Pioneering YouTube Success with Targeted SEO Practices

YouTube SEO Guide: How to Improve Search Rankings For Your YouTube Videos

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

• The Basics - Five Main Traffic Sources
• How to Come Up With SEO Topics?
• The Metadata Process
• Promoting Videos Using Off-Channel Marketing
• How to Monitor a Video’s Data?

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

• On Video (Metadata)
• Recommendations
• Channel
• User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Tap Into Endless Creativity – Our Compilation of over 50 FREE Advertising Masterpieces

50 FREE YouTube Banners - Come See Them All

Liza Brown

Oct 26, 2023• Proven solutions

0

Having an attractive banner for your YouTube channel is important if you want to show the world you’re a serious creator. At filmora.io we want to help with every step of your YouTube journey, so we created 50 YouTube channel art templates which you can download for free here.

Click here to download 50 free YouTube banners, or keep reading to see them all!

Here’s what you’ll be getting:

1. YouTube Banners for Beauty Channels
2. Bright YouTube Banners
3. YouTube Banners for Comedy Channels
4. Comic Inspired YouTube Banners
5. YouTube Banners for Education Channels
6. Funky YouTube Banners
7. Galaxy YouTube Banners Featuring Outer Space
8. YouTube Banners for Gaming Channels
9. Minimalist YouTube Banners
10. YouTube Banners for Travel Channels

1. YouTube Banners for Beauty Channels

Beauty, makeup, fashion, and lifestyle YouTubers are always there with advice and tutorials, helping the world look and feel better with every video. These channel art templates reflect the different tones and messages found in the complex genre of beauty.

Beauty Banner 1: Simply Marble-ous

This clean-cut, pristine, marble patterned banner is perfect for the sophisticated beauty, lifestyle, or fashion YouTuber.

Beauty Banner 2: Diva On The Go

You’ve got a big personality, and this channel art will help it shine through! Perfect for bold, sassy, beautiful YouTubers.

Beauty Banner 3: Spa Day

This banner is simple, fun, and ideal for channels that have a positive message. It’s upbeat, but it’s not in your face.

Beauty Banner 4: Hello, Sunshine

Bright, upbeat, and sunshiney! This cheerful banner background feels young and fresh.

Beauty Banner 5: Cool Watercolors

Makeup is about creativity, and beauty can be about wellness. This restful, artistic, banner can communicate either of those messages clearly.

2. Bright YouTube Banners

These banners have pizazz! They aren’t designed for specific genres, but anyone who takes a positive, exciting, approach to their videos will probably find something to love in this section.

Bright Banner 1: Tropical Sunset

Hot pink and warm tangerine dusted with soft clouds. Whether you think it looks more like a sunset or a fruit smoothie, this banner is great for any channel with an upbeat message.

Bright Banner 2: Unicorn Swirl

This magical banner will let the world know there’s something special about your channel. Perfect for just about any type of channel!

Bright Banner 3: Sugary Goodness

This banner might be a donut, a cake with pink icing, or a yellow cliff at the edge of a field of sugar. Whatever it is, it’s quirky – just like you!

Bright Banner 4: Full Quirk

Denim and funky doodles are the perfect combinations for showing off your fun, creative, personality. This channel art is ideal for lifestyle and vlogging channels.

Bright Banner 5: Color Splat

Creative, colorful, splatters might be the best way to let your viewers know they can expect fantastical things from you. This one’s great for any type of channel, but especially great for crafts and lifestyle.

3. YouTube Banners for Comedy Channels

A lot of viewers go to YouTube to laugh, and the banner for a comedy channel is all about letting someone who found one of your videos funny know there’s more like it on the way. There are banners here for different styles of comedy, so you can choose the one that fits your brand of funny.

Comedy Banner 1: This Cat Is Judging You

This funny-faced cat knows what you did, and he does not approve. This banner is a great way to show viewers you don’t take things too seriously.

Comedy Banner 2: Pizza Forever

All of the pizza, all of the time. This banner might be good for a cooking channel, but it’s great for comedy YouTubers who like pizza.

Comedy Banner 3: Bold Splotches

These bold dabs of color will work well with bold styles of comedy. This banner could also be great for edgier lifestyle channels.

Comedy Banner 4: Duck Invasion

In an endless sea of identical rubber duckies, you’re that wonderful bird that stands out! That’s what this banner means.

Comedy Banner 5: The Theater

This is a serious business comedy banner. It’s such serious business that it might actually be good for a short film channel.

4. Comic-Inspired YouTube Banners

These channel art templates were inspired by comic book artwork. They’ll be great for channels that talk about comics or comic book movies, but there’s also some great stuff here for comedy or gaming channels.

Comic Banner 1: Comic Chaos

Thought bubbles, speech bubbles, and punch doodles abound! Whether you’re interested in comedy or media, this bold and bright banner certainly makes a statement.

Comic Banner 2: Epic Frames

This bright, exciting, banner is inspired by comic book panels. Whether you review all of the superhero movies, create your own epic comedy sketches, or have a particularly heroic life you like to vlog about – this channel art is for you.

Comic Banner 3: Heroic Flare

Are you a hero in your own mind? This banner could be perfect for any type of channel, so long as the person running it has a larger-than-life personality.

Comic Banner 4: Defender of the City

This skyline drawn in a comic-book style would be perfect for any channel that focuses on life in a city, but it’s also great for comedy or media (tv, comics, gaming) focused channels.

Comic Banner 5: Mystical Rainbow Farts

There’s not much explaining to do here. Either you look at this unicorn, filling the sky with rainbow farts and loving it, and think ‘yes, that’s me or you don’t.

5. YouTube Banners for Education Channels

Whether you’re a teacher with a class you want to make videos for, or just someone with a lot of knowledge you want to share, you’ll find something in this section that’ll be perfect for your channel.

Education Banner 1: Thinkpiece

Whatever kind of knowledge you’re serving up, this banner shows that you want to get the gears in your viewers’ brains going.

Education Banner 2: Science Rules

Having a science channel means teaching viewers on the internet, whether they’re kids or adults, about the world and how it works. This banner will let viewers know to trust you for anything to do with science.

Education Banner 3: Creative Chalkboard

This banner says that you think learning should be fun! This is a better choice for a channel targeted toward kids or young people than the previous 2, but it’ll still work for something targeted at grownups.

Education Banner 4: Classroom

This banner was designed with teachers in mind, but it’s a good choice for anyone who wants to educate kids.

Education Banner 5: Creative Learning

Another great choice for teachers, this banner suggests you might be teaching subjects like art or music in addition to math and science.

6. Funky YouTube Banners

You’ll find a little bit of everything in this category. These banners weren’t designed for different types of YouTube channels; they were designed for different types of personalities. If you’re looking for something that communicates who you are loud and clear, you might find it in this section.

Funky Banner 1: Urban Graffiti

If this slightly punky banner matches your slightly edgy self then it could be perfect for vlogging, lifestyle, or even comedy.

Funky Banner 2: Minty Fresh

This cool, crisp, channel art template is great for lifestyle or vlogging channels that are just a bit outside the norm.

Funky Banner 3: Hypno-Cloud

The perfect banner if you want to hypnotize people into subscribing to you. It’s also a great way to show that you’re different. Or that you’re some kind of clown. Is clowning a genre on YouTube? If it is: here’s your banner!

Funky Banner 4: Prismatic

A bright, modern, banner for bright, modern, YouTubers. It’s fun, but it’s smart. It’s quirky, but you should still take it seriously. If the tone of your channel is more complex than ‘upbeat’ or ‘serious’ then this could be your channel art.

Funky Banner 5: Pineapple Paradise

This summer-inspired banner is both very on-trend, and a great seasonal choice for any lifestyle, beauty, or vlog channel.

7. Galaxy YouTube Banners Featuring Outer Space

Space-themed banners have become popular with a lot of different types of channels, from gaming to vlogging to comedy. We’ve put together some awesome space scenes for you to choose from.

Galaxy Banner 1: Colorful Space

Space can be beautiful and colorful, and it certainly is in this banner. You don’t have to be into science or sci-fi for this to be the perfect choice for you.

Galaxy Banner 2: Moonrise

Whether you’re a gamer, sci-fi enthusiast, or just someone whose content is out of this world, writing your channel name on the surface of that moon will let everyone here on earth know you mean business.

Galaxy Banner 3: Mysterious Signs

Do you ever look up at the stars and just think about how tiny we are? This banner could work for almost any type of channel (besides makeup or fashion).

Galaxy Banner 4: Space Doodles

This banner would be great for an educational space or science channel. It could be fun for comedy too.

Galaxy Banner 5: Nebula

An epic, gorgeous, space scene that is both cool and inspiring. Are you cool or inspiring? Consider using this in your channel art.

8. YouTube Banners for Gaming Channels

Gaming is a huge category on YouTube! We’ve put together a selection of channel art templates for different kinds of games and gamers.

Gaming Banner 1: Inspired by Minecraft

Inspired by the creative, blocky, game that’s taken the internet by storm! This is a channel art template for gamers whose channels focus on Minecraft.

Gaming Banner 2: Commando

It’s kill or be killed out there, but your mission is important and you’re going to see it through. Choose the channel art template that shows you’re serious about your work.

Gaming Banner 3: Special Ops

Mount the perfect tactical strike against YouTube viewers’ eyeballs with this gaming-themed channel art template.

Gaming Banner 4: Firepower

Choose a banner that says you’ve got real skills to show off. This channel art template is inspired by shooters and tactical games.

Gaming Banner 5: Esports Champ

This victorious blue banner will serve as a bright, confident, welcome to your channel.

9. Minimalist YouTube Banners

Sometimes the best way to express yourself doesn’t involve lots of images or crazy patterns. Sometimes, the best way to let your personality shine through is to get rid of all those distractions. These modern, minimalist, channel art templates were designed for YouTubers who like to keep things simple.

Minimalist Banner 1: Clean & Airy

This tidy white and baby blue banner will be great for anybody who stresses balance and simplicity on their channels. It’s great for beauty, vlogging, lifestyle, and more.

Minimalist Banner 2: Serious Business

Darker colors can make viewers think about power, efficiency, and sleekness. This is a great banner for a creator who wants to be taken seriously.

Minimalist Banner 3: Wood Grain

This clean, white-painted wood, background perfectly captures the minimalist aesthetic that has become so popular in design.

Minimalist Banner 4: Zen

This serene channel art template will be ideal for anyone who champions wellness and good living on their channel.

Minimalist Banner 5: Parentheses

Minimalism doesn’t have to be soft. This bold, simple, red banner is for YouTubers who want to be a bit louder.

10. YouTube Banners for Travel Channels

These channel art templates were made for every type of travel channel, from sunny vacations to outdoor adventures to trips around the world.

Travel Banner 1: Alpine Getaway

This channel art template is for creators who are also adventurers. Do you love going out into the big wild world and climbing mountains, hiking through forests, and riding rapids? This banner is for you.

Travel Banner 2: Wanderlust

This postcard-themed banner is for the globetrotting travel vlogger. Backpackers, and anyone else determined to see the world and make videos about it, might want to consider this channel art.

Travel Banner 3: Beachy

If your ideal getaway involves beaches, sunshine, and fruity drinks with umbrellas in them – and that’s reflected in your videos – then it’ll be hard for you to find a more perfect banner.

Travel Banner 4: Rugged Living

You are a trailblazer. Literally. You probably consider ‘ruggedness’ an important factor when picking out camera gear, because anything that travels with you is going to see its fair share of wear and tear.

Travel Banner 5: Globetrotter

This channel art template is for YouTubers who want to go everywhere and see everything. No viewer who clicks on your channel and sees this banner could mistake you for anything but a travel vlogger.

Which of these YouTube banners is your favorite? And which video editing software will you use to create YouTube videos? Here, I recommend you to try Wondershare Filmora video editor.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Oct 26, 2023• Proven solutions

0

Having an attractive banner for your YouTube channel is important if you want to show the world you’re a serious creator. At filmora.io we want to help with every step of your YouTube journey, so we created 50 YouTube channel art templates which you can download for free here.

Click here to download 50 free YouTube banners, or keep reading to see them all!

Here’s what you’ll be getting:

1. YouTube Banners for Beauty Channels
2. Bright YouTube Banners
3. YouTube Banners for Comedy Channels
4. Comic Inspired YouTube Banners
5. YouTube Banners for Education Channels
6. Funky YouTube Banners
7. Galaxy YouTube Banners Featuring Outer Space
8. YouTube Banners for Gaming Channels
9. Minimalist YouTube Banners
10. YouTube Banners for Travel Channels

1. YouTube Banners for Beauty Channels

Beauty, makeup, fashion, and lifestyle YouTubers are always there with advice and tutorials, helping the world look and feel better with every video. These channel art templates reflect the different tones and messages found in the complex genre of beauty.

Beauty Banner 1: Simply Marble-ous

This clean-cut, pristine, marble patterned banner is perfect for the sophisticated beauty, lifestyle, or fashion YouTuber.

Beauty Banner 2: Diva On The Go

You’ve got a big personality, and this channel art will help it shine through! Perfect for bold, sassy, beautiful YouTubers.

Beauty Banner 3: Spa Day

This banner is simple, fun, and ideal for channels that have a positive message. It’s upbeat, but it’s not in your face.

Beauty Banner 4: Hello, Sunshine

Bright, upbeat, and sunshiney! This cheerful banner background feels young and fresh.

Beauty Banner 5: Cool Watercolors

Makeup is about creativity, and beauty can be about wellness. This restful, artistic, banner can communicate either of those messages clearly.

2. Bright YouTube Banners

These banners have pizazz! They aren’t designed for specific genres, but anyone who takes a positive, exciting, approach to their videos will probably find something to love in this section.

Bright Banner 1: Tropical Sunset

Hot pink and warm tangerine dusted with soft clouds. Whether you think it looks more like a sunset or a fruit smoothie, this banner is great for any channel with an upbeat message.

Bright Banner 2: Unicorn Swirl

This magical banner will let the world know there’s something special about your channel. Perfect for just about any type of channel!

Bright Banner 3: Sugary Goodness

This banner might be a donut, a cake with pink icing, or a yellow cliff at the edge of a field of sugar. Whatever it is, it’s quirky – just like you!

Bright Banner 4: Full Quirk

Denim and funky doodles are the perfect combinations for showing off your fun, creative, personality. This channel art is ideal for lifestyle and vlogging channels.

Bright Banner 5: Color Splat

Creative, colorful, splatters might be the best way to let your viewers know they can expect fantastical things from you. This one’s great for any type of channel, but especially great for crafts and lifestyle.

3. YouTube Banners for Comedy Channels

A lot of viewers go to YouTube to laugh, and the banner for a comedy channel is all about letting someone who found one of your videos funny know there’s more like it on the way. There are banners here for different styles of comedy, so you can choose the one that fits your brand of funny.

Comedy Banner 1: This Cat Is Judging You

This funny-faced cat knows what you did, and he does not approve. This banner is a great way to show viewers you don’t take things too seriously.

Comedy Banner 2: Pizza Forever

All of the pizza, all of the time. This banner might be good for a cooking channel, but it’s great for comedy YouTubers who like pizza.

Comedy Banner 3: Bold Splotches

These bold dabs of color will work well with bold styles of comedy. This banner could also be great for edgier lifestyle channels.

Comedy Banner 4: Duck Invasion

In an endless sea of identical rubber duckies, you’re that wonderful bird that stands out! That’s what this banner means.

Comedy Banner 5: The Theater

This is a serious business comedy banner. It’s such serious business that it might actually be good for a short film channel.

4. Comic-Inspired YouTube Banners

These channel art templates were inspired by comic book artwork. They’ll be great for channels that talk about comics or comic book movies, but there’s also some great stuff here for comedy or gaming channels.

Comic Banner 1: Comic Chaos

Thought bubbles, speech bubbles, and punch doodles abound! Whether you’re interested in comedy or media, this bold and bright banner certainly makes a statement.

Comic Banner 2: Epic Frames

This bright, exciting, banner is inspired by comic book panels. Whether you review all of the superhero movies, create your own epic comedy sketches, or have a particularly heroic life you like to vlog about – this channel art is for you.

Comic Banner 3: Heroic Flare

Are you a hero in your own mind? This banner could be perfect for any type of channel, so long as the person running it has a larger-than-life personality.

Comic Banner 4: Defender of the City

This skyline drawn in a comic-book style would be perfect for any channel that focuses on life in a city, but it’s also great for comedy or media (tv, comics, gaming) focused channels.

Comic Banner 5: Mystical Rainbow Farts

There’s not much explaining to do here. Either you look at this unicorn, filling the sky with rainbow farts and loving it, and think ‘yes, that’s me or you don’t.

5. YouTube Banners for Education Channels

Whether you’re a teacher with a class you want to make videos for, or just someone with a lot of knowledge you want to share, you’ll find something in this section that’ll be perfect for your channel.

Education Banner 1: Thinkpiece

Whatever kind of knowledge you’re serving up, this banner shows that you want to get the gears in your viewers’ brains going.

Education Banner 2: Science Rules

Having a science channel means teaching viewers on the internet, whether they’re kids or adults, about the world and how it works. This banner will let viewers know to trust you for anything to do with science.

Education Banner 3: Creative Chalkboard

This banner says that you think learning should be fun! This is a better choice for a channel targeted toward kids or young people than the previous 2, but it’ll still work for something targeted at grownups.

Education Banner 4: Classroom

This banner was designed with teachers in mind, but it’s a good choice for anyone who wants to educate kids.

Education Banner 5: Creative Learning

Another great choice for teachers, this banner suggests you might be teaching subjects like art or music in addition to math and science.

6. Funky YouTube Banners

You’ll find a little bit of everything in this category. These banners weren’t designed for different types of YouTube channels; they were designed for different types of personalities. If you’re looking for something that communicates who you are loud and clear, you might find it in this section.

Funky Banner 1: Urban Graffiti

If this slightly punky banner matches your slightly edgy self then it could be perfect for vlogging, lifestyle, or even comedy.

Funky Banner 2: Minty Fresh

This cool, crisp, channel art template is great for lifestyle or vlogging channels that are just a bit outside the norm.

Funky Banner 3: Hypno-Cloud

The perfect banner if you want to hypnotize people into subscribing to you. It’s also a great way to show that you’re different. Or that you’re some kind of clown. Is clowning a genre on YouTube? If it is: here’s your banner!

Funky Banner 4: Prismatic

A bright, modern, banner for bright, modern, YouTubers. It’s fun, but it’s smart. It’s quirky, but you should still take it seriously. If the tone of your channel is more complex than ‘upbeat’ or ‘serious’ then this could be your channel art.

Funky Banner 5: Pineapple Paradise

This summer-inspired banner is both very on-trend, and a great seasonal choice for any lifestyle, beauty, or vlog channel.

7. Galaxy YouTube Banners Featuring Outer Space

Space-themed banners have become popular with a lot of different types of channels, from gaming to vlogging to comedy. We’ve put together some awesome space scenes for you to choose from.

Galaxy Banner 1: Colorful Space

Space can be beautiful and colorful, and it certainly is in this banner. You don’t have to be into science or sci-fi for this to be the perfect choice for you.

Galaxy Banner 2: Moonrise

Whether you’re a gamer, sci-fi enthusiast, or just someone whose content is out of this world, writing your channel name on the surface of that moon will let everyone here on earth know you mean business.

Galaxy Banner 3: Mysterious Signs

Do you ever look up at the stars and just think about how tiny we are? This banner could work for almost any type of channel (besides makeup or fashion).

Galaxy Banner 4: Space Doodles

This banner would be great for an educational space or science channel. It could be fun for comedy too.

Galaxy Banner 5: Nebula

An epic, gorgeous, space scene that is both cool and inspiring. Are you cool or inspiring? Consider using this in your channel art.

8. YouTube Banners for Gaming Channels

Gaming is a huge category on YouTube! We’ve put together a selection of channel art templates for different kinds of games and gamers.

Gaming Banner 1: Inspired by Minecraft

Inspired by the creative, blocky, game that’s taken the internet by storm! This is a channel art template for gamers whose channels focus on Minecraft.

Gaming Banner 2: Commando

It’s kill or be killed out there, but your mission is important and you’re going to see it through. Choose the channel art template that shows you’re serious about your work.

Gaming Banner 3: Special Ops

Mount the perfect tactical strike against YouTube viewers’ eyeballs with this gaming-themed channel art template.

Gaming Banner 4: Firepower

Choose a banner that says you’ve got real skills to show off. This channel art template is inspired by shooters and tactical games.

Gaming Banner 5: Esports Champ

This victorious blue banner will serve as a bright, confident, welcome to your channel.

9. Minimalist YouTube Banners

Sometimes the best way to express yourself doesn’t involve lots of images or crazy patterns. Sometimes, the best way to let your personality shine through is to get rid of all those distractions. These modern, minimalist, channel art templates were designed for YouTubers who like to keep things simple.

Minimalist Banner 1: Clean & Airy

This tidy white and baby blue banner will be great for anybody who stresses balance and simplicity on their channels. It’s great for beauty, vlogging, lifestyle, and more.

Minimalist Banner 2: Serious Business

Darker colors can make viewers think about power, efficiency, and sleekness. This is a great banner for a creator who wants to be taken seriously.

Minimalist Banner 3: Wood Grain

This clean, white-painted wood, background perfectly captures the minimalist aesthetic that has become so popular in design.

Minimalist Banner 4: Zen

This serene channel art template will be ideal for anyone who champions wellness and good living on their channel.

Minimalist Banner 5: Parentheses

Minimalism doesn’t have to be soft. This bold, simple, red banner is for YouTubers who want to be a bit louder.

10. YouTube Banners for Travel Channels

These channel art templates were made for every type of travel channel, from sunny vacations to outdoor adventures to trips around the world.

Travel Banner 1: Alpine Getaway

This channel art template is for creators who are also adventurers. Do you love going out into the big wild world and climbing mountains, hiking through forests, and riding rapids? This banner is for you.

Travel Banner 2: Wanderlust

This postcard-themed banner is for the globetrotting travel vlogger. Backpackers, and anyone else determined to see the world and make videos about it, might want to consider this channel art.

Travel Banner 3: Beachy

If your ideal getaway involves beaches, sunshine, and fruity drinks with umbrellas in them – and that’s reflected in your videos – then it’ll be hard for you to find a more perfect banner.

Travel Banner 4: Rugged Living

You are a trailblazer. Literally. You probably consider ‘ruggedness’ an important factor when picking out camera gear, because anything that travels with you is going to see its fair share of wear and tear.

Travel Banner 5: Globetrotter

This channel art template is for YouTubers who want to go everywhere and see everything. No viewer who clicks on your channel and sees this banner could mistake you for anything but a travel vlogger.

Which of these YouTube banners is your favorite? And which video editing software will you use to create YouTube videos? Here, I recommend you to try Wondershare Filmora video editor.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Oct 26, 2023• Proven solutions

0

Having an attractive banner for your YouTube channel is important if you want to show the world you’re a serious creator. At filmora.io we want to help with every step of your YouTube journey, so we created 50 YouTube channel art templates which you can download for free here.

Click here to download 50 free YouTube banners, or keep reading to see them all!

Here’s what you’ll be getting:

1. YouTube Banners for Beauty Channels
2. Bright YouTube Banners
3. YouTube Banners for Comedy Channels
4. Comic Inspired YouTube Banners
5. YouTube Banners for Education Channels
6. Funky YouTube Banners
7. Galaxy YouTube Banners Featuring Outer Space
8. YouTube Banners for Gaming Channels
9. Minimalist YouTube Banners
10. YouTube Banners for Travel Channels

1. YouTube Banners for Beauty Channels

Beauty, makeup, fashion, and lifestyle YouTubers are always there with advice and tutorials, helping the world look and feel better with every video. These channel art templates reflect the different tones and messages found in the complex genre of beauty.

Beauty Banner 1: Simply Marble-ous

This clean-cut, pristine, marble patterned banner is perfect for the sophisticated beauty, lifestyle, or fashion YouTuber.

Beauty Banner 2: Diva On The Go

You’ve got a big personality, and this channel art will help it shine through! Perfect for bold, sassy, beautiful YouTubers.

Beauty Banner 3: Spa Day

This banner is simple, fun, and ideal for channels that have a positive message. It’s upbeat, but it’s not in your face.

Beauty Banner 4: Hello, Sunshine

Bright, upbeat, and sunshiney! This cheerful banner background feels young and fresh.

Beauty Banner 5: Cool Watercolors

Makeup is about creativity, and beauty can be about wellness. This restful, artistic, banner can communicate either of those messages clearly.

2. Bright YouTube Banners

These banners have pizazz! They aren’t designed for specific genres, but anyone who takes a positive, exciting, approach to their videos will probably find something to love in this section.

Bright Banner 1: Tropical Sunset

Hot pink and warm tangerine dusted with soft clouds. Whether you think it looks more like a sunset or a fruit smoothie, this banner is great for any channel with an upbeat message.

Bright Banner 2: Unicorn Swirl

This magical banner will let the world know there’s something special about your channel. Perfect for just about any type of channel!

Bright Banner 3: Sugary Goodness

This banner might be a donut, a cake with pink icing, or a yellow cliff at the edge of a field of sugar. Whatever it is, it’s quirky – just like you!

Bright Banner 4: Full Quirk

Denim and funky doodles are the perfect combinations for showing off your fun, creative, personality. This channel art is ideal for lifestyle and vlogging channels.

Bright Banner 5: Color Splat

Creative, colorful, splatters might be the best way to let your viewers know they can expect fantastical things from you. This one’s great for any type of channel, but especially great for crafts and lifestyle.

3. YouTube Banners for Comedy Channels

A lot of viewers go to YouTube to laugh, and the banner for a comedy channel is all about letting someone who found one of your videos funny know there’s more like it on the way. There are banners here for different styles of comedy, so you can choose the one that fits your brand of funny.

Comedy Banner 1: This Cat Is Judging You

This funny-faced cat knows what you did, and he does not approve. This banner is a great way to show viewers you don’t take things too seriously.

Comedy Banner 2: Pizza Forever

All of the pizza, all of the time. This banner might be good for a cooking channel, but it’s great for comedy YouTubers who like pizza.

Comedy Banner 3: Bold Splotches

These bold dabs of color will work well with bold styles of comedy. This banner could also be great for edgier lifestyle channels.

Comedy Banner 4: Duck Invasion

In an endless sea of identical rubber duckies, you’re that wonderful bird that stands out! That’s what this banner means.

Comedy Banner 5: The Theater

This is a serious business comedy banner. It’s such serious business that it might actually be good for a short film channel.

4. Comic-Inspired YouTube Banners

These channel art templates were inspired by comic book artwork. They’ll be great for channels that talk about comics or comic book movies, but there’s also some great stuff here for comedy or gaming channels.

Comic Banner 1: Comic Chaos

Thought bubbles, speech bubbles, and punch doodles abound! Whether you’re interested in comedy or media, this bold and bright banner certainly makes a statement.

Comic Banner 2: Epic Frames

This bright, exciting, banner is inspired by comic book panels. Whether you review all of the superhero movies, create your own epic comedy sketches, or have a particularly heroic life you like to vlog about – this channel art is for you.

Comic Banner 3: Heroic Flare

Are you a hero in your own mind? This banner could be perfect for any type of channel, so long as the person running it has a larger-than-life personality.

Comic Banner 4: Defender of the City

This skyline drawn in a comic-book style would be perfect for any channel that focuses on life in a city, but it’s also great for comedy or media (tv, comics, gaming) focused channels.

Comic Banner 5: Mystical Rainbow Farts

There’s not much explaining to do here. Either you look at this unicorn, filling the sky with rainbow farts and loving it, and think ‘yes, that’s me or you don’t.

5. YouTube Banners for Education Channels

Whether you’re a teacher with a class you want to make videos for, or just someone with a lot of knowledge you want to share, you’ll find something in this section that’ll be perfect for your channel.

Education Banner 1: Thinkpiece

Whatever kind of knowledge you’re serving up, this banner shows that you want to get the gears in your viewers’ brains going.

Education Banner 2: Science Rules

Having a science channel means teaching viewers on the internet, whether they’re kids or adults, about the world and how it works. This banner will let viewers know to trust you for anything to do with science.

Education Banner 3: Creative Chalkboard

This banner says that you think learning should be fun! This is a better choice for a channel targeted toward kids or young people than the previous 2, but it’ll still work for something targeted at grownups.

Education Banner 4: Classroom

This banner was designed with teachers in mind, but it’s a good choice for anyone who wants to educate kids.

Education Banner 5: Creative Learning

Another great choice for teachers, this banner suggests you might be teaching subjects like art or music in addition to math and science.

6. Funky YouTube Banners

You’ll find a little bit of everything in this category. These banners weren’t designed for different types of YouTube channels; they were designed for different types of personalities. If you’re looking for something that communicates who you are loud and clear, you might find it in this section.

Funky Banner 1: Urban Graffiti

If this slightly punky banner matches your slightly edgy self then it could be perfect for vlogging, lifestyle, or even comedy.

Funky Banner 2: Minty Fresh

This cool, crisp, channel art template is great for lifestyle or vlogging channels that are just a bit outside the norm.

Funky Banner 3: Hypno-Cloud

The perfect banner if you want to hypnotize people into subscribing to you. It’s also a great way to show that you’re different. Or that you’re some kind of clown. Is clowning a genre on YouTube? If it is: here’s your banner!

Funky Banner 4: Prismatic

A bright, modern, banner for bright, modern, YouTubers. It’s fun, but it’s smart. It’s quirky, but you should still take it seriously. If the tone of your channel is more complex than ‘upbeat’ or ‘serious’ then this could be your channel art.

Funky Banner 5: Pineapple Paradise

This summer-inspired banner is both very on-trend, and a great seasonal choice for any lifestyle, beauty, or vlog channel.

7. Galaxy YouTube Banners Featuring Outer Space

Space-themed banners have become popular with a lot of different types of channels, from gaming to vlogging to comedy. We’ve put together some awesome space scenes for you to choose from.

Galaxy Banner 1: Colorful Space

Space can be beautiful and colorful, and it certainly is in this banner. You don’t have to be into science or sci-fi for this to be the perfect choice for you.

Galaxy Banner 2: Moonrise

Whether you’re a gamer, sci-fi enthusiast, or just someone whose content is out of this world, writing your channel name on the surface of that moon will let everyone here on earth know you mean business.

Galaxy Banner 3: Mysterious Signs

Do you ever look up at the stars and just think about how tiny we are? This banner could work for almost any type of channel (besides makeup or fashion).

Galaxy Banner 4: Space Doodles

This banner would be great for an educational space or science channel. It could be fun for comedy too.

Galaxy Banner 5: Nebula

An epic, gorgeous, space scene that is both cool and inspiring. Are you cool or inspiring? Consider using this in your channel art.

8. YouTube Banners for Gaming Channels

Gaming is a huge category on YouTube! We’ve put together a selection of channel art templates for different kinds of games and gamers.

Gaming Banner 1: Inspired by Minecraft

Inspired by the creative, blocky, game that’s taken the internet by storm! This is a channel art template for gamers whose channels focus on Minecraft.

Gaming Banner 2: Commando

It’s kill or be killed out there, but your mission is important and you’re going to see it through. Choose the channel art template that shows you’re serious about your work.

Gaming Banner 3: Special Ops

Mount the perfect tactical strike against YouTube viewers’ eyeballs with this gaming-themed channel art template.

Gaming Banner 4: Firepower

Choose a banner that says you’ve got real skills to show off. This channel art template is inspired by shooters and tactical games.

Gaming Banner 5: Esports Champ

This victorious blue banner will serve as a bright, confident, welcome to your channel.

9. Minimalist YouTube Banners

Sometimes the best way to express yourself doesn’t involve lots of images or crazy patterns. Sometimes, the best way to let your personality shine through is to get rid of all those distractions. These modern, minimalist, channel art templates were designed for YouTubers who like to keep things simple.

Minimalist Banner 1: Clean & Airy

This tidy white and baby blue banner will be great for anybody who stresses balance and simplicity on their channels. It’s great for beauty, vlogging, lifestyle, and more.

Minimalist Banner 2: Serious Business

Darker colors can make viewers think about power, efficiency, and sleekness. This is a great banner for a creator who wants to be taken seriously.

Minimalist Banner 3: Wood Grain

This clean, white-painted wood, background perfectly captures the minimalist aesthetic that has become so popular in design.

Minimalist Banner 4: Zen

This serene channel art template will be ideal for anyone who champions wellness and good living on their channel.

Minimalist Banner 5: Parentheses

Minimalism doesn’t have to be soft. This bold, simple, red banner is for YouTubers who want to be a bit louder.

10. YouTube Banners for Travel Channels

These channel art templates were made for every type of travel channel, from sunny vacations to outdoor adventures to trips around the world.

Travel Banner 1: Alpine Getaway

This channel art template is for creators who are also adventurers. Do you love going out into the big wild world and climbing mountains, hiking through forests, and riding rapids? This banner is for you.

Travel Banner 2: Wanderlust

This postcard-themed banner is for the globetrotting travel vlogger. Backpackers, and anyone else determined to see the world and make videos about it, might want to consider this channel art.

Travel Banner 3: Beachy

If your ideal getaway involves beaches, sunshine, and fruity drinks with umbrellas in them – and that’s reflected in your videos – then it’ll be hard for you to find a more perfect banner.

Travel Banner 4: Rugged Living

You are a trailblazer. Literally. You probably consider ‘ruggedness’ an important factor when picking out camera gear, because anything that travels with you is going to see its fair share of wear and tear.

Travel Banner 5: Globetrotter

This channel art template is for YouTubers who want to go everywhere and see everything. No viewer who clicks on your channel and sees this banner could mistake you for anything but a travel vlogger.

Which of these YouTube banners is your favorite? And which video editing software will you use to create YouTube videos? Here, I recommend you to try Wondershare Filmora video editor.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Oct 26, 2023• Proven solutions

0

Having an attractive banner for your YouTube channel is important if you want to show the world you’re a serious creator. At filmora.io we want to help with every step of your YouTube journey, so we created 50 YouTube channel art templates which you can download for free here.

Click here to download 50 free YouTube banners, or keep reading to see them all!

Here’s what you’ll be getting:

1. YouTube Banners for Beauty Channels
2. Bright YouTube Banners
3. YouTube Banners for Comedy Channels
4. Comic Inspired YouTube Banners
5. YouTube Banners for Education Channels
6. Funky YouTube Banners
7. Galaxy YouTube Banners Featuring Outer Space
8. YouTube Banners for Gaming Channels
9. Minimalist YouTube Banners
10. YouTube Banners for Travel Channels

1. YouTube Banners for Beauty Channels

Beauty, makeup, fashion, and lifestyle YouTubers are always there with advice and tutorials, helping the world look and feel better with every video. These channel art templates reflect the different tones and messages found in the complex genre of beauty.

Beauty Banner 1: Simply Marble-ous

This clean-cut, pristine, marble patterned banner is perfect for the sophisticated beauty, lifestyle, or fashion YouTuber.

Beauty Banner 2: Diva On The Go

You’ve got a big personality, and this channel art will help it shine through! Perfect for bold, sassy, beautiful YouTubers.

Beauty Banner 3: Spa Day

This banner is simple, fun, and ideal for channels that have a positive message. It’s upbeat, but it’s not in your face.

Beauty Banner 4: Hello, Sunshine

Bright, upbeat, and sunshiney! This cheerful banner background feels young and fresh.

Beauty Banner 5: Cool Watercolors

Makeup is about creativity, and beauty can be about wellness. This restful, artistic, banner can communicate either of those messages clearly.

2. Bright YouTube Banners

These banners have pizazz! They aren’t designed for specific genres, but anyone who takes a positive, exciting, approach to their videos will probably find something to love in this section.

Bright Banner 1: Tropical Sunset

Hot pink and warm tangerine dusted with soft clouds. Whether you think it looks more like a sunset or a fruit smoothie, this banner is great for any channel with an upbeat message.

Bright Banner 2: Unicorn Swirl

This magical banner will let the world know there’s something special about your channel. Perfect for just about any type of channel!

Bright Banner 3: Sugary Goodness

This banner might be a donut, a cake with pink icing, or a yellow cliff at the edge of a field of sugar. Whatever it is, it’s quirky – just like you!

Bright Banner 4: Full Quirk

Denim and funky doodles are the perfect combinations for showing off your fun, creative, personality. This channel art is ideal for lifestyle and vlogging channels.

Bright Banner 5: Color Splat

Creative, colorful, splatters might be the best way to let your viewers know they can expect fantastical things from you. This one’s great for any type of channel, but especially great for crafts and lifestyle.

3. YouTube Banners for Comedy Channels

A lot of viewers go to YouTube to laugh, and the banner for a comedy channel is all about letting someone who found one of your videos funny know there’s more like it on the way. There are banners here for different styles of comedy, so you can choose the one that fits your brand of funny.

Comedy Banner 1: This Cat Is Judging You

This funny-faced cat knows what you did, and he does not approve. This banner is a great way to show viewers you don’t take things too seriously.

Comedy Banner 2: Pizza Forever

All of the pizza, all of the time. This banner might be good for a cooking channel, but it’s great for comedy YouTubers who like pizza.

Comedy Banner 3: Bold Splotches

These bold dabs of color will work well with bold styles of comedy. This banner could also be great for edgier lifestyle channels.

Comedy Banner 4: Duck Invasion

In an endless sea of identical rubber duckies, you’re that wonderful bird that stands out! That’s what this banner means.

Comedy Banner 5: The Theater

This is a serious business comedy banner. It’s such serious business that it might actually be good for a short film channel.

4. Comic-Inspired YouTube Banners

These channel art templates were inspired by comic book artwork. They’ll be great for channels that talk about comics or comic book movies, but there’s also some great stuff here for comedy or gaming channels.

Comic Banner 1: Comic Chaos

Thought bubbles, speech bubbles, and punch doodles abound! Whether you’re interested in comedy or media, this bold and bright banner certainly makes a statement.

Comic Banner 2: Epic Frames

This bright, exciting, banner is inspired by comic book panels. Whether you review all of the superhero movies, create your own epic comedy sketches, or have a particularly heroic life you like to vlog about – this channel art is for you.

Comic Banner 3: Heroic Flare

Are you a hero in your own mind? This banner could be perfect for any type of channel, so long as the person running it has a larger-than-life personality.

Comic Banner 4: Defender of the City

This skyline drawn in a comic-book style would be perfect for any channel that focuses on life in a city, but it’s also great for comedy or media (tv, comics, gaming) focused channels.

Comic Banner 5: Mystical Rainbow Farts

There’s not much explaining to do here. Either you look at this unicorn, filling the sky with rainbow farts and loving it, and think ‘yes, that’s me or you don’t.

5. YouTube Banners for Education Channels

Whether you’re a teacher with a class you want to make videos for, or just someone with a lot of knowledge you want to share, you’ll find something in this section that’ll be perfect for your channel.

Education Banner 1: Thinkpiece

Whatever kind of knowledge you’re serving up, this banner shows that you want to get the gears in your viewers’ brains going.

Education Banner 2: Science Rules

Having a science channel means teaching viewers on the internet, whether they’re kids or adults, about the world and how it works. This banner will let viewers know to trust you for anything to do with science.

Education Banner 3: Creative Chalkboard

This banner says that you think learning should be fun! This is a better choice for a channel targeted toward kids or young people than the previous 2, but it’ll still work for something targeted at grownups.

Education Banner 4: Classroom

This banner was designed with teachers in mind, but it’s a good choice for anyone who wants to educate kids.

Education Banner 5: Creative Learning

Another great choice for teachers, this banner suggests you might be teaching subjects like art or music in addition to math and science.

6. Funky YouTube Banners

You’ll find a little bit of everything in this category. These banners weren’t designed for different types of YouTube channels; they were designed for different types of personalities. If you’re looking for something that communicates who you are loud and clear, you might find it in this section.

Funky Banner 1: Urban Graffiti

If this slightly punky banner matches your slightly edgy self then it could be perfect for vlogging, lifestyle, or even comedy.

Funky Banner 2: Minty Fresh

This cool, crisp, channel art template is great for lifestyle or vlogging channels that are just a bit outside the norm.

Funky Banner 3: Hypno-Cloud

The perfect banner if you want to hypnotize people into subscribing to you. It’s also a great way to show that you’re different. Or that you’re some kind of clown. Is clowning a genre on YouTube? If it is: here’s your banner!

Funky Banner 4: Prismatic

A bright, modern, banner for bright, modern, YouTubers. It’s fun, but it’s smart. It’s quirky, but you should still take it seriously. If the tone of your channel is more complex than ‘upbeat’ or ‘serious’ then this could be your channel art.

Funky Banner 5: Pineapple Paradise

This summer-inspired banner is both very on-trend, and a great seasonal choice for any lifestyle, beauty, or vlog channel.

7. Galaxy YouTube Banners Featuring Outer Space

Space-themed banners have become popular with a lot of different types of channels, from gaming to vlogging to comedy. We’ve put together some awesome space scenes for you to choose from.

Galaxy Banner 1: Colorful Space

Space can be beautiful and colorful, and it certainly is in this banner. You don’t have to be into science or sci-fi for this to be the perfect choice for you.

Galaxy Banner 2: Moonrise

Whether you’re a gamer, sci-fi enthusiast, or just someone whose content is out of this world, writing your channel name on the surface of that moon will let everyone here on earth know you mean business.

Galaxy Banner 3: Mysterious Signs

Do you ever look up at the stars and just think about how tiny we are? This banner could work for almost any type of channel (besides makeup or fashion).

Galaxy Banner 4: Space Doodles

This banner would be great for an educational space or science channel. It could be fun for comedy too.

Galaxy Banner 5: Nebula

An epic, gorgeous, space scene that is both cool and inspiring. Are you cool or inspiring? Consider using this in your channel art.

8. YouTube Banners for Gaming Channels

Gaming is a huge category on YouTube! We’ve put together a selection of channel art templates for different kinds of games and gamers.

Gaming Banner 1: Inspired by Minecraft

Inspired by the creative, blocky, game that’s taken the internet by storm! This is a channel art template for gamers whose channels focus on Minecraft.

Gaming Banner 2: Commando

It’s kill or be killed out there, but your mission is important and you’re going to see it through. Choose the channel art template that shows you’re serious about your work.

Gaming Banner 3: Special Ops

Mount the perfect tactical strike against YouTube viewers’ eyeballs with this gaming-themed channel art template.

Gaming Banner 4: Firepower

Choose a banner that says you’ve got real skills to show off. This channel art template is inspired by shooters and tactical games.

Gaming Banner 5: Esports Champ

This victorious blue banner will serve as a bright, confident, welcome to your channel.

9. Minimalist YouTube Banners

Sometimes the best way to express yourself doesn’t involve lots of images or crazy patterns. Sometimes, the best way to let your personality shine through is to get rid of all those distractions. These modern, minimalist, channel art templates were designed for YouTubers who like to keep things simple.

Minimalist Banner 1: Clean & Airy

This tidy white and baby blue banner will be great for anybody who stresses balance and simplicity on their channels. It’s great for beauty, vlogging, lifestyle, and more.

Minimalist Banner 2: Serious Business

Darker colors can make viewers think about power, efficiency, and sleekness. This is a great banner for a creator who wants to be taken seriously.

Minimalist Banner 3: Wood Grain

This clean, white-painted wood, background perfectly captures the minimalist aesthetic that has become so popular in design.

Minimalist Banner 4: Zen

This serene channel art template will be ideal for anyone who champions wellness and good living on their channel.

Minimalist Banner 5: Parentheses

Minimalism doesn’t have to be soft. This bold, simple, red banner is for YouTubers who want to be a bit louder.

10. YouTube Banners for Travel Channels

These channel art templates were made for every type of travel channel, from sunny vacations to outdoor adventures to trips around the world.

Travel Banner 1: Alpine Getaway

This channel art template is for creators who are also adventurers. Do you love going out into the big wild world and climbing mountains, hiking through forests, and riding rapids? This banner is for you.

Travel Banner 2: Wanderlust

This postcard-themed banner is for the globetrotting travel vlogger. Backpackers, and anyone else determined to see the world and make videos about it, might want to consider this channel art.

Travel Banner 3: Beachy

If your ideal getaway involves beaches, sunshine, and fruity drinks with umbrellas in them – and that’s reflected in your videos – then it’ll be hard for you to find a more perfect banner.

Travel Banner 4: Rugged Living

You are a trailblazer. Literally. You probably consider ‘ruggedness’ an important factor when picking out camera gear, because anything that travels with you is going to see its fair share of wear and tear.

Travel Banner 5: Globetrotter

This channel art template is for YouTubers who want to go everywhere and see everything. No viewer who clicks on your channel and sees this banner could mistake you for anything but a travel vlogger.

Which of these YouTube banners is your favorite? And which video editing software will you use to create YouTube videos? Here, I recommend you to try Wondershare Filmora video editor.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown