Masterful Monetization: Crafting a Revenue-Driven Youtube Presence

YouTube is a widely beloved platform that appeals to individuals of all age groups. If you understand how to harness its potential, YouTube can become a source of income. Generating income from YouTube videos becomes simple through YouTube video monetization. If you’re keen on monetizing your YouTube account, this article is your guide. You can turn it into a part-time gig or a full-time profession, potentially earning a solid income.

To earn well, your content must align with what viewers truly desire. Read this article to learn about how you can monetize YouTube videos, its rules, and requirements.

YouTube Monetization Helper Create the conditions for effective YouTube monetization with Wondershare Filmora!

Free Download Free Download Learn More

Part 1. How to Get Monetized on YouTube: Rules and Requirements

How to Monetize YouTube Channel

Begin making money from your YouTube videos through the YouTube Partner Program. You can create earnings from your YouTube channel by connecting it to your Google account. Monetize your website using Google AdSense.

Google AdSense generates substantial website revenue. If viewers interact with the ads in your videos, you earn money. Adding AdSense to your YouTube channel makes your videos monetizable.

Some videos cannot be monetized, however. Content must meet specific requirements to qualify for YouTube’s program. Criteria include content quality, community guidelines, and copyright compliance. Your YouTube channel can generate income once your videos meet these standards.

Monetizing YouTube Videos: What Are The Requirements?

You can monetize your YouTube videos by joining the YouTube Partner Program. Everyone can create a YouTube account, but YPP requires certain requirements. Every time you create content, you must consider these requirements.

Prior to applying for the program, your channel must first accomplish the following:

• One thousand subscribers
• A total of 4,000 watch hours in the past year

Building your audience and creating great content will help you meet these requirements. Joining the YPP, and making sure your YouTube channel complies with YouTube’s rules and policies, is the more complicated aspect.

Those advertising on YouTube want to avoid being linked to low-quality content. Therefore, YouTube Partner Program members are encouraged to create unique, valuable videos.

When you upload content to YouTube, you’ll need to keep these things in mind. Those who plan on monetizing their videos should thoroughly read these documents. You also need to set up a Google AdSense account, which tracks and pays for your YouTube ads.

Part 2. 10 Proven Ways to Monetize Your YouTube Channel

10 Methods to Monetize YouTube Videos

You can monetize your YouTube videos in 10 different ways, including:

• Google Adsense
• Paid Sponsorship
• YouTube Premium
• Memberships
• Merchandise
• Invest in crowd-funding
• Stickers, chats, and thanks
• YouTube Shorts
• YouTube Brandconnect
• YouTube Shopping

1. Google AdSense

YouTube channel monetization is the most popular method. By adding AdSense to your videos, you can generate revenue from the ads displayed. You must adhere to our advertiser-friendly guidelines when creating your videos. The monetization of all videos may not be possible, therefore. YouTube and AdSense work seamlessly together. With no technical knowledge required, your monetization strategy can be set up and managed easily.

2. Paid Sponsorships

Sponsorship involves paying a content creator to use, demonstrate, or test a brand’s product in a video. Both the creator and the brand benefit from sponsorships provided by brands.

The rewards of sponsorship can be immense, but sponsorships are hard to come by. You can pitch relevant brands to partner with your influential channel if your channel has a large following.

3. YouTube Premium

Joining the YouTube Partner Program qualifies you for YouTube Premium. In addition, it can increase your earnings. YouTube Premium members get paid when they watch your content as a creator. The number of Premium members has now surpassed 20 million. It is possible that this may occur quite frequently. YouTube Premium will automatically pay you if someone watches your content.

4. Memberships

Creating membership tiers on your channel allows you to offer different perks to different levels of subscription. Using memberships has the main benefit of providing a more steady income stream. Ad revenue is a more traditional method of monetization. This feature is enabled by channels with at least 1,000 subscribers, and the creator sets fees.

5. Merchandise

You can sell merchandise on YouTube videos with over 10,000 subscribers using a merch shelf. By selling branded merchandise to your YouTube fans, you can generate additional revenue.

It’s especially useful for YouTube creators without their own website who want to sell merchandise. Currently, there are over 45 platforms or retailers worldwide that support merch, so growing your brand is easy.

6. Invest in crowd-funding

It’s not just for startups anymore; you can use crowdfunding to fund content creation on YouTube as well. You can find people to support your work through third-party applications like Patreon in exchange for perks. You can now place sponsor buttons on your YouTube videos, which allows you to crowdfund. With this, you can offer rewards in exchange for monthly funding like with Patreon.

7. Stickers, chats, and thanks

During live streams and premieres, creators can engage their fans with Super Chat and Super Stickers. In the live chat, fans can purchase Super Chats to display their message prominently. A Super Sticker is an animated image displayed during a live chat session. The Super Thanks feature enables creators to earn income from their videos. Additional appreciation may be expressed by those who wish to do so

8. YouTube Shorts

Using the YouTube app, short, vertical videos can be uploaded straight to YouTube using a smartphone. In the same way as Instagram Stories are uploaded to the social media site. The length of YouTube shorts is limited to 60 seconds. In 2021 and 2022, a $100 million fund will be distributed for YouTube Shorts. With this initial stage, YouTube Shorts began to monetize in May 2021. A YouTube Short will only be compensated if it meets the fund’s criteria.

9. YouTube BrandConnect

Brands and YouTube creators can work together on content campaigns through YouTube BrandConnect. In terms of product recommendations, audiences trust creators. It is also possible to partner with YouTube channels through BrandConnect

10. YouTube Shopping

YouTube shopping gives you the chance to promote your own products or those of other brands. It is possible to connect your store (such as Shopify) to YouTube. Add your products to videos, shorts, live streams, etc., as well as tag other brands’ products.

Part 3. Wondershare Filmora

Wondershare Filmora is your creative ally when it comes to enhancing and editing YouTube videos. Video editing software like Filmora allows you to produce visually engaging and captivating content. Creating the conditions for effective YouTube monetization.

Filmora is cross-platform compatible. Making it accessible for all creators, so you can work on your videos wherever you are. With Filmora, you can enhance your video content no matter what platform you’re using.

Edit YouTube videos with Filmora’s features

Using Filmora’s features, you can give your videos a professional edge.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Adjustment Layer

Take the Adjustment Layer feature, for instance, which allows you to add general effects to multiple video clips simultaneously, saving you time and effort. This feature can make your video content more engaging, ultimately attracting a larger audience.

Split Screen

You can create eye-catching split-screen videos with Filmora’s Split Screen Video Editor. Simply click a button to create split-screen videos using premade templates. Enhancing the visual appeal and dynamic of your videos for easy monetization on YouTube.

Motion Tracking

Motion Tracking is another exciting feature that Filmora brings to the table. It enables you to track the movement of objects within your videos and pin graphics and media files to follow the motion magically. This not only adds a touch of professionalism to your videos but also keeps your audience engaged.

Video Effects

Filmora offers a treasure trove of creative possibilities with its Video Effects, including transitions, filters, titles, and motion elements that you won’t find elsewhere. These exclusive features will help you infuse your videos with creativity and style.

Mask and Blend

And let’s not forget the Mask and Blend feature, which allows you to create unique video effects by masking and blending video clips. With only a few clicks, you can create distinct video effects that will set your content apart.

Wondershare Filmora empowers you to take your YouTube videos to the next level. making them more visually appealing, engaging, and ultimately better suited for monetization.

Try Filmora out Free! Click here!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

For those aspiring to turn their passion into a source of income, YouTube is a treasure trove of opportunities. This comprehensive 2024 guide has shed light on the path to monetizing your YouTube channel. With Google AdSense, paid sponsorships, and YouTube Premium, you’ve learned the ropes of the YouTube Partner Program.

With Wondershare Filmora‘s user-friendly tools, your videos will stand out on a professional level. As a result, your YouTube dreams will become a reality in 2024 with dedication and these insights.

Free Download Free Download Learn More

Part 1. How to Get Monetized on YouTube: Rules and Requirements

How to Monetize YouTube Channel

Begin making money from your YouTube videos through the YouTube Partner Program. You can create earnings from your YouTube channel by connecting it to your Google account. Monetize your website using Google AdSense.

Google AdSense generates substantial website revenue. If viewers interact with the ads in your videos, you earn money. Adding AdSense to your YouTube channel makes your videos monetizable.

Some videos cannot be monetized, however. Content must meet specific requirements to qualify for YouTube’s program. Criteria include content quality, community guidelines, and copyright compliance. Your YouTube channel can generate income once your videos meet these standards.

Monetizing YouTube Videos: What Are The Requirements?

You can monetize your YouTube videos by joining the YouTube Partner Program. Everyone can create a YouTube account, but YPP requires certain requirements. Every time you create content, you must consider these requirements.

Prior to applying for the program, your channel must first accomplish the following:

• One thousand subscribers
• A total of 4,000 watch hours in the past year

Building your audience and creating great content will help you meet these requirements. Joining the YPP, and making sure your YouTube channel complies with YouTube’s rules and policies, is the more complicated aspect.

Those advertising on YouTube want to avoid being linked to low-quality content. Therefore, YouTube Partner Program members are encouraged to create unique, valuable videos.

When you upload content to YouTube, you’ll need to keep these things in mind. Those who plan on monetizing their videos should thoroughly read these documents. You also need to set up a Google AdSense account, which tracks and pays for your YouTube ads.

Part 2. 10 Proven Ways to Monetize Your YouTube Channel

10 Methods to Monetize YouTube Videos

You can monetize your YouTube videos in 10 different ways, including:

• Google Adsense
• Paid Sponsorship
• YouTube Premium
• Memberships
• Merchandise
• Invest in crowd-funding
• Stickers, chats, and thanks
• YouTube Shorts
• YouTube Brandconnect
• YouTube Shopping

1. Google AdSense

YouTube channel monetization is the most popular method. By adding AdSense to your videos, you can generate revenue from the ads displayed. You must adhere to our advertiser-friendly guidelines when creating your videos. The monetization of all videos may not be possible, therefore. YouTube and AdSense work seamlessly together. With no technical knowledge required, your monetization strategy can be set up and managed easily.

2. Paid Sponsorships

Sponsorship involves paying a content creator to use, demonstrate, or test a brand’s product in a video. Both the creator and the brand benefit from sponsorships provided by brands.

The rewards of sponsorship can be immense, but sponsorships are hard to come by. You can pitch relevant brands to partner with your influential channel if your channel has a large following.

3. YouTube Premium

Joining the YouTube Partner Program qualifies you for YouTube Premium. In addition, it can increase your earnings. YouTube Premium members get paid when they watch your content as a creator. The number of Premium members has now surpassed 20 million. It is possible that this may occur quite frequently. YouTube Premium will automatically pay you if someone watches your content.

4. Memberships

Creating membership tiers on your channel allows you to offer different perks to different levels of subscription. Using memberships has the main benefit of providing a more steady income stream. Ad revenue is a more traditional method of monetization. This feature is enabled by channels with at least 1,000 subscribers, and the creator sets fees.

5. Merchandise

You can sell merchandise on YouTube videos with over 10,000 subscribers using a merch shelf. By selling branded merchandise to your YouTube fans, you can generate additional revenue.

It’s especially useful for YouTube creators without their own website who want to sell merchandise. Currently, there are over 45 platforms or retailers worldwide that support merch, so growing your brand is easy.

6. Invest in crowd-funding

It’s not just for startups anymore; you can use crowdfunding to fund content creation on YouTube as well. You can find people to support your work through third-party applications like Patreon in exchange for perks. You can now place sponsor buttons on your YouTube videos, which allows you to crowdfund. With this, you can offer rewards in exchange for monthly funding like with Patreon.

7. Stickers, chats, and thanks

During live streams and premieres, creators can engage their fans with Super Chat and Super Stickers. In the live chat, fans can purchase Super Chats to display their message prominently. A Super Sticker is an animated image displayed during a live chat session. The Super Thanks feature enables creators to earn income from their videos. Additional appreciation may be expressed by those who wish to do so

8. YouTube Shorts

Using the YouTube app, short, vertical videos can be uploaded straight to YouTube using a smartphone. In the same way as Instagram Stories are uploaded to the social media site. The length of YouTube shorts is limited to 60 seconds. In 2021 and 2022, a $100 million fund will be distributed for YouTube Shorts. With this initial stage, YouTube Shorts began to monetize in May 2021. A YouTube Short will only be compensated if it meets the fund’s criteria.

9. YouTube BrandConnect

Brands and YouTube creators can work together on content campaigns through YouTube BrandConnect. In terms of product recommendations, audiences trust creators. It is also possible to partner with YouTube channels through BrandConnect

10. YouTube Shopping

YouTube shopping gives you the chance to promote your own products or those of other brands. It is possible to connect your store (such as Shopify) to YouTube. Add your products to videos, shorts, live streams, etc., as well as tag other brands’ products.

Part 3. Wondershare Filmora

Wondershare Filmora is your creative ally when it comes to enhancing and editing YouTube videos. Video editing software like Filmora allows you to produce visually engaging and captivating content. Creating the conditions for effective YouTube monetization.

Filmora is cross-platform compatible. Making it accessible for all creators, so you can work on your videos wherever you are. With Filmora, you can enhance your video content no matter what platform you’re using.

Edit YouTube videos with Filmora’s features

Using Filmora’s features, you can give your videos a professional edge.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Adjustment Layer

Take the Adjustment Layer feature, for instance, which allows you to add general effects to multiple video clips simultaneously, saving you time and effort. This feature can make your video content more engaging, ultimately attracting a larger audience.

Split Screen

You can create eye-catching split-screen videos with Filmora’s Split Screen Video Editor. Simply click a button to create split-screen videos using premade templates. Enhancing the visual appeal and dynamic of your videos for easy monetization on YouTube.

Motion Tracking

Motion Tracking is another exciting feature that Filmora brings to the table. It enables you to track the movement of objects within your videos and pin graphics and media files to follow the motion magically. This not only adds a touch of professionalism to your videos but also keeps your audience engaged.

Video Effects

Filmora offers a treasure trove of creative possibilities with its Video Effects, including transitions, filters, titles, and motion elements that you won’t find elsewhere. These exclusive features will help you infuse your videos with creativity and style.

Mask and Blend

And let’s not forget the Mask and Blend feature, which allows you to create unique video effects by masking and blending video clips. With only a few clicks, you can create distinct video effects that will set your content apart.

Wondershare Filmora empowers you to take your YouTube videos to the next level. making them more visually appealing, engaging, and ultimately better suited for monetization.

Try Filmora out Free! Click here!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

For those aspiring to turn their passion into a source of income, YouTube is a treasure trove of opportunities. This comprehensive 2024 guide has shed light on the path to monetizing your YouTube channel. With Google AdSense, paid sponsorships, and YouTube Premium, you’ve learned the ropes of the YouTube Partner Program.

With Wondershare Filmora‘s user-friendly tools, your videos will stand out on a professional level. As a result, your YouTube dreams will become a reality in 2024 with dedication and these insights.

Step Up Your Content: Learn How to Make Captivating YouTube Shorts

YouTube Shorts Ultimate Guide in 2024

Richard Bennett

Mar 27, 2024• Proven solutions

Since smartphones are cheap and easily available in the market today, and there is also a huge range of contents to view online, a majority of users prefer watching videos that are both short enough to convey the message within a few seconds, and can be seen on your phone’s screen with decent picture quality. Considering this, Google lately came up with a Tik Tok-style app called YouTube shorts that can be accessed right from your Android or iPhone as long as you are using the YouTube app, and are signed in to your Google account.

That said, in the following sections you will learn everything about the YouTube Shorts app, and how it could help you gain more viewers for your YouTube channel.

• Part 1: What Is YouTube Shorts?
• Part 2: How to Make and Upload a YouTube Shorts Video with Shorts App?
• Part 3: Creating Vertical YouTube Shorts Video in Filmora [Step by Step Tutorial]

---

Part 1: What Is YouTube Shorts?

A short and quick answer to the question is, YouTube Shorts is a Tik Tok competitor developed by Google and can be accessed via the YouTube app on an Android or iOS device. In order to use the YouTube Shorts app, all you need to do is, sign in to your YouTube account on the YouTube app, and you are good to go.

1. YouTube Shorts Release History

At the time of this writing, YouTube Shorts is still in the Beta phase, and there is a lot more that the developers at Google have yet to explore and discover. However, for now, the fully functional variant of the program is available only for users in India on Android and iOS platforms.

2. YouTube Shorts Target Audience

A majority of people who can be called the target audience for YouTube Shorts are the artists and creators looking forward to getting noticed. Some of them could also be among those who wish to become an influencer, or get their YouTube channel more subscribers to be able to become eligible for YouTube Partnership Program.

And of course, the viewers and subscribers cannot be left alone when talking about the target audiences of YouTube Shorts as without them, there’s no point in creating short videos in the first place.

The type of contents that the viewers expect to see as YouTube Shorts could include:

• Entertainment – While movies are of longer duration, roasting the characters in it, or explaining some other stuff to the subscribers could be one of the things that could keep the viewers engaged
• Gaming – Some extraordinary gaming tips, tricks, and skills can be demonstrated in a short video
• How-To – A couple of brief how-to illustrations can yet be another attraction for DIY-loving viewers
• Science and Technology – A short introduction of upcoming gadgets or applications along with their usability can be explained within the timeframe of 60 seconds as well

In addition to the above, a few other categories could be People and Places, Music, Domestic and Wild Animals, Education, etc.

3. YouTube Shorts Content Requirements

While creating YouTube Shorts, there are certain guidelines that must be followed. These points include:

• YouTube Shorts videos must not be more than 60 seconds long
• The videos must be vertically shot, and must not be in the landscape orientation
• You can have multiple short videos clubbed together. However, the total length of the final video must not exceed 60 seconds in duration
• While posting YouTube Shorts videos, the title or the description must contain ‘#shorts’ in it

Certain things that you must keep in mind while creating YouTube Shorts include:

• YouTube Shorts cannot be monetized. However, they can serve as a good medium to attract and redirect the audiences to your main YouTube channel which may contain several videos that are eligible for monetization.
• The number of views and the total playtime of the YouTube Shorts videos DO affect your YouTube channel statistics

4. Where People Can Find YouTube Shorts

As mentioned earlier, YouTube Shorts can be accessed by launching the YouTube app on your Android or iOS device. You can use YouTube Shorts by clicking the + (Add) icon present at the bottom. Once the YouTube Shorts app is initialized, you can easily create and publish short videos by following the simple on-screen instructions.

Part 2: How to Make and Upload a YouTube Shorts Video with Shorts App?

You can follow the instructions given below to make and upload a YouTube Shorts video using the YouTube Shorts app:

Step 1: Record a Video with YouTube Shorts

Launch the YouTube app on your Android or iOS smart device (Samsung Galaxy Note 10+ is used here for demonstration), make sure that you are signed in to your Google account, tap the + (Add) button present at the bottom of the screen, tap Create a Short on the popup box that appears next, tap the Record button on the next window to start the recording. Once you are done, tap the Stop button to stop the recording.

Step 2: Edit the Video

Tap Music from the bottom of the screen to add background music to the video. The music that you can use in your short videos must be either created by you, or you should have permission to use them. However, the audio files that the Music library contains is made available by Google, is royalty-free, and can be used throughout the platform.

Likewise, you can tap Text to add captions as well. As for the text type, the app offers various formatting options such as alignment (left, center, and right), text highlighter, font changer, and even color selector. Further, the Speed and Timer icons at the top-right area allow you to manage the playback speed anywhere between 0.3x to 3x, and automatically stop the recording after the set time limit respectively. Once everything is set up, tap NEXT from the top-right corner to proceed to the next step.

Step 3: Pick Target Audience Type

On the Add details window, tap Select audience, and on the Select audience window, tap to select the appropriate radio button to define whether the video is suitable for kids. Tap the Back button once the target audience is selected.

Step 4: Add Details and Upload the Video

Enter a title for the video in the Title field. Make sure to include #shorts to help YouTube understand that you are preparing a YouTube Shorts video. Next, tap UPLOAD from the upper-right corner of the screen to submit the video for review. Once YouTube reviews the recording and finds it appropriate, it will be published on the portal, and will be visible throughout and even under the Shorts category of the main page.

Part 3: How to Create a Vertical YouTube Shorts Video in Filmora?

The YouTube Shorts app is pretty convenient to access and use alright. However, it doesn’t allow you to fine edit the videos. The app doesn’t even have many filtering options such as Effects, Elements, etc. to make your videos more engaging.

With that said, you can always use an efficient third-party program like Wondershare Filmora to create professionally-looking YouTube Shorts videos to attract your viewers.

When talking about Wondershare Filmora, it is a production and post-production app available for both Windows and Mac computers, and gives tough competition to some of the globally accepted similar programs like Adobe Premiere Pro, Final Cut Pro X, etc. Furthermore, Filmora has its own built-in screen, webcam, and voice recording features that can be used to prepare interactive videos, game walkthroughs, and voiceovers as needed.

Try It Free

For Win 7 or later (64-bit)

Secure Download

Try It Free

For macOS 10.12 or later

Secure Download

The following step-by-step guide teaches you how to use Wondershare Filmora to create a vertical YouTube Shorts video:

Note: Before proceeding to the instructions, make sure that you have already recorded a vertical video using your cellphone, and that it has been transferred to your PC.

Step 1: Add the Video to Timeline

Launch Wondershare Filmora on your Windows or Mac PC (a Windows 10 computer is used here for demonstration), go to File > New Project, and click 9:16 (Portrait). Click anywhere inside the Media box, and select and import the source vertical video from your PC to Filmora.

Next, hover the mouse over the clip in the Media box, click the + button that appears at the bottom-right corner of the thumbnail, and in the resolution confirmation box that comes up next, click the button under the Match to Media section to add the video in the correct orientation to the Timeline at the bottom.

Step 2: Edit the Video

Select the clip in the Timeline, and use the Split, Crop, Speed, etc. buttons above the Timeline itself to remove the unwanted portions from the clip, manage its playback speed, and do other fine-tuning tasks.

You can even click the Edit button, and use the available editing features like Motion Tracking and Stabilization to add text or objects to a moving body in the video and stabilize the clip if the camera shook during the recording session respectively. Click OK to save the changes when done.

Note: To be able to remain compliant with the YouTube Shorts policies, make sure that the video length is no longer than 60 seconds.

Step 3: Beautify the Video

Click Titles from the standard toolbox at the top, choose your preferred text category from the list in the left, hover the mouse over a decent preset in the right window, and click the + button at the bottom-right corner of the thumbnail to add the preset on top of the media track in the Timeline. Next, you can double-click the preset track in the Timeline to modify the text and make granular modifications to it as needed. Click OK to save the changes.

Similarly, you can select the Effects and Elements tools to add effects and elements to the video as needed. To add background music, you can go to the Audio tool, and pick your preferred preset from the available options. A custom music can be added by going to the Media tool, and importing an audio file from your PC using the method explained in Step 1.

After this, optionally, you can go to Split Screen from the standard toolbar at the top, and use your preferred Split Screen preset to club multiple video clips into one screen. In Filmora, you can add as many as 6 screens in a video.

Try It Free

For Win 7 or later (64-bit)

Secure Download

Try It Free

For macOS 10.12 or later

Secure Download

Step 4: Render the Final Output

Once everything is set up, click EXPORT from the top of the window, go to the Local tab on the Export window, select MP4 from the formats list in the left, give a name and configure other settings from the available options in the right, and click EXPORT from the bottom-right corner to create a YouTube Shorts video. Once the clip is generated, you can upload the video to YouTube using #Shorts in the title or description to publish the video under the YouTube Shorts section.

FAQs About YouTube Shorts

1. Where to download the YouTube Shorts app?

The YouTube Shorts app is already present in the YouTube app that your Android or iOS smartphone has. All you need to do to access it is, sign in to your Google account, tap the + button at the bottom, and tap Create a Short in the popup box that comes up.

1. What if YouTube Shorts is not showing on my YouTube app?

Make sure that your YouTube app is updated to its latest version. If the app is already updated, and YouTube Shorts is still unavailable, the chances are that Google hasn’t rolled the app in your region. Since YouTube Shorts is still in its Beta phase, only the region of India can use all the functions of the app at the time of this writing. In such a case, you are suggested to wait until the YouTube Shorts app is made available for your location.

1. What’s the YouTube Shorts video duration?

A YouTube Shorts video can be of only up to 60 seconds.

1. What’s the YouTube Shorts size limitation?

YouTube hasn’t provided any information related to this as of now. However, you can rest assure that a 60 seconds long video file wouldn’t be too large for YouTube to handle.

1. How many subs do you need to access Shorts?

YouTube Shorts is available for everyone regardless of the number of subscribers the channel has.

1. Can you make money on Shorts?

Unfortunately, NO. Although you cannot monetize the recordings published as YouTube Shorts, they can be a good source to drive subscribers to your main YouTube channel that may have the videos that can be monetized.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Since smartphones are cheap and easily available in the market today, and there is also a huge range of contents to view online, a majority of users prefer watching videos that are both short enough to convey the message within a few seconds, and can be seen on your phone’s screen with decent picture quality. Considering this, Google lately came up with a Tik Tok-style app called YouTube shorts that can be accessed right from your Android or iPhone as long as you are using the YouTube app, and are signed in to your Google account.

That said, in the following sections you will learn everything about the YouTube Shorts app, and how it could help you gain more viewers for your YouTube channel.

• Part 1: What Is YouTube Shorts?
• Part 2: How to Make and Upload a YouTube Shorts Video with Shorts App?
• Part 3: Creating Vertical YouTube Shorts Video in Filmora [Step by Step Tutorial]

---

Part 1: What Is YouTube Shorts?

A short and quick answer to the question is, YouTube Shorts is a Tik Tok competitor developed by Google and can be accessed via the YouTube app on an Android or iOS device. In order to use the YouTube Shorts app, all you need to do is, sign in to your YouTube account on the YouTube app, and you are good to go.

1. YouTube Shorts Release History

At the time of this writing, YouTube Shorts is still in the Beta phase, and there is a lot more that the developers at Google have yet to explore and discover. However, for now, the fully functional variant of the program is available only for users in India on Android and iOS platforms.

2. YouTube Shorts Target Audience

A majority of people who can be called the target audience for YouTube Shorts are the artists and creators looking forward to getting noticed. Some of them could also be among those who wish to become an influencer, or get their YouTube channel more subscribers to be able to become eligible for YouTube Partnership Program.

And of course, the viewers and subscribers cannot be left alone when talking about the target audiences of YouTube Shorts as without them, there’s no point in creating short videos in the first place.

The type of contents that the viewers expect to see as YouTube Shorts could include:

• Entertainment – While movies are of longer duration, roasting the characters in it, or explaining some other stuff to the subscribers could be one of the things that could keep the viewers engaged
• Gaming – Some extraordinary gaming tips, tricks, and skills can be demonstrated in a short video
• How-To – A couple of brief how-to illustrations can yet be another attraction for DIY-loving viewers
• Science and Technology – A short introduction of upcoming gadgets or applications along with their usability can be explained within the timeframe of 60 seconds as well

In addition to the above, a few other categories could be People and Places, Music, Domestic and Wild Animals, Education, etc.

3. YouTube Shorts Content Requirements

While creating YouTube Shorts, there are certain guidelines that must be followed. These points include:

• YouTube Shorts videos must not be more than 60 seconds long
• The videos must be vertically shot, and must not be in the landscape orientation
• You can have multiple short videos clubbed together. However, the total length of the final video must not exceed 60 seconds in duration
• While posting YouTube Shorts videos, the title or the description must contain ‘#shorts’ in it

Certain things that you must keep in mind while creating YouTube Shorts include:

• YouTube Shorts cannot be monetized. However, they can serve as a good medium to attract and redirect the audiences to your main YouTube channel which may contain several videos that are eligible for monetization.
• The number of views and the total playtime of the YouTube Shorts videos DO affect your YouTube channel statistics

4. Where People Can Find YouTube Shorts

As mentioned earlier, YouTube Shorts can be accessed by launching the YouTube app on your Android or iOS device. You can use YouTube Shorts by clicking the + (Add) icon present at the bottom. Once the YouTube Shorts app is initialized, you can easily create and publish short videos by following the simple on-screen instructions.

Part 2: How to Make and Upload a YouTube Shorts Video with Shorts App?

You can follow the instructions given below to make and upload a YouTube Shorts video using the YouTube Shorts app:

Step 1: Record a Video with YouTube Shorts

Launch the YouTube app on your Android or iOS smart device (Samsung Galaxy Note 10+ is used here for demonstration), make sure that you are signed in to your Google account, tap the + (Add) button present at the bottom of the screen, tap Create a Short on the popup box that appears next, tap the Record button on the next window to start the recording. Once you are done, tap the Stop button to stop the recording.

Step 2: Edit the Video

Tap Music from the bottom of the screen to add background music to the video. The music that you can use in your short videos must be either created by you, or you should have permission to use them. However, the audio files that the Music library contains is made available by Google, is royalty-free, and can be used throughout the platform.

Likewise, you can tap Text to add captions as well. As for the text type, the app offers various formatting options such as alignment (left, center, and right), text highlighter, font changer, and even color selector. Further, the Speed and Timer icons at the top-right area allow you to manage the playback speed anywhere between 0.3x to 3x, and automatically stop the recording after the set time limit respectively. Once everything is set up, tap NEXT from the top-right corner to proceed to the next step.

Step 3: Pick Target Audience Type

On the Add details window, tap Select audience, and on the Select audience window, tap to select the appropriate radio button to define whether the video is suitable for kids. Tap the Back button once the target audience is selected.

Step 4: Add Details and Upload the Video

Enter a title for the video in the Title field. Make sure to include #shorts to help YouTube understand that you are preparing a YouTube Shorts video. Next, tap UPLOAD from the upper-right corner of the screen to submit the video for review. Once YouTube reviews the recording and finds it appropriate, it will be published on the portal, and will be visible throughout and even under the Shorts category of the main page.

Part 3: How to Create a Vertical YouTube Shorts Video in Filmora?

The YouTube Shorts app is pretty convenient to access and use alright. However, it doesn’t allow you to fine edit the videos. The app doesn’t even have many filtering options such as Effects, Elements, etc. to make your videos more engaging.

With that said, you can always use an efficient third-party program like Wondershare Filmora to create professionally-looking YouTube Shorts videos to attract your viewers.

When talking about Wondershare Filmora, it is a production and post-production app available for both Windows and Mac computers, and gives tough competition to some of the globally accepted similar programs like Adobe Premiere Pro, Final Cut Pro X, etc. Furthermore, Filmora has its own built-in screen, webcam, and voice recording features that can be used to prepare interactive videos, game walkthroughs, and voiceovers as needed.

Try It Free

For Win 7 or later (64-bit)

Secure Download

Try It Free

For macOS 10.12 or later

Secure Download

The following step-by-step guide teaches you how to use Wondershare Filmora to create a vertical YouTube Shorts video:

Note: Before proceeding to the instructions, make sure that you have already recorded a vertical video using your cellphone, and that it has been transferred to your PC.

Step 1: Add the Video to Timeline

Launch Wondershare Filmora on your Windows or Mac PC (a Windows 10 computer is used here for demonstration), go to File > New Project, and click 9:16 (Portrait). Click anywhere inside the Media box, and select and import the source vertical video from your PC to Filmora.

Next, hover the mouse over the clip in the Media box, click the + button that appears at the bottom-right corner of the thumbnail, and in the resolution confirmation box that comes up next, click the button under the Match to Media section to add the video in the correct orientation to the Timeline at the bottom.

Step 2: Edit the Video

Select the clip in the Timeline, and use the Split, Crop, Speed, etc. buttons above the Timeline itself to remove the unwanted portions from the clip, manage its playback speed, and do other fine-tuning tasks.

You can even click the Edit button, and use the available editing features like Motion Tracking and Stabilization to add text or objects to a moving body in the video and stabilize the clip if the camera shook during the recording session respectively. Click OK to save the changes when done.

Note: To be able to remain compliant with the YouTube Shorts policies, make sure that the video length is no longer than 60 seconds.

Step 3: Beautify the Video

Click Titles from the standard toolbox at the top, choose your preferred text category from the list in the left, hover the mouse over a decent preset in the right window, and click the + button at the bottom-right corner of the thumbnail to add the preset on top of the media track in the Timeline. Next, you can double-click the preset track in the Timeline to modify the text and make granular modifications to it as needed. Click OK to save the changes.

Similarly, you can select the Effects and Elements tools to add effects and elements to the video as needed. To add background music, you can go to the Audio tool, and pick your preferred preset from the available options. A custom music can be added by going to the Media tool, and importing an audio file from your PC using the method explained in Step 1.

After this, optionally, you can go to Split Screen from the standard toolbar at the top, and use your preferred Split Screen preset to club multiple video clips into one screen. In Filmora, you can add as many as 6 screens in a video.

Try It Free

For Win 7 or later (64-bit)

Secure Download

Try It Free

For macOS 10.12 or later

Secure Download

Step 4: Render the Final Output

Once everything is set up, click EXPORT from the top of the window, go to the Local tab on the Export window, select MP4 from the formats list in the left, give a name and configure other settings from the available options in the right, and click EXPORT from the bottom-right corner to create a YouTube Shorts video. Once the clip is generated, you can upload the video to YouTube using #Shorts in the title or description to publish the video under the YouTube Shorts section.

FAQs About YouTube Shorts

1. Where to download the YouTube Shorts app?

The YouTube Shorts app is already present in the YouTube app that your Android or iOS smartphone has. All you need to do to access it is, sign in to your Google account, tap the + button at the bottom, and tap Create a Short in the popup box that comes up.

1. What if YouTube Shorts is not showing on my YouTube app?

Make sure that your YouTube app is updated to its latest version. If the app is already updated, and YouTube Shorts is still unavailable, the chances are that Google hasn’t rolled the app in your region. Since YouTube Shorts is still in its Beta phase, only the region of India can use all the functions of the app at the time of this writing. In such a case, you are suggested to wait until the YouTube Shorts app is made available for your location.

1. What’s the YouTube Shorts video duration?

A YouTube Shorts video can be of only up to 60 seconds.

1. What’s the YouTube Shorts size limitation?

YouTube hasn’t provided any information related to this as of now. However, you can rest assure that a 60 seconds long video file wouldn’t be too large for YouTube to handle.

1. How many subs do you need to access Shorts?

YouTube Shorts is available for everyone regardless of the number of subscribers the channel has.

1. Can you make money on Shorts?

Unfortunately, NO. Although you cannot monetize the recordings published as YouTube Shorts, they can be a good source to drive subscribers to your main YouTube channel that may have the videos that can be monetized.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Since smartphones are cheap and easily available in the market today, and there is also a huge range of contents to view online, a majority of users prefer watching videos that are both short enough to convey the message within a few seconds, and can be seen on your phone’s screen with decent picture quality. Considering this, Google lately came up with a Tik Tok-style app called YouTube shorts that can be accessed right from your Android or iPhone as long as you are using the YouTube app, and are signed in to your Google account.

That said, in the following sections you will learn everything about the YouTube Shorts app, and how it could help you gain more viewers for your YouTube channel.

• Part 1: What Is YouTube Shorts?
• Part 2: How to Make and Upload a YouTube Shorts Video with Shorts App?
• Part 3: Creating Vertical YouTube Shorts Video in Filmora [Step by Step Tutorial]

---

Part 1: What Is YouTube Shorts?

A short and quick answer to the question is, YouTube Shorts is a Tik Tok competitor developed by Google and can be accessed via the YouTube app on an Android or iOS device. In order to use the YouTube Shorts app, all you need to do is, sign in to your YouTube account on the YouTube app, and you are good to go.

1. YouTube Shorts Release History

At the time of this writing, YouTube Shorts is still in the Beta phase, and there is a lot more that the developers at Google have yet to explore and discover. However, for now, the fully functional variant of the program is available only for users in India on Android and iOS platforms.

2. YouTube Shorts Target Audience

A majority of people who can be called the target audience for YouTube Shorts are the artists and creators looking forward to getting noticed. Some of them could also be among those who wish to become an influencer, or get their YouTube channel more subscribers to be able to become eligible for YouTube Partnership Program.

And of course, the viewers and subscribers cannot be left alone when talking about the target audiences of YouTube Shorts as without them, there’s no point in creating short videos in the first place.

The type of contents that the viewers expect to see as YouTube Shorts could include:

• Entertainment – While movies are of longer duration, roasting the characters in it, or explaining some other stuff to the subscribers could be one of the things that could keep the viewers engaged
• Gaming – Some extraordinary gaming tips, tricks, and skills can be demonstrated in a short video
• How-To – A couple of brief how-to illustrations can yet be another attraction for DIY-loving viewers
• Science and Technology – A short introduction of upcoming gadgets or applications along with their usability can be explained within the timeframe of 60 seconds as well

In addition to the above, a few other categories could be People and Places, Music, Domestic and Wild Animals, Education, etc.

3. YouTube Shorts Content Requirements

While creating YouTube Shorts, there are certain guidelines that must be followed. These points include:

• YouTube Shorts videos must not be more than 60 seconds long
• The videos must be vertically shot, and must not be in the landscape orientation
• You can have multiple short videos clubbed together. However, the total length of the final video must not exceed 60 seconds in duration
• While posting YouTube Shorts videos, the title or the description must contain ‘#shorts’ in it

Certain things that you must keep in mind while creating YouTube Shorts include:

• YouTube Shorts cannot be monetized. However, they can serve as a good medium to attract and redirect the audiences to your main YouTube channel which may contain several videos that are eligible for monetization.
• The number of views and the total playtime of the YouTube Shorts videos DO affect your YouTube channel statistics

4. Where People Can Find YouTube Shorts

As mentioned earlier, YouTube Shorts can be accessed by launching the YouTube app on your Android or iOS device. You can use YouTube Shorts by clicking the + (Add) icon present at the bottom. Once the YouTube Shorts app is initialized, you can easily create and publish short videos by following the simple on-screen instructions.

Part 2: How to Make and Upload a YouTube Shorts Video with Shorts App?

You can follow the instructions given below to make and upload a YouTube Shorts video using the YouTube Shorts app:

Step 1: Record a Video with YouTube Shorts

Launch the YouTube app on your Android or iOS smart device (Samsung Galaxy Note 10+ is used here for demonstration), make sure that you are signed in to your Google account, tap the + (Add) button present at the bottom of the screen, tap Create a Short on the popup box that appears next, tap the Record button on the next window to start the recording. Once you are done, tap the Stop button to stop the recording.

Step 2: Edit the Video

Tap Music from the bottom of the screen to add background music to the video. The music that you can use in your short videos must be either created by you, or you should have permission to use them. However, the audio files that the Music library contains is made available by Google, is royalty-free, and can be used throughout the platform.

Likewise, you can tap Text to add captions as well. As for the text type, the app offers various formatting options such as alignment (left, center, and right), text highlighter, font changer, and even color selector. Further, the Speed and Timer icons at the top-right area allow you to manage the playback speed anywhere between 0.3x to 3x, and automatically stop the recording after the set time limit respectively. Once everything is set up, tap NEXT from the top-right corner to proceed to the next step.

Step 3: Pick Target Audience Type

On the Add details window, tap Select audience, and on the Select audience window, tap to select the appropriate radio button to define whether the video is suitable for kids. Tap the Back button once the target audience is selected.

Step 4: Add Details and Upload the Video

Enter a title for the video in the Title field. Make sure to include #shorts to help YouTube understand that you are preparing a YouTube Shorts video. Next, tap UPLOAD from the upper-right corner of the screen to submit the video for review. Once YouTube reviews the recording and finds it appropriate, it will be published on the portal, and will be visible throughout and even under the Shorts category of the main page.

Part 3: How to Create a Vertical YouTube Shorts Video in Filmora?

The YouTube Shorts app is pretty convenient to access and use alright. However, it doesn’t allow you to fine edit the videos. The app doesn’t even have many filtering options such as Effects, Elements, etc. to make your videos more engaging.

With that said, you can always use an efficient third-party program like Wondershare Filmora to create professionally-looking YouTube Shorts videos to attract your viewers.

When talking about Wondershare Filmora, it is a production and post-production app available for both Windows and Mac computers, and gives tough competition to some of the globally accepted similar programs like Adobe Premiere Pro, Final Cut Pro X, etc. Furthermore, Filmora has its own built-in screen, webcam, and voice recording features that can be used to prepare interactive videos, game walkthroughs, and voiceovers as needed.

Try It Free

For Win 7 or later (64-bit)

Secure Download

Try It Free

For macOS 10.12 or later

Secure Download

The following step-by-step guide teaches you how to use Wondershare Filmora to create a vertical YouTube Shorts video:

Note: Before proceeding to the instructions, make sure that you have already recorded a vertical video using your cellphone, and that it has been transferred to your PC.

Step 1: Add the Video to Timeline

Launch Wondershare Filmora on your Windows or Mac PC (a Windows 10 computer is used here for demonstration), go to File > New Project, and click 9:16 (Portrait). Click anywhere inside the Media box, and select and import the source vertical video from your PC to Filmora.

Next, hover the mouse over the clip in the Media box, click the + button that appears at the bottom-right corner of the thumbnail, and in the resolution confirmation box that comes up next, click the button under the Match to Media section to add the video in the correct orientation to the Timeline at the bottom.

Step 2: Edit the Video

Select the clip in the Timeline, and use the Split, Crop, Speed, etc. buttons above the Timeline itself to remove the unwanted portions from the clip, manage its playback speed, and do other fine-tuning tasks.

You can even click the Edit button, and use the available editing features like Motion Tracking and Stabilization to add text or objects to a moving body in the video and stabilize the clip if the camera shook during the recording session respectively. Click OK to save the changes when done.

Note: To be able to remain compliant with the YouTube Shorts policies, make sure that the video length is no longer than 60 seconds.

Step 3: Beautify the Video

Click Titles from the standard toolbox at the top, choose your preferred text category from the list in the left, hover the mouse over a decent preset in the right window, and click the + button at the bottom-right corner of the thumbnail to add the preset on top of the media track in the Timeline. Next, you can double-click the preset track in the Timeline to modify the text and make granular modifications to it as needed. Click OK to save the changes.

Similarly, you can select the Effects and Elements tools to add effects and elements to the video as needed. To add background music, you can go to the Audio tool, and pick your preferred preset from the available options. A custom music can be added by going to the Media tool, and importing an audio file from your PC using the method explained in Step 1.

After this, optionally, you can go to Split Screen from the standard toolbar at the top, and use your preferred Split Screen preset to club multiple video clips into one screen. In Filmora, you can add as many as 6 screens in a video.

Try It Free

For Win 7 or later (64-bit)

Secure Download

Try It Free

For macOS 10.12 or later

Secure Download

Step 4: Render the Final Output

Once everything is set up, click EXPORT from the top of the window, go to the Local tab on the Export window, select MP4 from the formats list in the left, give a name and configure other settings from the available options in the right, and click EXPORT from the bottom-right corner to create a YouTube Shorts video. Once the clip is generated, you can upload the video to YouTube using #Shorts in the title or description to publish the video under the YouTube Shorts section.

FAQs About YouTube Shorts

1. Where to download the YouTube Shorts app?

The YouTube Shorts app is already present in the YouTube app that your Android or iOS smartphone has. All you need to do to access it is, sign in to your Google account, tap the + button at the bottom, and tap Create a Short in the popup box that comes up.

1. What if YouTube Shorts is not showing on my YouTube app?

Make sure that your YouTube app is updated to its latest version. If the app is already updated, and YouTube Shorts is still unavailable, the chances are that Google hasn’t rolled the app in your region. Since YouTube Shorts is still in its Beta phase, only the region of India can use all the functions of the app at the time of this writing. In such a case, you are suggested to wait until the YouTube Shorts app is made available for your location.

1. What’s the YouTube Shorts video duration?

A YouTube Shorts video can be of only up to 60 seconds.

1. What’s the YouTube Shorts size limitation?

YouTube hasn’t provided any information related to this as of now. However, you can rest assure that a 60 seconds long video file wouldn’t be too large for YouTube to handle.

1. How many subs do you need to access Shorts?

YouTube Shorts is available for everyone regardless of the number of subscribers the channel has.

1. Can you make money on Shorts?

Unfortunately, NO. Although you cannot monetize the recordings published as YouTube Shorts, they can be a good source to drive subscribers to your main YouTube channel that may have the videos that can be monetized.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Since smartphones are cheap and easily available in the market today, and there is also a huge range of contents to view online, a majority of users prefer watching videos that are both short enough to convey the message within a few seconds, and can be seen on your phone’s screen with decent picture quality. Considering this, Google lately came up with a Tik Tok-style app called YouTube shorts that can be accessed right from your Android or iPhone as long as you are using the YouTube app, and are signed in to your Google account.

That said, in the following sections you will learn everything about the YouTube Shorts app, and how it could help you gain more viewers for your YouTube channel.

• Part 1: What Is YouTube Shorts?
• Part 2: How to Make and Upload a YouTube Shorts Video with Shorts App?
• Part 3: Creating Vertical YouTube Shorts Video in Filmora [Step by Step Tutorial]

---

Part 1: What Is YouTube Shorts?

A short and quick answer to the question is, YouTube Shorts is a Tik Tok competitor developed by Google and can be accessed via the YouTube app on an Android or iOS device. In order to use the YouTube Shorts app, all you need to do is, sign in to your YouTube account on the YouTube app, and you are good to go.

1. YouTube Shorts Release History

At the time of this writing, YouTube Shorts is still in the Beta phase, and there is a lot more that the developers at Google have yet to explore and discover. However, for now, the fully functional variant of the program is available only for users in India on Android and iOS platforms.

2. YouTube Shorts Target Audience

A majority of people who can be called the target audience for YouTube Shorts are the artists and creators looking forward to getting noticed. Some of them could also be among those who wish to become an influencer, or get their YouTube channel more subscribers to be able to become eligible for YouTube Partnership Program.

And of course, the viewers and subscribers cannot be left alone when talking about the target audiences of YouTube Shorts as without them, there’s no point in creating short videos in the first place.

The type of contents that the viewers expect to see as YouTube Shorts could include:

• Entertainment – While movies are of longer duration, roasting the characters in it, or explaining some other stuff to the subscribers could be one of the things that could keep the viewers engaged
• Gaming – Some extraordinary gaming tips, tricks, and skills can be demonstrated in a short video
• How-To – A couple of brief how-to illustrations can yet be another attraction for DIY-loving viewers
• Science and Technology – A short introduction of upcoming gadgets or applications along with their usability can be explained within the timeframe of 60 seconds as well

In addition to the above, a few other categories could be People and Places, Music, Domestic and Wild Animals, Education, etc.

3. YouTube Shorts Content Requirements

While creating YouTube Shorts, there are certain guidelines that must be followed. These points include:

• YouTube Shorts videos must not be more than 60 seconds long
• The videos must be vertically shot, and must not be in the landscape orientation
• You can have multiple short videos clubbed together. However, the total length of the final video must not exceed 60 seconds in duration
• While posting YouTube Shorts videos, the title or the description must contain ‘#shorts’ in it

Certain things that you must keep in mind while creating YouTube Shorts include:

• YouTube Shorts cannot be monetized. However, they can serve as a good medium to attract and redirect the audiences to your main YouTube channel which may contain several videos that are eligible for monetization.
• The number of views and the total playtime of the YouTube Shorts videos DO affect your YouTube channel statistics

4. Where People Can Find YouTube Shorts

As mentioned earlier, YouTube Shorts can be accessed by launching the YouTube app on your Android or iOS device. You can use YouTube Shorts by clicking the + (Add) icon present at the bottom. Once the YouTube Shorts app is initialized, you can easily create and publish short videos by following the simple on-screen instructions.

Part 2: How to Make and Upload a YouTube Shorts Video with Shorts App?

You can follow the instructions given below to make and upload a YouTube Shorts video using the YouTube Shorts app:

Step 1: Record a Video with YouTube Shorts

Launch the YouTube app on your Android or iOS smart device (Samsung Galaxy Note 10+ is used here for demonstration), make sure that you are signed in to your Google account, tap the + (Add) button present at the bottom of the screen, tap Create a Short on the popup box that appears next, tap the Record button on the next window to start the recording. Once you are done, tap the Stop button to stop the recording.

Step 2: Edit the Video

Tap Music from the bottom of the screen to add background music to the video. The music that you can use in your short videos must be either created by you, or you should have permission to use them. However, the audio files that the Music library contains is made available by Google, is royalty-free, and can be used throughout the platform.

Likewise, you can tap Text to add captions as well. As for the text type, the app offers various formatting options such as alignment (left, center, and right), text highlighter, font changer, and even color selector. Further, the Speed and Timer icons at the top-right area allow you to manage the playback speed anywhere between 0.3x to 3x, and automatically stop the recording after the set time limit respectively. Once everything is set up, tap NEXT from the top-right corner to proceed to the next step.

Step 3: Pick Target Audience Type

On the Add details window, tap Select audience, and on the Select audience window, tap to select the appropriate radio button to define whether the video is suitable for kids. Tap the Back button once the target audience is selected.

Step 4: Add Details and Upload the Video

Enter a title for the video in the Title field. Make sure to include #shorts to help YouTube understand that you are preparing a YouTube Shorts video. Next, tap UPLOAD from the upper-right corner of the screen to submit the video for review. Once YouTube reviews the recording and finds it appropriate, it will be published on the portal, and will be visible throughout and even under the Shorts category of the main page.

Part 3: How to Create a Vertical YouTube Shorts Video in Filmora?

The YouTube Shorts app is pretty convenient to access and use alright. However, it doesn’t allow you to fine edit the videos. The app doesn’t even have many filtering options such as Effects, Elements, etc. to make your videos more engaging.

With that said, you can always use an efficient third-party program like Wondershare Filmora to create professionally-looking YouTube Shorts videos to attract your viewers.

When talking about Wondershare Filmora, it is a production and post-production app available for both Windows and Mac computers, and gives tough competition to some of the globally accepted similar programs like Adobe Premiere Pro, Final Cut Pro X, etc. Furthermore, Filmora has its own built-in screen, webcam, and voice recording features that can be used to prepare interactive videos, game walkthroughs, and voiceovers as needed.

Try It Free

For Win 7 or later (64-bit)

Secure Download

Try It Free

For macOS 10.12 or later

Secure Download

The following step-by-step guide teaches you how to use Wondershare Filmora to create a vertical YouTube Shorts video:

Note: Before proceeding to the instructions, make sure that you have already recorded a vertical video using your cellphone, and that it has been transferred to your PC.

Step 1: Add the Video to Timeline

Launch Wondershare Filmora on your Windows or Mac PC (a Windows 10 computer is used here for demonstration), go to File > New Project, and click 9:16 (Portrait). Click anywhere inside the Media box, and select and import the source vertical video from your PC to Filmora.

Next, hover the mouse over the clip in the Media box, click the + button that appears at the bottom-right corner of the thumbnail, and in the resolution confirmation box that comes up next, click the button under the Match to Media section to add the video in the correct orientation to the Timeline at the bottom.

Step 2: Edit the Video

Select the clip in the Timeline, and use the Split, Crop, Speed, etc. buttons above the Timeline itself to remove the unwanted portions from the clip, manage its playback speed, and do other fine-tuning tasks.

You can even click the Edit button, and use the available editing features like Motion Tracking and Stabilization to add text or objects to a moving body in the video and stabilize the clip if the camera shook during the recording session respectively. Click OK to save the changes when done.

Note: To be able to remain compliant with the YouTube Shorts policies, make sure that the video length is no longer than 60 seconds.

Step 3: Beautify the Video

Click Titles from the standard toolbox at the top, choose your preferred text category from the list in the left, hover the mouse over a decent preset in the right window, and click the + button at the bottom-right corner of the thumbnail to add the preset on top of the media track in the Timeline. Next, you can double-click the preset track in the Timeline to modify the text and make granular modifications to it as needed. Click OK to save the changes.

Similarly, you can select the Effects and Elements tools to add effects and elements to the video as needed. To add background music, you can go to the Audio tool, and pick your preferred preset from the available options. A custom music can be added by going to the Media tool, and importing an audio file from your PC using the method explained in Step 1.

After this, optionally, you can go to Split Screen from the standard toolbar at the top, and use your preferred Split Screen preset to club multiple video clips into one screen. In Filmora, you can add as many as 6 screens in a video.

Try It Free

For Win 7 or later (64-bit)

Secure Download

Try It Free

For macOS 10.12 or later

Secure Download

Step 4: Render the Final Output

Once everything is set up, click EXPORT from the top of the window, go to the Local tab on the Export window, select MP4 from the formats list in the left, give a name and configure other settings from the available options in the right, and click EXPORT from the bottom-right corner to create a YouTube Shorts video. Once the clip is generated, you can upload the video to YouTube using #Shorts in the title or description to publish the video under the YouTube Shorts section.

FAQs About YouTube Shorts

1. Where to download the YouTube Shorts app?

The YouTube Shorts app is already present in the YouTube app that your Android or iOS smartphone has. All you need to do to access it is, sign in to your Google account, tap the + button at the bottom, and tap Create a Short in the popup box that comes up.

1. What if YouTube Shorts is not showing on my YouTube app?

Make sure that your YouTube app is updated to its latest version. If the app is already updated, and YouTube Shorts is still unavailable, the chances are that Google hasn’t rolled the app in your region. Since YouTube Shorts is still in its Beta phase, only the region of India can use all the functions of the app at the time of this writing. In such a case, you are suggested to wait until the YouTube Shorts app is made available for your location.

1. What’s the YouTube Shorts video duration?

A YouTube Shorts video can be of only up to 60 seconds.

1. What’s the YouTube Shorts size limitation?

YouTube hasn’t provided any information related to this as of now. However, you can rest assure that a 60 seconds long video file wouldn’t be too large for YouTube to handle.

1. How many subs do you need to access Shorts?

YouTube Shorts is available for everyone regardless of the number of subscribers the channel has.

1. Can you make money on Shorts?

Unfortunately, NO. Although you cannot monetize the recordings published as YouTube Shorts, they can be a good source to drive subscribers to your main YouTube channel that may have the videos that can be monetized.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read: