From Content Maker to Cash Magnet: Youtube’s Guide to Ad Revenue

Monetize YouTube Videos | The Ultimate Guide to Ad Revenue

Richard Bennett

Oct 26, 2023• Proven solutions

0

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

1. Qualifying for the YouTube Partner Program
2. How to Apply for Monetization on YouTube
3. What is Ad Friendly Content?
4. How to Get Paid Through AdSense
5. Which YouTube Videos Get the Highest Paying Ads?
6. Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

Free Download

Free Download

Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1. 1000 Subscribers
2. 4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

1. Nudity or sexual content
2. Harmful, dangerous, threatening, or hateful content
3. Violent or graphic content
4. Harassment or cyberbullying
5. Spam, scams, and misleading metadata
6. Copyright infringement or impersonation
7. Privacy violations
8. Fake subscribers
9. Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

1. In the Creator Studio, select Channel > Status and features.
2. Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
3. Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

1. Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
2. On the following ‘Monetization’ screen, click Next to go to AdSense.
3. You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
4. The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

1. Videos that cover controversial or sensitive subjects.
2. Videos depicting the use of drugs or dangerous products.
3. Videos may encourage harmful or dangerous behavior.
4. Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
5. Videos which contain hate speech.
6. Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

1. Be respectful of your viewers and any people or groups you may include or mention in your video.
2. Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
3. Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

How to Get Paid Through AdSense

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

1. Log in to AdSense.
2. Click Settings in the menu on the left, and then select Payments.
3. On the Payments page, click Manage payment options.
4. Click the Add payment method.
5. You’ll be prompted to add your bank account details.
6. Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

1. The size of your channel
2. Your niche on YouTube
3. The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

1. How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

1. How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

1. Qualifying for the YouTube Partner Program
2. How to Apply for Monetization on YouTube
3. What is Ad Friendly Content?
4. How to Get Paid Through AdSense
5. Which YouTube Videos Get the Highest Paying Ads?
6. Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

Free Download

Free Download

Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1. 1000 Subscribers
2. 4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

1. Nudity or sexual content
2. Harmful, dangerous, threatening, or hateful content
3. Violent or graphic content
4. Harassment or cyberbullying
5. Spam, scams, and misleading metadata
6. Copyright infringement or impersonation
7. Privacy violations
8. Fake subscribers
9. Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

1. In the Creator Studio, select Channel > Status and features.
2. Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
3. Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

1. Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
2. On the following ‘Monetization’ screen, click Next to go to AdSense.
3. You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
4. The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

1. Videos that cover controversial or sensitive subjects.
2. Videos depicting the use of drugs or dangerous products.
3. Videos may encourage harmful or dangerous behavior.
4. Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
5. Videos which contain hate speech.
6. Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

1. Be respectful of your viewers and any people or groups you may include or mention in your video.
2. Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
3. Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

How to Get Paid Through AdSense

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

1. Log in to AdSense.
2. Click Settings in the menu on the left, and then select Payments.
3. On the Payments page, click Manage payment options.
4. Click the Add payment method.
5. You’ll be prompted to add your bank account details.
6. Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

1. The size of your channel
2. Your niche on YouTube
3. The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

1. How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

1. How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

1. Qualifying for the YouTube Partner Program
2. How to Apply for Monetization on YouTube
3. What is Ad Friendly Content?
4. How to Get Paid Through AdSense
5. Which YouTube Videos Get the Highest Paying Ads?
6. Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

Free Download

Free Download

Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1. 1000 Subscribers
2. 4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

1. Nudity or sexual content
2. Harmful, dangerous, threatening, or hateful content
3. Violent or graphic content
4. Harassment or cyberbullying
5. Spam, scams, and misleading metadata
6. Copyright infringement or impersonation
7. Privacy violations
8. Fake subscribers
9. Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

1. In the Creator Studio, select Channel > Status and features.
2. Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
3. Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

1. Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
2. On the following ‘Monetization’ screen, click Next to go to AdSense.
3. You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
4. The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

1. Videos that cover controversial or sensitive subjects.
2. Videos depicting the use of drugs or dangerous products.
3. Videos may encourage harmful or dangerous behavior.
4. Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
5. Videos which contain hate speech.
6. Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

1. Be respectful of your viewers and any people or groups you may include or mention in your video.
2. Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
3. Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

How to Get Paid Through AdSense

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

1. Log in to AdSense.
2. Click Settings in the menu on the left, and then select Payments.
3. On the Payments page, click Manage payment options.
4. Click the Add payment method.
5. You’ll be prompted to add your bank account details.
6. Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

1. The size of your channel
2. Your niche on YouTube
3. The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

1. How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

1. How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

1. Qualifying for the YouTube Partner Program
2. How to Apply for Monetization on YouTube
3. What is Ad Friendly Content?
4. How to Get Paid Through AdSense
5. Which YouTube Videos Get the Highest Paying Ads?
6. Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

Free Download

Free Download

Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1. 1000 Subscribers
2. 4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

1. Nudity or sexual content
2. Harmful, dangerous, threatening, or hateful content
3. Violent or graphic content
4. Harassment or cyberbullying
5. Spam, scams, and misleading metadata
6. Copyright infringement or impersonation
7. Privacy violations
8. Fake subscribers
9. Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

1. In the Creator Studio, select Channel > Status and features.
2. Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
3. Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

1. Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
2. On the following ‘Monetization’ screen, click Next to go to AdSense.
3. You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
4. The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

1. Videos that cover controversial or sensitive subjects.
2. Videos depicting the use of drugs or dangerous products.
3. Videos may encourage harmful or dangerous behavior.
4. Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
5. Videos which contain hate speech.
6. Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

1. Be respectful of your viewers and any people or groups you may include or mention in your video.
2. Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
3. Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

How to Get Paid Through AdSense

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

1. Log in to AdSense.
2. Click Settings in the menu on the left, and then select Payments.
3. On the Payments page, click Manage payment options.
4. Click the Add payment method.
5. You’ll be prompted to add your bank account details.
6. Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

1. The size of your channel
2. Your niche on YouTube
3. The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

1. How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

1. How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Cheap Microphones for Youtubers on a Budget

Cheap Microphones for Youtubers on a Budget

Richard Bennett

Dec 30, 2022• Proven solutions

0

An expensive microphone doesn’t mean it is the best option — at least, not for YouTubers. Without professional experience or additional equipment, having a $1000 studio microphone could be wasted money.

If you are on a budget or new to YouTube, and what you want is to improve the audio quality of your video gradually, you should look into the cheaper options first.

In this article, I will highlight microphones in 3 price ranges.

Under $20

Under $50

Under $100

We will have a look at each of these microphones, their pros, and cons, and then you can decide which one will be best for your channel and your budget.

As for keeping with your financial needs, we aren’t going to be looking at any XLR microphones, as they will require an audio interface, thus increasing your price range. The microphones in this list will be plug-and-plays, and you will only need the basic audio recording skills to get started.

Disclaimer: Prices are subjected to change.

YouTube Microphones for Under $20

BOYA BY-M1 - $16.99

TheBOYA BY-M1 is a lavalier microphone (a hand-free mic that clips onto your clothing) that connects to smartphones, DSLR, computers, and other audio recorders.

Pro: As an omnidirectional condenser microphone, it will be able to pick up audio from 360 degrees, and with 20 feet (6 meters) of cable, you can have a significant range movement even if you are connected to the camera.

The BOYA BY-M1 is a terrific choice for YouTubers on a budget that is frequently making videos on the go. It’s easy to carry around, and the ability to simply connect to a smartphone means you can set up and shoot your video on the fly.

Con: This mic, although it has a great range, can also pick up subtle movements you make as it is clipped onto you. Not great if there is a lot of action in your videos.

TONOR PC Microphone Computer Condenser - $15.99

The TONOR is an easy-to-setup condenser microphone that you can connect to your computer via USB and start recording in seconds.

Pro: The value of this microphone is in its ease of use. With a flexible, foldable stand, you can adjust the TONOR PC microphone the way it suits your setup. The legs of the stand are retractable, which makes it easy for you to store. If you are a gamer or creating videos primarily from your desk, this is a perfectly suitable microphone for you to start your YouTube journey with.

Con: The audio quality of this mic can help you get the job done, but it won’t blow you away. The cable is attached to the microphone and is 6.5 feet (2 meters) long, which isn’t a wide range. It’s pretty much restricted to the desk with your computer. This microphone has limitations, and high-achieving YouTubers will certainly grow out of it.

YouTube Microphones for Under $50

Purple Panda Lavalier Microphone - $23.99

The Purple Panda lavalier microphone comes with multiple adapters and is compatible with nearly all devices, including smartphone, DSLR, computers, and even GoPro cameras. The only device where you will need anadditional adapter is if you have an iPhone 7.

Pro: This microphone is a versatile option for YouTubers who create a variety of content. It doesn’t require any battery and is powered by whatever device it is plugged into, which is great for YouTubers with already so many devices to keep charged.

Con: Much like the BOYA BY-M1, the Purple Panda, as it is clipped onto your lapel or shirt collar, will capture the sound of your clothes brushing against it if too much movement occurs.

Samson Go Mic Portable USB Condenser Microphone - $37.73

The Samson Go microphone is the kind of mic that can fit in your pocket and be taken with you anywhere.

Pro: This microphone has both a cardioid and an omnidirectional mode. This means that you can choose to have your microphone focused more on the subject speaking by switching to cardio or switch to Omni-directional to capture audio from the entire surrounding.

It is designed to be able to clip onto a flat surface such as your computer screen. This allows you to place the microphone on different levels to record.

Con: Because of its unique design and the portability of the device, it will suffer wear-and-tear faster. Attention to storage is necessary to increase the lifespan of the device.

XIAOKOA Mini Condenser Microphone with Stand - $24.99

TheXIAOKOA portable mini condenser microphone is compatible with smartphones, computers, and any devices using 3.5mm recording jacks.

Pro: With a cardioid pickup, this condenser microphone will do a fine job picking up vocals. If you are a YouTuber who does a lot of singing videos, this is definitely an affordable microphone to check out.

Con: This microphone, perhaps primarily designed for karaoke, has an echo feature that, although might create new dimensions to your vocals, may not be desired for your YouTube video. This feature can be problematic, as it could spoil your recording.

TAKSTAR SGC-598 - $26.93

The TAKSTAR SGC is a condenser microphone, and it can be fixed onto your camera, which simplifies your YouTube setup. This camera can plug directly into your camera, reducing the audio tracks you need to manage when editing.

Pro: The camera-mounted microphone has a shock-resistant design that reduces noise when the camera is moved. The cardioid microphone will be able to pick up audio in the direction it is pointed in, reducing noise capturing from behind the camera. This is a good microphone for vlogging or interviews.

Con: The TAKSTAR SGC requires one AA battery, so you’ll have to remember to carry a backup every time you film.

Limited to a vocal subject standing 4-5 feet away, any more and the microphone will be hard-pressed to pick up the audio without capturing a lot of surround audio.

The design requires it to be mounted to the camera. If you want to separate it from the camera and still have it recorded, a bit of creativity is required to keep it standing.

YouTube Microphones for Under $100

Behringer C-1U - $59.99

The Behringer C-1U is a condenser microphone with a cardioid pickup pattern that connects to your computer via USB.

Pro: This microphone has a solid metal build and has a good weight. It is quick and easy to set up and is a good microphone for anyone wanting a simple solution for better audio on YouTube.

Con: A pop filter is recommended for this microphone as it picks up a lot of popping sounds when the subject speaks.

Blue Microphones Snowball iCE - $64.94

The Blue Microphones Snowball iCE is a cardioid condenser microphone that connects to your computer via USB.

Pro: The Snowball iCE is a plug-and-play microphone that is super easy to use and doesn’t require any additional battery. Simply connect it to the computer, and you are ready to record your voice. It captures clear and crisp audio for a single voice or single-person recording.

Con: The range of this microphone is not that great; you’ll have to be close and be speaking directly into the microphone to get the best audio. It is not ideal for recording moving subjects or those who are further than 2-3 feet away.

Marantz Professional MPM-1000U - $57.06

The Marantz Professional MPM-1000U is a condenser microphone that records in a cardioid polar pattern that connects to your computer via USB.

Pro: This budget microphone has excellent all-metal construction. It has a plug-and-play setup and doesn’t require any drivers or installations. It records great instrumentals and would recommend it to those who are recording music for YouTube.

Con: May pick up extraneous noises if you are recording vocals while there are movements in your surrounding, but otherwise, this is an excellent microphone in its price range.

Final Thoughts

When looking for microphones under $100, the difference in audio quality is not going to be drastic. What you need to consider is how you are going to be using this piece of equipment.

If your YouTube videos consist of you in a quiet studio environment, I would recommend the Marantz Professional MPM-1000U .

However, if you will be recording on the go and require your hands to be free in the scene, I recommend getting a lavalier microphone such as the Purple Panda .

But, if you are going to be recording other people, in addition to yourself, I’d say go with the TAKSTAR SGC as it will give you more audio control in busy environments.

What are you looking for in a budget microphone? Let us know in the comments below.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 30, 2022• Proven solutions

0

An expensive microphone doesn’t mean it is the best option — at least, not for YouTubers. Without professional experience or additional equipment, having a $1000 studio microphone could be wasted money.

If you are on a budget or new to YouTube, and what you want is to improve the audio quality of your video gradually, you should look into the cheaper options first.

In this article, I will highlight microphones in 3 price ranges.

Under $20

Under $50

Under $100

We will have a look at each of these microphones, their pros, and cons, and then you can decide which one will be best for your channel and your budget.

As for keeping with your financial needs, we aren’t going to be looking at any XLR microphones, as they will require an audio interface, thus increasing your price range. The microphones in this list will be plug-and-plays, and you will only need the basic audio recording skills to get started.

Disclaimer: Prices are subjected to change.

YouTube Microphones for Under $20

BOYA BY-M1 - $16.99

TheBOYA BY-M1 is a lavalier microphone (a hand-free mic that clips onto your clothing) that connects to smartphones, DSLR, computers, and other audio recorders.

Pro: As an omnidirectional condenser microphone, it will be able to pick up audio from 360 degrees, and with 20 feet (6 meters) of cable, you can have a significant range movement even if you are connected to the camera.

The BOYA BY-M1 is a terrific choice for YouTubers on a budget that is frequently making videos on the go. It’s easy to carry around, and the ability to simply connect to a smartphone means you can set up and shoot your video on the fly.

Con: This mic, although it has a great range, can also pick up subtle movements you make as it is clipped onto you. Not great if there is a lot of action in your videos.

TONOR PC Microphone Computer Condenser - $15.99

The TONOR is an easy-to-setup condenser microphone that you can connect to your computer via USB and start recording in seconds.

Pro: The value of this microphone is in its ease of use. With a flexible, foldable stand, you can adjust the TONOR PC microphone the way it suits your setup. The legs of the stand are retractable, which makes it easy for you to store. If you are a gamer or creating videos primarily from your desk, this is a perfectly suitable microphone for you to start your YouTube journey with.

Con: The audio quality of this mic can help you get the job done, but it won’t blow you away. The cable is attached to the microphone and is 6.5 feet (2 meters) long, which isn’t a wide range. It’s pretty much restricted to the desk with your computer. This microphone has limitations, and high-achieving YouTubers will certainly grow out of it.

YouTube Microphones for Under $50

Purple Panda Lavalier Microphone - $23.99

The Purple Panda lavalier microphone comes with multiple adapters and is compatible with nearly all devices, including smartphone, DSLR, computers, and even GoPro cameras. The only device where you will need anadditional adapter is if you have an iPhone 7.

Pro: This microphone is a versatile option for YouTubers who create a variety of content. It doesn’t require any battery and is powered by whatever device it is plugged into, which is great for YouTubers with already so many devices to keep charged.

Con: Much like the BOYA BY-M1, the Purple Panda, as it is clipped onto your lapel or shirt collar, will capture the sound of your clothes brushing against it if too much movement occurs.

Samson Go Mic Portable USB Condenser Microphone - $37.73

The Samson Go microphone is the kind of mic that can fit in your pocket and be taken with you anywhere.

Pro: This microphone has both a cardioid and an omnidirectional mode. This means that you can choose to have your microphone focused more on the subject speaking by switching to cardio or switch to Omni-directional to capture audio from the entire surrounding.

It is designed to be able to clip onto a flat surface such as your computer screen. This allows you to place the microphone on different levels to record.

Con: Because of its unique design and the portability of the device, it will suffer wear-and-tear faster. Attention to storage is necessary to increase the lifespan of the device.

XIAOKOA Mini Condenser Microphone with Stand - $24.99

TheXIAOKOA portable mini condenser microphone is compatible with smartphones, computers, and any devices using 3.5mm recording jacks.

Pro: With a cardioid pickup, this condenser microphone will do a fine job picking up vocals. If you are a YouTuber who does a lot of singing videos, this is definitely an affordable microphone to check out.

Con: This microphone, perhaps primarily designed for karaoke, has an echo feature that, although might create new dimensions to your vocals, may not be desired for your YouTube video. This feature can be problematic, as it could spoil your recording.

TAKSTAR SGC-598 - $26.93

The TAKSTAR SGC is a condenser microphone, and it can be fixed onto your camera, which simplifies your YouTube setup. This camera can plug directly into your camera, reducing the audio tracks you need to manage when editing.

Pro: The camera-mounted microphone has a shock-resistant design that reduces noise when the camera is moved. The cardioid microphone will be able to pick up audio in the direction it is pointed in, reducing noise capturing from behind the camera. This is a good microphone for vlogging or interviews.

Con: The TAKSTAR SGC requires one AA battery, so you’ll have to remember to carry a backup every time you film.

Limited to a vocal subject standing 4-5 feet away, any more and the microphone will be hard-pressed to pick up the audio without capturing a lot of surround audio.

The design requires it to be mounted to the camera. If you want to separate it from the camera and still have it recorded, a bit of creativity is required to keep it standing.

YouTube Microphones for Under $100

Behringer C-1U - $59.99

The Behringer C-1U is a condenser microphone with a cardioid pickup pattern that connects to your computer via USB.

Pro: This microphone has a solid metal build and has a good weight. It is quick and easy to set up and is a good microphone for anyone wanting a simple solution for better audio on YouTube.

Con: A pop filter is recommended for this microphone as it picks up a lot of popping sounds when the subject speaks.

Blue Microphones Snowball iCE - $64.94

The Blue Microphones Snowball iCE is a cardioid condenser microphone that connects to your computer via USB.

Pro: The Snowball iCE is a plug-and-play microphone that is super easy to use and doesn’t require any additional battery. Simply connect it to the computer, and you are ready to record your voice. It captures clear and crisp audio for a single voice or single-person recording.

Con: The range of this microphone is not that great; you’ll have to be close and be speaking directly into the microphone to get the best audio. It is not ideal for recording moving subjects or those who are further than 2-3 feet away.

Marantz Professional MPM-1000U - $57.06

The Marantz Professional MPM-1000U is a condenser microphone that records in a cardioid polar pattern that connects to your computer via USB.

Pro: This budget microphone has excellent all-metal construction. It has a plug-and-play setup and doesn’t require any drivers or installations. It records great instrumentals and would recommend it to those who are recording music for YouTube.

Con: May pick up extraneous noises if you are recording vocals while there are movements in your surrounding, but otherwise, this is an excellent microphone in its price range.

Final Thoughts

When looking for microphones under $100, the difference in audio quality is not going to be drastic. What you need to consider is how you are going to be using this piece of equipment.

If your YouTube videos consist of you in a quiet studio environment, I would recommend the Marantz Professional MPM-1000U .

However, if you will be recording on the go and require your hands to be free in the scene, I recommend getting a lavalier microphone such as the Purple Panda .

But, if you are going to be recording other people, in addition to yourself, I’d say go with the TAKSTAR SGC as it will give you more audio control in busy environments.

What are you looking for in a budget microphone? Let us know in the comments below.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 30, 2022• Proven solutions

0

An expensive microphone doesn’t mean it is the best option — at least, not for YouTubers. Without professional experience or additional equipment, having a $1000 studio microphone could be wasted money.

If you are on a budget or new to YouTube, and what you want is to improve the audio quality of your video gradually, you should look into the cheaper options first.

In this article, I will highlight microphones in 3 price ranges.

Under $20

Under $50

Under $100

We will have a look at each of these microphones, their pros, and cons, and then you can decide which one will be best for your channel and your budget.

As for keeping with your financial needs, we aren’t going to be looking at any XLR microphones, as they will require an audio interface, thus increasing your price range. The microphones in this list will be plug-and-plays, and you will only need the basic audio recording skills to get started.

Disclaimer: Prices are subjected to change.

YouTube Microphones for Under $20

BOYA BY-M1 - $16.99

TheBOYA BY-M1 is a lavalier microphone (a hand-free mic that clips onto your clothing) that connects to smartphones, DSLR, computers, and other audio recorders.

Pro: As an omnidirectional condenser microphone, it will be able to pick up audio from 360 degrees, and with 20 feet (6 meters) of cable, you can have a significant range movement even if you are connected to the camera.

The BOYA BY-M1 is a terrific choice for YouTubers on a budget that is frequently making videos on the go. It’s easy to carry around, and the ability to simply connect to a smartphone means you can set up and shoot your video on the fly.

Con: This mic, although it has a great range, can also pick up subtle movements you make as it is clipped onto you. Not great if there is a lot of action in your videos.

TONOR PC Microphone Computer Condenser - $15.99

The TONOR is an easy-to-setup condenser microphone that you can connect to your computer via USB and start recording in seconds.

Pro: The value of this microphone is in its ease of use. With a flexible, foldable stand, you can adjust the TONOR PC microphone the way it suits your setup. The legs of the stand are retractable, which makes it easy for you to store. If you are a gamer or creating videos primarily from your desk, this is a perfectly suitable microphone for you to start your YouTube journey with.

Con: The audio quality of this mic can help you get the job done, but it won’t blow you away. The cable is attached to the microphone and is 6.5 feet (2 meters) long, which isn’t a wide range. It’s pretty much restricted to the desk with your computer. This microphone has limitations, and high-achieving YouTubers will certainly grow out of it.

YouTube Microphones for Under $50

Purple Panda Lavalier Microphone - $23.99

The Purple Panda lavalier microphone comes with multiple adapters and is compatible with nearly all devices, including smartphone, DSLR, computers, and even GoPro cameras. The only device where you will need anadditional adapter is if you have an iPhone 7.

Pro: This microphone is a versatile option for YouTubers who create a variety of content. It doesn’t require any battery and is powered by whatever device it is plugged into, which is great for YouTubers with already so many devices to keep charged.

Con: Much like the BOYA BY-M1, the Purple Panda, as it is clipped onto your lapel or shirt collar, will capture the sound of your clothes brushing against it if too much movement occurs.

Samson Go Mic Portable USB Condenser Microphone - $37.73

The Samson Go microphone is the kind of mic that can fit in your pocket and be taken with you anywhere.

Pro: This microphone has both a cardioid and an omnidirectional mode. This means that you can choose to have your microphone focused more on the subject speaking by switching to cardio or switch to Omni-directional to capture audio from the entire surrounding.

It is designed to be able to clip onto a flat surface such as your computer screen. This allows you to place the microphone on different levels to record.

Con: Because of its unique design and the portability of the device, it will suffer wear-and-tear faster. Attention to storage is necessary to increase the lifespan of the device.

XIAOKOA Mini Condenser Microphone with Stand - $24.99

TheXIAOKOA portable mini condenser microphone is compatible with smartphones, computers, and any devices using 3.5mm recording jacks.

Pro: With a cardioid pickup, this condenser microphone will do a fine job picking up vocals. If you are a YouTuber who does a lot of singing videos, this is definitely an affordable microphone to check out.

Con: This microphone, perhaps primarily designed for karaoke, has an echo feature that, although might create new dimensions to your vocals, may not be desired for your YouTube video. This feature can be problematic, as it could spoil your recording.

TAKSTAR SGC-598 - $26.93

The TAKSTAR SGC is a condenser microphone, and it can be fixed onto your camera, which simplifies your YouTube setup. This camera can plug directly into your camera, reducing the audio tracks you need to manage when editing.

Pro: The camera-mounted microphone has a shock-resistant design that reduces noise when the camera is moved. The cardioid microphone will be able to pick up audio in the direction it is pointed in, reducing noise capturing from behind the camera. This is a good microphone for vlogging or interviews.

Con: The TAKSTAR SGC requires one AA battery, so you’ll have to remember to carry a backup every time you film.

Limited to a vocal subject standing 4-5 feet away, any more and the microphone will be hard-pressed to pick up the audio without capturing a lot of surround audio.

The design requires it to be mounted to the camera. If you want to separate it from the camera and still have it recorded, a bit of creativity is required to keep it standing.

YouTube Microphones for Under $100

Behringer C-1U - $59.99

The Behringer C-1U is a condenser microphone with a cardioid pickup pattern that connects to your computer via USB.

Pro: This microphone has a solid metal build and has a good weight. It is quick and easy to set up and is a good microphone for anyone wanting a simple solution for better audio on YouTube.

Con: A pop filter is recommended for this microphone as it picks up a lot of popping sounds when the subject speaks.

Blue Microphones Snowball iCE - $64.94

The Blue Microphones Snowball iCE is a cardioid condenser microphone that connects to your computer via USB.

Pro: The Snowball iCE is a plug-and-play microphone that is super easy to use and doesn’t require any additional battery. Simply connect it to the computer, and you are ready to record your voice. It captures clear and crisp audio for a single voice or single-person recording.

Con: The range of this microphone is not that great; you’ll have to be close and be speaking directly into the microphone to get the best audio. It is not ideal for recording moving subjects or those who are further than 2-3 feet away.

Marantz Professional MPM-1000U - $57.06

The Marantz Professional MPM-1000U is a condenser microphone that records in a cardioid polar pattern that connects to your computer via USB.

Pro: This budget microphone has excellent all-metal construction. It has a plug-and-play setup and doesn’t require any drivers or installations. It records great instrumentals and would recommend it to those who are recording music for YouTube.

Con: May pick up extraneous noises if you are recording vocals while there are movements in your surrounding, but otherwise, this is an excellent microphone in its price range.

Final Thoughts

When looking for microphones under $100, the difference in audio quality is not going to be drastic. What you need to consider is how you are going to be using this piece of equipment.

If your YouTube videos consist of you in a quiet studio environment, I would recommend the Marantz Professional MPM-1000U .

However, if you will be recording on the go and require your hands to be free in the scene, I recommend getting a lavalier microphone such as the Purple Panda .

But, if you are going to be recording other people, in addition to yourself, I’d say go with the TAKSTAR SGC as it will give you more audio control in busy environments.

What are you looking for in a budget microphone? Let us know in the comments below.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 30, 2022• Proven solutions

0

An expensive microphone doesn’t mean it is the best option — at least, not for YouTubers. Without professional experience or additional equipment, having a $1000 studio microphone could be wasted money.

If you are on a budget or new to YouTube, and what you want is to improve the audio quality of your video gradually, you should look into the cheaper options first.

In this article, I will highlight microphones in 3 price ranges.

Under $20

Under $50

Under $100

We will have a look at each of these microphones, their pros, and cons, and then you can decide which one will be best for your channel and your budget.

As for keeping with your financial needs, we aren’t going to be looking at any XLR microphones, as they will require an audio interface, thus increasing your price range. The microphones in this list will be plug-and-plays, and you will only need the basic audio recording skills to get started.

Disclaimer: Prices are subjected to change.

YouTube Microphones for Under $20

BOYA BY-M1 - $16.99

TheBOYA BY-M1 is a lavalier microphone (a hand-free mic that clips onto your clothing) that connects to smartphones, DSLR, computers, and other audio recorders.

Pro: As an omnidirectional condenser microphone, it will be able to pick up audio from 360 degrees, and with 20 feet (6 meters) of cable, you can have a significant range movement even if you are connected to the camera.

The BOYA BY-M1 is a terrific choice for YouTubers on a budget that is frequently making videos on the go. It’s easy to carry around, and the ability to simply connect to a smartphone means you can set up and shoot your video on the fly.

Con: This mic, although it has a great range, can also pick up subtle movements you make as it is clipped onto you. Not great if there is a lot of action in your videos.

TONOR PC Microphone Computer Condenser - $15.99

The TONOR is an easy-to-setup condenser microphone that you can connect to your computer via USB and start recording in seconds.

Pro: The value of this microphone is in its ease of use. With a flexible, foldable stand, you can adjust the TONOR PC microphone the way it suits your setup. The legs of the stand are retractable, which makes it easy for you to store. If you are a gamer or creating videos primarily from your desk, this is a perfectly suitable microphone for you to start your YouTube journey with.

Con: The audio quality of this mic can help you get the job done, but it won’t blow you away. The cable is attached to the microphone and is 6.5 feet (2 meters) long, which isn’t a wide range. It’s pretty much restricted to the desk with your computer. This microphone has limitations, and high-achieving YouTubers will certainly grow out of it.

YouTube Microphones for Under $50

Purple Panda Lavalier Microphone - $23.99

The Purple Panda lavalier microphone comes with multiple adapters and is compatible with nearly all devices, including smartphone, DSLR, computers, and even GoPro cameras. The only device where you will need anadditional adapter is if you have an iPhone 7.

Pro: This microphone is a versatile option for YouTubers who create a variety of content. It doesn’t require any battery and is powered by whatever device it is plugged into, which is great for YouTubers with already so many devices to keep charged.

Con: Much like the BOYA BY-M1, the Purple Panda, as it is clipped onto your lapel or shirt collar, will capture the sound of your clothes brushing against it if too much movement occurs.

Samson Go Mic Portable USB Condenser Microphone - $37.73

The Samson Go microphone is the kind of mic that can fit in your pocket and be taken with you anywhere.

Pro: This microphone has both a cardioid and an omnidirectional mode. This means that you can choose to have your microphone focused more on the subject speaking by switching to cardio or switch to Omni-directional to capture audio from the entire surrounding.

It is designed to be able to clip onto a flat surface such as your computer screen. This allows you to place the microphone on different levels to record.

Con: Because of its unique design and the portability of the device, it will suffer wear-and-tear faster. Attention to storage is necessary to increase the lifespan of the device.

XIAOKOA Mini Condenser Microphone with Stand - $24.99

TheXIAOKOA portable mini condenser microphone is compatible with smartphones, computers, and any devices using 3.5mm recording jacks.

Pro: With a cardioid pickup, this condenser microphone will do a fine job picking up vocals. If you are a YouTuber who does a lot of singing videos, this is definitely an affordable microphone to check out.

Con: This microphone, perhaps primarily designed for karaoke, has an echo feature that, although might create new dimensions to your vocals, may not be desired for your YouTube video. This feature can be problematic, as it could spoil your recording.

TAKSTAR SGC-598 - $26.93

The TAKSTAR SGC is a condenser microphone, and it can be fixed onto your camera, which simplifies your YouTube setup. This camera can plug directly into your camera, reducing the audio tracks you need to manage when editing.

Pro: The camera-mounted microphone has a shock-resistant design that reduces noise when the camera is moved. The cardioid microphone will be able to pick up audio in the direction it is pointed in, reducing noise capturing from behind the camera. This is a good microphone for vlogging or interviews.

Con: The TAKSTAR SGC requires one AA battery, so you’ll have to remember to carry a backup every time you film.

Limited to a vocal subject standing 4-5 feet away, any more and the microphone will be hard-pressed to pick up the audio without capturing a lot of surround audio.

The design requires it to be mounted to the camera. If you want to separate it from the camera and still have it recorded, a bit of creativity is required to keep it standing.

YouTube Microphones for Under $100

Behringer C-1U - $59.99

The Behringer C-1U is a condenser microphone with a cardioid pickup pattern that connects to your computer via USB.

Pro: This microphone has a solid metal build and has a good weight. It is quick and easy to set up and is a good microphone for anyone wanting a simple solution for better audio on YouTube.

Con: A pop filter is recommended for this microphone as it picks up a lot of popping sounds when the subject speaks.

Blue Microphones Snowball iCE - $64.94

The Blue Microphones Snowball iCE is a cardioid condenser microphone that connects to your computer via USB.

Pro: The Snowball iCE is a plug-and-play microphone that is super easy to use and doesn’t require any additional battery. Simply connect it to the computer, and you are ready to record your voice. It captures clear and crisp audio for a single voice or single-person recording.

Con: The range of this microphone is not that great; you’ll have to be close and be speaking directly into the microphone to get the best audio. It is not ideal for recording moving subjects or those who are further than 2-3 feet away.

Marantz Professional MPM-1000U - $57.06

The Marantz Professional MPM-1000U is a condenser microphone that records in a cardioid polar pattern that connects to your computer via USB.

Pro: This budget microphone has excellent all-metal construction. It has a plug-and-play setup and doesn’t require any drivers or installations. It records great instrumentals and would recommend it to those who are recording music for YouTube.

Con: May pick up extraneous noises if you are recording vocals while there are movements in your surrounding, but otherwise, this is an excellent microphone in its price range.

Final Thoughts

When looking for microphones under $100, the difference in audio quality is not going to be drastic. What you need to consider is how you are going to be using this piece of equipment.

If your YouTube videos consist of you in a quiet studio environment, I would recommend the Marantz Professional MPM-1000U .

However, if you will be recording on the go and require your hands to be free in the scene, I recommend getting a lavalier microphone such as the Purple Panda .

But, if you are going to be recording other people, in addition to yourself, I’d say go with the TAKSTAR SGC as it will give you more audio control in busy environments.

What are you looking for in a budget microphone? Let us know in the comments below.

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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