a viewer watches the ad for 30 seconds.

YouTubers do not make money on the views of their videos, because not all viewers click on ads. Many viewers bypass ads completely using ad-blockers. The amount of money YouTubers earn from a single ad impression is called their CPI or “cost per impression.”

CPI Rates Explained

YouTube advertising is currently managed inside the AdSense platform. In case you’re not familiar with AdSense, you can have 2 different kinds of ads - the cost per click (CPC) or the cost per view (CPV).

Cost Per Click ads

The advertiser pays based on how many clicks he was able to get with that particular ad. These kinds of ads usually appear on the right side of your YouTube channel or they can also appear at the bottom of the screen, during the video.

Cost Per View ads

the advertiser will pay based on the views he had of the ad and not based on the clicks he was able to generate. One of the things that many people aren’t aware of is the fact that the viewer needs to spend at least 30 seconds watching the ad or half the ad, whichever comes first. This means that a single viewer can continue clicking on the ad multiple times that the advertiser won’t be billed for all those clicks because he is only paying for views.

Never Click on the CPC ads of Your Own YouTube Videos

If any of your friends ever suggest that they are going to do so to help you out tell them not to. AdSense has a rate of ad-clicks that it considers normal and if you get significantly more clicks than that it will think you’re artificially pushing that number up by either clicking yourself or having someone do it for you. If this happens they will ban you from AdSense and, although there is an appeals process, it is unlikely you will ever get your account back and be able to monetize videos again.

How much you make from an ad on YouTube depends on your CPI, cost per impression. Simply put, this is the rate that YouTube will pay you for every 1,000 views or clicks of the ads that are attached to your videos. Even though it would be a lot simpler if YouTube had their current CPI rates available, they don’t. These rates vary depending on the ad, the types of videos you make, and how popular your channel is. It is actually against YouTube’s rules for YouTubers to share their personal CPI rates publicly.

Most people tend to assume that CPI rates are between $0.05 and $10. This huge difference is justified by YouTube by saying that they use a very complicated algorithm to determine your CPI rate. According to them, it includes evaluating factors like the ads, the type of audience who views your video, audience engagement, audience retention, and the price of the ads.

How Much Do Big YouTubers Make?

Many people are aspiring to make money as famous YouTubers, but it is not an easy task. You have a long way to go before you start making any money at all.

In general, it’s reasonable to expect to start earning some money when you get to 1 million subscribers. This is the point at which you can start treating YouTube as your job, but the truth is that you will still not be making amazing money. At 1 million subscribers you will only be starting to be seen as someone important in your industry. You won’t even necessarily be “YouTube famous” yet – there are a lot of channels with 1 million subs.

Even though most people think that YouTube channels with 1 million subscribers are already making a good amount of money and that they are already at the top, the truth is that they’ve just started climbing. They aren’t even near the top. Just to give you a better idea, there are more than 2,400 YouTube channels with more than 1 million subscribers.

According to Google, when an advertiser pays $100 to Google, Google pays $68 to the publisher (in this case, the publisher is a YouTube creator).

How Much Do YouTuber Makes

This graphic won’t apply to every situation because every situation is unique. It’s just an example using assumed numbers.

How much money for 1,000 YouTube views?

15% of 1,000 is 150

150x CPI ($0.18) = $27*

51% of $27 = $13

Using these rates, 1000 views are worth $13!

*CPI vary

Assuming that the average rate is about $0.18 per impression, you still need to factor in that most people don’t click on ads or watch skippable video ads for 30 seconds. Only about 15% of viewers tend to watch the complete ad (or, at least half of it). So, considering that you have 1,000 views on your video, only 150 viewers watched your complete ad. So, at $0.18 per view, Google will charge $27 to the advertiser and the YouTube channel will get 51% of that, meaning the creator will earn $13 per 1,000 views.

Want to know how much YouTube pays for 1 million views ?

It will take you a long time to start earning enough money to support yourself through AdSense. That’s why AdSense isn’t the primary way that huge YouTube stars make money. In addition to AdSense revenue you can (and should) also consider other opportunities such as product placement, endorsements, and brand sponsorships. Many YouTubers also make some money from selling their merchandise.

Some YouTubers earn millions of dollars every year. Although the exact numbers have never been disclosed, many different websites have made educated guesses.

Forbes publishes an annual list of the highest-paid YouTubers, which includes revenue from things like book deals and makeup lines. It is useful to look at this list gain have some perspective about how big YouTubers make their money, and how big they had to get to make it.

As of 2017, YouTube gamer Daniel Middleton (DanTDM) is the highest-paid YouTuber earning 16 million dollars. He is followed by gamer Evan Fong (Vanoss Gaming) with $15.5 million, Dude Perfect with $14 million, and Mark Fischbach (Markiplier) and Logan Paul with $12.5 million. However, as we already mentioned, even though a substantial part of the income of these YouTube stars comes from YouTube/AdSense, the bulk of it comes from things like merchandise and sponsorships.

Instead of relying on YouTube to pay them, YouTubers need to seek out other ways of leveraging the YouTube platform to earn money .

We all agree that being a YouTube star isn’t an easy path. However, if you honestly love what you do, then you will be willing to put effort into making great videos regularly. Part of that is also being willing to take the time to promote them and yourself, as well as putting time and effort into forging a good relationship with your audience.

Why No Longer 10,000 Views?

YouTube used to let anybody monetize their videos, but that has now changed. Then for a while, you’ll qualify for monetization after reaching 10,000-lifetime views on your channel. But as of 2018, the rules to YouTube monetization has gotten more challenging.

To monetize you must have:

- 4,000 of annual watch time

- 1,000 subscribers

The reason for this is that YouTube was having trouble with channels that were trying to monetize stolen or inappropriate content, besides, YouTubers are gaming the system by using automated programs to gain more views. By making creators get more watch time and subscribers before they apply for monetization, YouTube has been able to create a review process in which they can prove that the channel has a legitimate audience and stop content thieves and criminals from making money. Naturally, this new rule also makes it very difficult for new YouTubers to make money.

Are you finding it difficult to earn money on YouTube? Subscribe to the Filmora.io YouTube channel for more tips on channel monetization.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

Can you make a living on YouTube? Everyone knows that big YouTubers get paid through the ads that play ahead of their videos. More and more YouTubers keep showing how much money they are making from YouTube via the lifestyles they lead. It begs the question - how much money do YouTubers make?

One of the main questions is “how many views do you need to start making money on YouTube?” The answer to this question is complicated. You need 4,000 hours of annual viewing time and 1,000 subscribers on your channel to sign up for monetization, but just being able to monetize your videos doesn’t mean you’re going to make money.

The reason is that YouTubers are not paid per view, they are paid per ad impression.

Want a fast answer about how much money a YouTuber makes? Check out these calculators .

Types of YouTube Ads – What is an Ad Impression?

If you ask YouTubers about how much they make per thousand views, you’ll probably get a different answer depending on the person on who you ask. You may have already heard things like $5 per thousand views or $1,000 per 1 million views, but neither of these is for sure.

Google’s AdSense service, through which YouTubers make money, pays YouTubers for ad impressions. For most types of ads – including short pre-roll ads, the ads which appear at the bottoms of videos while they play, and the ads which appear as banners to the side of YouTube’s player – an ad impression means someone clicking on the ad and choosing to visit the advertiser’s site. One exception is skippable video ads, for which an impression is created when a viewer watches the ad for 30 seconds.

YouTubers do not make money on the views of their videos, because not all viewers click on ads. Many viewers bypass ads completely using ad-blockers. The amount of money YouTubers earn from a single ad impression is called their CPI or “cost per impression.”

CPI Rates Explained

YouTube advertising is currently managed inside the AdSense platform. In case you’re not familiar with AdSense, you can have 2 different kinds of ads - the cost per click (CPC) or the cost per view (CPV).

Cost Per Click ads

The advertiser pays based on how many clicks he was able to get with that particular ad. These kinds of ads usually appear on the right side of your YouTube channel or they can also appear at the bottom of the screen, during the video.

Cost Per View ads

the advertiser will pay based on the views he had of the ad and not based on the clicks he was able to generate. One of the things that many people aren’t aware of is the fact that the viewer needs to spend at least 30 seconds watching the ad or half the ad, whichever comes first. This means that a single viewer can continue clicking on the ad multiple times that the advertiser won’t be billed for all those clicks because he is only paying for views.

Never Click on the CPC ads of Your Own YouTube Videos

If any of your friends ever suggest that they are going to do so to help you out tell them not to. AdSense has a rate of ad-clicks that it considers normal and if you get significantly more clicks than that it will think you’re artificially pushing that number up by either clicking yourself or having someone do it for you. If this happens they will ban you from AdSense and, although there is an appeals process, it is unlikely you will ever get your account back and be able to monetize videos again.

How much you make from an ad on YouTube depends on your CPI, cost per impression. Simply put, this is the rate that YouTube will pay you for every 1,000 views or clicks of the ads that are attached to your videos. Even though it would be a lot simpler if YouTube had their current CPI rates available, they don’t. These rates vary depending on the ad, the types of videos you make, and how popular your channel is. It is actually against YouTube’s rules for YouTubers to share their personal CPI rates publicly.

Most people tend to assume that CPI rates are between $0.05 and $10. This huge difference is justified by YouTube by saying that they use a very complicated algorithm to determine your CPI rate. According to them, it includes evaluating factors like the ads, the type of audience who views your video, audience engagement, audience retention, and the price of the ads.

How Much Do Big YouTubers Make?

Many people are aspiring to make money as famous YouTubers, but it is not an easy task. You have a long way to go before you start making any money at all.

In general, it’s reasonable to expect to start earning some money when you get to 1 million subscribers. This is the point at which you can start treating YouTube as your job, but the truth is that you will still not be making amazing money. At 1 million subscribers you will only be starting to be seen as someone important in your industry. You won’t even necessarily be “YouTube famous” yet – there are a lot of channels with 1 million subs.

Even though most people think that YouTube channels with 1 million subscribers are already making a good amount of money and that they are already at the top, the truth is that they’ve just started climbing. They aren’t even near the top. Just to give you a better idea, there are more than 2,400 YouTube channels with more than 1 million subscribers.

According to Google, when an advertiser pays $100 to Google, Google pays $68 to the publisher (in this case, the publisher is a YouTube creator).

How Much Do YouTuber Makes

This graphic won’t apply to every situation because every situation is unique. It’s just an example using assumed numbers.

How much money for 1,000 YouTube views?

15% of 1,000 is 150

150x CPI ($0.18) = $27*

51% of $27 = $13

Using these rates, 1000 views are worth $13!

*CPI vary

Assuming that the average rate is about $0.18 per impression, you still need to factor in that most people don’t click on ads or watch skippable video ads for 30 seconds. Only about 15% of viewers tend to watch the complete ad (or, at least half of it). So, considering that you have 1,000 views on your video, only 150 viewers watched your complete ad. So, at $0.18 per view, Google will charge $27 to the advertiser and the YouTube channel will get 51% of that, meaning the creator will earn $13 per 1,000 views.

Want to know how much YouTube pays for 1 million views ?

It will take you a long time to start earning enough money to support yourself through AdSense. That’s why AdSense isn’t the primary way that huge YouTube stars make money. In addition to AdSense revenue you can (and should) also consider other opportunities such as product placement, endorsements, and brand sponsorships. Many YouTubers also make some money from selling their merchandise.

Some YouTubers earn millions of dollars every year. Although the exact numbers have never been disclosed, many different websites have made educated guesses.

Forbes publishes an annual list of the highest-paid YouTubers, which includes revenue from things like book deals and makeup lines. It is useful to look at this list gain have some perspective about how big YouTubers make their money, and how big they had to get to make it.

As of 2017, YouTube gamer Daniel Middleton (DanTDM) is the highest-paid YouTuber earning 16 million dollars. He is followed by gamer Evan Fong (Vanoss Gaming) with $15.5 million, Dude Perfect with $14 million, and Mark Fischbach (Markiplier) and Logan Paul with $12.5 million. However, as we already mentioned, even though a substantial part of the income of these YouTube stars comes from YouTube/AdSense, the bulk of it comes from things like merchandise and sponsorships.

Instead of relying on YouTube to pay them, YouTubers need to seek out other ways of leveraging the YouTube platform to earn money .

We all agree that being a YouTube star isn’t an easy path. However, if you honestly love what you do, then you will be willing to put effort into making great videos regularly. Part of that is also being willing to take the time to promote them and yourself, as well as putting time and effort into forging a good relationship with your audience.

Why No Longer 10,000 Views?

YouTube used to let anybody monetize their videos, but that has now changed. Then for a while, you’ll qualify for monetization after reaching 10,000-lifetime views on your channel. But as of 2018, the rules to YouTube monetization has gotten more challenging.

To monetize you must have:

- 4,000 of annual watch time

- 1,000 subscribers

The reason for this is that YouTube was having trouble with channels that were trying to monetize stolen or inappropriate content, besides, YouTubers are gaming the system by using automated programs to gain more views. By making creators get more watch time and subscribers before they apply for monetization, YouTube has been able to create a review process in which they can prove that the channel has a legitimate audience and stop content thieves and criminals from making money. Naturally, this new rule also makes it very difficult for new YouTubers to make money.

Are you finding it difficult to earn money on YouTube? Subscribe to the Filmora.io YouTube channel for more tips on channel monetization.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

Can you make a living on YouTube? Everyone knows that big YouTubers get paid through the ads that play ahead of their videos. More and more YouTubers keep showing how much money they are making from YouTube via the lifestyles they lead. It begs the question - how much money do YouTubers make?

One of the main questions is “how many views do you need to start making money on YouTube?” The answer to this question is complicated. You need 4,000 hours of annual viewing time and 1,000 subscribers on your channel to sign up for monetization, but just being able to monetize your videos doesn’t mean you’re going to make money.

The reason is that YouTubers are not paid per view, they are paid per ad impression.

Want a fast answer about how much money a YouTuber makes? Check out these calculators .

Types of YouTube Ads – What is an Ad Impression?

If you ask YouTubers about how much they make per thousand views, you’ll probably get a different answer depending on the person on who you ask. You may have already heard things like $5 per thousand views or $1,000 per 1 million views, but neither of these is for sure.

Google’s AdSense service, through which YouTubers make money, pays YouTubers for ad impressions. For most types of ads – including short pre-roll ads, the ads which appear at the bottoms of videos while they play, and the ads which appear as banners to the side of YouTube’s player – an ad impression means someone clicking on the ad and choosing to visit the advertiser’s site. One exception is skippable video ads, for which an impression is created when a viewer watches the ad for 30 seconds.

YouTubers do not make money on the views of their videos, because not all viewers click on ads. Many viewers bypass ads completely using ad-blockers. The amount of money YouTubers earn from a single ad impression is called their CPI or “cost per impression.”

CPI Rates Explained

YouTube advertising is currently managed inside the AdSense platform. In case you’re not familiar with AdSense, you can have 2 different kinds of ads - the cost per click (CPC) or the cost per view (CPV).

Cost Per Click ads

The advertiser pays based on how many clicks he was able to get with that particular ad. These kinds of ads usually appear on the right side of your YouTube channel or they can also appear at the bottom of the screen, during the video.

Cost Per View ads

the advertiser will pay based on the views he had of the ad and not based on the clicks he was able to generate. One of the things that many people aren’t aware of is the fact that the viewer needs to spend at least 30 seconds watching the ad or half the ad, whichever comes first. This means that a single viewer can continue clicking on the ad multiple times that the advertiser won’t be billed for all those clicks because he is only paying for views.

Never Click on the CPC ads of Your Own YouTube Videos

If any of your friends ever suggest that they are going to do so to help you out tell them not to. AdSense has a rate of ad-clicks that it considers normal and if you get significantly more clicks than that it will think you’re artificially pushing that number up by either clicking yourself or having someone do it for you. If this happens they will ban you from AdSense and, although there is an appeals process, it is unlikely you will ever get your account back and be able to monetize videos again.

How much you make from an ad on YouTube depends on your CPI, cost per impression. Simply put, this is the rate that YouTube will pay you for every 1,000 views or clicks of the ads that are attached to your videos. Even though it would be a lot simpler if YouTube had their current CPI rates available, they don’t. These rates vary depending on the ad, the types of videos you make, and how popular your channel is. It is actually against YouTube’s rules for YouTubers to share their personal CPI rates publicly.

Most people tend to assume that CPI rates are between $0.05 and $10. This huge difference is justified by YouTube by saying that they use a very complicated algorithm to determine your CPI rate. According to them, it includes evaluating factors like the ads, the type of audience who views your video, audience engagement, audience retention, and the price of the ads.

How Much Do Big YouTubers Make?

Many people are aspiring to make money as famous YouTubers, but it is not an easy task. You have a long way to go before you start making any money at all.

In general, it’s reasonable to expect to start earning some money when you get to 1 million subscribers. This is the point at which you can start treating YouTube as your job, but the truth is that you will still not be making amazing money. At 1 million subscribers you will only be starting to be seen as someone important in your industry. You won’t even necessarily be “YouTube famous” yet – there are a lot of channels with 1 million subs.

Even though most people think that YouTube channels with 1 million subscribers are already making a good amount of money and that they are already at the top, the truth is that they’ve just started climbing. They aren’t even near the top. Just to give you a better idea, there are more than 2,400 YouTube channels with more than 1 million subscribers.

According to Google, when an advertiser pays $100 to Google, Google pays $68 to the publisher (in this case, the publisher is a YouTube creator).

How Much Do YouTuber Makes

This graphic won’t apply to every situation because every situation is unique. It’s just an example using assumed numbers.

How much money for 1,000 YouTube views?

15% of 1,000 is 150

150x CPI ($0.18) = $27*

51% of $27 = $13

Using these rates, 1000 views are worth $13!

*CPI vary

Assuming that the average rate is about $0.18 per impression, you still need to factor in that most people don’t click on ads or watch skippable video ads for 30 seconds. Only about 15% of viewers tend to watch the complete ad (or, at least half of it). So, considering that you have 1,000 views on your video, only 150 viewers watched your complete ad. So, at $0.18 per view, Google will charge $27 to the advertiser and the YouTube channel will get 51% of that, meaning the creator will earn $13 per 1,000 views.

Want to know how much YouTube pays for 1 million views ?

It will take you a long time to start earning enough money to support yourself through AdSense. That’s why AdSense isn’t the primary way that huge YouTube stars make money. In addition to AdSense revenue you can (and should) also consider other opportunities such as product placement, endorsements, and brand sponsorships. Many YouTubers also make some money from selling their merchandise.

Some YouTubers earn millions of dollars every year. Although the exact numbers have never been disclosed, many different websites have made educated guesses.

Forbes publishes an annual list of the highest-paid YouTubers, which includes revenue from things like book deals and makeup lines. It is useful to look at this list gain have some perspective about how big YouTubers make their money, and how big they had to get to make it.

As of 2017, YouTube gamer Daniel Middleton (DanTDM) is the highest-paid YouTuber earning 16 million dollars. He is followed by gamer Evan Fong (Vanoss Gaming) with $15.5 million, Dude Perfect with $14 million, and Mark Fischbach (Markiplier) and Logan Paul with $12.5 million. However, as we already mentioned, even though a substantial part of the income of these YouTube stars comes from YouTube/AdSense, the bulk of it comes from things like merchandise and sponsorships.

Instead of relying on YouTube to pay them, YouTubers need to seek out other ways of leveraging the YouTube platform to earn money .

We all agree that being a YouTube star isn’t an easy path. However, if you honestly love what you do, then you will be willing to put effort into making great videos regularly. Part of that is also being willing to take the time to promote them and yourself, as well as putting time and effort into forging a good relationship with your audience.

Why No Longer 10,000 Views?

YouTube used to let anybody monetize their videos, but that has now changed. Then for a while, you’ll qualify for monetization after reaching 10,000-lifetime views on your channel. But as of 2018, the rules to YouTube monetization has gotten more challenging.

To monetize you must have:

- 4,000 of annual watch time

- 1,000 subscribers

The reason for this is that YouTube was having trouble with channels that were trying to monetize stolen or inappropriate content, besides, YouTubers are gaming the system by using automated programs to gain more views. By making creators get more watch time and subscribers before they apply for monetization, YouTube has been able to create a review process in which they can prove that the channel has a legitimate audience and stop content thieves and criminals from making money. Naturally, this new rule also makes it very difficult for new YouTubers to make money.

Are you finding it difficult to earn money on YouTube? Subscribe to the Filmora.io YouTube channel for more tips on channel monetization.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

  • Title: "2024 Approved Setting the Scene Ideal Video Aspect Ratios & Widths for YouTube"
  • Author: Joseph
  • Created at : 2024-05-31 13:49:54
  • Updated at : 2024-06-01 13:49:54
  • Link: https://youtube-stream.techidaily.com/2024-approved-setting-the-scene-ideal-video-aspect-ratios-and-widths-for-youtube/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"2024 Approved Setting the Scene Ideal Video Aspect Ratios & Widths for YouTube"