Secrets to Crafting Entertaining Haul Videos

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

You’re probably familiar with haul videos if you’re highly familiar with YouTube in recent years. This type of content can offer immense benefits to both influencers and small retail businesses.

Though they may not be quite as existent as they once were, it’s still essential to know the potential effect of these try-on-haul videos. They are valuable to spread the word about your brand and attract helpful content for your target audience. Here’s a quick guide to learn the ins and outs of haul videos.

In this article

01 What is a Haul Video?

02 Why is Haul Videos Popular?

03 Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

04 How to Make a Catchy Haul Video?

Part 1: What is a Haul Video?

Generally, a haul video is a recording of someone showcasing a collection of purchases. They may go into depth about what each product is, their shopping experience, and their initial impressions as a whole. A haul generally consists of products from a single retailer, a specific collection of shops, or at least a particular category. The products can be confined to one niche or brand, or type.

Such haul videos initially gained importance or hype around 2006/2007 through the community of beauty vloggers on YouTube as YouTube try-on-haul videos. And since the market for them isn’t that saturated, it could be an exciting time for businesses to dive in.

Haul videos generally contain products that the influencer has selected to define why they liked each item promptly. In certain sections or niches like makeup or clothing haul videos, the person may even try to offer the viewer an honest whole first impression.

Part 2: Why is Haul Videos Popular?

Having YouTube as a source of everyone’s daily dose of entertainment, we can’t help but wonder why haul videos tend to be so famous. Most YouTubers create at least one haul video regardless of their niche. They could be grocery hauls; underwear hauls, weird candy hauls, face mask hauls, candle hauls, and more. And the list goes on and on.

They are popular because they can help you connect to potential consumers via influencers as a small retail business. Generally, viewers watch and subscribe to YouTube videos of influencers or creators they trust or share similar preferences in products.

So when that influencer shares a collection of their favorite products, the viewers might decide to purchase one as well.

On the influencer side, haul videos can offer a way to share valuable content with your audience. If you have a YouTube channel, Instagram account, Facebook page, or blog, providing insights on the products you love can help your audience shape their own purchasing decisions.

It also creates a natural way to infuse some brand-related content into your content creation strategy. This can lead to profitable connections for your business in the future.

And since we’re very much intrigued by the glorifying fast fashion, excessive materialism, and hoarding, I’m getting my hands dirty with information. So, here’s what I’ve gathered:

Part 3: Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

Admit it; we gather most of our fashion inspiration from celebrities or YouTubers who know what’s cooking in the fashion scenes. They’ve become trendsetters, and thus we follow in their footsteps as all of us want to look great, which is why we’ve culled up a shortlist of YouTubers who you can follow for your seasonal or daily fashion or beauty inspiration! So, read on and put your glam on!

1. Tanya Burr

Tanya is a UK-based influencer who continuously posts all you need to know about fashion and makeup. Her sense of style, comfy outfits, and easy-going personality will surely attract you and give you a good idea of some unique international brands as well.

2. Heli Ved

With her tons of try-on-haul videos and vlogs, she will entertain you like no other. A lively diva who preaches fashion, style, shopping, and much more.

3. Debasree Banerjee

This YouTuber can be your long-distance shopping and makeup partner by showing you a diverse range of products that’ll suit you best, from high-end styles to skincare basics.

4. Kathleen Lights

Kathleen is a 22-year-old beauty Youtuber who discusses everything from comparisons to product reviews to collection videos and entire product hauls.

5. Alexandra Garza

Alex Garza is a licensed cosmetologist, and she also works as a makeup artist for Benefit Cosmetics. Her channel features a cornucopia of reviews, haul videos, tutorials, and even wedding advice.

Part 4: How to Make a Catchy Haul Video?

Haul videos are easy and fun to shoot. It’s a great way of showcasing your followers and subscribers your personal style, how you shop and what your favorite stores are. Keeping in mind the mantras used by famous haul video creators, we’ve gathered a step-by-step guide below using which you can instantly create a catchy try-on haul video.

1. Create a good setup

Have ideal filming set up or area. Make sure that the lighting is accurate – not enough light will make the video dark. It is often best to film such haul videos during the day, using natural sunlight. However, you can also use desk lamps to help enhance the lighting situation.

2. Do a test video first with your shooting equipment

Put your camera on a flat surface if available. You can also use your computer’s webcam to shoot your haul video, once it is of excellent quality. You can sit on a chair or desk while facing the camera or even on the floor.

You can even take someone else to film the video for you! Try filming some test videos to check if the camera position is fine and the microphone is working. You’re ready to film once you’re satisfied.

3. Speak clearly and perform better

Speak in a clear voice, and gaze directly at the camera. You need to crack a few jokes or smile often throughout the video – you don’t want to come across as a serious or boring person to your viewers! Make sure that you’re comfortable presenting in front of a camera.

Begin by greeting the viewers (a simple “Hello, everyone!”), then you can offer a prompt description of your shopping trip. You can tell them the stores you visited or in-store events that occurred while there, like giveaways.

Act as if you’re directly conversing with one of your friends – it’s one of the comfy tricks you can follow. You can write some keywords if you think it would help and pin it somewhere where you can look through it quickly, such as the camera tripod or on the wall surface behind the camera or computer.

4. Clearly show off the products you bought

Show off the products you got! Hold the camera and show them to the audience in depth. You can also describe why you purchased each item, the price, plus any special discounts. Moreover, it is a great idea to keep all of your receipts and bills.

5. Don’t forget to use an ideal video editor

Use a video editing program to revamp your raw footage and make it look more professional. In excitement, you’d want to upload it as quickly as you can, but it’s better to invest a little time editing it so that you can publish a video with superb quality.

If there are any sections in your video that you don’t look for in the finished product, you can remove them. Plus, you can add special effects such as floating text and captions. All of this can be instantly done with the beginner-friendly and popular video editing program by Wondershare Filmora.

Within the new era of Filmora! Wondershare Filmora X is here with features like keyframing, motion tracking, audio ducking, and more. The audio ducking element is reliable for haul videos, notably as it lowers the background volume when a voiceover appears. And, this can be implemented in different ways while editing the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

6. Share among social network

If you have a social network page or a blog that you would like your YouTube viewers to consider worth checking, you can create short-form content either at the beginning or end of the video, with the short message and a URL. They’ll indeed check out your blog if your subscribers enjoy your content! And, it’s a friendly manner to build an audience and get traffic to your other pages!

Conclusion

Our final verdict is that haul videos are just entertaining to make and fun to watch with all the discussion above! Such videos can manipulate consumer trends and shape the meaning-making of individuals. They allow you to explore fun even just by living vicariously and shopping all the way long! Also, it’s equally important to consider further beautifying video through the most accessible yet professional editing programs like the Wondershare Filmora. What’s your favorite haul video to watch? Comment them down below.

Try It Free Try It Free

You’re probably familiar with haul videos if you’re highly familiar with YouTube in recent years. This type of content can offer immense benefits to both influencers and small retail businesses.

Though they may not be quite as existent as they once were, it’s still essential to know the potential effect of these try-on-haul videos. They are valuable to spread the word about your brand and attract helpful content for your target audience. Here’s a quick guide to learn the ins and outs of haul videos.

In this article

01 What is a Haul Video?

02 Why is Haul Videos Popular?

03 Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

04 How to Make a Catchy Haul Video?

Part 1: What is a Haul Video?

Generally, a haul video is a recording of someone showcasing a collection of purchases. They may go into depth about what each product is, their shopping experience, and their initial impressions as a whole. A haul generally consists of products from a single retailer, a specific collection of shops, or at least a particular category. The products can be confined to one niche or brand, or type.

Such haul videos initially gained importance or hype around 2006/2007 through the community of beauty vloggers on YouTube as YouTube try-on-haul videos. And since the market for them isn’t that saturated, it could be an exciting time for businesses to dive in.

Haul videos generally contain products that the influencer has selected to define why they liked each item promptly. In certain sections or niches like makeup or clothing haul videos, the person may even try to offer the viewer an honest whole first impression.

Part 2: Why is Haul Videos Popular?

Having YouTube as a source of everyone’s daily dose of entertainment, we can’t help but wonder why haul videos tend to be so famous. Most YouTubers create at least one haul video regardless of their niche. They could be grocery hauls; underwear hauls, weird candy hauls, face mask hauls, candle hauls, and more. And the list goes on and on.

They are popular because they can help you connect to potential consumers via influencers as a small retail business. Generally, viewers watch and subscribe to YouTube videos of influencers or creators they trust or share similar preferences in products.

So when that influencer shares a collection of their favorite products, the viewers might decide to purchase one as well.

On the influencer side, haul videos can offer a way to share valuable content with your audience. If you have a YouTube channel, Instagram account, Facebook page, or blog, providing insights on the products you love can help your audience shape their own purchasing decisions.

It also creates a natural way to infuse some brand-related content into your content creation strategy. This can lead to profitable connections for your business in the future.

And since we’re very much intrigued by the glorifying fast fashion, excessive materialism, and hoarding, I’m getting my hands dirty with information. So, here’s what I’ve gathered:

Part 3: Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

Admit it; we gather most of our fashion inspiration from celebrities or YouTubers who know what’s cooking in the fashion scenes. They’ve become trendsetters, and thus we follow in their footsteps as all of us want to look great, which is why we’ve culled up a shortlist of YouTubers who you can follow for your seasonal or daily fashion or beauty inspiration! So, read on and put your glam on!

1. Tanya Burr

Tanya is a UK-based influencer who continuously posts all you need to know about fashion and makeup. Her sense of style, comfy outfits, and easy-going personality will surely attract you and give you a good idea of some unique international brands as well.

2. Heli Ved

With her tons of try-on-haul videos and vlogs, she will entertain you like no other. A lively diva who preaches fashion, style, shopping, and much more.

3. Debasree Banerjee

This YouTuber can be your long-distance shopping and makeup partner by showing you a diverse range of products that’ll suit you best, from high-end styles to skincare basics.

4. Kathleen Lights

Kathleen is a 22-year-old beauty Youtuber who discusses everything from comparisons to product reviews to collection videos and entire product hauls.

5. Alexandra Garza

Alex Garza is a licensed cosmetologist, and she also works as a makeup artist for Benefit Cosmetics. Her channel features a cornucopia of reviews, haul videos, tutorials, and even wedding advice.

Part 4: How to Make a Catchy Haul Video?

Haul videos are easy and fun to shoot. It’s a great way of showcasing your followers and subscribers your personal style, how you shop and what your favorite stores are. Keeping in mind the mantras used by famous haul video creators, we’ve gathered a step-by-step guide below using which you can instantly create a catchy try-on haul video.

1. Create a good setup

Have ideal filming set up or area. Make sure that the lighting is accurate – not enough light will make the video dark. It is often best to film such haul videos during the day, using natural sunlight. However, you can also use desk lamps to help enhance the lighting situation.

2. Do a test video first with your shooting equipment

Put your camera on a flat surface if available. You can also use your computer’s webcam to shoot your haul video, once it is of excellent quality. You can sit on a chair or desk while facing the camera or even on the floor.

You can even take someone else to film the video for you! Try filming some test videos to check if the camera position is fine and the microphone is working. You’re ready to film once you’re satisfied.

3. Speak clearly and perform better

Speak in a clear voice, and gaze directly at the camera. You need to crack a few jokes or smile often throughout the video – you don’t want to come across as a serious or boring person to your viewers! Make sure that you’re comfortable presenting in front of a camera.

Begin by greeting the viewers (a simple “Hello, everyone!”), then you can offer a prompt description of your shopping trip. You can tell them the stores you visited or in-store events that occurred while there, like giveaways.

Act as if you’re directly conversing with one of your friends – it’s one of the comfy tricks you can follow. You can write some keywords if you think it would help and pin it somewhere where you can look through it quickly, such as the camera tripod or on the wall surface behind the camera or computer.

4. Clearly show off the products you bought

Show off the products you got! Hold the camera and show them to the audience in depth. You can also describe why you purchased each item, the price, plus any special discounts. Moreover, it is a great idea to keep all of your receipts and bills.

5. Don’t forget to use an ideal video editor

Use a video editing program to revamp your raw footage and make it look more professional. In excitement, you’d want to upload it as quickly as you can, but it’s better to invest a little time editing it so that you can publish a video with superb quality.

If there are any sections in your video that you don’t look for in the finished product, you can remove them. Plus, you can add special effects such as floating text and captions. All of this can be instantly done with the beginner-friendly and popular video editing program by Wondershare Filmora.

Within the new era of Filmora! Wondershare Filmora X is here with features like keyframing, motion tracking, audio ducking, and more. The audio ducking element is reliable for haul videos, notably as it lowers the background volume when a voiceover appears. And, this can be implemented in different ways while editing the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

6. Share among social network

If you have a social network page or a blog that you would like your YouTube viewers to consider worth checking, you can create short-form content either at the beginning or end of the video, with the short message and a URL. They’ll indeed check out your blog if your subscribers enjoy your content! And, it’s a friendly manner to build an audience and get traffic to your other pages!

Conclusion

Our final verdict is that haul videos are just entertaining to make and fun to watch with all the discussion above! Such videos can manipulate consumer trends and shape the meaning-making of individuals. They allow you to explore fun even just by living vicariously and shopping all the way long! Also, it’s equally important to consider further beautifying video through the most accessible yet professional editing programs like the Wondershare Filmora. What’s your favorite haul video to watch? Comment them down below.

Try It Free Try It Free

You’re probably familiar with haul videos if you’re highly familiar with YouTube in recent years. This type of content can offer immense benefits to both influencers and small retail businesses.

Though they may not be quite as existent as they once were, it’s still essential to know the potential effect of these try-on-haul videos. They are valuable to spread the word about your brand and attract helpful content for your target audience. Here’s a quick guide to learn the ins and outs of haul videos.

In this article

01 What is a Haul Video?

02 Why is Haul Videos Popular?

03 Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

04 How to Make a Catchy Haul Video?

Part 1: What is a Haul Video?

Generally, a haul video is a recording of someone showcasing a collection of purchases. They may go into depth about what each product is, their shopping experience, and their initial impressions as a whole. A haul generally consists of products from a single retailer, a specific collection of shops, or at least a particular category. The products can be confined to one niche or brand, or type.

Such haul videos initially gained importance or hype around 2006/2007 through the community of beauty vloggers on YouTube as YouTube try-on-haul videos. And since the market for them isn’t that saturated, it could be an exciting time for businesses to dive in.

Haul videos generally contain products that the influencer has selected to define why they liked each item promptly. In certain sections or niches like makeup or clothing haul videos, the person may even try to offer the viewer an honest whole first impression.

Part 2: Why is Haul Videos Popular?

Having YouTube as a source of everyone’s daily dose of entertainment, we can’t help but wonder why haul videos tend to be so famous. Most YouTubers create at least one haul video regardless of their niche. They could be grocery hauls; underwear hauls, weird candy hauls, face mask hauls, candle hauls, and more. And the list goes on and on.

They are popular because they can help you connect to potential consumers via influencers as a small retail business. Generally, viewers watch and subscribe to YouTube videos of influencers or creators they trust or share similar preferences in products.

So when that influencer shares a collection of their favorite products, the viewers might decide to purchase one as well.

On the influencer side, haul videos can offer a way to share valuable content with your audience. If you have a YouTube channel, Instagram account, Facebook page, or blog, providing insights on the products you love can help your audience shape their own purchasing decisions.

It also creates a natural way to infuse some brand-related content into your content creation strategy. This can lead to profitable connections for your business in the future.

And since we’re very much intrigued by the glorifying fast fashion, excessive materialism, and hoarding, I’m getting my hands dirty with information. So, here’s what I’ve gathered:

Part 3: Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

Admit it; we gather most of our fashion inspiration from celebrities or YouTubers who know what’s cooking in the fashion scenes. They’ve become trendsetters, and thus we follow in their footsteps as all of us want to look great, which is why we’ve culled up a shortlist of YouTubers who you can follow for your seasonal or daily fashion or beauty inspiration! So, read on and put your glam on!

1. Tanya Burr

Tanya is a UK-based influencer who continuously posts all you need to know about fashion and makeup. Her sense of style, comfy outfits, and easy-going personality will surely attract you and give you a good idea of some unique international brands as well.

2. Heli Ved

With her tons of try-on-haul videos and vlogs, she will entertain you like no other. A lively diva who preaches fashion, style, shopping, and much more.

3. Debasree Banerjee

This YouTuber can be your long-distance shopping and makeup partner by showing you a diverse range of products that’ll suit you best, from high-end styles to skincare basics.

4. Kathleen Lights

Kathleen is a 22-year-old beauty Youtuber who discusses everything from comparisons to product reviews to collection videos and entire product hauls.

5. Alexandra Garza

Alex Garza is a licensed cosmetologist, and she also works as a makeup artist for Benefit Cosmetics. Her channel features a cornucopia of reviews, haul videos, tutorials, and even wedding advice.

Part 4: How to Make a Catchy Haul Video?

Haul videos are easy and fun to shoot. It’s a great way of showcasing your followers and subscribers your personal style, how you shop and what your favorite stores are. Keeping in mind the mantras used by famous haul video creators, we’ve gathered a step-by-step guide below using which you can instantly create a catchy try-on haul video.

1. Create a good setup

Have ideal filming set up or area. Make sure that the lighting is accurate – not enough light will make the video dark. It is often best to film such haul videos during the day, using natural sunlight. However, you can also use desk lamps to help enhance the lighting situation.

2. Do a test video first with your shooting equipment

Put your camera on a flat surface if available. You can also use your computer’s webcam to shoot your haul video, once it is of excellent quality. You can sit on a chair or desk while facing the camera or even on the floor.

You can even take someone else to film the video for you! Try filming some test videos to check if the camera position is fine and the microphone is working. You’re ready to film once you’re satisfied.

3. Speak clearly and perform better

Speak in a clear voice, and gaze directly at the camera. You need to crack a few jokes or smile often throughout the video – you don’t want to come across as a serious or boring person to your viewers! Make sure that you’re comfortable presenting in front of a camera.

Begin by greeting the viewers (a simple “Hello, everyone!”), then you can offer a prompt description of your shopping trip. You can tell them the stores you visited or in-store events that occurred while there, like giveaways.

Act as if you’re directly conversing with one of your friends – it’s one of the comfy tricks you can follow. You can write some keywords if you think it would help and pin it somewhere where you can look through it quickly, such as the camera tripod or on the wall surface behind the camera or computer.

4. Clearly show off the products you bought

Show off the products you got! Hold the camera and show them to the audience in depth. You can also describe why you purchased each item, the price, plus any special discounts. Moreover, it is a great idea to keep all of your receipts and bills.

5. Don’t forget to use an ideal video editor

Use a video editing program to revamp your raw footage and make it look more professional. In excitement, you’d want to upload it as quickly as you can, but it’s better to invest a little time editing it so that you can publish a video with superb quality.

If there are any sections in your video that you don’t look for in the finished product, you can remove them. Plus, you can add special effects such as floating text and captions. All of this can be instantly done with the beginner-friendly and popular video editing program by Wondershare Filmora.

Within the new era of Filmora! Wondershare Filmora X is here with features like keyframing, motion tracking, audio ducking, and more. The audio ducking element is reliable for haul videos, notably as it lowers the background volume when a voiceover appears. And, this can be implemented in different ways while editing the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

6. Share among social network

If you have a social network page or a blog that you would like your YouTube viewers to consider worth checking, you can create short-form content either at the beginning or end of the video, with the short message and a URL. They’ll indeed check out your blog if your subscribers enjoy your content! And, it’s a friendly manner to build an audience and get traffic to your other pages!

Conclusion

Our final verdict is that haul videos are just entertaining to make and fun to watch with all the discussion above! Such videos can manipulate consumer trends and shape the meaning-making of individuals. They allow you to explore fun even just by living vicariously and shopping all the way long! Also, it’s equally important to consider further beautifying video through the most accessible yet professional editing programs like the Wondershare Filmora. What’s your favorite haul video to watch? Comment them down below.

Try It Free Try It Free

You’re probably familiar with haul videos if you’re highly familiar with YouTube in recent years. This type of content can offer immense benefits to both influencers and small retail businesses.

Though they may not be quite as existent as they once were, it’s still essential to know the potential effect of these try-on-haul videos. They are valuable to spread the word about your brand and attract helpful content for your target audience. Here’s a quick guide to learn the ins and outs of haul videos.

In this article

01 What is a Haul Video?

02 Why is Haul Videos Popular?

03 Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

04 How to Make a Catchy Haul Video?

Part 1: What is a Haul Video?

Generally, a haul video is a recording of someone showcasing a collection of purchases. They may go into depth about what each product is, their shopping experience, and their initial impressions as a whole. A haul generally consists of products from a single retailer, a specific collection of shops, or at least a particular category. The products can be confined to one niche or brand, or type.

Such haul videos initially gained importance or hype around 2006/2007 through the community of beauty vloggers on YouTube as YouTube try-on-haul videos. And since the market for them isn’t that saturated, it could be an exciting time for businesses to dive in.

Haul videos generally contain products that the influencer has selected to define why they liked each item promptly. In certain sections or niches like makeup or clothing haul videos, the person may even try to offer the viewer an honest whole first impression.

Part 2: Why is Haul Videos Popular?

Having YouTube as a source of everyone’s daily dose of entertainment, we can’t help but wonder why haul videos tend to be so famous. Most YouTubers create at least one haul video regardless of their niche. They could be grocery hauls; underwear hauls, weird candy hauls, face mask hauls, candle hauls, and more. And the list goes on and on.

They are popular because they can help you connect to potential consumers via influencers as a small retail business. Generally, viewers watch and subscribe to YouTube videos of influencers or creators they trust or share similar preferences in products.

So when that influencer shares a collection of their favorite products, the viewers might decide to purchase one as well.

On the influencer side, haul videos can offer a way to share valuable content with your audience. If you have a YouTube channel, Instagram account, Facebook page, or blog, providing insights on the products you love can help your audience shape their own purchasing decisions.

It also creates a natural way to infuse some brand-related content into your content creation strategy. This can lead to profitable connections for your business in the future.

And since we’re very much intrigued by the glorifying fast fashion, excessive materialism, and hoarding, I’m getting my hands dirty with information. So, here’s what I’ve gathered:

Part 3: Get Inspired from Fashion YouTubers to Find Out the Point of Try on Hauls

Admit it; we gather most of our fashion inspiration from celebrities or YouTubers who know what’s cooking in the fashion scenes. They’ve become trendsetters, and thus we follow in their footsteps as all of us want to look great, which is why we’ve culled up a shortlist of YouTubers who you can follow for your seasonal or daily fashion or beauty inspiration! So, read on and put your glam on!

1. Tanya Burr

Tanya is a UK-based influencer who continuously posts all you need to know about fashion and makeup. Her sense of style, comfy outfits, and easy-going personality will surely attract you and give you a good idea of some unique international brands as well.

2. Heli Ved

With her tons of try-on-haul videos and vlogs, she will entertain you like no other. A lively diva who preaches fashion, style, shopping, and much more.

3. Debasree Banerjee

This YouTuber can be your long-distance shopping and makeup partner by showing you a diverse range of products that’ll suit you best, from high-end styles to skincare basics.

4. Kathleen Lights

Kathleen is a 22-year-old beauty Youtuber who discusses everything from comparisons to product reviews to collection videos and entire product hauls.

5. Alexandra Garza

Alex Garza is a licensed cosmetologist, and she also works as a makeup artist for Benefit Cosmetics. Her channel features a cornucopia of reviews, haul videos, tutorials, and even wedding advice.

Part 4: How to Make a Catchy Haul Video?

Haul videos are easy and fun to shoot. It’s a great way of showcasing your followers and subscribers your personal style, how you shop and what your favorite stores are. Keeping in mind the mantras used by famous haul video creators, we’ve gathered a step-by-step guide below using which you can instantly create a catchy try-on haul video.

1. Create a good setup

Have ideal filming set up or area. Make sure that the lighting is accurate – not enough light will make the video dark. It is often best to film such haul videos during the day, using natural sunlight. However, you can also use desk lamps to help enhance the lighting situation.

2. Do a test video first with your shooting equipment

Put your camera on a flat surface if available. You can also use your computer’s webcam to shoot your haul video, once it is of excellent quality. You can sit on a chair or desk while facing the camera or even on the floor.

You can even take someone else to film the video for you! Try filming some test videos to check if the camera position is fine and the microphone is working. You’re ready to film once you’re satisfied.

3. Speak clearly and perform better

Speak in a clear voice, and gaze directly at the camera. You need to crack a few jokes or smile often throughout the video – you don’t want to come across as a serious or boring person to your viewers! Make sure that you’re comfortable presenting in front of a camera.

Begin by greeting the viewers (a simple “Hello, everyone!”), then you can offer a prompt description of your shopping trip. You can tell them the stores you visited or in-store events that occurred while there, like giveaways.

Act as if you’re directly conversing with one of your friends – it’s one of the comfy tricks you can follow. You can write some keywords if you think it would help and pin it somewhere where you can look through it quickly, such as the camera tripod or on the wall surface behind the camera or computer.

4. Clearly show off the products you bought

Show off the products you got! Hold the camera and show them to the audience in depth. You can also describe why you purchased each item, the price, plus any special discounts. Moreover, it is a great idea to keep all of your receipts and bills.

5. Don’t forget to use an ideal video editor

Use a video editing program to revamp your raw footage and make it look more professional. In excitement, you’d want to upload it as quickly as you can, but it’s better to invest a little time editing it so that you can publish a video with superb quality.

If there are any sections in your video that you don’t look for in the finished product, you can remove them. Plus, you can add special effects such as floating text and captions. All of this can be instantly done with the beginner-friendly and popular video editing program by Wondershare Filmora.

Within the new era of Filmora! Wondershare Filmora X is here with features like keyframing, motion tracking, audio ducking, and more. The audio ducking element is reliable for haul videos, notably as it lowers the background volume when a voiceover appears. And, this can be implemented in different ways while editing the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

6. Share among social network

If you have a social network page or a blog that you would like your YouTube viewers to consider worth checking, you can create short-form content either at the beginning or end of the video, with the short message and a URL. They’ll indeed check out your blog if your subscribers enjoy your content! And, it’s a friendly manner to build an audience and get traffic to your other pages!

Conclusion

Our final verdict is that haul videos are just entertaining to make and fun to watch with all the discussion above! Such videos can manipulate consumer trends and shape the meaning-making of individuals. They allow you to explore fun even just by living vicariously and shopping all the way long! Also, it’s equally important to consider further beautifying video through the most accessible yet professional editing programs like the Wondershare Filmora. What’s your favorite haul video to watch? Comment them down below.

Audience Allure: 3 Ultimate Video Growth Methods

The Best Storytelling Techniques to Grow Your YouTube Channel

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett